Admired Disorder: a Guide to Building Innovation Ecosystems

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Publisher : Bookbaby
ISBN 13 : 9781543966176
Total Pages : 0 pages
Book Rating : 4.9/5 (661 download)

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Book Synopsis Admired Disorder: a Guide to Building Innovation Ecosystems by : Alistair M. Brett

Download or read book Admired Disorder: a Guide to Building Innovation Ecosystems written by Alistair M. Brett and published by Bookbaby. This book was released on 2019-05-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation requires supportive innovation ecosystems. This book is about building innovation ecosystems and improving existing ones. These have the character of complex adaptive systems. Innovation ecosystems do not just happen; they need to be engineered. Cases and examples in the book of how to engineer innovation ecosystems illustrate widely applicable fundamentals. No previous knowledge of complexity is assumed. Innovation ecosystems are systems of people usually in organizations behaving as normal non-rational beings, making decisions, experiencing successes and failure, learning, and living. An innovation ecosystem is a complex system of connections and relationships among people and their environment. We call these Rainforests or complex adaptive systems. This book applies complex adaptive systems and Rainforest Thinking to building innovation ecosystems.Understanding such systems helps deliver economic and social benefits: entrepreneurship, new business opportunities, workforce utilization, exports, investment, quality of life, prosperity, and more in a holistic, positive manner; and, most importantly, a robust innovation culture. Strategic planning and planning strategies change when the environment is a mix of certainty and uncertainty, as in complex adaptive systems.

The Palgrave Handbook of Minority Entrepreneurship

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Publisher : Springer Nature
ISBN 13 : 3030666034
Total Pages : 591 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis The Palgrave Handbook of Minority Entrepreneurship by : Thomas M. Cooney

Download or read book The Palgrave Handbook of Minority Entrepreneurship written by Thomas M. Cooney and published by Springer Nature. This book was released on 2021-04-17 with total page 591 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing much needed clarity and definition to the term 'minority entrepreneur,' this authoritative and timely handbook explores the distinctive challenges that minority communities face when founding and managing new ventures. The handbook is inclusive of any community who might be considered disadvantaged or under-represented in terms of entrepreneurial activity and included are women, youths, seniors, disabled, immigrants, Indigenous peoples, LBGTQ+, ex-offenders, Roma, refugees and many others. Chapters highlight the idiosyncratic nature of the many communities examined before offering frameworks and models that draw together the various findings. With a cast of international contributors, this scholarly handbook discusses the surrounding literature of minority entrepreneurship and takes an all-encompassing approach to its interpretation. It also addresses the sorely under-researched area of entrepreneurial behaviour among minorities and disadvantaged groups. This is particularly important for policymakers tasked with designing and delivering initiatives that are appropriate for the needs of these communities. Ultimately this handbook contributes to existing knowledge by: • providing a current understanding of the literature for each of the communities; • investigating the uniqueness of the entrepreneurial behaviour within the communities; • offering new frameworks/models from which future researchers can build new knowledge. The handbook provides a comprehensive account of an important and fast emerging field of entrepreneurship, and is an invaluable resource for students, researchers and policymakers.

Inside Apple

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Publisher : Business Plus
ISBN 13 : 1455512176
Total Pages : 138 pages
Book Rating : 4.4/5 (555 download)

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Book Synopsis Inside Apple by : Adam Lashinsky

Download or read book Inside Apple written by Adam Lashinsky and published by Business Plus. This book was released on 2012-01-25 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside Apple reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products. If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the "DRI" (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull & Bones for a secret retreat with company founder Steve Jobs). Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO. While Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.

Metaphysics of Natural Complexes

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Publisher : SUNY Press
ISBN 13 : 9780791401835
Total Pages : 352 pages
Book Rating : 4.4/5 (18 download)

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Book Synopsis Metaphysics of Natural Complexes by : Justus Buchler

Download or read book Metaphysics of Natural Complexes written by Justus Buchler and published by SUNY Press. This book was released on 1990-01-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the past two decades Metaphysics of Natural Complexes has exerted a strong a growing influence on the continuing development of contemporary philosophy. This new and expanded edition acknowledges this influence and brings together much material. Included are the previously published articles “On the Concept of ‘the World,’” and “Probing the Idea of Nature,” which Buchler wrote subsequent to Metaphysics of Natural Complexes as extensions and completions of the system. Previously unpublished work on the key concept of contour has also been added. In addition there are excerpts from Buchler’s replies to his critics, a set of editors’ notes to facilitate cross-referencing, and an updated index. This work presents a bold and forceful metaphysics and general ontology. It provides a systematic framework for understanding the broadest features of the world and nature, and for locating our understanding of human nature, selfhood, and society as complexes in and of nature. Buchler’s detailed analysis of identity, ordinality, nature, world, and validation advance our understanding of the basic categories to be used in defining and exploring whatever is. Unlike other contemporary philosophers that confine themselves to narrowly defined problems in hermeneutics or theory of knowledge, Buchler is unrelenting in his drive toward a more encompassing perspective, simultaneously combining interpretive precision with sheer breadth of vision.

Entrepreneurship, Innovation and Technology

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Author :
Publisher : Routledge
ISBN 13 : 135101840X
Total Pages : 119 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis Entrepreneurship, Innovation and Technology by : Oswaldo Lorenzo

Download or read book Entrepreneurship, Innovation and Technology written by Oswaldo Lorenzo and published by Routledge. This book was released on 2018-03-07 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: The combination of entrepreneurship, innovation and technology has become the source of disruptive business models that transform industries and markets. The integrative understanding of these three drivers of today’s economy is fundamental to business. Entrepreneurship, Innovation and Technology aims to connect core models and tools that are already created by well-known authors and scholars in order to deliver a unique guide for building successful business models through the adoption of new technologies and the use of effective innovation methods. The book goes through the entrepreneurial lifecycle, describing and applying core innovation models and tools such as the business model canvas, lean startup, design thinking, customer development and open innovation, taking into consideration disruptive technologies such as mobile internet, cloud computing, internet of things and blockchain. Finally the book describes and analyses how successful cases have been applying those models and technologies. With the mix of an academic and practitioner team, this book aims to go against the grain by its positioning of entrepreneurship in the modern technology economy. This book will prove to be a vital text for any student, specialist or practitioner looking to succeed in the field.

Driving Digital Strategy

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Publisher : Harvard Business Press
ISBN 13 : 1633692698
Total Pages : 342 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Driving Digital Strategy by : Sunil Gupta

Download or read book Driving Digital Strategy written by Sunil Gupta and published by Harvard Business Press. This book was released on 2018-07-24 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital transformation is no longer news--it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways. The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In Driving Digital Strategy, Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead. For over a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way. Filled with rich and illuminating case studies of companies at the forefront of digital transformation, Driving Digital Strategy is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides.

Think Big, Start Small, Move Fast: A Blueprint for Transformation from the Mayo Clinic Center for Innovation

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071838678
Total Pages : 289 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis Think Big, Start Small, Move Fast: A Blueprint for Transformation from the Mayo Clinic Center for Innovation by : Nicholas LaRusso

Download or read book Think Big, Start Small, Move Fast: A Blueprint for Transformation from the Mayo Clinic Center for Innovation written by Nicholas LaRusso and published by McGraw Hill Professional. This book was released on 2014-09-19 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Only Innovation Guide You Will Ever Need--from the Award-Winning Minds at Mayo Clinic A lot of businesspeople talk about innovation, but few companies have achieved the level of truly transformative innovation as brilliantly--or as famously--as the legendary Mayo Clinic. Introducing Think Big, Start Small, Move Fast, the first innovation guide based on the proven, decade-long program that’s made Mayo Clinic one of the most respected and successful organizations in the world. This essential must-have guide shows you how to: Inspire and ignite trailblazing innovation in your workplace Design a new business model that’s creative, collaborative, and sustainable Apply the traditional scientific method to the latest innovations in "design thinking" Build a customized toolkit of the best practices, project portfolios, and strategies Increase your innovation capacity--and watch how quickly you succeed These field-tested techniques grew out of the health care industry but are designed to work with any complex organization. Written by three Mayo Clinic Center for Innovation insiders--Dr. Nicholas LaRusso, Barbara Spurrier, and Dr. Gianrico Farrugia--the book offers a wealth of transformative ideas and strategies. The concise, easy-to-implement methods can help jump-start your employees' creative potential, involve them in the collaborative process, and pave the way to the future of sustainable innovation. You get step-by-step advice on building leadership teams, accelerator platforms for speeding up results, and fascinating case studies of innovation in action from the files of the Mayo Clinic Center for Innovation. In today's fast-moving world, it's innovation that drives success. This book gives you the keys. ADVANCE PRAISE FOR THINK BIG, START SMALL, MOVE FAST: "Truly great organizations do not just achieve great results; they are also relentless in the pursuit of continual improvement. This book offers both methods and motivation to leaders in any industry who understand that the pursuit of excellence is never-ending." -- Donald Berwick, M.D., MPP, President Emeritus and Senior Fellow, Institute for Healthcare Improvement "Do you want your organization to deliver a shockingly better customer experience? Here is Mayo's method that transformed the patient experience by making innovation systemic, the human side of innovation." -- Scott Cook, Cofounder and Chairman of the Executive Committee, Intuit "A powerful set of actionable, yet importantly nonprescriptive, principles for transformative change that will inspire and challenge all of us to reenvision a system that delivers health, not just care, for all our patients." -- Rebecca Onie, Cofounder and CEO, Health Leads "This book should serve both as a how-to guide for medical professionals and an inspiration for other innovators all over the country." -- T. R. Reid, reporter and author of The Healing of America "Powerful insight on how to deliver meaningful innovations time and again." -- Frans van Houten, CEO, Royal Philips "Leaders who seek to accelerate new innovation competencies can benefit from this hands-on guide." -- Sarah Miller Caldicott, great grandniece of Thomas Edison, and CEO, Power Patterns of Innovation "Read this book. . . . Copy its practices. It will save you years of misery and missteps as you build your own innovation revolution." -- Larry Keeley, Cofounder, Doblin Inc., and Director, Deloitte Consulting LLP

The Startup Community Way

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119613620
Total Pages : 368 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis The Startup Community Way by : Brad Feld

Download or read book The Startup Community Way written by Brad Feld and published by John Wiley & Sons. This book was released on 2020-08-03 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Way Forward for Entrepreneurship Around the World We are in the midst of a startup revolution. The growth and proliferation of innovation-driven startup activity is profound, unprecedented, and global in scope. Today, it is understood that communities of support and knowledge-sharing go along with other resources. The importance of collaboration and a long-term commitment has gained wider acceptance. These principles are adopted in many startup communities throughout the world. And yet, much more work is needed. Startup activity is highly concentrated in large cities. Governments and other actors such as large corporations and universities are not collaborating with each other nor with entrepreneurs as well as they could. Too often, these actors try to control activity or impose their view from the top-down, rather than supporting an environment that is led from the bottom-up. We continue to see a disconnect between an entrepreneurial mindset and that of many actors who wish to engage with and support entrepreneurship. There are structural reasons for this, but we can overcome many of these obstacles with appropriate focus and sustained practice. No one tells this story better than Brad Feld and Ian Hathaway. The Startup Community Way: Evolving an Entrepreneurial Ecosystem explores what makes startup communities thrive and how to improve collaboration in these rapidly evolving, complex environments. The Startup Community Way is an explanatory guide for startup communities. Rooted in the theory of complex systems, this book establishes the systemic properties of entrepreneurial ecosystems and explains why their complex nature leads people to make predictable mistakes. As complex systems, value creation occurs in startup communities primarily through the interaction of the "parts" - the people, organizations, resources, and conditions involved - not the parts themselves. This continual process of bottom-up interactions unfolds naturally, producing value in novel and unexpected ways. Through these complex, emergent processes, the whole becomes greater and substantially different than what the parts alone could produce. Because of this, participants must take a fundamentally different approach than is common in much of our civic and professional lives. Participants must take a whole-system view, rather than simply trying to optimize their individual part. They must prioritize experimentation and learning over planning and execution. Complex systems are uncertain and unpredictable. They cannot be controlled, only guided and influenced. Each startup community is unique. Replication is enticing but impossible. The race to become "The Next Silicon Valley" is futile - even Silicon Valley couldn't recreate itself. This book: Offers practical advice for entrepreneurs, community builders, government officials, and other stakeholders who want to harness the power of entrepreneurship in their city Describes the core components of startup communities and entrepreneurial ecosystems, as well as an explanation of the differences between these two related, but distinct concepts Advances a new framework for effective startup community building based on the theory of complex systems and insights from systems thinking Includes contributions from leading entrepreneurial voices Is a must-have resource for entrepreneurs, venture capitalists, executives, business and community leaders, economic development authorities, policymakers, university officials, and anyone wishing to understand how startup communities work anywhere in the world

The Big Nine

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Publisher : PublicAffairs
ISBN 13 : 1541773748
Total Pages : 280 pages
Book Rating : 4.5/5 (417 download)

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Book Synopsis The Big Nine by : Amy Webb

Download or read book The Big Nine written by Amy Webb and published by PublicAffairs. This book was released on 2019-03-05 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: A call-to-arms about the broken nature of artificial intelligence, and the powerful corporations that are turning the human-machine relationship on its head. We like to think that we are in control of the future of "artificial" intelligence. The reality, though, is that we -- the everyday people whose data powers AI -- aren't actually in control of anything. When, for example, we speak with Alexa, we contribute that data to a system we can't see and have no input into -- one largely free from regulation or oversight. The big nine corporations -- Amazon, Google, Facebook, Tencent, Baidu, Alibaba, Microsoft, IBM and Apple--are the new gods of AI and are short-changing our futures to reap immediate financial gain. In this book, Amy Webb reveals the pervasive, invisible ways in which the foundations of AI -- the people working on the system, their motivations, the technology itself -- is broken. Within our lifetimes, AI will, by design, begin to behave unpredictably, thinking and acting in ways which defy human logic. The big nine corporations may be inadvertently building and enabling vast arrays of intelligent systems that don't share our motivations, desires, or hopes for the future of humanity. Much more than a passionate, human-centered call-to-arms, this book delivers a strategy for changing course, and provides a path for liberating us from algorithmic decision-makers and powerful corporations.

Strengthening Forensic Science in the United States

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Publisher : National Academies Press
ISBN 13 : 0309142393
Total Pages : 348 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Strengthening Forensic Science in the United States by : National Research Council

Download or read book Strengthening Forensic Science in the United States written by National Research Council and published by National Academies Press. This book was released on 2009-07-29 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scores of talented and dedicated people serve the forensic science community, performing vitally important work. However, they are often constrained by lack of adequate resources, sound policies, and national support. It is clear that change and advancements, both systematic and scientific, are needed in a number of forensic science disciplines to ensure the reliability of work, establish enforceable standards, and promote best practices with consistent application. Strengthening Forensic Science in the United States: A Path Forward provides a detailed plan for addressing these needs and suggests the creation of a new government entity, the National Institute of Forensic Science, to establish and enforce standards within the forensic science community. The benefits of improving and regulating the forensic science disciplines are clear: assisting law enforcement officials, enhancing homeland security, and reducing the risk of wrongful conviction and exoneration. Strengthening Forensic Science in the United States gives a full account of what is needed to advance the forensic science disciplines, including upgrading of systems and organizational structures, better training, widespread adoption of uniform and enforceable best practices, and mandatory certification and accreditation programs. While this book provides an essential call-to-action for congress and policy makers, it also serves as a vital tool for law enforcement agencies, criminal prosecutors and attorneys, and forensic science educators.

Adaptive Leadership: The Heifetz Collection (3 Items)

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Publisher : Harvard Business Review Press
ISBN 13 : 1625277784
Total Pages : 621 pages
Book Rating : 4.6/5 (252 download)

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Book Synopsis Adaptive Leadership: The Heifetz Collection (3 Items) by : Ronald A. Heifetz

Download or read book Adaptive Leadership: The Heifetz Collection (3 Items) written by Ronald A. Heifetz and published by Harvard Business Review Press. This book was released on 2014-09-23 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: In times of constant change, adaptive leadership is critical. This Harvard Business Review collection brings together the seminal ideas on how to adapt and thrive in challenging environments, from leading thinkers on the topic—most notably Ronald A. Heifetz of the Harvard Kennedy School and Cambridge Leadership Associates. The Heifetz Collection includes two classic books: Leadership on the Line, by Ron Heifetz and Marty Linsky, and The Practice of Adaptive Leadership, by Heifetz, Linsky, and Alexander Grashow. Also included is the popular Harvard Business Review article, “Leadership in a (Permanent) Crisis,” written by all three authors. Available together for the first time, this collection includes full digital editions of each work. Adaptive leadership is a practical framework for dealing with today’s mix of urgency, high stakes, and uncertainty. It has been used by individuals, organizations, businesses, and governments worldwide. In a world of challenging environments, adaptive leadership serves as a guide to distinguishing the essential from the expendable, beginning the meaningful process of adaption, and changing the status quo. Ronald A. Heifetz is a cofounder of the international leadership and consulting practice Cambridge Leadership Associates (CLA) and the founding director of the Center for Public Leadership at the Harvard Kennedy School. He is renowned worldwide for his innovative work on the practice and teaching of leadership. Marty Linsky is a cofounder of CLA and has taught at the Kennedy School for more than twenty-five years. Alexander Grashow is a Senior Advisor to CLA, having previously held the position of CEO.

Conscious Leadership

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Publisher : Penguin
ISBN 13 : 0593083636
Total Pages : 274 pages
Book Rating : 4.5/5 (93 download)

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Book Synopsis Conscious Leadership by : John Mackey

Download or read book Conscious Leadership written by John Mackey and published by Penguin. This book was released on 2020-09-15 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A WALL STREET JOURNAL BESTSELLER! From Whole Foods CEO John Mackey and his coauthors, a follow-up to groundbreaking bestseller Conscious Capitalism—revealing what it takes to lead a purpose-driven, sustainable business. John Mackey started a movement when he founded Whole Foods, bringing natural, organic food to the masses and not only changing the market, but breaking the mold. Now, for the first time, Conscious Leadership closely explores the vision, virtues, and mindset that have informed Mackey’s own leadership journey, providing a roadmap for innovative, value-based leadership—in business and in society. Conscious Leadership demystifies strategies that have helped Mackey shepherd Whole Foods through four decades of incredible growth and innovation, including its recent sale to Amazon. Each chapter will challenge you to rethink conventional business wisdom through anecdotes, case studies, profiles of conscious leaders, and innovative techniques for self-development, culminating in an empowering call to action for entrepreneurs and trailblazers—to step up as leaders who see beyond the bottom line.

Science, the Endless Frontier

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Publisher : Princeton University Press
ISBN 13 : 069120165X
Total Pages : 186 pages
Book Rating : 4.6/5 (912 download)

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Book Synopsis Science, the Endless Frontier by : Vannevar Bush

Download or read book Science, the Endless Frontier written by Vannevar Bush and published by Princeton University Press. This book was released on 2021-02-02 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic case for why government must support science—with a new essay by physicist and former congressman Rush Holt on what democracy needs from science today Science, the Endless Frontier is recognized as the landmark argument for the essential role of science in society and government’s responsibility to support scientific endeavors. First issued when Vannevar Bush was the director of the US Office of Scientific Research and Development during the Second World War, this classic remains vital in making the case that scientific progress is necessary to a nation’s health, security, and prosperity. Bush’s vision set the course for US science policy for more than half a century, building the world’s most productive scientific enterprise. Today, amid a changing funding landscape and challenges to science’s very credibility, Science, the Endless Frontier resonates as a powerful reminder that scientific progress and public well-being alike depend on the successful symbiosis between science and government. This timely new edition presents this iconic text alongside a new companion essay from scientist and former congressman Rush Holt, who offers a brief introduction and consideration of what society needs most from science now. Reflecting on the report’s legacy and relevance along with its limitations, Holt contends that the public’s ability to cope with today’s issues—such as public health, the changing climate and environment, and challenging technologies in modern society—requires a more capacious understanding of what science can contribute. Holt considers how scientists should think of their obligation to society and what the public should demand from science, and he calls for a renewed understanding of science’s value for democracy and society at large. A touchstone for concerned citizens, scientists, and policymakers, Science, the Endless Frontier endures as a passionate articulation of the power and potential of science.

What Works for GE May Not Work for You

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Author :
Publisher : CRC Press
ISBN 13 : 1439826005
Total Pages : 206 pages
Book Rating : 4.4/5 (398 download)

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Book Synopsis What Works for GE May Not Work for You by : Lawrence Solow

Download or read book What Works for GE May Not Work for You written by Lawrence Solow and published by CRC Press. This book was released on 2010-05-21 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Works for GE May Not Work for You: Using Human Systems Dynamics to Build a Culture of Process Improvement provides new tools for managing and sustaining process improvement in today‘s complex non-linear environments and helps readers apply new, relevant theory to their own management practices. With more than 50 combined years of change manage

Greener Products

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Author :
Publisher : CRC Press
ISBN 13 : 1439854998
Total Pages : 213 pages
Book Rating : 4.4/5 (398 download)

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Book Synopsis Greener Products by : Al Iannuzzi

Download or read book Greener Products written by Al Iannuzzi and published by CRC Press. This book was released on 2016-04-19 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the global demand for natural and organic products continues to grow, making and marketing greener products is becoming an imperative. The old stereotype of green products’ sub-par performance has been shattered as large multinational corporations prove that you can develop and win in the marketplace with a naturals-based product platform. And the pull for sustainably minded products is not limited to consumer marketing—business-to-business marketing of greener products has also increased due to customer demand from all business sectors. The Case for Greener Products Making a compelling business case for why companies must provide greener, more sustainable products, Greener Products: The Making and Marketing of Sustainable Brands shares best practices for the design and marketing of greener products. The book examines ecosystem and regulatory pressures as well as market pressures from customers—consumers, business customers, and government purchasers—who have created a demand on manufacturers to bring more sustainable brands to market. How Are Greener Products Made? Through case studies of green design from companies such as GE (EcomaginationTM), Timberland (Green Index®), Philips, Apple Inc., Seventh Generation, Procter & Gamble, BASF, and others, the author explores initiatives in areas ranging from product design, sustainable sourcing, and packaging to energy efficiency, recycling, and end-of-life management. A contribution from guest author James A. Fava, one of the leading thinkers and practitioners in developing greener products, presents a toolbox of environmental management systems, programs, and tools for the development of greener products. Three Keys to Successful Green Marketing Campaigns Providing the backbone for the author’s analysis of green marketing, a contribution from guest authors Lee Ann Head, Karen Barnes, and Suzanne Shelton of the Shelton Group analyzes market trend data and helps marketers understand their customers and what moves them. The author then looks more closely at drivers for green marketing, outlining three keys for successful green marketing campaigns and using them to evaluate the approaches of several leading companies. He also offers advice on how to avoid "greenwashing," create successful cause-marketing partnerships, and use eco-labels wisely. Throughout the book, the author shares best practices and lessons learned from leaders in the field across various industry sectors. Written by the senior director of product stewardship for Johnson & Johnson, this timely book offers real-world experience, valuable insights, and practical tools for the effective design and marketing of greener products. The Best Days of Green Marketing Are Still Ahead See what Al Iannuzzi has to say about making and marketing greener products in an interview at Greenbiz.com.

Complexity Works!

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Author :
Publisher :
ISBN 13 : 9780997717600
Total Pages : pages
Book Rating : 4.7/5 (176 download)

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Book Synopsis Complexity Works! by : Denise Easton

Download or read book Complexity Works! written by Denise Easton and published by . This book was released on 2016-07-29 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The Industrial Revolution provided many tools that have made our current way of life possible. With over 100 years of success, they became the assumed, natural, "correct" ways to make change happen. For all of the benefits those tools offer, they are no longer sufficient to address today's complex systems and organizations. There are too many variables; too many changes happening too quickly; too much change -- to believe every issue can be deconstructed, decomposed, analyzed, prioritized, and the "one best, guaranteed way" implemented to address all of that complexity. We believe an additional set of concepts and tools is required to make sense of this complexity. We've named them the "Complexity Space Framework" and believe it offers a new lens for teams and organizations looking to survive and prosper in a complex world."

Complexity

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Author :
Publisher : Open Road Media
ISBN 13 : 150405914X
Total Pages : 492 pages
Book Rating : 4.5/5 (4 download)

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Book Synopsis Complexity by : M. Mitchell Waldrop

Download or read book Complexity written by M. Mitchell Waldrop and published by Open Road Media. This book was released on 2019-10-01 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: “If you liked Chaos, you’ll love Complexity. Waldrop creates the most exciting intellectual adventure story of the year” (The Washington Post). In a rarified world of scientific research, a revolution has been brewing. Its activists are not anarchists, but rather Nobel Laureates in physics and economics and pony-tailed graduates, mathematicians, and computer scientists from all over the world. They have formed an iconoclastic think-tank and their radical idea is to create a new science: complexity. They want to know how a primordial soup of simple molecules managed to turn itself into the first living cell—and what the origin of life some four billion years ago can tell us about the process of technological innovation today. This book is their story—the story of how they have tried to forge what they like to call the science of the twenty-first century. “Lucidly shows physicists, biologists, computer scientists and economists swapping metaphors and reveling in the sense that epochal discoveries are just around the corner . . . [Waldrop] has a special talent for relaying the exhilaration of moments of intellectual insight.” —The New York Times Book Review “Where I enjoyed the book was when it dove into the actual question of complexity, talking about complex systems in economics, biology, genetics, computer modeling, and so on. Snippets of rare beauty here and there almost took your breath away.” —Medium “[Waldrop] provides a good grounding of what may indeed be the first flowering of a new science.” —Publishers Weekly