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Ad Man
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Book Synopsis Confessions of an Advertising Man by : David Ogilvy
Download or read book Confessions of an Advertising Man written by David Ogilvy and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern advertising, David Ogilvy created some of the most memorable advertising campaigns that set the standard for others to follow. Anyone aspiring to be a good manager in any kind of business should read this.
Download or read book Ad Man written by Ray Bisso and published by Xlibris Corporation. This book was released on 2000-09-26 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ad Man centers on the rise and fall of Jeff Hanford, a Classified Manager who, because of personal sexual hang-ups and sometimes injudicious, sometimes cruel, sometimes idealistic business attitudes falls victim to his own inner drives. The story is told from the point of view of three persons who closely observed him and whose lives are changed by Jeff Hanford's bizarre managerial behavior: Al Carmine, Jeff's loyal friend and outside sales manager; Sally Wells, Jeff's secretary and victimized lover; Dana Randolph, Sally's close friend and perceptive natural leader among the telephone advertising saleswomen. Ad Man is set in the Classified Advertising department of a daily newspaper, which has traditionally been low paying, female oriented, and neglected as its least glamorous section. The story takes place in the 1960's, prior to computerization, at a time of enlarging advertising revenues, and emerging feminist consciousness in the Classified section of the Daily Huntington in Southern California.
Book Synopsis Christ was an Ad Man by : Robert C. Pritikin
Download or read book Christ was an Ad Man written by Robert C. Pritikin and published by . This book was released on 1980 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Unclothed Man in the 35th Century A.D. by : Dash Shaw
Download or read book The Unclothed Man in the 35th Century A.D. written by Dash Shaw and published by Fantagraphics Books. This book was released on 2009-12-30 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first quarter of this book collects the work-storyboards, scripts, character designs, etc.-that Shaw has created for "The Unclothed Man in the 35th Century A.D." animated series that aired on IFC. The latter three-quarters will collect his acclaimed short stories from MOME, as well as several little-seen stories from elsewhere, and a new 20-page story.
Download or read book The Ad Man written by Timothy Dickinson and published by AuthorHouse. This book was released on 2016-08-12 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tim Collinwood is no international man of mystery. Hes an ordinary English advertising man living in the Middle East, working in an unfamiliar place, struggling with cultural challenges and personal foibles. Collinwood is intrigued when hes offered a marketing job that sounds exciting, and the reward for success is immense. His employers want him to create the public relations campaign of his life, to position Morocco as an economic powerhouse. The challenge attracts Collinwood, but as the story develops, he realizes failure is not an option. He falls in love, which distracts his focus and occupies his time. He is also plagued by corruption, cheating, lies, and deceit and has to battle his way through. His relationship with the prettiest of professional sex workers confuses his emotions and blurs his vision. Collinwood is a man up against friends who will stab him in the back and women who will do whatever they have to do. Old-fashioned values and morals are his only protection. Does he have what it takes to stay focused and succeed? Can he resist temptation to save himself and the woman he loves? Can he even stay alive?
Book Synopsis The Adman’s Dilemma by : Paul Rutherford
Download or read book The Adman’s Dilemma written by Paul Rutherford and published by University of Toronto Press. This book was released on 2018-10-11 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Adman’s Dilemma is a cultural biography that explores the rise and fall of the advertising man as a figure who became effectively a licensed deceiver in the process of governing the lives of American consumers. Apparently this personage was caught up in a contradiction, both compelled to deceive yet supposed to tell the truth. It was this moral condition and its consequences that made the adman so interesting to critics, novelists, and eventually filmmakers. The biography tracks his saga from its origins in the exaggerated doings of P.T. Barnum, the emergence of a new profession in the 1920s, the heyday of the adman’s influence during the post-WW2 era, the later rebranding of the adman as artist, until the apparent demise of the figure, symbolized by the triumph of that consummate huckster, Donald Trump. In The Adman’s Dilemma, author Paul Rutherford explores how people inside and outside the advertising industry have understood the conflict between artifice and authenticity. The book employs a range of fictional and nonfictional sources, including memoirs, novels, movies, TV shows, websites, and museum exhibits to suggest how the adman embodied some of the strange realities of modernity.
Book Synopsis An Ad Man Ad-Libs on TV by : Bob Foreman
Download or read book An Ad Man Ad-Libs on TV written by Bob Foreman and published by Wildside Press LLC. This book was released on 2008-05-30 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bob Foreman came into radio and television from an advertising agency. He days developing and sponsoring such shows as The $64,000 Question, Groucho Marx, Your Hit Parade, and dozens of others provide source material for his humorous looks at the media.
Book Synopsis All I Ever Wanted to Be Was An Ad Man by : Anthony Eglin
Download or read book All I Ever Wanted to Be Was An Ad Man written by Anthony Eglin and published by Gatekeeper Press. This book was released on 2024-02-13 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a childhood growing up dodging doodlebugs and bombs in wartime Britain, to an award-winning career in advertising and marketing (more madcap than Mad Men), to a panoply of fascinating passions and pursuits, Anthony Eglin’s continent-spanning story is a heart-warming romp through the second half of the twentieth century and a captivating portrait of a life well lived.
Download or read book The First Adman written by Gary Hicks and published by Victorian Secrets. This book was released on 2012 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: The First Adman reveals the untold story of how modern advertising was pioneered 200 years ago by the entrepreneur, self-publicist and dodgy Member of Parliament, Thomas Bish. Royalty and politicians courted this early media star and society figure, who was one of the best-known men in the land and allegedly more famous than the prime minister himself. Drawing on previously inaccessible contemporary sources, Gary Hicks resurrects the Bish brand, as famous in its day as Coca-Cola is today, and explains how it started a publicity revolution. This is an entertaining and rollicking tale of an eccentric marketing genius whose extraordinary legacy survives in modern mass media.
Book Synopsis The Adman in the Parlor by : Ellen Gruber Garvey
Download or read book The Adman in the Parlor written by Ellen Gruber Garvey and published by Oxford University Press. This book was released on 1996-06-06 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did advertising come to seem natural and ordinary to magazine readers by the end of the nineteenth century? The Adman in the Parlor explores readers' interactions with advertising during a period when not only consumption but advertising itself became established as a pleasure. Garvey argues that readers' participation in advertising, rather than top-down dictation by advertisers, made advertizing a central part of American culture. Garvey's analysis interweaves such texts and artifacts as advertising trade journals, magazines addressed to elite, middle class, and poorer readerships, scrapbooks, medical articles, paper dolls, chromolithographed trade cards, and contest rules. She tracks new forms of fictional realism that contained brand name references, courtship stories, and other fictional forms. As magazines became dependant on advertising rather than sales for their revenues, women's magazines led the way in making consumers of readers through the interplay of fiction, editorials, and advertising. General magazines, too, saw little conflict between these different interests. Instead, advertising and fiction came to act on one another in complex, unexpected ways. Magazine stories illustrated the multiple desires and social meanings embodied in the purchase of a product. Garvey takes the bicycle as a case study, and tracks how magazines mediated among competing medical, commercial, and feminist discourses to produce an alluring and unthreatening model of women bicycling in their stories. Advertising formed the national vocabulary. At once invisible, familiar, and intrusive, advertising both shaped fiction of the period and was shaped by it. The Adman in the Parlor unearths the lively conversations among writers and advertisers about the new prevalence of advertising for mass-produced, nationally distributed products.
Book Synopsis The First Adman: Thomas Bish and the Birth of Modern Advertising by : Gary Hicks
Download or read book The First Adman: Thomas Bish and the Birth of Modern Advertising written by Gary Hicks and published by Victorian Secrets. This book was released on 2013-10-30 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: The First Adman reveals the untold story of how modern advertising was pioneered 200 years ago by the entrepreneur, self-publicist and dodgy Member of Parliament, Thomas Bish. Royalty and politicians courted this early media star and society figure, who was one of the best-known men in the land and allegedly more famous than the prime minister himself. Bish’s promotional creativity helped the old state lottery raise the equivalent of £2 billion for good causes, also bringing him great wealth. Hiring the essayist Charles Lamb as a copywriter and George Cruikshank to illustrate his advertisements, Bish professionalised ad campaigns. Techniques he pioneered include spin-doctoring, graphic design, modern typography, direct marketing, and even early market research. Unfortunately, his talents did not prevent him from being expelled from both the Stock Exchange and the House of Commons. Drawing on previously inaccessible contemporary sources, Gary Hicks resurrects the Bish brand, as famous in its day as Coca-Cola is today, and explains how it started a publicity revolution. This is an entertaining and rollicking tale of an eccentric marketing genius whose extraordinary legacy survives in modern mass media. Includes illustrations by political cartoonist Simon Groves
Book Synopsis The Advertising Age and Mail Order Journal by :
Download or read book The Advertising Age and Mail Order Journal written by and published by . This book was released on 1919 with total page 778 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Man of the House written by Ad Hudler and published by Ballantine Books. This book was released on 2008-09-30 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than a decade, Linc Menner has raised the status of househusband to an art form. . . . While his wife, Jo, brings home the bacon, Linc Menner holds down the fort–his gourmet cooking is sublime, his cleaning unrivaled, and his devotion to his daughter, Violet, unparalleled. But when the Menners relocate from upstate New York to the steamy beaches of Naples, Florida, life takes an unexpected turn. As the Menners renovate their new home Linc’s bliss turns into a war zone of contractors, dry wall dust, and chaos. And suddenly being surrounded by guys whose faces go blank as he expounds on the virtues of lump-free gravy makes Linc realize he has forgotten what it feels like to be a man. So Linc trades his flip-flops for work boots, and his wild mop of hair for a barbershop buzz, and marches his flabby physique to the nearest gym–attracting the secret devotion of one of Violet’s teacher in the process. And his stunned family watches helplessly as they lose the man who keeps them all together. To make matters worse, it’s hurricane season and there’s a category 5 heading right for Naples. As life on the home front explodes into hilarity and catastrophe, Linc must chart his own delightfully crooked course to finally become the Man of the House. Praise for Ad Hudler’s Househusband “With self-deprecating humor and adroit expression, Hudler delves deep into the American psyche of gender roles. . . . The dialogue rings with authenticity.” –The State (Columbia, S.C.) “Winning . . . [a] breezy comic outing.” –The New York Times From the Trade Paperback edition.
Book Synopsis Great Leaders Grow by : Kenneth H. Blanchard
Download or read book Great Leaders Grow written by Kenneth H. Blanchard and published by Berrett-Koehler Publishers. This book was released on 2012-02-06 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful leaders don't rest on the laurels. Leadership must be a living process, and life means growth. "Great Leaders Grow" shows leaders and aspiring leaders precisely which areas to focus on so they can remain effective throughout their lives.
Download or read book Adman written by Nicholas Chambers and published by Art Gallery. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published on the occasion of an exhibition held at the Art Gallery of New South Wales, Sydney, Australia, February 28-May 28, 2017 and at the Andy Warhol Museum, Pittsburgh, Pennsylvania, February-May 2018.
Book Synopsis Daybreak, 2250 A.D. by : Andre Norton
Download or read book Daybreak, 2250 A.D. written by Andre Norton and published by . This book was released on 1970 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Profitable Advertising written by and published by . This book was released on 1894 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt:
