A Survey of Advertiser and Agency Buying Practices and Patterns for Spot Radio

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Publisher :
ISBN 13 :
Total Pages : 164 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis A Survey of Advertiser and Agency Buying Practices and Patterns for Spot Radio by : Standard Rate & Data Service. Research Dept

Download or read book A Survey of Advertiser and Agency Buying Practices and Patterns for Spot Radio written by Standard Rate & Data Service. Research Dept and published by . This book was released on 1949 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Routledge Revivals: Radio Broadcasting from 1920 to 1990 (1991)

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Publisher : Routledge
ISBN 13 : 1351983881
Total Pages : 586 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis Routledge Revivals: Radio Broadcasting from 1920 to 1990 (1991) by : Diane Foxhill Carothers

Download or read book Routledge Revivals: Radio Broadcasting from 1920 to 1990 (1991) written by Diane Foxhill Carothers and published by Routledge. This book was released on 2016-11-10 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1991, this book presents a comprehensive annotated bibliography of radio broadcasting. Its eleven chapter-categories cover almost the entire range of radio broadcasting — with the exception of radio engineering due to its technical complexity although some of the historical volumes do encompass aspects, thus providing background material. Entries are primarily restricted to published books although a number of trade journals and periodicals are also included. Each entry includes full bibliographic information, including the ISBN or ISSN where available, and an annotation written by the author with the original text in hand.

Catalog of Copyright Entries. Third Series

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Publisher : Copyright Office, Library of Congress
ISBN 13 :
Total Pages : 1206 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Catalog of Copyright Entries. Third Series by : Library of Congress. Copyright Office

Download or read book Catalog of Copyright Entries. Third Series written by Library of Congress. Copyright Office and published by Copyright Office, Library of Congress. This book was released on 1949 with total page 1206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes Part 1A: Books and Part 1B: Pamphlets, Serials and Contributions to Periodicals

Spot Radio Promotion Handbook

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Publisher :
ISBN 13 :
Total Pages : 76 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Spot Radio Promotion Handbook by : Standard Rate & Data Service

Download or read book Spot Radio Promotion Handbook written by Standard Rate & Data Service and published by . This book was released on 1949 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The National Union Catalog, Pre-1956 Imprints

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Publisher :
ISBN 13 :
Total Pages : 712 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The National Union Catalog, Pre-1956 Imprints by :

Download or read book The National Union Catalog, Pre-1956 Imprints written by and published by . This book was released on 1968 with total page 712 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Printers' Ink

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Publisher :
ISBN 13 :
Total Pages : 1758 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Printers' Ink by :

Download or read book Printers' Ink written by and published by . This book was released on 1957-07 with total page 1758 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Broadcasting Telecasting Yearbook

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Publisher :
ISBN 13 :
Total Pages : 562 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Broadcasting Telecasting Yearbook by :

Download or read book Broadcasting Telecasting Yearbook written by and published by . This book was released on 1950 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Sales Management

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Publisher :
ISBN 13 :
Total Pages : 1068 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Sales Management by :

Download or read book Sales Management written by and published by . This book was released on 1949 with total page 1068 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Radio and Television Bibliography

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Publisher :
ISBN 13 :
Total Pages : 54 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis A Radio and Television Bibliography by : Burton Paulu

Download or read book A Radio and Television Bibliography written by Burton Paulu and published by . This book was released on 1950 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Catalog of Copyright Entries, Third Series

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Publisher :
ISBN 13 :
Total Pages : 1532 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Catalog of Copyright Entries, Third Series by : Library of Congress. Copyright Office

Download or read book Catalog of Copyright Entries, Third Series written by Library of Congress. Copyright Office and published by . This book was released on 1949 with total page 1532 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Books and Pamphlets, Including Serials and Contributions to Periodicals

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Publisher :
ISBN 13 :
Total Pages : 698 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Books and Pamphlets, Including Serials and Contributions to Periodicals by : Library of Congress. Copyright Office

Download or read book Books and Pamphlets, Including Serials and Contributions to Periodicals written by Library of Congress. Copyright Office and published by . This book was released on 1949 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Statistical Reference Index

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Publisher :
ISBN 13 :
Total Pages : 840 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Statistical Reference Index by :

Download or read book Statistical Reference Index written by and published by . This book was released on 1980 with total page 840 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising: Principles and Practice

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Publisher : Pearson Australia
ISBN 13 : 1486009050
Total Pages : 577 pages
Book Rating : 4.4/5 (86 download)

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Book Synopsis Advertising: Principles and Practice by : Sandra Moriarty

Download or read book Advertising: Principles and Practice written by Sandra Moriarty and published by Pearson Australia. This book was released on 2014-08-01 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 3rd edition of Advertising: Principles and Practice is the only practical, applied guide to the real world of advertising in Australasia using award-winning examples of how and why great advertising is achieved. It features new coverage of advertising’s role within the integrated marketing communications (IMC). Moriarty explores the ever-changing media landscape and encourages readers to think about the ways in which advertising operates as part of a broader communication strategy. How do you define great advertising? How do you encourage creativity in advertising? How can interactive and digital media add value to advertising? These questions, and many more are comprehensively answered inside this Australian adaptation of the US text, Advertising & IMC: Principles and Practice by Moriarty, Mitchell and Wells.

Broadcasting, Combined with Broadcast Advertising

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Publisher :
ISBN 13 :
Total Pages : 2012 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Broadcasting, Combined with Broadcast Advertising by :

Download or read book Broadcasting, Combined with Broadcast Advertising written by and published by . This book was released on 1955 with total page 2012 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Sponsor

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Publisher :
ISBN 13 :
Total Pages : 1094 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Sponsor by :

Download or read book Sponsor written by and published by . This book was released on 1966 with total page 1094 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Broadcasting, Telecasting

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Publisher :
ISBN 13 :
Total Pages : 1586 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Broadcasting, Telecasting by :

Download or read book Broadcasting, Telecasting written by and published by . This book was released on 1955 with total page 1586 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Effective Radio Advertising

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Publisher : Lexington Books
ISBN 13 : 9780669250039
Total Pages : 210 pages
Book Rating : 4.2/5 (5 download)

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Book Synopsis Effective Radio Advertising by : Marc G. Weinberger

Download or read book Effective Radio Advertising written by Marc G. Weinberger and published by Lexington Books. This book was released on 1994 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: To learn more about Rowman & Littlefield titles please visit us at www.rowmanlittlefield.com.