Author : Leslie Ritchie
Publisher : Cambridge University Press
ISBN 13 : 1108693245
Total Pages : 315 pages
Book Rating : 4.1/5 (86 download)
Book Synopsis David Garrick and the Mediation of Celebrity by : Leslie Ritchie
Download or read book David Garrick and the Mediation of Celebrity written by Leslie Ritchie and published by Cambridge University Press. This book was released on 2019-01-17 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happens when an actor owns shares in the stage on which he performs and the newspapers that review his performances? Celebrity that lasts over 240 years. From 1741, David Garrick dominated the London theatre world as the progenitor of a new 'natural' style of acting. From 1747 to 1776, he was a part-owner and manager of Drury Lane, controlling most aspects of the theatre's life. In a spectacular foreshadowing of today's media convergences, he also owned shares in papers including the St James's Chronicle and the Public Advertiser, which advertised and reviewed Drury Lane's theatrical productions. This book explores the nearly inconceivable level of cultural power generated by Garrick's entrepreneurial manufacture and mediation of his own celebrity. Using new technologies and extensive archival research, this book uncovers fresh material concerning Garrick's ownership and manipulation of the media, offering timely reflections for theatre history and media studies.