Yelp Local Marketing Workbook

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Yelp Local Marketing Workbook

Author : Jason Mcdonald, Ph.d.
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781523231515
Total Pages : 54 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis Yelp Local Marketing Workbook by : Jason Mcdonald, Ph.d.

Download or read book Yelp Local Marketing Workbook written by Jason Mcdonald, Ph.d. and published by Createspace Independent Publishing Platform. This book was released on 2016-01-01 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt: Yelp Local Marketing Workbook 2016Master Yelp, Google+ Marketing, and all of Local Review Marketing for Business for Free A best-selling Yelp / Local marketing book from a best-selling author on Internet marketing: Jason McDonald Local review sites such as Yelp, Google+, TripAdvisor and others have become THE way that consumers identify vendors of interest. If you have a local pizza restaurant in Toledo, Ohio, or Tulsa, Oklahoma, you probably already know this. But it's also true for attorneys or plumbers, massage therapists or local florists: local reviews sites like Yelp are incredibly important to your business. Small businesses and large businesses - especially those that sell to local customers - can leverage Yelp, Google+ and other local review sites for amazing free marketing opportunities If you know how... you can market on Yelp, Google+ and other local review sites effectively With up-to-date information on how to market via Yelp, Google+ and other local review sites, the Yelp Local Marketing Workbook includes SOCIAL MEDIA MARKETING - an easy explanation of what social media marketing really is, and how to "think" about social media marketing. YELP LOCAL MARKETING STEP-BY-STEP - an explanation of how Yelp, Google+, and other local review sites work as a marketing tool, how to research your competition on these sites, how to claim and optimize your business listing, and how to solicit and respond to reviews online. FREE YELP LOCAL TOOLS - as part of Jason's SOCIAL MEDIA TOOLBOOK, you get complete access to not only FREE Yelp / Google+ tools but hundreds of FREE social media tools as well - a $29.99 value! Yelp Local Marketing Worksheets This isn't a fancy book. This isn't a pie-in-the-sky book. This is a practical hands-on book, with links not only to free tools but to step-by-step worksheets. By the end of the book, you'll have a Yelp / Local marketing plan ready for yourself, your employees, and your business. Other great books like 'Yelp for Dummies,' 'Yelp Marketing,' or 'Yelp an Hour a Day' are great, but they don't have the kind of hands-on, practical worksheets that the YELP LOCAL MARKETING WORKBOOK offers, plus access to free Yelp / Local tools. So consider 'Yelp for Dummies,' and other books on 'Yelp for business' and you'll be back. Got questions? Just Google Jason McDonald and send him an email - he's happy to help.

Mastering The Fundamentals Marketing Workbook

Author : Mills Force Marketing
Publisher : Dondrae Mills
ISBN 13 :
Total Pages : 56 pages
Book Rating : 4./5 ( download)

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Book Synopsis Mastering The Fundamentals Marketing Workbook by : Mills Force Marketing

Download or read book Mastering The Fundamentals Marketing Workbook written by Mills Force Marketing and published by Dondrae Mills. This book was released on 2015-04-01 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are looking for ways to take you business to the next level you don't want to miss one check box this workbook has to offer. The Workbook Give You Step By Step Process On The Following: Creating A Logo Branding Board Your Product or Services Explanation Getting 5 Stars Reviews From Past Clients (& Friends): How To Get Your First 5 Star Reviews: Help You Create a Detailed Competitor Profile You will define your Company's Value Proposition. You will define which customer needs you satisfy. You will identify Your Company's Core Capabilities. Create Your Elevator Pitch Identify Your Business Categories: Write Short Professional Biography For Key Personnel: Create an effective email newsletter And more...

Yelp Marketing

Author : Alex Genadinik
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (113 download)

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Book Synopsis Yelp Marketing by : Alex Genadinik

Download or read book Yelp Marketing written by Alex Genadinik and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Yelp is a powerhouse when it comes to local business marketing. So if you have a local business or a business with a local element to it, Yelp marketing should be near the top of your list. Most first-time marketers choose things like Instagram or Facebook, but the leads you get from Yelp are 10 times more highly converting because people coming from Yelp are already looking for the services that you offer. Savvy, experienced and professional local business marketers use Yelp and so should you. I feel very strongly that every local business should not only be on Yelp, but dominate Yelp in their local area. Sign up for this course and get started on Yelp today! Who is the target audience? Marketing professionals Local business owners If you are planning a local business First-time marketers and first-time entrepreneurs.

Five Stars

Author : Gradiva Couzin
Publisher : John Wiley & Sons
ISBN 13 : 1118763211
Total Pages : 312 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis Five Stars by : Gradiva Couzin

Download or read book Five Stars written by Gradiva Couzin and published by John Wiley & Sons. This book was released on 2013-12-24 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create positive visibility for your business with this essential roadmap Everyone now understands the importance of online reviews on sites such as Yelp. This unique book helps you influence the process and leverage the results to increase sales and revenue. Five Stars is the perfect guide to a timely and crucial marketing tactic for today's savvy small business owners and marketers. Find out how to get more (and better) online reviews for your business, track and monitor them, leverage them effectively in social media and elsewhere, and handle negative reviews with aplomb. Packed with tools, techniques, and great case studies, this practical book is what you need to grab the reins, shape the online conversation, and get reviews that sell. Shows you how to get and leverage online reviews from websites such as Yelp and niche sites related to your business Explains tools, techniques, and tactics you can use to start shaping conversations and building positive visibility Demystifies a complex topic, empowering you to make the most of this valuable marketing tactic Written by the expert author team of the popular and practical SEO_An Hour a Day books; the authors offer a similar task-based approach to help you succeed If you're a retail, service, or e-commerce marketer, you won't want to miss Five Stars: Putting Online Reviews to Work for Your Business.

Frustrated with Yelp?!

Author : Erik L. Devash
Publisher :
ISBN 13 : 9780578124070
Total Pages : 44 pages
Book Rating : 4.1/5 (24 download)

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Book Synopsis Frustrated with Yelp?! by : Erik L. Devash

Download or read book Frustrated with Yelp?! written by Erik L. Devash and published by . This book was released on 2013-07 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Frustrated with Yelp!? will help introduce Yelp.com to the uninitiated, explaining what exactly the site is, how it works, and who tends to use it. This handbook will also help educate those business owners and/or managers who may be more experienced with social media and marketing, yet still need an edge when it comes to mastering the web's most prominent review and rating site. This book will take you through the basics, such as how to set up your business account on Yelp.com, or how to "claim" a page already established for your business (yes, this happens all the time!). You will learn how to make sure your business's Yelp profile is accurate and up to date, and how to add, change, or remove information, images, and other pertinent material.

Ultimate Guide to Local Business Marketing

Author : Perry Marshall
Publisher : Entrepreneur Press
ISBN 13 : 1613083238
Total Pages : 333 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Ultimate Guide to Local Business Marketing by : Perry Marshall

Download or read book Ultimate Guide to Local Business Marketing written by Perry Marshall and published by Entrepreneur Press. This book was released on 2016-01-18 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results

Social Media Marketing Workbook

Author : Jason Mcdonald, Ph.d.
Publisher : CreateSpace
ISBN 13 : 9781517380236
Total Pages : 204 pages
Book Rating : 4.3/5 (82 download)

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Book Synopsis Social Media Marketing Workbook by : Jason Mcdonald, Ph.d.

Download or read book Social Media Marketing Workbook written by Jason Mcdonald, Ph.d. and published by CreateSpace. This book was released on 2015-09-16 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Media Marketing Workbook 2016Learn how to market your business on Social Media for free! A best-selling social media marketing book from a best-selling author on Internet marketing: Jason McDonald Social media is big - really big. Facebook has over 1 billion users, and LinkedIn has over 350 million. Today's customers go online to review sites like Yelp and Google+ to check out businesses before they engage. Whether it's on Twitter, on Instagram, on YouTube, or even Pinterest, your customers are "on" social media and they are talking about businesses, products, and services just like yours. Small businesses and large businesses alike can leverage social media for amazing free marketing opportunities. If you know how... you can market on social media effectively. But do you know how? Or are you confused, befuddled, lost, or just spinning your wheels while your competitors blast ahead on Facebook or Twitter, LinkedIn or Pinterest, YouTube or Yelp? Enter the Social Media Marketing Workbook, your step-by-step guide on how to market your business on social media. With up-to-date information on how to market on all of the major social media platforms, the Social Media Marketing Workbook includes SOCIAL MEDIA MARKETING - an easy explanation of what social media marketing really is, and how to "think" about social media marketing. PLATFORM MARKETING STEP-BY-STEP - an explanation of: Facebook Marketing - Facebook for Business LinkedIn Marketing - LinkedIn for Business Twitter Marketing - Twitter for Business YouTube Marketing - YouTube for Business Pinterest Marketing - Pinterest for Business Yelp / Local - Marketing via Yelp, Google+ and other local review sites Epilogue - the "new" kids on the block of Snapchat and Instagram POSTING STRATEGY - creating great content is the first step, and knowing how to post it is the second. The SOCIAL MEDIA MARKETING WORKBOOK explains how to find other people's content to share and how to create your own content as well as how to OPTIMIZE and PROMOTE your social media efforts. FREE SOCIAL MEDIA MARKETING TOOLS - as part of Jason's SOCIAL MEDIA TOOLBOOK, you get complete access to hundreds of FREE social media tools as well - a $29.99 value! Social Media Marketing Worksheets This isn't a fancy book. This isn't a pie-in-the-sky book. This is a practical hands-on book, with links not only to free tools but to step-by-step worksheets. By the end of the book, you'll have a social media marketing plan ready for your business AND specific plans for each medium that makes sense for you (e.g., Facebook, Yelp, Twitter, etc.). Got questions? Just Google Jason McDonald and send him an email - he's happy to help. About the Author Author Jason McDonald has been active on the Internet since 1994 and has taught SEO, AdWords, and Social Media since 2009 - online, at Stanford University Continuing Studies, at both AcademyX and the Bay Area Video Coalition in San Francisco, at workshops, and in corporate trainings across these United States. His passion is to take complex marketing topics such as social media marketing and make them easy-to-understand for small business owners and marketers. His style is practical, hands-on, and fun. He received his Ph.D. in 1992 from the University of California, Berkeley, and his B.A. from Harvard University in 1985. When he's not surfing the Internet, Jason can be found being trained by his black Lab, Buddy, across the highways and byways of the San Francisco Bay Area. Compare with: Social Media for Dummies, Social Media Marketing in a Day, Social Media Marketing for Dummies

Mills Force Marketing Workbook 1.0

Author : Dondrae Mills
Publisher : Lulu.com
ISBN 13 : 1329036018
Total Pages : 49 pages
Book Rating : 4.3/5 (29 download)

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Book Synopsis Mills Force Marketing Workbook 1.0 by : Dondrae Mills

Download or read book Mills Force Marketing Workbook 1.0 written by Dondrae Mills and published by Lulu.com. This book was released on 2015-04-02 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are looking for ways to take you business to the next level you don't want to miss one check box this workbook has to offer. The Workbook Give You Step By Step Process On The Following: Creating A Logo Branding Board Your Product or Services Explanation Getting 5 Stars Reviews From Past Clients (& Friends): How To Get Your First 5 Star Reviews: Help You Create a Detailed Competitor Profile You will define your Company's Value Proposition. You will define which customer needs you satisfy. You will identify Your Company's Core Capabilities. Create Your Elevator Pitch Identify Your Business Categories: Write Short Professional Biography For Key Personnel: Create an effective email newsletter And mor

Social Media Marketing Workbook

Author : Jason McDonald Ph D
Publisher :
ISBN 13 : 9781979424998
Total Pages : 454 pages
Book Rating : 4.4/5 (249 download)

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Book Synopsis Social Media Marketing Workbook by : Jason McDonald Ph D

Download or read book Social Media Marketing Workbook written by Jason McDonald Ph D and published by . This book was released on 2019-07-28 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated Fall, 2019 Edition of the SOCIAL MEDIA MARKETING book! Learn Social Media Marketing for business step by step in this new, 2019 book on social media by Jason McDonald. Used in his classes at Stanford Continuing Studies, the Social Media Marketing Workbook has become a beloved classic among small business owners and marketing managers. Why? The reason is that this is one of the best selling social media marketing books, one that lays it out clearly step-by-step. The book begins with content marketing, proceeds through each major platform (such as Facebook, Twitter, LinkedIn, Instagram, and YouTube) and helps you to make a plan for how to market a business on social media. The book is based on an analogy - that social media is like a party and that you are the 'party thrower.' You need content just as you'd need food and entertainment, you need a promotion strategy just as you'd need invitations, and you need a systematic understanding of each social platform, just as you'd need a lot of technical knowledge to throw a great wedding or a great corporate meet-and-greet. Indeed, you'll be throwing a 'party with a purpose, ' using social media marketing to build your brand and ultimately sell more stuff. Compare the Social Media Marketing Workbook to other books out there on the topic. It plays well with Social Media Marketing for Dummies, for example, and is an excellent companion to more conceptual books like Crushing It or Building a StoryBrand. It's the perspiration to their inspiration. It's the zig to their zag, and it's a book that gives you more than 500 social media marketing tips. It provides practical, hands-on knowledge for 2018 and 2019. Got questions? Just Google the author, Jason McDonald, and send him a quick email or message. The book includes massive links, videos, resources, and an amazing companion toolbook with free social media tools. It's a must buy book.

The Social Media Marketing Book

Author : Dan Zarrella
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449383106
Total Pages : 245 pages
Book Rating : 4.4/5 (493 download)

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Book Synopsis The Social Media Marketing Book by : Dan Zarrella

Download or read book The Social Media Marketing Book written by Dan Zarrella and published by "O'Reilly Media, Inc.". This book was released on 2009-11-13 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging, forums, opinion and review sites, and social networks such as Twitter, Facebook, and LinkedIn, this book will help you choose the best -- and avoid the worst -- of the social web's unique marketing opportunities. The Social Media Marketing Book guides you through the maze of communities, platforms, and social media tools so you can decide which ones to use, and how to use them most effectively. With an objective approach and clear, straightforward language, Dan Zarrella, aka "The Social Media & Marketing Scientist," shows you how to plan and implement campaigns intelligently, and then measure results and track return on investment. Whether you're a seasoned pro or new to the social web, this book will take you beyond the jargon to social media marketing mastery. Make sense of this complicated environment with the help of screenshots, graphs, and visual explanations Understand the history and culture of each social media type, including features, functionality, and protocols Get clear-cut explanations of the methods you need to trigger viral marketing successes Choose the technologies and marketing tactics most relevant to your campaign goals Learn how to set specific goals for your campaigns and evaluate them according to key performance indicators Praise for The Social Media Marketing Book: "Let Zarrella take you to social-media marketing school. You'll learn more from reading this book than a month of research on the Internet."--Guy Kawasaki, co-founder of Alltop.com "If I could be any other person for a day, it would be Dan Zarella. Either him or Brad Pitt. But Dan's smarter. This book is why I say that."--Chris Brogan, President of New Marketing Labs "This book demonstrates a beginning to the endless possibilities of the Social Web."-- Brian Solis, publisher of leading marketing blog PR 2.0

The Ulitimate Local Marketing Playbook

Author : Tagglefish.com
Publisher : Presstochango
ISBN 13 :
Total Pages : 131 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Ulitimate Local Marketing Playbook by : Tagglefish.com

Download or read book The Ulitimate Local Marketing Playbook written by Tagglefish.com and published by Presstochango. This book was released on with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Become the best version of your local business! This E-book Covers? This E-book provides detailed knowledge about how businesses of any size and in any business category can use these online and offline marketing tactics as a part of a successful overall business strategy. Rather than searching the web and compiling information that would take months perhaps years to do, I’ve taken the time to do it for you. This E-book can be used as a reference guide, or to learn more about what your marketing consultant is doing with your money. With this E-book you are going to learn how to leverage the web to open up doors of opportunities for more customers, more exposure, more referrals and revenue.

Yelp Secrets

Author : Curtis Yang
Publisher :
ISBN 13 : 9781480230965
Total Pages : 234 pages
Book Rating : 4.2/5 (39 download)

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Book Synopsis Yelp Secrets by : Curtis Yang

Download or read book Yelp Secrets written by Curtis Yang and published by . This book was released on 2013-02-09 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Would you like to know "yelp secrets" that can get you more new customers than you could ever hope to handle? Attention! Restaurant owners, Chiropractor, Dentists, Network marketers, Realtors, Retail Store Owners, Plummer, Carpenter, Computer Technicians, Pet Trainer, Life Coach, Therapist, Doctors, Locksmith, Laundry Service, Interior Designer, Motivational Speaker, Photographer, Sales Reps, Yoga Instructor, Wedding Planner, CPA, Personal Trainer, Party Planner, and More *Are you a business owner who needs more customers? *You have no review or bad reviews from yelp and don't know how to overcome? *Do you have competitors who have more customers than you? *Are you sick of spending meaningless money on advertising? *You do not have money to spend on advertising. Hi, my name is Curtis Yang, #1 America's Local Business Make Over Expert. Because of internet, local business game has been changed. Your business becomes transparent. Whether you like or not customers will leave reviews on internet about your business constantly. Now yelp can work for you or work against you. People undertake yelp.com by just looking at it as another social media website like Facebook. You know what? Yelp.com is more powerful than Facebook even if Facebook is the #1 social media website. People will come to yelp to find local business (people come to find your business) when people come to Facebook to find pictures of friends and family. Yelp visitors are qualified targeted visitors that are looking for you to give you profits. Heck, I believe yelp is far more powerful than Google. People go there to find information, not business. You just got to learn how to convert the yelp visitors to your customers and I know the secrets. I found the true value in yelp.com, because it was much more effective than expensive advertising such as newspaper ad or even yellow page ad. You know what is amazing? It's FREE!! I started to research hundreds of business that's getting flawless customers from yelp to look for the key they have and others don't. AND BOOM!!! I unlocked the secret. I know lots of businesses who is taking this advantage already will get pissed off at me because I am about to reveal this secret. What you will learn in this book *Simple Action Steps You Should Take to Display Your Business: First Step to Get Customers Coming From Yelp *How to Get 5 Star Feedbacks and How to Deal with the Inevitable Negative Comments. Better Feedback Attract More Customers *Caution! The Yelp Automated Filter System. *Descriptions That Stand Out from All Your Competitors *Pictures and Videos That Will Help You to Attract Tons of Customers *Paid Advertising. Is it Worth the Investment? Or Should I Stick with FREE Features Only? ... *Mobile Marketing. Yelp is now partnered with Apple. Attract Thousands ofi-Phone Users to Your Business *What is Checking-In Marketing and How to Attract Smartphone Users with It. *Finding Profitable Online Search Keywords That Your Customers Search to Find Your Business or your competitors) *How to Makeover Your Website to Bring Profits. (or Make from Scratch) *Be at Page # 1 on Google. *Get More Exposure on other Local Search Engines. *How to Make Your One-Off Customer Become Royal Customers and Advocates of Your Business. *Ultimate FREE Advertising *How to Earn More Business by using Yelp with Face book *Communicate with Your Thousands of Customers with One Click: Twitter and Yelp *Shhh! Best Marketing Method with Best Results Forgotten by Many Businesses. *Take Your Business from Local to National *Troubleshooting a Lack of Business Growth *Complete Strategy, Bringing It All Together

Ultimate Guide to Local Business Marketing

Author : Perry Marshall
Publisher : Ultimate
ISBN 13 : 9781599185781
Total Pages : 258 pages
Book Rating : 4.1/5 (857 download)

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Book Synopsis Ultimate Guide to Local Business Marketing by : Perry Marshall

Download or read book Ultimate Guide to Local Business Marketing written by Perry Marshall and published by Ultimate. This book was released on 2016-02 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Capture high-quality leads from search engines in 48 hours; Master the components of a high-converting campaign and get the most bang for your buck; Utlize mobile search advertising for the greatest benefits."

The Ultimate Digital Marketing Book

Author : Nick Smith
Publisher : Teach Yourself
ISBN 13 : 1473688426
Total Pages : 431 pages
Book Rating : 4.4/5 (736 download)

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Book Synopsis The Ultimate Digital Marketing Book by : Nick Smith

Download or read book The Ultimate Digital Marketing Book written by Nick Smith and published by Teach Yourself. This book was released on 2023-02-02 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to be the best, you have to have the right skillset. From effective SEO and Search marketing to mastering mobile and content marketing, THE ULTIMATE DIGITAL MARKETING BOOK is a dynamic collection of tools, techniques, and strategies for success. Short, punchy chapters mean you can read up quickly and start applying what you've learned immediately. Discover the main themes, key ideas and tools you need and bring it all together with practical exercises. This is your complete course in digital marketing. ABOUT THE SERIES ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.

Local Store Marketing for Restaurants

Author : Jack Bernstein
Publisher :
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Local Store Marketing for Restaurants by : Jack Bernstein

Download or read book Local Store Marketing for Restaurants written by Jack Bernstein and published by . This book was released on 1991 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes practical methods of marketing small restaurants, including ways to get "free advertising" and a "fill in the blanks" marketing plan.

Social Media Is Bullshit

Author : B. J. Mendelson
Publisher : St. Martin's Press
ISBN 13 : 1250017505
Total Pages : 239 pages
Book Rating : 4.2/5 (5 download)

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Book Synopsis Social Media Is Bullshit by : B. J. Mendelson

Download or read book Social Media Is Bullshit written by B. J. Mendelson and published by St. Martin's Press. This book was released on 2012-09-04 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: A provocative look at social media that dispels the hype and tells you all you need to know about using the Web to expand your business If you listen to the pundits, Internet gurus, marketing consultants, and even the mainstream media, you could think social media was the second coming. When it comes to business, they declare that it's revolutionizing advertising, PR, customer relations—everything. And they all agree: it is here to stay. In this lively, insightful guide, journalist and social critic B.J. Mendelson skillfully debunks the myths of social media. He illustrates how the notion of "social media" first came to prominence, why it has become such a powerful presence in the marketing field, and who stands to benefit each time it's touted in the press. He shows you why all the Facebook friends and Twitter followers in the world mean nothing to you and your business without old-fashioned, real-world connections. He examines popular tales of social media "success," and reveals some unsettling truths behind the surface. And he tells you how to best harness the potential of the Internet—without spending a fortune in the process. Social media is bullshit. This book gives the knowledge and tools you really need to connect with customers and grow your brand.

301 Ways to Use Social Media To Boost Your Marketing

Author : Catherine Parker
Publisher : McGraw Hill Professional
ISBN 13 : 0071739890
Total Pages : 352 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis 301 Ways to Use Social Media To Boost Your Marketing by : Catherine Parker

Download or read book 301 Ways to Use Social Media To Boost Your Marketing written by Catherine Parker and published by McGraw Hill Professional. This book was released on 2010-09-10 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Join the TubeMoguls, get Delicious, StumbleUpon customers--and 298 more great tips! MARKETING The time to start social media marketing was yesterday. Don't worry, though--this book will get you going today! 301 Ways to Use Social Media to Boost Your Marketing is packed with quick "snapshot" lessons for spreading your message and building customers—with little effort and virtually no cost. Designed to help you take action right away, each tip is presented in a stand-alone format to help you focus on what you need to do--and only what you need to do. 301 Ways to Use Social Media to Boost Your Marketing provides simple strategies for capitalizing on the top social media platforms like: • BLOGS • MICROMEDIA • SOCIAL NETWORKING SITES • BOOKMARKING SITES • MULTIMEDIA SITES • REVIEW AND OPINION SITES • WIKIS You'll own the crowds on Twitter, Facebook, and YouTube--as well as on niche sites like Yelp, Ning, SmugMug, and Reddit. Potential customers are already having a conversation about your brand. Use 301 Ways to Use Social Media to Boost Your Marketing to grab them before your competitors can say "tweet"!