Words That Work

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Publisher : Hachette Books
ISBN 13 : 1401385745
Total Pages : 414 pages
Book Rating : 4.4/5 (13 download)

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Book Synopsis Words That Work by : Dr. Frank Luntz

Download or read book Words That Work written by Dr. Frank Luntz and published by Hachette Books. This book was released on 2007-01-02 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.

Words at Work

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Publisher : Cambridge University Press
ISBN 13 : 9780521438728
Total Pages : 148 pages
Book Rating : 4.4/5 (387 download)

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Book Synopsis Words at Work by : David Horner

Download or read book Words at Work written by David Horner and published by Cambridge University Press. This book was released on 1996-11-07 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Words at Work is a powerful resource for learners who want to expand their vocabulary in order to use English more effectively in a general Business English context. The 17 task-based units cover a range of essential topics, from Company organisation and Advertising to Finance and Information systems. The introduction unit on learning vocabulary successfully gives learners good ideas on techniques for remembering more words. The index also provides a way in to the specific vocabulary area they want to focus on. Words at Work is accompanied by a listening cassette. Every unit contains at least one listening task and one pronunciation task, to give learners the opportunity to hear and practise the vocabulary as well as see it. Words at Work is completely self-contained, with an answer key, tapescripts and an index with phonetic transcriptions, and can be used by learners working on their own.

Words at Work and Play

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Publisher : Cambridge University Press
ISBN 13 : 1139504452
Total Pages : pages
Book Rating : 4.1/5 (395 download)

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Book Synopsis Words at Work and Play by : Shirley Brice Heath

Download or read book Words at Work and Play written by Shirley Brice Heath and published by Cambridge University Press. This book was released on 2012-01-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Childhood and family life have changed significantly in recent decades. What is the nature of these changes? How have they affected the use of time, space, work and play? In what ways have they influenced face-to-face talk and the uses of technology within families and communities? Eminent anthropologist Shirley Brice Heath sets out to find answers to these and similar questions, tracking the lives of 300 black and white working-class families as they reshaped their lives in new locations, occupations and interpersonal alignments over a period of thirty years. From the 1981 recession through the economic instabilities and technological developments of the opening decade of the twenty-first century, Shirley Brice Heath shows how families constantly rearrange their patterns of work, language, play and learning in response to economic pressures. This outstanding study is a must-read for anyone interested in family life, language development and social change.

Words That Work in Business

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Publisher : PuddleDancer Press
ISBN 13 : 1892005018
Total Pages : 165 pages
Book Rating : 4.8/5 (92 download)

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Book Synopsis Words That Work in Business by : Ike Lasater

Download or read book Words That Work in Business written by Ike Lasater and published by PuddleDancer Press. This book was released on 2010 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical tools matched with recognizable work scenarios to help anyone address the most common workplace relationship issues.

Teaching Words and How They Work

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Publisher : Teachers College Press
ISBN 13 : 0807763179
Total Pages : 169 pages
Book Rating : 4.8/5 (77 download)

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Book Synopsis Teaching Words and How They Work by : Elfrieda H. Hiebert

Download or read book Teaching Words and How They Work written by Elfrieda H. Hiebert and published by Teachers College Press. This book was released on 2019-12-06 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research shows that vocabulary is the best support for students’ comprehension of narrative and information texts. Often, vocabulary instruction focuses on a few target words in specific texts. However, to understand the many new words in complex texts students need to know how words work. This book, written by an award-winning authority on reading instruction, shows teachers how to make small changes to teach more words and also how words work. Many of these small changes involve enrichments to existing vocabulary practices, such as word walls and conversations with students. Each chapter includes descriptions of teachers’ implementation of small changes to support big gains in students’ vocabulary. This book, which has sufficient depth in research and theory for graduate and undergraduate courses in vocabulary instruction, also offers practical steps that K–8 teachers can use in any reading program to help all students grow their vocabulary. Teaching Words and How They Work shows teachers how to: Identify the most important word families to teach. Teach students to use opening text as background knowledge for comprehending the rest of the text. Use word walls with more purpose and greater student engagement. Select the right words to teach from new information texts. Better understand limitations of leveled texts and how to adjust. Use assets and address challenges to support English learners. Access free mentor and teacher resources online at textproject.org.

Words that Work

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Publisher : Troubador Publishing Ltd
ISBN 13 : 1785894234
Total Pages : 288 pages
Book Rating : 4.7/5 (858 download)

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Book Synopsis Words that Work by : Alicia Eaton

Download or read book Words that Work written by Alicia Eaton and published by Troubador Publishing Ltd. This book was released on 2015-09-28 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Words that Work: How to Get Kids to Do Almost Anything, author Alicia Eaton, a leading Harley Street Hypnotherapist & Advanced NLP Practitioner, explains how much easier it is to get children to co-operate.

Make Your Words Work

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Author :
Publisher : Crossroad Press
ISBN 13 :
Total Pages : 385 pages
Book Rating : 4./5 ( download)

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Book Synopsis Make Your Words Work by : Gary Provost

Download or read book Make Your Words Work written by Gary Provost and published by Crossroad Press. This book was released on 2020-06-07 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gary Provost practices what he preaches in Make Your Words Work. He helps you learn to write well by, among other things, writing well himself. His warm, witty, entertaining instruction teams with solid examples as well as exercises. Get the good word now. This is the writing course to help you make your work more powerful, more readable, more salable.

Blah Blah Blah

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Publisher : Penguin
ISBN 13 : 1101558709
Total Pages : 574 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Blah Blah Blah by : Dan Roam

Download or read book Blah Blah Blah written by Dan Roam and published by Penguin. This book was released on 2011-11-01 with total page 574 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever been to so many meetings that you couldn't get your work done? Ever fallen asleep during a bulletpoint presentation? Ever watched the news and ended up knowing less? Welcome to the land of Blah Blah Blah. The Problem: We talk so much that we don't think very well. Powerful as words are, we fool ourselves when we think our words alone can detect, describe, and defuse the multifaceted problems of today. They can't-and that's bad, because words have become our default thinking tool. The Solution: This book offers a way out of blah-blah-blah. It's called "Vivid Thinking." In Dan Roam's first acclaimed book, The Back of the Napkin, he taught readers how to solve problems and sell ideas by drawing simple pictures. Now he proves that Vivid Thinking is even more powerful. This technique combines our verbal and visual minds so that we can think and learn more quickly, teach and inspire our colleagues, and enjoy and share ideas in a whole new way. The Destination: No more blah-blah-blah. Through Vivid Thinking, we can make the most complicated subjects suddenly crystal clear. Whether trying to understand a Harvard Business School class, or what went down in the Conan versus Leno battle for late-night TV, or what Einstein thought about relativity, Vivid Thinking provides a way to clarify anything. Through dozens of guided examples, Roam proves that anyone can apply this systematic approach, from leftbrain types who hate to draw to right-brainers who hate to write. This isn't just a book about improving communications, presentations, and ideation; it's about removing the blah-blah- blah from your life for good.

Ways with Words

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Publisher : Cambridge University Press
ISBN 13 : 1107263557
Total Pages : 458 pages
Book Rating : 4.1/5 (72 download)

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Book Synopsis Ways with Words by : Shirley Brice Heath

Download or read book Ways with Words written by Shirley Brice Heath and published by Cambridge University Press. This book was released on 1983-07-07 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ways with Words, first published in 1983, is a classic study of children learning to use language at home and at school in two communities only a few miles apart in the south-eastern United States. 'Roadville' is a white working-class community of families steeped for generations in the life of textile mills; 'Trackton' is an African-American working-class community whose older generations grew up farming the land, but whose existent members work in the mills. In tracing the children's language development the author shows the deep cultural differences between the two communities, whose ways with words differ as strikingly from each other as either does from the pattern of the townspeople, the 'mainstream' blacks and whites who hold power in the schools and workplaces of the region. Employing the combined skills of ethnographer, social historian, and teacher, the author raises fundamental questions about the nature of language development, the effects of literacy on oral language habits, and the sources of communication problems in schools and workplaces.

Words that Work

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Author :
Publisher :
ISBN 13 :
Total Pages : 178 pages
Book Rating : 4.5/5 (17 download)

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Book Synopsis Words that Work by : Cindy McGill

Download or read book Words that Work written by Cindy McGill and published by . This book was released on 2021-05-29 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Days Demand New Ways In 2003 Cindy McGill created the Freedom Lounge theme camp at the Burning Man festival in the Black Rock Desert of Nevada. From there, her efforts evolved to reaching young women and men within porn conventions, using dream interpretation as a tool to reach those living a life they have settled for instead of the one they are made for. From pagan festivals, new age events, film festivals, adult entertainment arenas, gay pride events, gothic cultures, and just about any place people are starving for Truth, Cindy and her teams are there. Words That Work contains a language of light for a world living in darkness so you can reach people who would never enter the door of present day-church or a Christian meeting of any kind. This book will help you to Avoid "language landmines" that hinder outreach efforts and communicate effectively to a confused, angry world that doesn't know who God really is. Feel the real heart of the "seeker generation" and navigate situations where people are searching for God but don't know it. Keep the walls down so people can experience God's unconditional love and encounter the Holy Spirit, resulting in transformation out of darkness into His kingdom of Light. Jesus sends us out like sheep among wolves, so we must be wise as serpents and harmless as doves. Words That Work will help you follow Jesus, hear His voice, feel His heart, and learn to share the truth with others in language they can receive. Endorsements Cindy McGill is a passionate lover of people-ALL people. For the many years I have walked closely with her, I have always been impressed with her genuine zeal for reaching those trapped in deceptive darkness. This book will open your eyes to many fresh and insightful concepts and tools. You might even identify some religious habits and patterns in yourself as you learn how to communicate the Good News in more effective ways. -Patricia King, founder, Patricia King Ministries This is one of the most important books I know of for anyone who has a heart for revival and awakening. God has given Cindy McGill a unique ability to reach those that other people would not even try to reach. It is eye-opening, challenging, and an absolute must for believers everywhere to read. -Cindy Jacobs, Generals International Cindy McGill was born as a prophetic evangelist to bring God's healing light into the darkest places, where hearts are confused, offended, and hurting, yet still seeking for real truth and godly answers, just in the wrong places. Cindy gives the necessary nuts and bolts to approaching the unbeliever with words of wisdom straight from the Father's heart of love. -Dr. Barbie L. Breathitt, best-selling author Cindy McGill knows how to reach those that seem unreachable, those who are looking for spiritual connection, and those who are completely lost and broken. Cindy has worked hard over the years to put language to her ministry and outreach that helps to break down walls and open hearts. -Craig and Suzy Nelson, Miracles in the Marketplace International More than any human being I know, God's downloaded the how-to-do-it model for taking Jesus to the streets. Cindy McGill willingly and regularly goes into the dark places on Earth and ministers to those greatly affected or caught by the enemy himself. She has made it her cause to rescue the perishing! -Steve Shultz, THE ELIJAH LIST The first time I heard Cindy McGill share how she was able to effectively bring the gospel to hearts that seem so dark and unreachable, I was undone. She holds a key that God chose to give her, which can access the heart of a person in the darkest of places! -Jenny Donnelly, Tetelestai Ministries, Her Voice Movement, Collective Church, Portland, Oregon

Magic Words at Work

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Publisher : Crown Currency
ISBN 13 : 0767918061
Total Pages : 226 pages
Book Rating : 4.7/5 (679 download)

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Book Synopsis Magic Words at Work by : Howard Kaminsky

Download or read book Magic Words at Work written by Howard Kaminsky and published by Crown Currency. This book was released on 2004-02-10 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the bestselling authors of Magic Words: a collection of workplace wisdom for spectacular results on the job Having survived and thrived in the competitive media industry, Alexandra Penney and Howard Kaminsky are now revealing their strategies for success. Magic Words at Work captures lessions learned in the trenches and coins perfect turns of phrase for every office situation, including: • Raising Your Voice Can Work Better Than Raising Your Hand: Don’t spend your life asking for permission and waiting to be called on • The Red Light Is On: Learn the secret to working without interruption • Make Like a Prairie Dog: When management is in flux, stay low to the ground • I'm Going to Lead Between the Lines: Find a solution, then make it fit the rules • Low Overhead Equals High Independence: Living debt-free keeps your options wide open With a memorable mixture of chutzpah and charm, Kaminsky and Penney deliver the bottom line on rising to the top.

Writing Words that Work

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Publisher :
ISBN 13 :
Total Pages : 20 pages
Book Rating : 4.3/5 (126 download)

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Book Synopsis Writing Words that Work by : Amy Cowing

Download or read book Writing Words that Work written by Amy Cowing and published by . This book was released on 1961 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Web Words That Work

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Publisher : Que Publishing
ISBN 13 : 0133354091
Total Pages : 452 pages
Book Rating : 4.1/5 (333 download)

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Book Synopsis Web Words That Work by : Michael R. Miller

Download or read book Web Words That Work written by Michael R. Miller and published by Que Publishing. This book was released on 2012-12-27 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Write great search-optimized, customer-optimized web copy! (No experience? No problem!) Need to put together a website? Or post to your company’s Facebook page? Or write a great Google AdWords ad? You know it’s important. Your image is at stake. Maybe a lot ofmoney, too. But you’re not a professional web copywriter. Where do you start? Right here. Million-selling author Michael Miller will teach you, show you, guide you–even if you’ve never done it before! Think you can’t write? Hate to write? Forget school: Here are all the professional-quality online copywriting tips and tricks you need right now. Miller will help you find your voice, organize your message, use links, get great search results, and a whole lot more. Best of all, you’ll learn how to grab hold of people in seconds–because that’s all the time you’ve got! • The perfect web copywriting guide for every entrepreneur, small businessperson, blogger, and website owner • Keep it short, keep it simple! • Think like your readers, fire them up, and get them to act! • Write text that search engines and humans will both love • Be absolutely clear! Squeeze all the confusion out of your content • Make sure you know just enough grammar and punctuation • Combine text and visuals to make them both work better • Choose the right delivery formats • Integrate your copy into an existing web page design • Work well with web designers and developers Detailed, expert guidance for writing: • Web pages • Online articles • Blog posts • Social media updates • Web ads • Email promos & newsletters • Online press releases • Online help & FAQs • Smartphone & tablet content • Web interfaces Michael Miller has written 100+ non-fiction books, including The Ultimate Web Marketing Guide; B2B Digital Marketing; Using Google® AdWords and AdSense; Using Google® Search; The Complete Idiot’s Guide to Search Engine Optimization; Sams Teach Yourself Google Analytics in 10 Minutes; and Facebook for Grown-Ups. Miller’s books have sold more than one million copies worldwide. He has earned a reputation for clearly explaining technical subjects to non-technical readers, and offering exceptionally useful real-world advice on complex topics.

In Our Own Words Student Book

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Publisher : Cambridge University Press
ISBN 13 : 9780521540285
Total Pages : 292 pages
Book Rating : 4.5/5 (42 download)

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Book Synopsis In Our Own Words Student Book by : Rebecca Mlynarczyk

Download or read book In Our Own Words Student Book written by Rebecca Mlynarczyk and published by Cambridge University Press. This book was released on 2005-04-04 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Our Own Words takes the unique approach of using student writing as a resource for writing instruction and idea development. The defining characteristic of this unique high-intermediate to advanced writing text is the use of non-native student writing to teach writing. This feature makes the text easily accessible to and popular with students. The third edition features 15 new readings by student writers, five new readings by professional writers, updated writing topics, Internet activities to support the writing process, and contextualized revising and editing activities.

How To Write It

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Publisher : Random House
ISBN 13 : 1529119162
Total Pages : 176 pages
Book Rating : 4.5/5 (291 download)

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Book Synopsis How To Write It by : Anthony Anaxagorou

Download or read book How To Write It written by Anthony Anaxagorou and published by Random House. This book was released on 2020-10-15 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: _________________________ How to Write It: Tell Your Story This book is a masterclass in the craft of writing and poetry from one of Britain's most celebrated poets and educators, T.S. Eliot Prize nominee Anthony Anaxagorou. Taking readers on a personal journey through his early life and school years, through to his relationship with literature, education poetry and writing, this book is filled with tips, anecdotes and publishing advice for anyone interested in getting their work seen. From Anthony's first slam win to the evolving British poetry scene, this book will provoke readers into thinking about their writing more carefully - be it a poem, short story or novel - and help them finally get their book out into the world. This book is essential reading for taking your work to the next level, and is introduced with an inspirational foreword by Sunday Times bestselling author, Candice Carty-Williams. _________________________ 'This brilliant little book [...] a guide to writing practical and theoretical' Radio 4, 'Start The Week' _________________________ Designed to inspire and encourage readers to unlock their potential and provoke change, the How To series offers a new model in publishing, helping to break down knowledge barriers and uplift the next generation. Creatively presented and packed with clear, step-by-step, practical advice, this series is essential reading for anyone seeking guidance to thrive in the modern world. Curate your bookshelf with these collectable titles.

In Other Words

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Publisher : Hal Leonard Corporation
ISBN 13 : 9781423413288
Total Pages : 508 pages
Book Rating : 4.4/5 (132 download)

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Book Synopsis In Other Words by : Anthony DeCurtis

Download or read book In Other Words written by Anthony DeCurtis and published by Hal Leonard Corporation. This book was released on 2006-08-01 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: (Book). Now in paperback! In this collection of interviews conducted between 1982 and 2004, music journalist, cultural commentator and Rolling Stone contributing editor Anthony DeCurtis conjures themes of songwriting, spirituality, making music and filmmaking out of his subjects. They include such icons as Keith Richards, Bono, Johnny Cash, Iggy Pop, Woody Allen, Eminem, Trey Anastasio, Paul McCartney, George Harrison, Bruce Springsteen, Phil Spector, Martin Scorsese, and Al Pacino. "Few are as qualified as DeCurtis to take you along for the ride, be it in Harrison's black Ferrari or in his other revealing sit-downs with pop culture's most captivating figures." Rolling Stone

Work Words

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Publisher : Gallopade International
ISBN 13 : 9780635105561
Total Pages : 58 pages
Book Rating : 4.1/5 (55 download)

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Book Synopsis Work Words by : Carole Marsh

Download or read book Work Words written by Carole Marsh and published by Gallopade International. This book was released on 2012-11-01 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Middle school, high school, college & beyond."