Wordpress In Easy Steps 3rd Edition

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WordPress in easy steps, 3rd edition

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Author : Darryl Bartlett
Publisher : In Easy Steps Limited
ISBN 13 : 1840789905
Total Pages : 299 pages
Book Rating : 4.8/5 (47 download)

Book Synopsis WordPress in easy steps, 3rd edition by : Darryl Bartlett

Download or read book WordPress in easy steps, 3rd edition written by Darryl Bartlett and published by In Easy Steps Limited. This book was released on 2022-10-28 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create stunning websites using WordPress, without having to learn programming. For anyone who may not be technically-minded but wants an affordable website for business or for blogging. Updated for WordPress 6. This popular guide to WordPress shows you how to create websites without having to learn coding, and is updated to cover WordPress version 6. Published in late 2022, it covers the most up-to-date features incorporated in WordPress 6. WordPress in easy steps, 3rd edition is an ideal companion for anyone who wants an affordable website for business or for blogging. This informal and friendly guide covers: · Getting started with WordPress · Working with the WordPress dashboard · Creating site content and adding media · Searching and finding a suitable theme · Finding and installing plugins · Getting visitors to comment and give feedback · Creating your online store · Getting noticed on search engines, ensuring your site works on all devices, and more. Written for the non-technically minded, this guide will help you develop your website from scratch or serve as a handy reference to enhance your website without having to keep going back to the developer. A great investment! Updated for WordPress 6. Table of Contents 1. Introduction to WordPress 2. Dashboard & Users 3. Appearance & Themes 4. Creating Content 5. Plugins 6. Creating an Online Store 7. Settings & Tools 8. SEO & Social Media 9. User Interaction 10. Tips & Tricks 11. Advanced WordPress

Windows 10 in easy steps – Special Edition, 3rd edition

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Author : Mike McGrath
Publisher : In Easy Steps Limited
ISBN 13 : 1840788933
Total Pages : 1009 pages
Book Rating : 4.8/5 (47 download)

Book Synopsis Windows 10 in easy steps – Special Edition, 3rd edition by : Mike McGrath

Download or read book Windows 10 in easy steps – Special Edition, 3rd edition written by Mike McGrath and published by In Easy Steps Limited. This book was released on 2019-09-11 with total page 1009 pages. Available in PDF, EPUB and Kindle. Book excerpt: Windows 10 in easy steps – Special Edition, 3rd edition builds on Windows 10 in easy steps and Windows 10 for Seniors in easy steps, taking the user to the next level. Written to help non-technical PC-users to make the most of their Windows 10 computer, all in the familiar In Easy Steps style. Windows 10 in easy steps – Special Edition, 3rd edition is a comprehensive, yet concise guide that will walk you through Windows 10 basics so that you can get up and running in no time. Then, in easy steps, it'll gently guide you through advanced features to help you venture further and get more from Windows 10. · Install/upgrade the right Windows 10 release · Master the new interface, desktop and the Start menu · Learn to use the great new features in the Redstone 4 update · Find, download and use key apps for work and for fun · Utilize internet and cloud facilities such as OneDrive · Enjoy Microsoft Edge, the new innovative web browser · Take control of devices and printers · Save time – use the Search feature and Cortana · Create and monitor a home network · Organize and share files safely · Keep Windows 10 working smoothly & efficiently · Explore Windows Registry, file encryption, Windows PowerShell, and more · This guide also includes a chapter on troubleshooting so it'll serve as a key reference point for the future Table of Contents: 1. Introducing Windows 10 2. Choosing your computer 3. Installing Windows 10 4. The Windows 10 interface 5. Windows 10 apps 6. Desktop and Taskbar 7. Built-in programs 8. Windows downloads 9. Microsoft Store 10. Search techniques 11. Manage files and folders 12. Email and messaging 13. Microsoft Edge 14. Digital images 15. Windows games 16. Music and sound 17. Devices and printers 18. Networking Windows 19. Protection and Ease of Access 20. Troubleshooting 21. Backup and recovery 22. Security and encryption 23. Windows PowerShell 24. Update and maintain 25. Windows performance 26. Windows Registry 27. Extending Windows

WordPress in Easy Steps

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Author : Darryl Bartlett
Publisher : In Easy Steps
ISBN 13 : 9781840789843
Total Pages : 0 pages
Book Rating : 4.7/5 (898 download)

Book Synopsis WordPress in Easy Steps by : Darryl Bartlett

Download or read book WordPress in Easy Steps written by Darryl Bartlett and published by In Easy Steps. This book was released on 2022-09-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: WordPressenables anyone to create stunning websites without having to learn programming. WordPressin easy steps, 3rd edition is an ideal companionfor anyone who wants an affordable website for business or for blogging. Now inits third edition, this informal and friendly guide covers: Getting started with WordPress Working with the WordPress dashboard Creating site content and adding media Searching and finding a suitable theme Finding and installing plugins Getting visitors to comment and give feedback Creating your online store Getting noticed on search engines, ensuringyour site works on all devices, and more. Writtenfor the non-technically minded, this guide will help you develop your websitefrom scratch or serve as a handy reference to enhance your website withouthaving to keep going back to the developer. A great investment! Updatedfor WordPress 6.

Windows 10 in easy steps, 3rd edition

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Author : Nick Vandome
Publisher : In Easy Steps
ISBN 13 : 1840787988
Total Pages : 512 pages
Book Rating : 4.8/5 (47 download)

Book Synopsis Windows 10 in easy steps, 3rd edition by : Nick Vandome

Download or read book Windows 10 in easy steps, 3rd edition written by Nick Vandome and published by In Easy Steps. This book was released on 2017 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Android Tablets for Seniors in easy steps, 3rd Edition

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Author : Nick Vandome
Publisher : In Easy Steps
ISBN 13 : 1840787740
Total Pages : 354 pages
Book Rating : 4.8/5 (47 download)

Book Synopsis Android Tablets for Seniors in easy steps, 3rd Edition by : Nick Vandome

Download or read book Android Tablets for Seniors in easy steps, 3rd Edition written by Nick Vandome and published by In Easy Steps. This book was released on 2017-03-06 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tablet computers are now ubiquitous on the digital landscape. They are powerful, portable and packed full of functionality for most computing tasks. Android is the operating system on a wide range of tablets, and it is one of the major players in this market. This determines the tablet's user interface and also a lot of its functionality. The latest version of Android is 7.0 Nougat, and improves upon what is already the most widely used operating system for tablets. Android Tablets for Seniors in easy steps, 3rd Edition: Looks at the range of devices available and their specifications and functionality. Explains the Android operating system and how to use it on your tablet in terms of navigating around, performing all of your favorite tasks, getting online and turning your tablet into a mobile library and entertainment center. Focuses on the latest version of Android, 7.0 Nougat, and shows the enhancements that have been made over previous versions, such as multi-view windows for viewing two apps at the same time, Quick Switch between apps, high-performance 3D graphics, a Doze feature for saving battery power, a new range of settings for customizing Android, replying to notifications without having to open a different app and enhanced safety and security features. Android Tablets for Seniors in easy steps, 3rd Edition will show you how to: Get up and running with the interactive, touchscreen experience so that you can quickly find your way around with Android. Use the Android settings to ensure that your tablet looks and works in exactly the way that you want. Find your way around apps: the programs that give Android tablets their functionality – from using the preinstalled apps, to downloading and using the huge selection available from the Google Play Store, which is linked directly to Android tablets. It also shows how to get the best apps for popular activities such as travel, health and wellbeing, family history and online shopping. Connect to the web via Wi-Fi, using email, making phone and video calls to family and friends with Skype and diving into the world of social networking. Keep your tablet safe – security on tablets is just as important as on any other computer and this is covered in terms of preventing access to your tablet and staying safe online and when using your apps. Android Tablets for Seniors in easy steps, 3rd Edition gives you the confidence to enter the world of the tablet and get the most out of your device, using Android 7.0 Nougat. The book features the Google Nexus but is applicable to all tablets running the Android operating system. Presented in larger type for easier reading. Covers the Android 7.0 Nougat operating system.

Mac Basics in easy steps, 3rd edition

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Author : Drew Provan
Publisher : In Easy Steps
ISBN 13 : 1840786639
Total Pages : 427 pages
Book Rating : 4.8/5 (47 download)

Book Synopsis Mac Basics in easy steps, 3rd edition by : Drew Provan

Download or read book Mac Basics in easy steps, 3rd edition written by Drew Provan and published by In Easy Steps. This book was released on 2014-12-16 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the Mac operating system, OS Yosemite, Mac Basics in easy steps shows you how to get up and running on your Mac with minimum time and effort. Useful for anyone new to the world of Mac computing. Mac Basics in easy steps covers all the essentials a novice needs to know, from getting started to security issues. Areas covered include: • Getting to grips with the Mac • Dealing with Documents • Mastering email • Browsing the web • Calendars & Contacts • Photos & Videos on the Mac • The world of iTunes • Networking using the Mac • Video chat using the Mac • Personalising your Mac • Troubleshooting This handy guide even shows how to move over from a PC - in easy steps - with minimum hassle. Covers OS X Yosemite.

iPad for Seniors in easy steps, 3rd edition

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Author : Nick Vandome
Publisher : In Easy Steps
ISBN 13 :
Total Pages : 441 pages
Book Rating : 4./5 ( download)

Book Synopsis iPad for Seniors in easy steps, 3rd edition by : Nick Vandome

Download or read book iPad for Seniors in easy steps, 3rd edition written by Nick Vandome and published by In Easy Steps. This book was released on 2013-10-30 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: The iPad is a tablet computer that is stylish, versatile and easy to use, and there is no reason why it should be the preserve of the younger generation. iPad for Seniors in easy steps gives you a comprehensive introduction to the iPad, showing you how it differs from more traditional computers and how to find your way around this captivating device. The book covers all of the settings that can be applied and explains how to best use the virtual keyboard on the iPad. iPad for Seniors in easy steps details all of the main functions of the iPad, including working with the built-in apps and navigating around with Multi-Touch Gestures. It also looks at a variety of tasks that can be undertaken on the iPad, from staying organized to keeping in touch and getting the most out of your music, photos, videos and books. iPad for Seniors in easy steps also looks at areas of interest in which the iPad can be used to make life more fulfilling, such as when traveling, dealing with finances and viewing artwork. The book details the flexibility and power of the iPad and shows why it should always be your constant companion. A handy guide for any Senior new to the iPad, covering iOS 7 (released September 2013) and presented in larger type for easier reading.

WordPress to Go

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Author : Sarah McHarry
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781481130509
Total Pages : 0 pages
Book Rating : 4.1/5 (35 download)

Book Synopsis WordPress to Go by : Sarah McHarry

Download or read book WordPress to Go written by Sarah McHarry and published by Createspace Independent Publishing Platform. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to make a website that looks like it was designed by a pro then WordPress is the ideal tool to use. Designing a website need not be difficult or expensive if you have the right guidance. Sarah's WordPress tutorial walks you through creating a website yourself using step-by-step lessons that are easy to follow. Making a website as a beginner has never been easier!

Professional WordPress

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Author : Hal Stern
Publisher : John Wiley & Sons
ISBN 13 : 0470944757
Total Pages : 475 pages
Book Rating : 4.4/5 (79 download)

Book Synopsis Professional WordPress by : Hal Stern

Download or read book Professional WordPress written by Hal Stern and published by John Wiley & Sons. This book was released on 2010-10-19 with total page 475 pages. Available in PDF, EPUB and Kindle. Book excerpt: An in-depth look at the internals of the WordPress system. As the most popular blogging and content management platform available today, WordPress is a powerful tool. This exciting book goes beyond the basics and delves into the heart of the WordPress system, offering overviews of the functional aspects of WordPress as well as plug-in and theme development. What is covered in this book? WordPress as a Content Management System Hosting Options Installing WordPress Files Database Configuration Dashboard Widgets Customizing the Dashboard Creating and Managing Content Categorizing Your Content Working with Media Comments and Discussion Working with Users Managing, Adding, Upgrading, and Using the Theme Editor Working with Widgets Adding and Managing New Plugins Configuring WordPress Exploring the Code Configuring Key Files wp-config.php file Advanced wp-config Options What's in the Core? WordPress Codex and Resources Understanding and customizing the Loop Building A Custom Query Complex Database Operations Dealing With Errors Direct Database Manipulation Building Your Own Taxonomies Plugin Packaging Create a Dashboard Widget Creating a Plugin Example Publish to the Plugin Directory Installing a Theme Creating Your Own Theme How and When to Use Custom Page Templates How to Use Custom Page Templates Pushing Content from WordPress to Other Sites Usability and Usability Testing Getting Your Site Found How Web Standards Get Your Data Discovered Load Balancing Your WordPress Site Securing Your WordPress Site Using WordPress in the Enterprise Is WordPress Right for Your Enterprise? and much more!

WordPress Web Design For Dummies

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Author : Lisa Sabin-Wilson
Publisher : John Wiley & Sons
ISBN 13 : 111908864X
Total Pages : 393 pages
Book Rating : 4.1/5 (19 download)

Book Synopsis WordPress Web Design For Dummies by : Lisa Sabin-Wilson

Download or read book WordPress Web Design For Dummies written by Lisa Sabin-Wilson and published by John Wiley & Sons. This book was released on 2015-10-26 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your full-color guide to creating dynamic websites with WordPress Are you familiar with the fundamentals of WordPress, but want to take your skills to the next level? From bestselling author and WordPress expert Lisa Sabin-Wilson, this new edition of WordPress Web Design For Dummies quickly gets you up to speed on the latest release of the software and shows you how to use it as a tool to create a customized, compelling, and cost-effective website—without losing your cool. WordPress can be used to create a custom design for your website using complimentary technologies such as graphic design, CSS, HTML coding, PHP programming, and MySQL administration. With the help of this hands-on, friendly guide, you'll discover how to create an effective navigation system, choose the right color palette and fonts, and select different layouts. Plus, you'll find out how to tweak existing website designs with available themes, both free and premium, and gain the confidence to translate your design skills into paid work. Create dynamic, custom websites with the self-hosted version of WordPress Use free themes and enhance them with CSS and HTML Create a responsive design for mobile devices and tablet users Get to grips with the newest release of WordPress Whether you want to use WordPress to spruce up your existing website or create a brand-new one from scratch, this do-it-yourself guide has you covered.

WordPress Web Design For Dummies

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Author : Lisa Sabin-Wilson
Publisher : John Wiley & Sons
ISBN 13 : 1118093828
Total Pages : 402 pages
Book Rating : 4.1/5 (18 download)

Book Synopsis WordPress Web Design For Dummies by : Lisa Sabin-Wilson

Download or read book WordPress Web Design For Dummies written by Lisa Sabin-Wilson and published by John Wiley & Sons. This book was released on 2011-05-12 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how WordPress can help you create a unique, customized Web site Once only a platform for bloggers, WordPress is gaining popularity as a tool for creating individualized Web sites. WordPress expert Lisa Sabin-Wilson makes it easy for anyone with a basic knowledge of the WordPress software to create a custom site using complimentary technologies including CSS, HTML, and PHP. This easy-to-follow, full-color guide helps you identify the tools and technologies you need to create the site you envision, build a user-friendly navigation system, select colors and layouts, work with existing WordPress themes, and even develop your own theme to personalize your site. WordPress offers a versatile tool for building customized Web sites; this full-color book walks you through the process, explains the complimentary technologies involved, and shows you how to select colors, fonts, and themes Case studies illustrate the process and the effects that can be achieved Shows how to incorporate WordPress templates, graphic design principles, HTML, CSS, and PHP to build a truly one-of-a-kind Web site If you know how to use WordPress software to create a blog, WordPress Web Design For Dummies will enable you to quickly and easily construct a unique Web site for your business, organization, or personal use.

WordPress in easy steps, 2nd edition

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Author : Darryl Bartlett
Publisher : In Easy Steps Limited
ISBN 13 : 1840788917
Total Pages : 293 pages
Book Rating : 4.8/5 (47 download)

Book Synopsis WordPress in easy steps, 2nd edition by : Darryl Bartlett

Download or read book WordPress in easy steps, 2nd edition written by Darryl Bartlett and published by In Easy Steps Limited. This book was released on 2019-08-12 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: WordPress is the most popular CMS (Content Management System) and is a fantastic tool for blogs and building websites. It is used by over 50% of the 100 top world blogs, and there are estimated to be over 75 million WordPress websites. Many bloggers/web developers are turning to WordPress to create great websites. It has the ability for people of a non-technical background to create their own website/blog in easy steps, all the way up to advanced web developers to create stunning professional designs. WordPress in easy steps, 2nd edition shows how to create stunning websites using WordPress, without having to learn programming. For anyone who may not be technically-minded but wants an affordable website for business or for blogging. WordPress in easy steps guides you through: • Setting Up WordPress • Working with the Dashboard • Creating Site Content • Adding Media • Appearance and Themes • Adding Plugins • Comments • Setting up Users and Privileges • Tools and Settings • WordPress Tricks WordPress in easy steps, 2nd edition is for: • Bloggers/Hobbyist web designers, or those looking to design a website who don’t want to learn technical language, or bloggers looking for a great platform to work with. • Web Developers: A lot of professional web design companies are using WordPress to build their websites for clients because it provides a great content management system so that the end user can add their own content once development is complete. • Anybody who has had a WordPress website built for them and wants guidance to help them update their own website. Covers WordPress 5.

WordPress Plugin Development Cookbook

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Author : Yannick Lefebvre
Publisher : Packt Publishing Ltd
ISBN 13 : 1788299493
Total Pages : 379 pages
Book Rating : 4.7/5 (882 download)

Book Synopsis WordPress Plugin Development Cookbook by : Yannick Lefebvre

Download or read book WordPress Plugin Development Cookbook written by Yannick Lefebvre and published by Packt Publishing Ltd. This book was released on 2017-07-26 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn to create plugins for WordPress 4.x to deliver custom projects or share with the community through detailed step-by-step recipes and code examples About This Book Learn how to change and extend WordPress to perform virtually any task Explore the plugin API through approachable examples and detailed explanations Mold WordPress to your project's needs or transform it to benefit the entire community Who This Book Is For If you are a WordPress user, developer, or a site integrator with basic knowledge of PHP and an interest to create new plugins to address your personal needs, client needs, or share with the community, then this book is for you. What You Will Learn Discover how to register user callbacks with WordPress, forming the basis of plugin creation Explore the creation of administration pages and adding new content management sections through custom post types and custom database tables Improve your plugins by customizing the post and page editors, categories and user profiles, and creating visitor-facing forms Make your pages dynamic using Javascript, AJAX and adding new widgets to the platform Learn how to add support for plugin translation and distribute your work to the WordPress community In Detail WordPress is a popular, powerful, and open Content Management System. Learning how to extend its capabilities allows you to unleash its full potential, whether you're an administrator trying to find the right extension, a developer with a great idea to enhance the platform for the community, or a website developer working to fulfill a client's needs. This book shows readers how to navigate WordPress' vast set of API functions to create high-quality plugins with easy-to-configure administration interfaces. With new recipes and materials updated for the latest versions of WordPress 4.x, this second edition teaches you how to create plugins of varying complexity ranging from a few lines of code to complex extensions that provide intricate new capabilities. You'll start by using the basic mechanisms provided in WordPress to create plugins and execute custom user code. You will then see how to design administration panels, enhance the post editor with custom fields, store custom data, and modify site behavior based on the value of custom fields. You'll safely incorporate dynamic elements on web pages using scripting languages, and build new widgets that users will be able to add to WordPress sidebars and widget areas. By the end of this book, you will be able to create WordPress plugins to perform any task you can imagine. Style and approach This cookbook will take you through the creation of your first simple plugin to adding entirely new sections and widgets in the administration interface, so you can learn how to change and extend WordPress to perform virtually any task. Each topic is illustrated through realistic examples showing how to solve common problems, followed by detailed explanations of all concepts used

WordPress For Dummies®

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Author : Lisa Sabin-Wilson
Publisher : John Wiley & Sons
ISBN 13 : 0470908300
Total Pages : 413 pages
Book Rating : 4.4/5 (79 download)

Book Synopsis WordPress For Dummies® by : Lisa Sabin-Wilson

Download or read book WordPress For Dummies® written by Lisa Sabin-Wilson and published by John Wiley & Sons. This book was released on 2010-07-30 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling guide to WordPress, fully updated for newest version of WordPress WordPress, the popular, free blogging platform, has been updated with new features and improvements. Bloggers who are new to WordPress will learn to take full advantage of its flexibility and usability with the advice in this friendly guide. Previous editions have sold nearly 50,000 copies, and interest in blogging continues to explode. WordPress is a state-of-the-art blog platform that emphasizes aesthetics, Web standards, and usability WordPress For Dummies, 3rd Edition covers both the free-hosted WordPress.com version and WordPress.org, which requires users to purchase Web hosting services Written by an expert who works directly with the developers and cofounder of WordPress Shows readers how to set up and maintain a blog with WordPress and how to use all the new features Like its earlier editions, WordPress For Dummies, 3rd Edition helps bloggers quickly and easily take advantage of everything this popular blogging tool has to offer.

iPhone for Seniors in easy steps, 6th edition - covers all iPhones with iOS 13

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Author : Nick Vandome
Publisher : In Easy Steps Limited
ISBN 13 : 1840788968
Total Pages : 417 pages
Book Rating : 4.8/5 (47 download)

Book Synopsis iPhone for Seniors in easy steps, 6th edition - covers all iPhones with iOS 13 by : Nick Vandome

Download or read book iPhone for Seniors in easy steps, 6th edition - covers all iPhones with iOS 13 written by Nick Vandome and published by In Easy Steps Limited. This book was released on 2019-10-16 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: In full colour and straightforward, jargon-free language, iPhone for Seniors in easy steps, 6th edition gives you all the information you need to get up and running with your new iPhone and quickly feel you are in control of it. iPhone for Seniors in easy steps, 6th edition covers everything you need to know to keep fully connected. With your iPhone in your pocket you are only ever a couple of taps away from friends and family. Learn how to: · Make and receive phone calls · Text with the Messages app, including a variety of fun features including Animojis and Memojis · Make video calls with FaceTime · Set up and use email accounts · Use Settings to customise your iPhone exactly to your style and requirement · Use Apple Pay on your iPhone to pay securely – no need to carry your wallet all the time · Use apps to stay healthy, shop online, plan your vacation, get instant news, and more. · Master the Control Center · Explore the entire iTunes Music library, share music, videos, apps, calendars and photos with family members – stay in the loop with children and grandchildren! Apps are at the heart of the iPhone and iPhone for Seniors in easy steps, 6th edition gives a comprehensive introduction to using the preinstalled apps. It then shows how to find and download apps from the Apple App Store for: · Going on vacation · Online shopping · Social networking · Hobbies · Music and videos · Books · Photos · Keeping up-to-date with everyday tasks, through the use of the Notes, Calendar, Contacts and Reminders apps · Health and wellbeing, using the Health app that is designed to collate a range of health and fitness information An in-depth chapter on iCloud, Apple's online storage, sharing and backup service, explains how iCloud works and shows how it can automatically store your data and share your photos so you don’t have to worry about losing information should anything happen to your iPhone. iPhone for Seniors in easy steps, 6th edition is written in larger type for easier reading and takes the mystery out of using your iPhone, showing how it can become your most useful digital companion, ready to help keep you in touch, up-to-date, and entertained. Covers all iPhones with iOS 13

Digital Marketing for Businesses in easy steps

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Author : Jon Smith
Publisher : In Easy Steps Limited
ISBN 13 : 1840789123
Total Pages : 413 pages
Book Rating : 4.8/5 (47 download)

Book Synopsis Digital Marketing for Businesses in easy steps by : Jon Smith

Download or read book Digital Marketing for Businesses in easy steps written by Jon Smith and published by In Easy Steps Limited. This book was released on 2020-04-20 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nowadays, just having a website or an app is not enough. Potential customers aren’t going to stumble across you by accident – you need to employ digital marketing tools and techniques to help them find you and keep you front of mind, and have them coming back again and again. Marketing your products and services online doesn’t have to cost the earth. Lots of digital marketing activities can be done for free, or very little, and are very effective. You may also save costs for advertising in magazines, and creating, printing, and distributing brochures. Furthermore, there are no geographical boundaries on the internet – you can target customers around the globe. Digital marketing for businesses in easy steps guides you through the essential steps you need to take to set your digital strategy and get it right first time. It covers all the key digital marketing channels you should consider deploying to generate a larger, stronger, and a more loyal customer base. It covers: · The fundamentals of digital marketing. · Getting more from your website and getting your “digital house in order”. · The social network sites where your customers are most likely to be active: Facebook, Twitter, Instagram, Pinterest, and LinkedIn. · The art of blogging to get customer loyalty. · How to create and launch a powerful Content Marketing Strategy. · How to use Search Engine Marketing to ensure customers find you and buy from you. · How to measure and optimize the effectiveness of your digital marketing. Whether you are new to digital marketing or want to rethink your strategies, this book is for you. Digital marketing is now essential for businesses – don’t miss the trick! Table of Contents 1. Introduction to digital marketing 2. Content is king 3. Blogging 4. SEM & SEO 5. The customer journey 6. Customer profiling 7. Marketing automation 8. Building landing pages that convert 9. Optimizing your website 10. Instagram 11. Facebook 12. Twitter 13. LinkedIn 14. Pinterest 15. Google Analytics

WordPress for Web Developers

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Author : Stephanie Leary
Publisher : Apress
ISBN 13 : 1430258667
Total Pages : 356 pages
Book Rating : 4.4/5 (32 download)

Book Synopsis WordPress for Web Developers by : Stephanie Leary

Download or read book WordPress for Web Developers written by Stephanie Leary and published by Apress. This book was released on 2013-06-25 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide for web designers and developers who want to begin building and administering sites with WordPress.