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Author : Ruth Goetz
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.:/5 (319 download)
Download or read book Wisconsin Tourism Industry Study written by Ruth Goetz and published by . This book was released on 1983 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Alastair M. Morrison
Publisher : Routledge
ISBN 13 : 1136176667
Total Pages : 633 pages
Book Rating : 4.1/5 (361 download)
Download or read book Marketing and Managing Tourism Destinations written by Alastair M. Morrison and published by Routledge. This book was released on 2013-12-03 with total page 633 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and Managing Tourism Destinations is a comprehensive and integrated textbook which uniquely considers both destination marketing and management in one volume. It focuses on how destination marketing is planned, implemented and evaluated as well as the management and operations of destination marketing and management organizations, how they conduct business, major opportunities, challenges and issues they face to compete for the global leisure and business travel markets. This textbook provides students with: A solid introduction to destination marketing strategy and planning, to organization and support planning and then to operations, implementation and evaluation, as well as major issues, challenges and expected new directions for destination marketing, management and Destination Management Organizations (DMOs). A unique systematic model to manage and market destinations. Core concepts are supported with well integrated international case studies to show the practical realities of marketing and managing destinations as well as the need to take a flexible and adaptive approach to managing different destinations around the world. To encourage reflection on main themes addressed and spur critical thinking, discussion questions and links to further reading are included in each chapter. This accessible yet rigorous text provides students with an in-depth overview of all the factors and issues which are important to consider to make a destination successful.
Author :
Publisher :
ISBN 13 :
Total Pages : 76 pages
Book Rating : 4.:/5 (319 download)
Download or read book Promoting Tourism in Rural America written by and published by . This book was released on 1991 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1008 pages
Book Rating : 4.F/5 ( download)
Download or read book State of Wisconsin Blue Book written by and published by . This book was released on 1989 with total page 1008 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : Legislative Reference Bureau
ISBN 13 :
Total Pages : 1000 pages
Book Rating : 4.:/5 (89 download)
Download or read book The State of Wisconsin Blue Book written by and published by Legislative Reference Bureau. This book was released on 1991 with total page 1000 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 204 pages
Book Rating : 4.3/5 (243 download)
Download or read book Wisconsin Public Documents written by and published by . This book was released on 1990 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Santos, José Duarte
Publisher : IGI Global
ISBN 13 : 1522597859
Total Pages : 283 pages
Book Rating : 4.5/5 (225 download)
Download or read book Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries written by Santos, José Duarte and published by IGI Global. This book was released on 2019-08-30 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growth of internet access and the entry of smartphones into everyday life has provided a revolutionary way for consumers to interact with businesses throughout the tourist industry. As a result, numerous companies are utilizing techniques and concepts designed to communicate directly with potential clientele all over the world. Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries provides innovative insights into how digital marketing can influence the consumer relationship at every stage of the tourism process and features emerging tools and techniques to establish better connections with consumers. The content within this publication examines topics such as branding strategies, social media, and influencer marketing for maximum content exposure. This information is designed for marketing managers, executives, event planners, tour developers, hotel managers, airline managers, program directors, advertisers, restaurateurs, students, business professionals, and researchers.
Author : Rodoula H. Tsiotsou
Publisher : Emerald Group Publishing
ISBN 13 : 1780520700
Total Pages : 418 pages
Book Rating : 4.7/5 (85 download)
Download or read book Strategic Marketing in Tourism Services written by Rodoula H. Tsiotsou and published by Emerald Group Publishing. This book was released on 2012-05-10 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focuses on marketing strategies implemented in tourism services firms and includes a collection of papers related to specific marketing strategies. This title presents the application of specific marketing strategies such as experiential marketing, branding, target marketing, relationship marketing and e-marketing in tourism.
Author : John J. Pigram
Publisher : Routledge
ISBN 13 : 1134721536
Total Pages : 301 pages
Book Rating : 4.1/5 (347 download)
Download or read book Tourism, Development and Growth written by John J. Pigram and published by Routledge. This book was released on 2005-10-05 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Distinguishing between sustainable development and sustainable tourism, the authors examine whether, and in what form, tourism can contribute to sustainable development and growth. Focusing on different types of tourism appropriate to particular situations, the team of leading contributors draws on examples from around the world - Canada, USA, Spain, Belgium, UK, Australia - to explore tourism's contribution to the economic, social, political and environmental advancement of developing countries and the importance of tourism in industrialised nations. This book examines the new policies and initiatives established by both the private sector and the state to pursue sustainable tourism growth and identifies the opportunities and challenges inherent in achieving it.
Author :
Publisher :
ISBN 13 :
Total Pages : 340 pages
Book Rating : 4.3/5 (129 download)
Download or read book Extension Review written by and published by . This book was released on 1988 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Federal Extension Service
Publisher :
ISBN 13 :
Total Pages : 348 pages
Book Rating : 4.F/5 ( download)
Download or read book Extension Service Review written by United States. Federal Extension Service and published by . This book was released on 1988 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Patterson, Carol
Publisher : Human Kinetics
ISBN 13 : 1450460038
Total Pages : 208 pages
Book Rating : 4.4/5 (54 download)
Download or read book Sustainable Tourism written by Patterson, Carol and published by Human Kinetics. This book was released on 2015-08-03 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn your dream of launching and running a sustainable tourism business into reality. This step-by-step guide will help you prepare and implement a business plan, anticipate and solve the complex sustainability challenges ahead, and stack the odds of success in your favor.
Author :
Publisher :
ISBN 13 :
Total Pages : 300 pages
Book Rating : 4.3/5 (91 download)
Download or read book Agricultural Economics Research written by and published by . This book was released on 1964 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 702 pages
Book Rating : 4.F/5 ( download)
Download or read book Marketing Information Guide written by and published by . This book was released on 1967 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lisa M. Petraglia
Publisher : Transportation Research Board
ISBN 13 : 0309070066
Total Pages : 65 pages
Book Rating : 4.3/5 (9 download)
Download or read book Integrating Tourism and Recreation Travel with Transportation Planning and Project Delivery written by Lisa M. Petraglia and published by Transportation Research Board. This book was released on 2004 with total page 65 pages. Available in PDF, EPUB and Kindle. Book excerpt: TRB's National Cooperative Highway Research Program (NCHRP) Synthesis 329: Integrating Tourism and Recreation Travel with Transportation Planning and Project Delivery provides an overview of current practice at transportation agencies, metropolitan planning organizations, state tourism and parks departments, federal land management agencies, and regional planning agencies. Overall, findings reveal that many state departments of transportation (DOTs) are now actively involved in tourism-related planning issues -- either proactively or in building solutions to infrastructure, access, or environmental issues that impinge on the success of tourism in the region.
Author : Jeetesh Kumar
Publisher : Emerald Group Publishing
ISBN 13 : 1803820233
Total Pages : 282 pages
Book Rating : 4.8/5 (38 download)
Download or read book Resilient and Sustainable Destinations After Disaster written by Jeetesh Kumar and published by Emerald Group Publishing. This book was released on 2023-08-16 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Resilient and Sustainable Destinations After Disaster presents a multitude of perspectives into the predicaments faced by global destinations during and various crises, examining emerging trends and proposing renewed management solutions and strategies for destinations to rebuild their businesses.
Author : Aydin, ?ule
Publisher : IGI Global
ISBN 13 : 1799814904
Total Pages : 524 pages
Book Rating : 4.7/5 (998 download)
Download or read book Organizational Behavior Challenges in the Tourism Industry written by Aydin, ?ule and published by IGI Global. This book was released on 2019-12-27 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: Improving positive and reducing negative organizational behaviors in businesses are important in terms of organizational success as this will lead to an increase in employee organizational commitment and job satisfaction. Considering that the tourism industry has such a dynamic structure, it is obvious that behavioral issues in the industry need to be scrutinized. Organizational Behavior Challenges in the Tourism Industry is a collection of innovative research that aims to explore relevant theoretical frameworks in terms of organizational behavior issues and provides the opportunity for tourism organizations to understand their employees’ behavior. While highlighting topics including emotional labor, deviant behavior, and organizational cynicism, this book is ideally designed for hotel managers, tour directors, restaurateurs, travel agents, business managers, professionals, researchers, academicians, and students.
