Web Campaigning

Download Web Campaigning full books in PDF, epub, and Kindle. Read online Web Campaigning ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

Presidential Campaigning in the Internet Age

Author : Jennifer Stromer-Galley
Publisher : Oxford University Press
ISBN 13 : 0190694076
Total Pages : 272 pages
Book Rating : 4.1/5 (96 download)

DOWNLOAD NOW!

Book Synopsis Presidential Campaigning in the Internet Age by : Jennifer Stromer-Galley

Download or read book Presidential Campaigning in the Internet Age written by Jennifer Stromer-Galley and published by Oxford University Press. This book was released on 2019-07-29 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the plugged-in presidential campaign has arguably reached maturity, Presidential Campaigning in the Internet Age challenges popular claims about the democratizing effect of Digital Communication Technologies (DCTs). Analyzing campaign strategies, structures, and tactics from the past six presidential election cycles, Stromer-Galley reveals how, for all their vaunted inclusivity and tantalizing promise of increased two-way communication between candidates and the individuals who support them, DCTs have done little to change the fundamental dynamics of campaigns. The expansion of new technologies has presented candidates with greater opportunities to micro-target potential voters, cheaper and easier ways to raise money, and faster and more innovative ways to respond to opponents. The need for communication control and management, however, has made campaigns slow and loathe to experiment with truly interactive internet communication technologies. Citizen involvement in the campaign historically has been and, as this book shows, continues to be a means to an end: winning the election for the candidate. For all the proliferation of apps to download, polls to click, videos to watch, and messages to forward, the decidedly undemocratic view of controlled interactivity is how most campaigns continue to operate. In the fully revised second edition, Presidential Campaigning in the Internet Age examines election cycles from 1996, when the World Wide Web was first used for presidential campaigning, through 2016 when campaigns had the full power of advertising on social media sites. As the book charts changes in internet communication technologies, it shows how, even as campaigns have moved from a mass mediated to a networked paradigm, the possibilities these shifts in interactivity seem to promise for citizen input and empowerment remain farther than a click away.

Web Campaigning

Author : Kirsten A. Foot
Publisher :
ISBN 13 :
Total Pages : 298 pages
Book Rating : 4.3/5 (91 download)

DOWNLOAD NOW!

Book Synopsis Web Campaigning by : Kirsten A. Foot

Download or read book Web Campaigning written by Kirsten A. Foot and published by . This book was released on 2006 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foot and Schneider examine the evolution of political campaign web practices.

Campaigning Online

Author : Bruce Bimber
Publisher : Oxford University Press
ISBN 13 : 0198034571
Total Pages : 240 pages
Book Rating : 4.1/5 (98 download)

DOWNLOAD NOW!

Book Synopsis Campaigning Online by : Bruce Bimber

Download or read book Campaigning Online written by Bruce Bimber and published by Oxford University Press. This book was released on 2003-09-11 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: After a self-assured John F. Kennedy bested a visibly shaky Richard Nixon in their famous 1960 debates, political television, it was said, would henceforth determine elections. Today, many claim the Internet will be the latest medium to revolutionize electoral politics. Candidates invest heavily in web and email campaigns to reach prospective voters, as well as to communicate with journalists, potential donors, and political activists. Do these efforts influence voters, expand democracy, increase the coverage of political issues, or mobilize a shrinking and apathetic electorate? Campaigning Online answers these questions by looking at how candidates present themselves online and how voters respond to their efforts-including whether voters learn from candidates' websites and whether voters' views are affected by what they see. Although the Internet will not lead to a revolution in democracy, it will, Bimber and Davis argue, have consequences: reinforcing messages, mobilizing activists, and strengthening partisans' views. Reporting on a wealth of new data drawn from national and state-wide surveys, laboratory experiments, interviews with campaign staff, and analysis of web sites themselves, Campaigning Online draws the most complete picture of the role of campaign websites in American elections to date.

Internet Election Campaigns in the United States, Japan, South Korea, and Taiwan

Author : Shoko Kiyohara
Publisher : Springer
ISBN 13 : 3319636820
Total Pages : 212 pages
Book Rating : 4.3/5 (196 download)

DOWNLOAD NOW!

Book Synopsis Internet Election Campaigns in the United States, Japan, South Korea, and Taiwan by : Shoko Kiyohara

Download or read book Internet Election Campaigns in the United States, Japan, South Korea, and Taiwan written by Shoko Kiyohara and published by Springer. This book was released on 2017-10-17 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates how institutional differences, such as the roles of political parties and the regulation of electoral systems, affect the development of Internet election campaigns in the U.S., Japan, Korea, and Taiwan. It examines whether or not the “Americanization of elections” is evident in East Asian democracies. While Japan is a parliamentary system, the U.S. and Korea are presidential systems and Taiwan is a semi-presidential system that has a president along with a parliamentary system. Furthermore, the role of the presidency in the U.S., Korea, and Taiwan is quite different. Taking these variations in political systems into consideration, the authors discuss how the electoral systems are regulated in relation to issues such as paid advertisements and campaign periods. They argue that stronger regulation of election systems and shorter election periods in Japan characterize Japanese uniqueness compared with the U.S., Korea, and Taiwan in terms of Internet election campaigns.

Politics Moves Online

Author : Michael Cornfield
Publisher :
ISBN 13 :
Total Pages : 164 pages
Book Rating : 4.3/5 (91 download)

DOWNLOAD NOW!

Book Synopsis Politics Moves Online by : Michael Cornfield

Download or read book Politics Moves Online written by Michael Cornfield and published by . This book was released on 2004 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: The popularization of the Internet has shepherded a revolution in business and personal communication. But how has online technology been used in mainstream American politics? In Politics Moves Online, Michael Cornfield provides a comprehensive guide to how the Internet has been used in political campaigns. He shows, for example, how candidates such as George Bush and John McCain in 2000 —as well as political action committees and the media —struggled to figure out how to fit the Internet into their ongoing operations. Through a series of insightful cases, he examines how candidates use the Web as a campaign tool and as a fund-raising mechanism, and how voters use the Internet to gather information and become more knowledgeable voters. He finds that while many political pundits have argued that the Internet can be a revolutionary force in politics, citizens and politicians alike have yet to find innovative uses that go beyond conventional political operations.

Political Campaigning, Elections and the Internet

Author : Darren Lilleker
Publisher : Routledge
ISBN 13 : 1136815309
Total Pages : 217 pages
Book Rating : 4.1/5 (368 download)

DOWNLOAD NOW!

Book Synopsis Political Campaigning, Elections and the Internet by : Darren Lilleker

Download or read book Political Campaigning, Elections and the Internet written by Darren Lilleker and published by Routledge. This book was released on 2013-03 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers an in-depth, comparative analysis of how interactive Web 2.0 online tools, including weblogs, social networking sites and file-sharing sites, are utilised by candidates and parties during three recent election campaigns in France, Belgium, the US and the UK.

Political Campaigning in the Information Age

Author : Solo, Ashu M. G.
Publisher : IGI Global
ISBN 13 : 1466660635
Total Pages : 399 pages
Book Rating : 4.4/5 (666 download)

DOWNLOAD NOW!

Book Synopsis Political Campaigning in the Information Age by : Solo, Ashu M. G.

Download or read book Political Campaigning in the Information Age written by Solo, Ashu M. G. and published by IGI Global. This book was released on 2014-05-31 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology and the Internet especially have brought on major changes to politics and are playing an increasingly important role in political campaigns, communications, and messaging. Political Campaigning in the Information Age increases our understanding of aspects and methods for political campaigning, messaging, and communications in the information age. Each chapter analyzes political campaigning, its methods, the effectiveness of these methods, and tools for analyzing these methods. This book will aid political operatives in increasing the effectiveness of political campaigns and communications and will be of use to researchers, political campaign staff, politicians and their staff, political and public policy analysts, political scientists, engineers, computer scientists, journalists, academicians, students, and professionals.

Presidential Campaigning in the Internet Age

Author : Jennifer Stromer-Galley
Publisher : Oxford Studies in Digital Poli
ISBN 13 : 0190694041
Total Pages : 305 pages
Book Rating : 4.1/5 (96 download)

DOWNLOAD NOW!

Book Synopsis Presidential Campaigning in the Internet Age by : Jennifer Stromer-Galley

Download or read book Presidential Campaigning in the Internet Age written by Jennifer Stromer-Galley and published by Oxford Studies in Digital Poli. This book was released on 2019 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the plugged-in presidential campaign has arguably reached maturity, Presidential Campaigning in the Internet Age challenges popular claims about the democratizing effect of Digital Communication Technologies (DCTs). Analyzing campaign strategies, structures, and tactics from the past six presidential election cycles, Stromer-Galley reveals how, for all their vaunted inclusivity and tantalizing promise of increased two-way communication between candidates and the individuals who support them, DCTs have done little to change the fundamental dynamics of campaigns. The expansion of new technologies has presented candidates with greater opportunities to micro-target potential voters, cheaper and easier ways to raise money, and faster and more innovative ways to respond to opponents. The need for communication control and management, however, has made campaigns slow and loathe to experiment with truly interactive internet communication technologies. Citizen involvement in the campaign historically has been and, as this book shows, continues to be a means to an end: winning the election for the candidate. For all the proliferation of apps to download, polls to click, videos to watch, and messages to forward, the decidedly undemocratic view of controlled interactivity is how most campaigns continue to operate. In the fully revised second edition, Presidential Campaigning in the Internet Age examines election cycles from 1996, when the World Wide Web was first used for presidential campaigning, through 2016 when campaigns had the full power of advertising on social media sites. As the book charts changes in internet communication technologies, it shows how, even as campaigns have moved from a mass mediated to a networked paradigm, the possibilities these shifts in interactivity seem to promise for citizen input and empowerment remain farther than a click away.

The Internet and National Elections

Author : Randolph Kluver
Publisher : Routledge
ISBN 13 : 1134114621
Total Pages : 296 pages
Book Rating : 4.1/5 (341 download)

DOWNLOAD NOW!

Book Synopsis The Internet and National Elections by : Randolph Kluver

Download or read book The Internet and National Elections written by Randolph Kluver and published by Routledge. This book was released on 2007-05-07 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides a comparative analysis of the use of the World Wide Web in countries around the world for political campaign purposes. Drawing upon a common conceptual framework - the ‘Web sphere,’ and a shared methodological approach called Web feature analysis - in order to examine how the Internet is used by a variety of political actors during periods of electoral activity. Research teams around the world conducted analyses in technologically advanced nations, as well as those with low Internet diffusion, and a variety of countries in the middle range of network penetration, and from a variety of political and cultural contexts. The book represents an important contribution towards gaining a cross-national understanding of the current and emerging impacts of the Internet on political practice. To that end, the contributors collect and analyze data related to the structure for political action and information provision. They examine twelve types of political actors engaged in elections, including candidates, parties, non-governmental organizations, government, media and individual citizens. Exploring the complex dynamics between politics, culture, and information technology at both the national and global levels, The Internet and National Elections will be of interest to students and researchers of political science, communication studies, international relations, media and Internet studies.

The First Campaign

Author : Garrett M. Graff
Publisher : Macmillan
ISBN 13 : 9780374155032
Total Pages : 348 pages
Book Rating : 4.1/5 (55 download)

DOWNLOAD NOW!

Book Synopsis The First Campaign by : Garrett M. Graff

Download or read book The First Campaign written by Garrett M. Graff and published by Macmillan. This book was released on 2007-11-27 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining vivid campaign-trail reporting with a provocative argument about the state of American politics, Graff makes clear that whichever party best meets the challenges of globalization will win the election--and put America back on course.

Digital Citizenship and Political Engagement

Author : Ariadne Vromen
Publisher : Springer
ISBN 13 : 1137488654
Total Pages : 278 pages
Book Rating : 4.1/5 (374 download)

DOWNLOAD NOW!

Book Synopsis Digital Citizenship and Political Engagement by : Ariadne Vromen

Download or read book Digital Citizenship and Political Engagement written by Ariadne Vromen and published by Springer. This book was released on 2016-11-25 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book considers the radical effects the emergence of social media and digital politics have had on the way that advocacy organisations mobilise and organise citizens into political participation. It argues that these changes are due not only to technological advancement but are also underpinned by hybrid media systems, new political narratives, and a new networked generation of political actors. The author empirically analyses the emergence and consolidation within advanced democracies of online campaigning organisations, such as MoveOn, 38 Degrees, Getup and AVAAZ. Vromen shows that they have become leading political advocates, and influential on both national and international level governance. The book critically engages with this digital disruption of traditional patterns of political mobilisation and organisation, and highlights the challenges in embracing new ideas such as entrepreneurialism and issue-driven politics. It will be of interest to advanced students and scholars in political participation and citizen politics, interest groups, civil society organisations, e-government and politics and social media.

Political Campaigning, Elections and the Internet

Author : Darren Lilleker
Publisher : Routledge
ISBN 13 : 1136815295
Total Pages : 226 pages
Book Rating : 4.1/5 (368 download)

DOWNLOAD NOW!

Book Synopsis Political Campaigning, Elections and the Internet by : Darren Lilleker

Download or read book Political Campaigning, Elections and the Internet written by Darren Lilleker and published by Routledge. This book was released on 2013-03-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet first played a minor role in the 1992 U.S. Presidential election, and has gradually increased in importance so that it is central to election campaign strategy. However, election campaigners have, until very recently, focused on Web 1.0: websites and email. Political Campaigning, Elections and the Internet contextualises the US Presidential campaign of 2008 within three other contests: France 2007; Germany 2009; and the UK 2010. In offering a comparative history of the use of the Internet as an election tool, the authors are able to test the optimistic view that the Internet is transforming elections while also mapping the role the Internet plays and performs for parties and candidates. Lilleker and Jackson offer in-depth analysis demonstrating how interactive Web 2.0 online tools, including weblogs, social networking sites and file-sharing sites, are utilised and evaluate the role of these tools in the marketing and branding of parties and candidates. Examining the interactivity between candidate, party, and voter, this important book will be of strong interest to students and scholars of political science, elections, international relations and political communication. It will be of value to those within public relations, marketing and related communication and media programmes.

Politicking Online

Author : Costas Panagopoulos
Publisher : Rutgers University Press
ISBN 13 : 0813548659
Total Pages : 315 pages
Book Rating : 4.8/5 (135 download)

DOWNLOAD NOW!

Book Synopsis Politicking Online by : Costas Panagopoulos

Download or read book Politicking Online written by Costas Panagopoulos and published by Rutgers University Press. This book was released on 2009-05-01 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of the many groundbreaking developments in the 2008 presidential election, the most important may well be the use of the Internet. In Politicking Online contributors explorethe impact of technology for electioneering purposes, from running campaigns andincreasing representation to ultimately strengthening democracy. The book reveals how social networking sites such as MySpace and Facebook are used in campaigns along withe-mail, SMS text messaging, and mobile phones to help inform, target, mobilize, and communicate with voters. While the Internet may have transformed the landscape of modern political campaigns throughout the world, Costas Panagopoulos reminds readers that officials and campaign workers need to adapt to changing circumstances, know the limits of their methods, and combine new technologies with more traditional techniques to achieve an overall balance.

Campaign Guide for Congressional Candidates and Committees

Author :
Publisher :
ISBN 13 :
Total Pages : 52 pages
Book Rating : 4.3/5 ( download)

DOWNLOAD NOW!

Book Synopsis Campaign Guide for Congressional Candidates and Committees by :

Download or read book Campaign Guide for Congressional Candidates and Committees written by and published by . This book was released on 1982 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Research on Politics in the Computer Age

Author : Solo, Ashu M. G.
Publisher : IGI Global
ISBN 13 : 1799803783
Total Pages : 436 pages
Book Rating : 4.7/5 (998 download)

DOWNLOAD NOW!

Book Synopsis Handbook of Research on Politics in the Computer Age by : Solo, Ashu M. G.

Download or read book Handbook of Research on Politics in the Computer Age written by Solo, Ashu M. G. and published by IGI Global. This book was released on 2019-08-30 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology and particularly the Internet have caused many changes in the realm of politics. Aspects of engineering, computer science, mathematics, or natural science can be applied to politics. Politicians and candidates use their own websites and social network profiles to get their message out. Revolutions in many countries in the Middle East and North Africa have started in large part due to social networking websites such as Facebook and Twitter. Social networking has also played a role in protests and riots in numerous countries. The mainstream media no longer has a monopoly on political commentary as anybody can set up a blog or post a video online. Now, political activists can network together online. The Handbook of Research on Politics in the Computer Age is a pivotal reference source that serves to increase the understanding of methods for politics in the computer age, the effectiveness of these methods, and tools for analyzing these methods. The book includes research chapters on different aspects of politics with information technology, engineering, computer science, or math, from 27 researchers at 20 universities and research organizations in Belgium, Brazil, Cape Verde, Egypt, Finland, France, Hungary, Italy, Mexico, Nigeria, Norway, Portugal, and the United States of America. Highlighting topics such as online campaigning and fake news, the prospective audience includes, but is not limited to, researchers, political and public policy analysts, political scientists, engineers, computer scientists, political campaign managers and staff, politicians and their staff, political operatives, professors, students, and individuals working in the fields of politics, e-politics, e-government, new media and communication studies, and Internet marketing.

Campaigning for President 2012

Author : Dennis W. Johnson
Publisher : Routledge
ISBN 13 : 113501650X
Total Pages : 290 pages
Book Rating : 4.1/5 (35 download)

DOWNLOAD NOW!

Book Synopsis Campaigning for President 2012 by : Dennis W. Johnson

Download or read book Campaigning for President 2012 written by Dennis W. Johnson and published by Routledge. This book was released on 2013-06-26 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this important and timely volume, Dennis W. Johnson has assembled an outstanding team of political scientists and political professionals to examine one of the fiercest and most closely fought presidential elections of our time. Like its predecessor, Campaigning for President 2008, Campaigning for President 2012: Strategy and Tactics focuses on political management. It is written by both elections/campaign scholars and practitioners, who highlight the role of political consultants and campaigns while also emphasizing the strategy and tactics employed by the candidates, the national political parties, and outside interests. The contributors explore the general mood of the electorate in the 2012 election, the challenges Obama faced after his first term, the primaries, money, communication, the important issues of the election, and finally the election itself.

Words That Matter

Author : Leticia Bode
Publisher : Brookings Institution Press
ISBN 13 : 0815731922
Total Pages : 276 pages
Book Rating : 4.8/5 (157 download)

DOWNLOAD NOW!

Book Synopsis Words That Matter by : Leticia Bode

Download or read book Words That Matter written by Leticia Bode and published by Brookings Institution Press. This book was released on 2020-05-26 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: How the 2016 news media environment allowed Trump to win the presidency The 2016 presidential election campaign might have seemed to be all about one man. He certainly did everything possible to reinforce that impression. But to an unprecedented degree the campaign also was about the news media and its relationships with the man who won and the woman he defeated. Words that Matter assesses how the news media covered the extraordinary 2016 election and, more important, what information—true, false, or somewhere in between—actually helped voters make up their minds. Using journalists' real-time tweets and published news coverage of campaign events, along with Gallup polling data measuring how voters perceived that reporting, the book traces the flow of information from candidates and their campaigns to journalists and to the public. The evidence uncovered shows how Donald Trump's victory, and Hillary Clinton's loss, resulted in large part from how the news media responded to these two unique candidates. Both candidates were unusual in their own ways, and thus presented a long list of possible issues for the media to focus on. Which of these many topics got communicated to voters made a big difference outcome. What people heard about these two candidates during the campaign was quite different. Coverage of Trump was scattered among many different issues, and while many of those issues were negative, no single negative narrative came to dominate the coverage of the man who would be elected the 45th president of the United States. Clinton, by contrast, faced an almost unrelenting news media focus on one negative issue—her alleged misuse of e-mails—that captured public attention in a way that the more numerous questions about Trump did not. Some news media coverage of the campaign was insightful and helpful to voters who really wanted serious information to help them make the most important decision a democracy offers. But this book also demonstrates how the modern media environment can exacerbate the kind of pack journalism that leads some issues to dominate the news while others of equal or greater importance get almost no attention, making it hard for voters to make informed choices.