Visual Communication And Culture

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Visual Communication

Author : Giorgia Aiello
Publisher : SAGE
ISBN 13 : 152641712X
Total Pages : 323 pages
Book Rating : 4.5/5 (264 download)

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Book Synopsis Visual Communication by : Giorgia Aiello

Download or read book Visual Communication written by Giorgia Aiello and published by SAGE. This book was released on 2019-10-28 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to students′ own work. The book: Illustrates a range of perspectives, from content analysis and semiotics, to multimodal and critical discourse analysis Explores the centrality of images to issues of identity and representation, politics and activism, and commodities and consumption Brings theory to life with a host of original case studies, from celebrity videos on Youtube and civil unrest on Twitter, to the lifestyle branding of Vice Media and Getty Images Shows students how to combine approaches and methods to best suit their own research questions and projects An invaluable guide to analysing contemporary media images, this is essential reading for students and researchers of visual communication and visual culture.

Visual Rhetoric

Author : Lester C. Olson
Publisher : SAGE
ISBN 13 : 141294919X
Total Pages : 465 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Visual Rhetoric by : Lester C. Olson

Download or read book Visual Rhetoric written by Lester C. Olson and published by SAGE. This book was released on 2008-03-20 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual images, artifacts, and performances play a powerful part in shaping U.S. culture. To understand the dynamics of public persuasion, students must understand this "visual rhetoric." This rich anthology contains 20 exemplary studies of visual rhetoric, exploring an array of visual communication forms, from photographs, prints, television documentary, and film to stamps, advertisements, and tattoos. In material original to this volume, editors Lester C. Olson, Cara A. Finnegan, and Diane S. Hope present a critical perspective that links visuality and rhetoric, locates the study of visual rhetoric within the disciplinary framework of communication, and explores the role of the visual in the cultural space of the United States. Enhanced with these critical editorial perspectives, Visual Rhetoric: A Reader in Communication and American Culture provides a conceptual framework for students to understand and reflect on the role of visual communication in the cultural and public sphere of the United States. Key Features and Benefits Five broad pairs of rhetorical action—performing and seeing; remembering and memorializing; confronting and resisting; commodifying and consuming; governing and authorizing—introduce students to the ways visual images and artifacts become powerful tools of persuasion Each section opens with substantive editorial commentary to provide readers with a clear conceptual framework for understanding the rhetorical action in question, and closes with discussion questions to encourage reflection among the essays The collection includes a range of media, cultures, and time periods; covers a wide range of scholarly approaches and methods of handling primary materials; and attends to issues of gender, race, sexuality and class Contributors include: Thomas Benson; Barbara Biesecker; Carole Blair; Dan Brouwer; Dana Cloud; Kevin Michael DeLuca; Anne Teresa Demo; Janis L. Edwards; Keith V. Erickson; Cara A. Finnegan; Bruce Gronbeck; Robert Hariman; Christine Harold; Ekaterina Haskins; Diane S. Hope; Judith Lancioni; Margaret R. LaWare; John Louis Lucaites; Neil Michel; Charles E. Morris III; Lester C. Olson; Shawn J. Parry-Giles; Ronald Shields; John M. Sloop; Nathan Stormer; Reginald Twigg and Carol K. Winkler "This book significantly advances theory and method in the study of visual rhetoric through its comprehensive approach and wise separations of key conceptual components." —Julianne H. Newton, University of Oregon

Visual Communication for Social Work Practice

Author : Sonia M. Tascón
Publisher : Routledge
ISBN 13 : 1351241958
Total Pages : 297 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Visual Communication for Social Work Practice by : Sonia M. Tascón

Download or read book Visual Communication for Social Work Practice written by Sonia M. Tascón and published by Routledge. This book was released on 2018-09-03 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: How are we to understand how the dominance of visual images and representations in late modernity affects Social Work practice, research and education? Social workers are increasingly using still and moving images to illustrate their work, to create new knowledge, and to further specific groups’ interests. As a profession in which communication is central, visual practices are becoming ever more significant as they seek to carry out their work with, and for, the marginalised and disenfranchised. It is time for the profession to gain more critical, analytical, and practical knowledge of visual culture and communication, in order to use and create images in accordance with its central principle of social justice. That requires an understanding of them beyond representation. As important as this is, it is also where the profession’s scholarly work in this area has remained and halted, and thus understanding of the work of images in our practices is limited. In order to more fully understand images and their effects – both ideologically and experientially – social workers need to bring to bear other areas of study such as reception studies, visual phenomenology, and the gaze. These other analytical frames enable a consideration not only of images per se, but also of their effect on the viewer, the human spectators, and the subjects at the heart of Social Work. By bringing understandings and experiences in Film, Media, and Communications, Visual Communication for Social Work Practice provides the reader with a wide range of critically analytical frames for practitioners, activists, educators, and researchers as they use and create images. This invites a deeper knowledge and familiarity with the power dimensions of the image, thus aligning with the social justice dimension of Social Work. Examples are provided from cinema, popular media, but more importantly from Social Work practitioners themselves to demonstrate what has already been made possible as they create and use images to further the interpersonal, communal, and justice dimensions of their work. This book will be of interest to scholars, students, and social workers, particularly those with an interest in critical and creative methodologies.

Visual Culture and Public Policy

Author : Victor Bekkers
Publisher : Routledge
ISBN 13 : 1317689569
Total Pages : 258 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Visual Culture and Public Policy by : Victor Bekkers

Download or read book Visual Culture and Public Policy written by Victor Bekkers and published by Routledge. This book was released on 2014-08-21 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditionally, images have played an important role in politics and policy making, mostly in relation to propaganda and public communication. However, contemporary society is inundated with visual material due to the increasing ubiquity of media and visual technologies that facilitate the production, distribution and consumption of images in new and innovative ways. As such, a visual culture has emerged, and a number of authors have written on visual culture and the technologies which underlie it. However, a clear link to policy making is still lacking. This books links the emergence of this visual culture to policy making and explores how visual culture (and the growing number of technologies used to create and distribute images) influence the course, content and outcome of public policy making. It examines how visual culture and policy making in contemporary society are intertwined, elaborating concepts such as power, framing and storytelling. It then links this to technology, and the way this can enhance power, transparency, registration, surveillance and communication. Dealing with the entire cycle of public policy making, from agenda-setting, to policy design, decision making to evaluation, the book contains diverse international case studies including water management, risk management, live-stock diseases, minority integration, racism, freedom of speech, healthcare, disaster evaluation and terrorism.

Visual Culture

Author : Jessica Evans
Publisher : SAGE
ISBN 13 : 9780761962472
Total Pages : 512 pages
Book Rating : 4.9/5 (624 download)

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Book Synopsis Visual Culture by : Jessica Evans

Download or read book Visual Culture written by Jessica Evans and published by SAGE. This book was released on 1999-08-09 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: " This collection of classic essays in the study of visual culture fills a major gap in this new and expanding intellectual field. Its major strength is its insistence on the importance of three central aspects of the study of visual culture: the sign, the institution and the viewing subject. It will provide readers, teachers and students with an essential text in visual and cultural studies." - "Janet Wolff, University of Rochester""" Visual Culture: The Reader provides an invaluable resource of over 30 key statements from a wide range of disciplines. Although underpinned by a focus on contemporary cultural theory, this reader puts issues of visual culture and the rhetoric of the image at centre stage. Divided into three parts, The Culture of the Visual, Regulating Photographic Meaning, Looking and Subjectivity, this reader enables students to make hitherto unmade connections across art, film and photography history and theory, semiotics, history, semiotics and communications, media studies, and cultural theory. The key statements are from the work of: Visual Culture: The Reader sets the agenda for the study of Visual Culture and will be an essential sourcebook for researchers and students alike.This is the reader for the module "The Image and Visual Culture" (D850) - part of The Open University Masters in Social Sciences Programme.

Visual Communication Research Designs

Author : Keith Kenney
Publisher : Routledge
ISBN 13 : 1135859272
Total Pages : 308 pages
Book Rating : 4.1/5 (358 download)

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Book Synopsis Visual Communication Research Designs by : Keith Kenney

Download or read book Visual Communication Research Designs written by Keith Kenney and published by Routledge. This book was released on 2010-09-28 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Communication Research Designs provides a step-by-step guide for designing research involving visuals relevant to communications media. This volume explains the process from conceptualization to research questions, instrumentation, analysis, and reliability and validity checks. It also addresses the lack of sufficient methods to answer theoretical questions attending visual communication. This resource has been developed in response to the circumstance in which, in many cases, the methodologies used for verbal and textual communications are inappropriate or ineffective when applied or adapted for the study of visual communications. Additionally, research articles from ethnography, action research, rhetoric, semiotics, psychology, cultural studies, and critical theory often do not use examples appropriate to visual communication readers. To address these issues, this book explains in clear and straightforward language key research designs, including new methodologies, that are appropriate for scholars and students conducting visual communication research. Organized into three parts -- production, analysis, and effects of visuals – this research text provides guidance in using, interpreting and measuring the effects of visual images. It addresses such topics as: producing photographs and video that can be used as research data; interpreting images that already exist; measuring the effects of visuals and to understand their use by different groups. Ethical issues are included, as well as a discussion of the advantages and limitations of each method. "War stories" are provided by experienced researchers, who discuss a particular research project and explain pitfalls to avoid, as well as what to do when problems occur. The primary audiences are scholars, researchers, and students conducting research on motion pictures, video, television, photographs, illustrations, graphics, typography, political cartoons, comic books, animation, and other media with a visual component. Individuals will use this text whenever they need to conduct research that involves visuals in the media. The book will be a required text for advanced courses in visual culture, seminars on visual communication research, and other research methods courses integrating a visual component.

Practices of Looking

Author : Marita Sturken
Publisher : Oxford University Press, USA
ISBN 13 : 9780190265717
Total Pages : 490 pages
Book Rating : 4.2/5 (657 download)

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Book Synopsis Practices of Looking by : Marita Sturken

Download or read book Practices of Looking written by Marita Sturken and published by Oxford University Press, USA. This book was released on 2017 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual culture is central to how we communicate. Our lives are dominated by images and by visual technologies that allow for the local and global circulation of ideas, information, and politics. In this increasingly visual world, how can we best decipher and understand the many ways that our everyday lives are organized around looking practices and the many images we encounter each day? Now in a new edition, Practices of Looking: An Introduction to Visual Culture provides a comprehensive and engaging overview of how we understand a wide array of visual media and how we use images to express ourselves, to communicate, to play, and to learn. Marita Sturken and Lisa Cartwright--two leading scholars in the emergent and dynamic field of visual culture and communication--examine the diverse range of approaches to visual analysis and lead students through key theories and concepts.--amazon.com

An Introduction to Visual Communication

Author : Susan B. Barnes
Publisher : Peter Lang Incorporated, International Academic Publishers
ISBN 13 : 9781433112577
Total Pages : 0 pages
Book Rating : 4.1/5 (125 download)

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Book Synopsis An Introduction to Visual Communication by : Susan B. Barnes

Download or read book An Introduction to Visual Communication written by Susan B. Barnes and published by Peter Lang Incorporated, International Academic Publishers. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Introduction to Visual Communication.

Navigating Visual Culture

Author : Amy Mattson Lauters
Publisher :
ISBN 13 : 9781516508372
Total Pages : 258 pages
Book Rating : 4.5/5 (83 download)

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Book Synopsis Navigating Visual Culture by : Amy Mattson Lauters

Download or read book Navigating Visual Culture written by Amy Mattson Lauters and published by . This book was released on 2018 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Navigating Visual Culture: Theoretical Perspectives on Visual Media brings together an eclectic collection of theory-driven readings to help students understand and navigate the visual culture in which they live. The selections in Section I explore the nature of the visual and how people identify what they see around them, ranging from basic color to visual codes translated by the brain. Section II features readings that address the way people interpret, explain, and understand visual culture, while the readings in Section III give an overview of the various ways people participate in visual culture, whether as members of a particular media tribe, consumers of advertising, or users of personal computers. Each reading is framed by an original introduction that explains its place and relevance in visual culture, and discerning questions to facilitate classroom discussion or serve as writing prompts. The anthology also provides recommendations for supplemental reading and viewing. Navigating Visual Culture is well-suited to undergraduate courses in mass media, and can also be used for upper division and graduate courses in visual culture and new media.

Visual Communication

Author : Janis Teruggi Page
Publisher : John Wiley & Sons
ISBN 13 : 1119227305
Total Pages : 27 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Visual Communication by : Janis Teruggi Page

Download or read book Visual Communication written by Janis Teruggi Page and published by John Wiley & Sons. This book was released on 2021-06-15 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaches visual literacy, theory, scholarly critique, and practical application of visuals in professional communication careers Visual Communication: Insights and Strategies explores visual imagery in advertising, news coverage, political discourse, popular culture, and digital and social media technologies. It is filled with insights into the role of visuals in our dynamic social environment and contains strategies on how to use them. The authors provide an overview of theoretically-informed literacy and critical analysis of visual communication and demonstrate the ways in which we can assess and apply this knowledge in the fields of advertising, public relations, journalism, organizational communication, and intercultural communication. This important book: Reveals how to analyze visual imagery Introduces a 3-step process, Research-Evaluate-Create, to apply the knowledge gained Combines research, theory, and professional practice of visual communication Designed for undergraduate and graduate courses in visual communication as well as visual rhetoric, visual literacy, and visual culture, Visual Communication: Insights and Strategies reveals how to apply rhetorical theories to visual imagery.

De-Westernizing Visual Communication and Cultures

Author : Guo-Ming Chen
Publisher :
ISBN 13 : 9783848765775
Total Pages : 225 pages
Book Rating : 4.7/5 (657 download)

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Book Synopsis De-Westernizing Visual Communication and Cultures by : Guo-Ming Chen

Download or read book De-Westernizing Visual Communication and Cultures written by Guo-Ming Chen and published by . This book was released on 2020-03-31 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume gives voice to pluralised avenues from visual communication and cultural studies regarding the Global South and beyond, including examples from China, India, Cambodia, Brazil, Mexico and numerous other countries. Defining visual communication and culture as an umbrella term that encompasses imagery studies, the moving image and non-verbal visual communication, the first three chapters of the book describe de-Westernisation discourse as a way to strengthen emic research and the Global South as both a geographical concept and, even more so, a category of diversity and pluralism. The subsequent regional case study-based chapters draw on various emic theories and methodologies and find a complex arrangement of visuality between sociocultural and sociopolitical practices and institutions. This book targets a wide range of scholars: academics with expertise in (regional) visual studies as well as researchers, students and practitioners working on the Global South and de-Westernisation.

The Politics of Design

Author : Ruben Pater
Publisher : BIS Publishers
ISBN 13 : 9789063694227
Total Pages : 32 pages
Book Rating : 4.6/5 (942 download)

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Book Synopsis The Politics of Design by : Ruben Pater

Download or read book The Politics of Design written by Ruben Pater and published by BIS Publishers. This book was released on 2016-07-07 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many designs that appear in today's society will circulate and encounter audiences of many different cultures and languages. With communication comes responsibility; are designers aware of the meaning and impact of their work? An image or symbol that is acceptable in one culture can be offensive or even harmful in the next. A typeface or colour in a design might appear to be neutral, but its meaning is always culturally dependent. If designers learn to be aware of global cultural contexts, we can avoid stereotyping and help improve mutual understanding between people. Politics of Design is a collection of visual examples from around the world. Using ideas from anthropology and sociology, it creates surprising and educational insight in contemporary visual communication. The examples relate to the daily practice of both online and offline visual communication: typography, images, colour, symbols, and information. Politics of Design shows the importance of visual literacy when communicating beyond borders and cultures. It explores the cultural meaning behind the symbols, maps, photography, typography, and colours that are used every day. It is a practical guide for design and communication professionals and students to create more effective and responsible visual communication.

Instagram

Author : Tama Leaver
Publisher : Polity
ISBN 13 : 9781509534395
Total Pages : 0 pages
Book Rating : 4.5/5 (343 download)

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Book Synopsis Instagram by : Tama Leaver

Download or read book Instagram written by Tama Leaver and published by Polity. This book was released on 2020-02-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010. In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has developed as a platform and a culture. They consider aspects such as the new visual social media aesthetics, the rise of Influencers and new visual economies, and the complex politics of the platform as well as examining how Instagram's users change their use of the platform over time and respond to evolving features. The book highlights the different ways Instagram is used by subcultural groups around the world, and how museums, restaurants and public spaces are striving to be 'Insta-worthy'. Far from just capturing milestones and moments, the authors argue that Instagram has altered the ways people communicate and share, while also creating new approaches to marketing, advertising, politics and the design of spaces and venues. Rich with grounded examples from across the world, from birth pictures to selfies at funerals, Instagram is essential reading for students and scholars of media and communication.

Culture, Technology and the Image

Author : Jeremy Pilcher
Publisher :
ISBN 13 : 9781789381139
Total Pages : pages
Book Rating : 4.3/5 (811 download)

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Book Synopsis Culture, Technology and the Image by : Jeremy Pilcher

Download or read book Culture, Technology and the Image written by Jeremy Pilcher and published by . This book was released on 2020 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Visual Culture: Spaces of visual culture

Author : Joanne Morra
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (654 download)

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Book Synopsis Visual Culture: Spaces of visual culture by : Joanne Morra

Download or read book Visual Culture: Spaces of visual culture written by Joanne Morra and published by . This book was released on 2006 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Communication and Culture

Author : Tony Schirato
Publisher : SAGE
ISBN 13 : 9780761968276
Total Pages : 224 pages
Book Rating : 4.9/5 (682 download)

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Book Synopsis Communication and Culture by : Tony Schirato

Download or read book Communication and Culture written by Tony Schirato and published by SAGE. This book was released on 2000-07-27 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on three primary systems of communication, spoken, written and visual, the authors outline the key concepts and skills in the fields of communication studies, cultural studies and textual studies.

Visual Communication and Culture

Author : Jonathan Finn
Publisher : OUP Canada
ISBN 13 : 9780195426625
Total Pages : 0 pages
Book Rating : 4.4/5 (266 download)

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Book Synopsis Visual Communication and Culture by : Jonathan Finn

Download or read book Visual Communication and Culture written by Jonathan Finn and published by OUP Canada. This book was released on 2011-12-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Communication and Culture: Images in Action uses a unique case-study approach to encourage undergraduate students at the second- and third-year level to critically examine the production and interpretation of images in their personal lives and across a range of disciplines and perspectives. Accompanied by nine student-friendly introductions, the twenty-five articles in this collection assist students in becoming visually literate consumers of images, with an understanding of how culture influences practices of image-making and vice versa.