Multinational Corporations and the Control of Culture

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Publisher :
ISBN 13 :
Total Pages : 336 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Multinational Corporations and the Control of Culture by : Armand Mattelart

Download or read book Multinational Corporations and the Control of Culture written by Armand Mattelart and published by . This book was released on 1979 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Transnational Corporations and the Control of Culture

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Publisher :
ISBN 13 :
Total Pages : 60 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Transnational Corporations and the Control of Culture by : Christine Mary Brunt

Download or read book Transnational Corporations and the Control of Culture written by Christine Mary Brunt and published by . This book was released on 1984 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:

How the Transnational Corporations Shape and Control World Culture with Negative Impact on the Third World

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (968 download)

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Book Synopsis How the Transnational Corporations Shape and Control World Culture with Negative Impact on the Third World by : Michele Mattelart

Download or read book How the Transnational Corporations Shape and Control World Culture with Negative Impact on the Third World written by Michele Mattelart and published by . This book was released on 1984 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

OurSpace

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Publisher : U of Minnesota Press
ISBN 13 : 1452912874
Total Pages : 227 pages
Book Rating : 4.4/5 (529 download)

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Book Synopsis OurSpace by : Christine Harold

Download or read book OurSpace written by Christine Harold and published by U of Minnesota Press. This book was released on 2007-05-17 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: When reporters asked about the Bush administration’s timing in making their case for the Iraq war, then Chief of Staff Andrew Card responded that “from an marketing point of view, you don’t introduce new products in August.” While surprising only in its candor, this statement signified the extent to which consumer culture has pervaded every aspect of life. For those troubled by the long reach of the marketplace, resistance can seem futile. However, a new generation of progressive activists has begun to combat the media supremacy of multinational corporations by using the very tools and techniques employed by their adversaries. In OurSpace, Christine Harold examines the deployment and limitations of “culture jamming” by activists. These techniques defy repressive corporate culture through parodies, hoaxes, and pranks. Among the examples of sabotage she analyzes are the magazine Adbusters’ spoofs of familiar ads and the Yes Men’s impersonations of company spokespersons. While these strategies are appealing, Harold argues that they are severely limited in their ability to challenge capitalism. Indeed, many of these tactics have already been appropriated by corporate marketers to create an aura of authenticity and to sell even more products. For Harold, it is a different type of opposition that offers a genuine alternative to corporate consumerism. Exploring the revolutionary Creative Commons movement, copyleft, and open source technology, she advocates a more inclusive approach to intellectual property that invites innovation and wider participation in the creative process. From switching the digital voice boxes of Barbie dolls and G.I. Joe action figures to inserting the silhouetted image of Abu Ghraib’s iconic hooded and wired victim into Apple’s iPod ads, high-profile instances of anticorporate activism over the past decade have challenged, but not toppled, corporate media domination. OurSpace makes the case for a provocative new approach by co-opting the logic of capitalism itself. Christine Harold is assistant professor of speech communication at the University of Georgia.

Transnational Business Cultures

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Publisher : Routledge
ISBN 13 : 1317007026
Total Pages : 258 pages
Book Rating : 4.3/5 (17 download)

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Book Synopsis Transnational Business Cultures by : Fiona Moore

Download or read book Transnational Business Cultures written by Fiona Moore and published by Routledge. This book was released on 2016-02-11 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores how the idea of 'culture' is used and exploited by transnational managers to further their own ambitions and their companies' strategies for expansion. It thus provides a more complex picture of culture than has previously been presented in business studies, in that it deals with the strategic value of culture within organizations rather than viewing it as a neutral concept and, through using qualitative methodologies, gives us a full picture of the lived experience of culture in a multinational corporation. It also considers the impact of global corporate activity on both national and organizational cultures, as well as looking specifically at the ways in which communications technology is used as a site of conflict and negotiation in business. This book will be an invaluable resource for both researchers and professionals, yielding important new insights into the roles of local and global cultures in the operation of transnational corporations.

Culture, Inc

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Publisher : Oxford University Press, USA
ISBN 13 : 0195067835
Total Pages : 210 pages
Book Rating : 4.1/5 (95 download)

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Book Synopsis Culture, Inc by : Herbert I. Schiller

Download or read book Culture, Inc written by Herbert I. Schiller and published by Oxford University Press, USA. This book was released on 1989 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most Americans take for granted that they live in an open society with a free market of ideas. But as Herbert Schiller reveals in Culture, Inc., the corporate arm has reached into every corner of daily life, and from the shopping mall to the art gallery, big-business influence has brought about some frightening changes in American culture. Examining the effects of fifty years worth of corporate growth on American culture, Schiller argues that corporate control over such arenas of culture as museums, theaters, performing arts centers, and public broadcasting stations has resulted in a broad manipulation of consciousness as well as an insidious form of censorship. A disturbing but enlightening picture of corporate America, Culture, Inc. exposes the agenda and methods of the corporate cultural takeover, reveals the growing threat to free access to information at home and abroad, shows how independent channels of expression have been greatly restricted, and explains how the few keep managing to benefit from the many.

Multinational corporations and the control of culture (Multinationales et systèmes de communication, engl.) The ideological apparatuses of imperilism

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (163 download)

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Book Synopsis Multinational corporations and the control of culture (Multinationales et systèmes de communication, engl.) The ideological apparatuses of imperilism by : Armand Mattelart

Download or read book Multinational corporations and the control of culture (Multinationales et systèmes de communication, engl.) The ideological apparatuses of imperilism written by Armand Mattelart and published by . This book was released on 1979 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Transnational Enterprises

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Publisher : Routledge
ISBN 13 : 1000010023
Total Pages : 250 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Transnational Enterprises by : Krishna Kumar

Download or read book Transnational Enterprises written by Krishna Kumar and published by Routledge. This book was released on 2019-06-04 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents the first attempt to conceptualize the social and cultural impact of transnational enterprises on host nations and to provide empirical and analytical material on the subject. Well-known social scientists focus on three critical areas: social inequalities, knowledge systems, and lifestyles and values. Collectively, they advance

Corporate Culture

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Publisher : Routledge
ISBN 13 : 9781032094991
Total Pages : 204 pages
Book Rating : 4.0/5 (949 download)

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Book Synopsis Corporate Culture by : Liam D. Haydon

Download or read book Corporate Culture written by Liam D. Haydon and published by Routledge. This book was released on 2021-06-30 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book demonstrates how the ideas and ideals of the corporation, such as trust, exchange, and the common good, circulated in early modern society. Literary texts engaged with these ideas to develop new forms of national identity, social politics, and religious expression modelled on the idea of the corporate collective.

International Business Control, Reporting and Corporate Governance

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Publisher : Butterworth-Heinemann
ISBN 13 : 0080942148
Total Pages : 241 pages
Book Rating : 4.0/5 (89 download)

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Book Synopsis International Business Control, Reporting and Corporate Governance by : Georges Nurdin

Download or read book International Business Control, Reporting and Corporate Governance written by Georges Nurdin and published by Butterworth-Heinemann. This book was released on 2011-04-08 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is designed to help Business Controllers / Accountants / Finance Directors / Bankers / Financial Analysts / Business Consultants to understand that International Business Control is much more than just a business being IFRS and US GAAP compliant, or just an extension of the domestic HQ control system. Go beyond IFRS and GAAP to see what best practice measures can be put in place to avoid global business failure Look at the cross-cultural issues surrounding global businesses and be easy to read, understandable and easy to memorize – a practical book for the busy financial and business control manager Combine case studies of the best global businesses who have wide global practice (eg GE, du Pont de Nemours, Toyota, Siemens, Valéo, Scania, etc.) with advanced academic research

The Transnational Capitalist Class

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Publisher : Blackwell Publishing
ISBN 13 : 9780631224624
Total Pages : 335 pages
Book Rating : 4.2/5 (246 download)

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Book Synopsis The Transnational Capitalist Class by : Leslie Sklair

Download or read book The Transnational Capitalist Class written by Leslie Sklair and published by Blackwell Publishing. This book was released on 2001 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: While most of the popular and academic debates explore ideas of globalization, The Transnational Capitalist Class goes one step further and provides theoretically informed empirical research to explain and deconstruct the process of globalization as seen by the corporations themselves. Using personal interviews with executives and managers from over eighty Fortune Global 500 corporations, as well as already published sources, Sklair demonstrates how globalization works from the perspective of those who control and oppose the major globalizing corporations and their allies in government and the media. The book explores two major crises of globalization - class polarization and ecological sustainability - and shows how the transnational capitalist class attempts to resolve these crises and evaluates its own success and failure. Sklair's unique approach brings a fresh perspective to what has become a key debate of our time.

Transnational Corporations and Business Strategy

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Publisher : Taylor & Francis US
ISBN 13 : 9780415085373
Total Pages : 418 pages
Book Rating : 4.0/5 (853 download)

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Book Synopsis Transnational Corporations and Business Strategy by : Donald J. Lecraw

Download or read book Transnational Corporations and Business Strategy written by Donald J. Lecraw and published by Taylor & Francis US. This book was released on 1993 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Language in International Business

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Publisher : Springer
ISBN 13 : 3319427458
Total Pages : 318 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Language in International Business by : Mary Yoko Brannen

Download or read book Language in International Business written by Mary Yoko Brannen and published by Springer. This book was released on 2016-11-07 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcases nine articles that have played an important role in establishing and advancing the field. In today’s increasingly globalized context of business, significantly richer theories from interdisciplinary perspectives are needed to explain the complexity of the interplay between multiple facets of language and how they affect day-to-day operations. With insights from linguistics, psychology and organizational theory, Language in International Business provides an assessment of scholarly efforts to uncover the profound impact that language has on global business today and proposes some important ways in which this nascent field of language in international business may be further advanced. Chapter 9 is licensed under a Creative Commons Attributtion NonCommercial-NoDerivs 3.0 Unported License. The Journal of International Business Studies (JIBS) is an official publication of the Academy of International Business and is the top-ranked journal in the field of international business. The goal of JIBS is to publish insightful, innovative and impactful research on international business. JIBS is multidisciplinary in scope and interdisciplinary in content and methodology. For more information, visit www.jibs.net. The Academy of International Business (AIB) is the leading association of scholars and specialists in the field of international business. A global community of scholars and researchers for the creation and dissemination of knowledge about international business and policy issues, the AIB transcends the boundaries of single academic disciplines and managerial functions to enhance business education and practice. For more information, visit aib.msu.edu

Organization of Transnational Corporations

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Publisher : Taylor & Francis
ISBN 13 : 9780415085397
Total Pages : 416 pages
Book Rating : 4.0/5 (853 download)

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Book Synopsis Organization of Transnational Corporations by : Gunnar Hedlund

Download or read book Organization of Transnational Corporations written by Gunnar Hedlund and published by Taylor & Francis. This book was released on 1993 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Transnational Corporations

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Publisher : United Nations
ISBN 13 : 921047595X
Total Pages : 158 pages
Book Rating : 4.2/5 (14 download)

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Book Synopsis Transnational Corporations by : United Nations Conference on Trade and Development (UNCTAD)

Download or read book Transnational Corporations written by United Nations Conference on Trade and Development (UNCTAD) and published by United Nations. This book was released on 2019-06-03 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transnational Corporations is a policy-oriented journal for the publication of research on the activities of transnational corporations and their implication for economic development. Articles accepted for publication in this issue report on the following research themes: international tax

The Media and Globalization

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Publisher : SAGE
ISBN 13 : 9780761973133
Total Pages : 194 pages
Book Rating : 4.9/5 (731 download)

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Book Synopsis The Media and Globalization by : Terhi Rantanen

Download or read book The Media and Globalization written by Terhi Rantanen and published by SAGE. This book was released on 2005 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this provocative book Terhi Rantanen challenges conventional ways of thinking about globalization and shows how it cannot be understood without studying the role of the media. Rantanen begins with an accessible overview of globalization and the pivotal role of the media.

Circuits of Visibility

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Publisher : NYU Press
ISBN 13 : 0814744680
Total Pages : 327 pages
Book Rating : 4.8/5 (147 download)

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Book Synopsis Circuits of Visibility by : Radha Sarma Hegde

Download or read book Circuits of Visibility written by Radha Sarma Hegde and published by NYU Press. This book was released on 2011 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title explores transnational media environments as a way to understand the gendered constructions and contradictions that support globalization, with special emphasis on women and a global feminist perspective.