The Marketing of Tourism Products

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Author :
Publisher : Arden Shakespeare
ISBN 13 :
Total Pages : 568 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis The Marketing of Tourism Products by : A. V. Seaton

Download or read book The Marketing of Tourism Products written by A. V. Seaton and published by Arden Shakespeare. This book was released on 1996 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text focuses on the concept and marketing of the tourism product. It is intended to be of interest to tourism and business students and tourism planners in public and private business. Topics covered include: core marketing ideas; pricing tourism products; and tourism marketing in East Europe.

Tourism Products

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Publisher :
ISBN 13 : 9788189267292
Total Pages : 0 pages
Book Rating : 4.2/5 (672 download)

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Book Synopsis Tourism Products by : Manoj Dixit

Download or read book Tourism Products written by Manoj Dixit and published by . This book was released on 2008-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Indian context.

Food Tourism and Regional Development

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Author :
Publisher : Routledge
ISBN 13 : 1317430883
Total Pages : 336 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Food Tourism and Regional Development by : C. Michael Hall

Download or read book Food Tourism and Regional Development written by C. Michael Hall and published by Routledge. This book was released on 2016-05-26 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Food tourism is a topic of increasing importance for many destinations. Seen as a means to potentially attract tourists and differentiate destinations and attractions by means of the association with particular products and cuisines, food is also regarded as an opportunity to generate added value from tourism through local agricultural systems and supply chains and the local food system. From a regional development perspective this book goes beyond culinary tourism to also look at some of the ways in which the interrelationships between food and tourism contribute to the economic, environmental and social wellbeing of destinations, communities and producers. It examines the way in which tourism and food can mutually add value for each other from the fork to the plate and beyond. Looking at products, e.g. cheese, craft beer, noodles, wine; attractions, restaurants and events; and diverse regional examples, e.g. Champagne, Hong Kong, Jamaica, Margaret River, southern Sweden, and Tuscany; the title highlights how clustering, networking and the cultural economy of food and tourism and foodscapes adds value for regions. Despite the attention given to food, wine and culinary tourism no book has previously directly focused on the contribution of food and tourism in regional development. This international collection has contributors and examples from almost every continent and provides a comprehensive account of the various intersections between food tourism and regional development. This timely and significant volume will inform future food and tourism development as well as regional development more widely and will be valuable reading for a range of disciplines including tourism, development studies, food and culinary studies, regional studies, geography and environmental studies.

Specialised Tourism Products

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1835494080
Total Pages : 169 pages
Book Rating : 4.8/5 (354 download)

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Book Synopsis Specialised Tourism Products by : Neven Šerić

Download or read book Specialised Tourism Products written by Neven Šerić and published by Emerald Group Publishing. This book was released on 2024-06-10 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Specialised Tourism Products models a systematic approach to tourism development, accentuating the growing significance of specialised tourism content in the wake of climate change and the Covid-19 pandemic.

Tourism Products and Services in Bangladesh

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Author :
Publisher : Springer Nature
ISBN 13 : 981334279X
Total Pages : 479 pages
Book Rating : 4.8/5 (133 download)

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Book Synopsis Tourism Products and Services in Bangladesh by : Azizul Hassan

Download or read book Tourism Products and Services in Bangladesh written by Azizul Hassan and published by Springer Nature. This book was released on 2021-03-16 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides the latest research in the application of innovative technology to the tourism industry in Bangladesh, covering the perspectives, theories, issues, complexities, as well as opportunities and the challenges present. This book provides a blend of comprehensive and cross disciplinary as well as international insights from contributors to cover the various technologies in tourism. This book focuses on the importance of technologies in tourism, specifically the application and practice of such technologies including the relevant niches in tourism. This book also comprehensively highlights technologies that are impacting the tourism industry in Asia as well as reveals the specific constraints. The contents of this book deal with distinct topics such as mobile computing, new product designs, innovative technology usages in tourism promotion, technology-driven sustainable tourism development, location-based apps, mobility, accessibility and so on. This book is a significant contribution towards the very limited knowledge and under published area of tourism in Bangladesh. This book is designed to accommodate readers that from both both qualitative and quantitative research theory and practices. This book identifies specific examples of the existing tourism products and services in order to better promote and boost the tourism industry by suggesting tourism products and services available in Bangladesh. This book addresses a number of key issues and solutions by examining the products and services and the need for improved tourism marketing and development in Bangladesh as the central themes.

Tourism: The nature and structure of tourism

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Author :
Publisher : Taylor & Francis
ISBN 13 : 9780415243735
Total Pages : 418 pages
Book Rating : 4.2/5 (437 download)

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Book Synopsis Tourism: The nature and structure of tourism by : Stephen Williams

Download or read book Tourism: The nature and structure of tourism written by Stephen Williams and published by Taylor & Francis. This book was released on 2004 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of key articles from the most influential journals and books in the field examines what social scientists mean by the term tourism, and what it means to be a tourist. Carefully selected and introduced by the editor, this material charts the sociological changes that have occurred in tourism, and the change from the upper-class grand tours of the late nineteenth-century to the mass tourism of the present day. The collection also assesses the economic impacts of tourism on local economies, environmental considerations, and whether the growth of tourism is sustainable in a post-September 11th world. "Tourism: Critical Concepts in the Social Sciences" is an accessible and comprehensive resource designed for academics and scholars researching in tourism, globalization, and human geography.

Tourism Product Development in China, Asian and European Countries

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Author :
Publisher : Springer Nature
ISBN 13 : 9811544476
Total Pages : 250 pages
Book Rating : 4.8/5 (115 download)

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Book Synopsis Tourism Product Development in China, Asian and European Countries by : Yuhua Luo

Download or read book Tourism Product Development in China, Asian and European Countries written by Yuhua Luo and published by Springer Nature. This book was released on 2020-05-21 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes a broad variety of tourism products in China, Asia and Europe that employ both cutting-edge IT technologies and advanced methodologies. These products are cultural tourism, recreational tourism, sport tourism, adventure tourism, medical tourism and more. Authors from different areas contributed to the book, including academic researchers, graduate students, government administrators and industry practitioners. The book covers the entire chain of tourism product business processes: product development and improvement, tourist behavior analysis, marketing and sales, customer service, etc. In addition, it addresses related issues such as tourism sustainability, policymaking, environmental protection and human resource development. Big data processing, data mining, visual content analysis and textural content analysis, semantic nets and sentiment analysis are among the cutting-edge technological tools used to study tourism product development here. The book gathers selected papers from the 9th International Conference on Tourism and Hospitality between China and Spain (www.china-spain.org) with participants from 18 countries. Though the book is mainly intended for researchers and policymakers, it will also appeal to a wider audience, due to its first-hand content, insightful analysis and broad geographic coverage.

Cultural Tourism

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Author :
Publisher : Juta and Company Ltd
ISBN 13 : 9780702171857
Total Pages : 372 pages
Book Rating : 4.1/5 (718 download)

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Book Synopsis Cultural Tourism by : Milena Ivanovic

Download or read book Cultural Tourism written by Milena Ivanovic and published by Juta and Company Ltd. This book was released on 2008 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stressing the interconnectedness of tourism and culture, this valuable handbook explores what tourism industry professionals need to know to succeed. Globalization, landmark attractions, and cultural heritage are among the topics discussed from both international and local perspectives. Each chapter also concludes with a comprehensive series of self-assessment questions and a proposed task that professionals and students can do to enrich their cultural learning experience.

Homestay Programme as a Malaysian Tourism Product (UUM Press)

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Publisher : UUM Press
ISBN 13 : 9675311673
Total Pages : 172 pages
Book Rating : 4.6/5 (753 download)

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Book Synopsis Homestay Programme as a Malaysian Tourism Product (UUM Press) by : Kalsom Kayat

Download or read book Homestay Programme as a Malaysian Tourism Product (UUM Press) written by Kalsom Kayat and published by UUM Press. This book was released on 2011-01-01 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the homestay programme in Malaysia in the context of tourism product. It begins by looking into the evolution of tourism in Malaysia, focusing on its growth and development. Tourism product is an important component of any tourism destination, thus the book later looks into the product concept as well as the development of tourism products in Malaysia. Malaysia has many natural, cultural and man-made tourist products and attractions that can potentially pull tourists to its shore. Different perspectives and conceptual frameworks are used in looking at the homestay programme specifically in the area of product benefits, tourist experience, resident perceptions, and product quality. The elements of the programme are identified and the outcomes explored. Finally, issues surrounding the programme are discussed and recommendations on future management of the programme are offered. The book is hoped to answer enquiries about the unique homestay programme in Malaysia, if not completely, at least partially.

International Tourism

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Publisher : Elsevier
ISBN 13 : 0750678976
Total Pages : 460 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis International Tourism by : Yvette Reisinger

Download or read book International Tourism written by Yvette Reisinger and published by Elsevier. This book was released on 2009 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides comprehensive coverage of cross-cultural issues and behavior in tourism, and illustrates how international cultural differences influence travel decision-making --publisher's description.

Year Book Australia 1999

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Author :
Publisher : Aust. Bureau of Statistics
ISBN 13 :
Total Pages : 924 pages
Book Rating : 4./5 ( download)

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Book Synopsis Year Book Australia 1999 by : Australian Bureau of Statistics

Download or read book Year Book Australia 1999 written by Australian Bureau of Statistics and published by Aust. Bureau of Statistics. This book was released on 1999 with total page 924 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Pro-poor Tourism Strategies

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Author :
Publisher : IIED
ISBN 13 : 0850035228
Total Pages : 64 pages
Book Rating : 4.8/5 (5 download)

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Book Synopsis Pro-poor Tourism Strategies by : Caroline Ashley

Download or read book Pro-poor Tourism Strategies written by Caroline Ashley and published by IIED. This book was released on 2001 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Tourism Destinations

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0471540676
Total Pages : 244 pages
Book Rating : 4.4/5 (715 download)

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Book Synopsis Marketing Tourism Destinations by : Ernie Heath

Download or read book Marketing Tourism Destinations written by Ernie Heath and published by John Wiley & Sons. This book was released on 1992-04-16 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides detailed information on planning for tourism development and marketing in any region or community with emphasis on cases applicable to various parts of the globe. Not only contains a formula for strategic tourism planning but delves into such topics as environment and resource analysis, target marketing for profit and non-profit, regional marketing mix strategy, management and regional suppor and systems.

Tourism Marketing in Bangladesh

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Author :
Publisher : Routledge
ISBN 13 : 1000193306
Total Pages : 295 pages
Book Rating : 4.0/5 (1 download)

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Book Synopsis Tourism Marketing in Bangladesh by : Azizul Hassan

Download or read book Tourism Marketing in Bangladesh written by Azizul Hassan and published by Routledge. This book was released on 2020-10-20 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is often a key driver of economic growth in many countries. The recent upward trends of tourism and hospitality education in higher academic institutions in Bangladesh suggests a growing tourism sector. Very little has been written on Bangladesh’s tourism industry. This is the first edited volume published from an international publisher which looks at this industry and how it has developed and flourished. The book begins by looking at tourism policy planning and provides a comprehensive overview of topics from tourism products and services in Bangladesh to how they are being marketed. It also discusses how private and public tourism institutions can address future long term trends. This book will appeal to those interested to learn more about developing tourism industry in emerging economies and may provide invaluable lessons from Bangladesh’s experience and success.

Optimal Tourism Development

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Author :
Publisher : MDPI
ISBN 13 : 3039436910
Total Pages : 186 pages
Book Rating : 4.0/5 (394 download)

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Book Synopsis Optimal Tourism Development by : Juan A. Campos-Soria

Download or read book Optimal Tourism Development written by Juan A. Campos-Soria and published by MDPI. This book was released on 2020-11-24 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The early days of tourism development had a naïve vision of tourism’s impacts on society in terms of economic, social, and environmental benefits. Time has passed, and we have learnt lessons regarding the success and failure of tourism development. Mass tourism development has pros and cons and is not necessarily the optimal development model. Alternative development strategies should be contemplated. This Special Issue deals with different topics concerning optimal tourism development. Destination management requires further understanding of different issues, such as carrying capacity, income-based optimal supply size, identification and development of optimal market niches, and adaptation or environmental protection strategies. Tourism planning is concerned with the role of economies of agglomeration, i.e., the advantages of spatial clusters vs scattered development. Additionally, support for and investment in innovation, accessibility, and mobility are relevant nowadays. From the stakeholders’ perspective, it is relevant to discuss ways of cooperating and sources of conflicts among different sectors and actors, governance and incentives for sustainable tourism practices, and equity and economic distribution of benefits. Finally, the development of methodological tools for the assessment of optimal tourism development is necessary for policy making, in particular the development of methods that are capable of integrating economic, environmental, and social criteria.

Theory and Practice in Hospitality and Tourism Research

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Author :
Publisher : CRC Press
ISBN 13 : 1138027065
Total Pages : 626 pages
Book Rating : 4.1/5 (38 download)

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Book Synopsis Theory and Practice in Hospitality and Tourism Research by : Salleh Mohd Radzi

Download or read book Theory and Practice in Hospitality and Tourism Research written by Salleh Mohd Radzi and published by CRC Press. This book was released on 2014-08-12 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt: Theory and Practice in Hospitality and Tourism Research includes 111 contributions from the 2nd International Hospitality and Tourism Conference 2014 (Penang, Malaysia, 2-4 September 2014), and covers a comprehensive range of topics, including: - Hospitality management - Hospitality & tourism marketing - Tourism management - Technology & innovation in hospitality & tourism - Foodservice & food safety - Gastronomy The book will be of interest to postgraduate students, academics and professionals involved in the fields of hospitality and tourism.

Encyclopedia of Tourism

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Publisher : Routledge
ISBN 13 : 1134735324
Total Pages : 717 pages
Book Rating : 4.1/5 (347 download)

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Book Synopsis Encyclopedia of Tourism by : Jafar Jafari

Download or read book Encyclopedia of Tourism written by Jafar Jafari and published by Routledge. This book was released on 2002-09-11 with total page 717 pages. Available in PDF, EPUB and Kindle. Book excerpt: In fewer than three hundred years tourism has become a global service industry of great economic, cultural and political importance. Published to critical acclaim, the Encyclopedia of Tourism - now available as a Routledge World Reference title - is the definitive one-volume reference source to this challenging multisectoral industry and multi disciplinary field of study. Comprising over one thousand entries, this volume has been written by an international team of contributors to provide a comprehensive guide to both the manifest and hidden dimensions of tourism. It explores the wide range of definitions, concepts, perspectives and institutions and includes: comprehensive coverage of key issues and concepts definitions of all terms and acronyms entries on the significant institutions, associations and journals in the field country-specific tourism profiles, from Greece to Japan and Kenya to Peru thorough analysis of the trends and patterns of tourism development and growth. The extensive cross-referencing and comprehensive index will assist the reader in making links between the diverse aspects of tourism studies, and the suggestions for further reading are invaluable.