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Author : Alan B. Albarran
Publisher :
ISBN 13 : 9788480819992
Total Pages : 98 pages
Book Rating : 4.8/5 (199 download)
Download or read book The Transformation of the Media and Communication Industries written by Alan B. Albarran and published by . This book was released on 2010-01-01 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gali Einav
Publisher : Springer
ISBN 13 : 3319090097
Total Pages : 158 pages
Book Rating : 4.3/5 (19 download)
Download or read book The New World of Transitioned Media written by Gali Einav and published by Springer. This book was released on 2014-10-01 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: The media industry is undergoing an accelerated pace of change, driven in large part by the proliferation of digital platforms. In many cases, the speed of adoption has exceeded our ability to process the impact of these changes on individuals and society at large. This book provides a “behind-the-scenes” look at the media industry’s transition into the digital era and examines its impact on marketing, advertising, innovation and other economic and social activities. The impact of digital technologies on traditional media sectors, such as advertising, video games, film and television is well-documented. Less understood is its effect on our perceptions, thought processes and inter-personal relationships. Social media, for example, represents a fundamental change in the ways we interact with media, communicate with each other and even present ourselves to the world. This has shaped the way we communicate with institutions and brands. Similar to the first “Transitioned Media” book, Transitioned Media: A Turning Point into the Digital Realm, this book combines media industry leaders and academics to explore various transformative trends and issues. Themes include measuring cross-platform behaviour, artificial intelligence in journalism, the evolution of video games, digital media and physical space, the mobile use trends, social media and the corporate world, the changes in the television and newspaper business and the evolving relationship between advertisers and target audiences. The varied backgrounds of contributors and array of topics make for a unique and insightful point of view.
Author : Randy Nichols
Publisher : Routledge
ISBN 13 : 0429890443
Total Pages : 286 pages
Book Rating : 4.4/5 (298 download)
Download or read book Political Economy of Media Industries written by Randy Nichols and published by Routledge. This book was released on 2019-10-28 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a critical political economic examination of the impact of increasingly concentrated global media industries. It addresses different media and communication industries from around the globe, including film, television, music, journalism, telecommunication, and information industries. The authors use case studies to examine how changing methods of production and distribution are impacting a variety of issues including globalization, environmental devastation, and the shifting role of the State. This collection finds communication at a historical moment in which capitalist control of media and communication is the default status and, so, because of the increasing levels of concentration globally allows those in control to define the default ideological status. In turn, these concentrated media forces are deployed under the guise of entertainment but with a mind towards further concentration and control of the media apparatuses many times in convergence with others
Author : Hugh Mackay
Publisher : SAGE
ISBN 13 : 9780761962502
Total Pages : 444 pages
Book Rating : 4.9/5 (625 download)
Download or read book The Media Reader written by Hugh Mackay and published by SAGE. This book was released on 1999-06-22 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is an essential sourcebook of key statements about transformations in media culture. Focusing on questions of democracy, technology and culture, it provides theoretical approaches to past and present media transformations; and case studies of a range of media, both old media in new times and emerging new media.
Author : Gali Einav
Publisher : Springer Science & Business Media
ISBN 13 : 1441960996
Total Pages : 176 pages
Book Rating : 4.4/5 (419 download)
Download or read book Transitioned Media written by Gali Einav and published by Springer Science & Business Media. This book was released on 2010-07-27 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The media industry is in transition. While some changes are readily apparent, we have not even begun to understand the impact of others. The result is one of the most fascinating times in the history of media. As digital technologies accelerate the pace of change in all facets of our lives, researchers and practitioners are exploring its impact on traditional media and social interaction. Transitioned Media brings together leading academics and media industry executives to identify and analyze the most transformative trends and issues. Themes include the effect of digital technologies on consumer behavior, new approaches to advertising and branding, social networks, the blogosphere and impact of “citizen” journalism, music and intellectual property rights, digital cinema, and video games. Underlying the chapters is an economic perspective, with an emphasis on how new business models are being developed that take the social dimensions of digital technologies into account. The result is a unique perspective on the digital media landscape and the forces that will shape it in the future.
Author : Alexander Godulla
Publisher : Springer
ISBN 13 : 9783031399398
Total Pages : 0 pages
Book Rating : 4.3/5 (993 download)
Download or read book Digital Disruption and Media Transformation written by Alexander Godulla and published by Springer. This book was released on 2023-11-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a comprehensive compilation of the latest research into digital disruption in the media industry. The perspectives are differentiated into innovation triggers in the media industry stemming from the economy, society and technology. In addition, the book highlights selected case studies exploring new media actors and usage, innovation and disruption in media organizations, emerging media platforms and channels, as well as innovative media topics and events. The book is intended for researchers in communication sciences and media research, as well as media practitioners who want to understand the causes and effects of digital transformation in the media industry.
Author : Jennifer Holt
Publisher : John Wiley & Sons
ISBN 13 : 144436023X
Total Pages : 306 pages
Book Rating : 4.4/5 (443 download)
Download or read book Media Industries written by Jennifer Holt and published by John Wiley & Sons. This book was released on 2011-09-19 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Industries: History, Theory and Method is among the first texts to explore the evolving field of media industry studies and offer an innovative blueprint for future study and analysis. capitalizes on the current social and cultural environment of unprecedented technical change, convergence, and globalization across a range of textual, institutional and theoretical perspectives brings together newly commissioned essays by leading scholars in film, media, communications and cultural studies includes case studies of film, television and digital media to vividly illustrate the dynamic transformations taking place across national, regional and international contexts
Author : Albert N. Greco
Publisher : Allyn & Bacon
ISBN 13 :
Total Pages : 292 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Media and Entertainment Industries written by Albert N. Greco and published by Allyn & Bacon. This book was released on 2000 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass media formats, from books to the Internet, have had a revolutionary effect on political, social, economic, intellectual, educational and religious life. This text provides an objective overview of the topic.
Author : Dwayne Winseck
Publisher : A&C Black
ISBN 13 : 1849668930
Total Pages : 333 pages
Book Rating : 4.8/5 (496 download)
Download or read book The Political Economies of Media written by Dwayne Winseck and published by A&C Black. This book was released on 2012-05-08 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributors show that digital media are disrupting entire media industries, but without erasing the past and insist that one media sector is not the same as the next. As the title signals even in the age of convergence and remix culture, different media continue to display their own distinctive political economies.
Author : Markus Kaiser
Publisher : Springer Nature
ISBN 13 : 3658359609
Total Pages : 51 pages
Book Rating : 4.6/5 (583 download)
Download or read book Change Management In The Communications Industry written by Markus Kaiser and published by Springer Nature. This book was released on 2022-08-09 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: In media companies and in corporate communications, digital channels are being added to traditional channels. The content is often produced in newsrooms. There is a growing awareness that communication measures are radically oriented towards the needs of the user. In these change processes, special emphasis must be placed on involving the employees. Because only then will the change process be economically successful. This essential shows why media companies and communication departments need a live change culture and how they can approach change systematically.
Author : Thomas F. Baldwin
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 456 pages
Book Rating : 4.3/5 (91 download)
Download or read book Convergence written by Thomas F. Baldwin and published by SAGE Publications, Incorporated. This book was released on 1996-04-12 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Convergence offers the reader an insightful guide to the digital transformation of the communication landscape. Elegantly written, the text clearly articulates how the telecommunications landscape has undergone a metamorphosis in the age of digital technology. Broadband communications, compression, and network integration are key concepts in this groundbreaking book. Students, scholars, communication professionals, and policymakers will find this book an invaluable resource for understanding the nature and consequences of the new information infrastructure." --John V. Pavlik, Director, School of Communication, San Diego State University Convergence is the central symbol of communication for the future--where broadcasting, cable, and telecommunications services band together to form the new media world of the future. Convergence: Integrating Media, Information & Communication is the first book to provide a comprehensive analysis of the conditions that have led to the convergence of the media and communication industries. The authors explore the remaining obstacles to convergence and the consequences of convergence for society, the individual, and businesses involved. This timely volume examines the impact of convergence on interactive information and entertainment services and their management and marketing, economic and public policy concerns, and the effects of multinational development and hackers--linking them to the changes we experience in our culture and daily existence. Convergence: Integrating Media, Information & Communication is a multifaceted analysis that will be of great interest to those interested in future media developments and their impact. This informative book can be used as a primary text in courses in communication technology, mass communication, telecommunication, organizational communication, and international communication.
Author : Paul Messaris
Publisher : Peter Lang
ISBN 13 : 9780820478401
Total Pages : 362 pages
Book Rating : 4.4/5 (784 download)
Download or read book Digital Media written by Paul Messaris and published by Peter Lang. This book was released on 2006 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this must-have new anthology, top media scholars explore the leading edge of digital media studies to provide a broad, authoritative survey of the study of the field and a compelling preview of future developments. This book is divided into five key areas - video games, digital images, the electronic word, computers and music, and new digital media - and offers an invaluable guide for students and scholars alike.
Author : Drew Davidson
Publisher : Lulu.com
ISBN 13 : 0557285658
Total Pages : 296 pages
Book Rating : 4.5/5 (572 download)
Download or read book Cross-Media Communications written by Drew Davidson and published by Lulu.com. This book was released on 2010 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is an introduction to the future of mass media and mass communications - cross-media communications. Cross-media is explained through the presentation and analysis of contemporary examples and project-based tutorials in cross-media development. The text introduces fundamental terms and concepts, and provides a solid overview of cross-media communications, one that builds from a general introduction to a specific examination of media and genres to a discussion of the concepts involved in designing and developing cross-media communications. There is also an accompanying DVD-ROM full of hands-on exercises that shows how cross-media can be applied. For the DVD-ROM: http: //www.lulu.com/content/817927
Author : Mike Friedrichsen
Publisher : Springer
ISBN 13 : 3319277863
Total Pages : 554 pages
Book Rating : 4.3/5 (192 download)
Download or read book Digital Transformation in Journalism and News Media written by Mike Friedrichsen and published by Springer. This book was released on 2017-05-03 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes various digital transformation processes in journalism and news media. By investigating how these processes stimulate innovation, the authors identify new business and communication models, as well as digital strategies for a new environment of global information flows. The book will help journalists and practitioners working in news media to identify best practices and discover new types of information flows in a rapidly changing news media landscape.
Author : Philipp Schwörbel
Publisher :
ISBN 13 : 9783892045687
Total Pages : 89 pages
Book Rating : 4.0/5 (456 download)
Download or read book Transformation Management written by Philipp Schwörbel and published by . This book was released on 2000 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sai Felicia Krishna-Hensel
Publisher : Taylor & Francis
ISBN 13 : 1317098862
Total Pages : 193 pages
Book Rating : 4.3/5 (17 download)
Download or read book Media in Process written by Sai Felicia Krishna-Hensel and published by Taylor & Francis. This book was released on 2016-09-19 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: The post-communist development of media systems has been uneven in the countries of the region. Television and newspapers, together with the emergence of social media, have had great influence on the political debate in various countries. Ownership of the media has been a factor in many instances. The integration of traditionally isolated Central/Eastern Europe into larger, worldwide trends has fundamentally changed the way we look at the media in this region. This volume proposes to address the transition of the media and communication industries in the contemporary period. The contributions discuss, among other things, the obstacles that still remain for the media to play an effective watchdog role in the new democracies, and whether the advent of the Internet and social media has helped or hindered the transformation to a powerful, independent media. The discussion further examines whether advertising agencies have targeted post-communist citizens differently than those in Western European countries and if the media markets in the post-communist region are fundamentally different than in Western Europe and North America. A second focus of the volume is the media coverage of social issues like domestic violence, which is intended to draw attention to these issues and influence policy in a more aware and open society. This establishes the trend of post-communist media following the example of western media practice. The implications of the Central European media transformation for the newly transforming media markets in the post-Soviet space suggest a new phase in the development of the medium. The impact of global influences on regional expression is an important aspect of the political and social changes that are underway. This volume makes an important interdisciplinary contribution in examining the development of the media.
Author : Mark Deuze
Publisher : Amsterdam University Press
ISBN 13 : 904855070X
Total Pages : pages
Book Rating : 4.0/5 (485 download)
Download or read book Making Media written by Mark Deuze and published by Amsterdam University Press. This book was released on 2019-01-23 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Making Media uncovers what it means and what it takes to make media, focusing on the lived experience of media professionals within the global media, including rich case studies of the main media industries and professions: television, journalism, social media entertainment, advertising and public relations, digital games, and music. This carefully edited volume features 35 authoritative essays by 53 researchers from 14 countries across 6 continents, all of whom are at the cutting edge of media production studies. The book is particularly designed for use in coursework on media production, media work, media management, and media industries. Specific topics highlighted: the history of media industries and production studies; production studies as a field and a research method; changing business models, economics, and management; global concentration and convergence of media industries and professions; the rise and role of startups and entrepreneurship; freelancing in the digital age; the role of creativity and innovation; the emotional quality of media work; diversity and inequality in the media industries.
