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The Theory And Practice Of Motion Design
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Book Synopsis The Theory and Practice of Motion Design by : R. Brian Stone
Download or read book The Theory and Practice of Motion Design written by R. Brian Stone and published by Routledge. This book was released on 2018-06-19 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection offers an expansive, multiplatform exploration of the rapidly-expanding area of motion design and motion graphics, taking into account both theoretical questions and creative professional practice. Spanning interaction design, product interfaces, kinetic data visualizations, typography, TV and film title design, brand building, narrative storytelling, history, exhibits and environments, editors R. Brian Stone and Leah Wahlin offer an interdisciplinary range of academic essays and professional interviews that together form a dialogue between motion design theory and professional practice. Written for both those critically engaged with motion design as well as those working or aspiring to work professionally in the field, the book features a range of international contributors and interviews with some of the best-known designers in the field, including Kyle Cooper, Karin Fong, and Daniel Alenquer. The Theory and Practice of Motion Design seeks to illuminate the diverse, interdisciplinary field of motion design by offering a structured examination of how motion design has evolved, what forces define our current understanding and implementation of motion design, and how we can plan for and imagine the future of motion design as it unfolds.
Download or read book Design for Motion written by Austin Shaw and published by CRC Press. This book was released on 2015-11-19 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Plumb the depths of core motion design fundamentals and harness the essential techniques of this diverse and innovative medium. Combine basic art and design principles with creative storytelling to create compelling style frames, design boards, and motion design projects. Here, in one volume, Austin Shaw covers all the principles any serious motion designer needs to know in order to make their artistic visions a reality and confidently produce compositions for clients, including: Illustration techniques Typography Compositing Cinematography Incorporating 3D elements Matte painting Concept development, and much more Lessons are augmented by illustrious full color imagery and practical exercises, allowing you to put the techniques covered into immediate practical context. Industry leaders and pioneers, including Karin Fong, Bradley G Munkowitz (GMUNK), Will Hyde, Erin Sarofsky, Danny Yount, and many more, contribute their professional perspectives, share personal stories, and provide visual examples of their work. Additionally, a robust companion website (www.focalpress.com/cw/shaw) features project files, video tutorials, bonus PDFs, and rolling updates to keep you informed on the latest developments in the field.
Book Synopsis Designing Interface Animation by : Val Head
Download or read book Designing Interface Animation written by Val Head and published by Rosenfeld Media. This book was released on 2016-07-26 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective interface animation deftly combines form and function to improve feedback, aid in orientation, direct attention, show causality, and express your brand’s personality. Designing Interface Animation shows you how to create web animation that balances purpose and style while blending seamlessly into the user’s experience. This book is a crash course in motion design theory and practice for web designers, UX professionals, and front-end developers alike.
Download or read book Computer Graphics written by Jonas Gomes and published by CRC Press. This book was released on 2012-04-24 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: Computer Graphics: Theory and Practice provides a complete and integrated introduction to this area. The book only requires basic knowledge of calculus and linear algebra, making it an accessible introductory text for students. It focuses on conceptual aspects of computer graphics, covering fundamental mathematical theories and models and the inherent problems in implementing them. In so doing, the book introduces readers to the core challenges of the field and provides suggestions for further reading and studying on various topics. For each conceptual problem described, solution strategies are compared and presented in algorithmic form. This book, along with its companion Design and Implementation of 3D Graphics Systems, gives readers a full understanding of the principles and practices of implementing 3D graphics systems.
Book Synopsis The Theory and Practice of Motion Design by : R. Brian Stone
Download or read book The Theory and Practice of Motion Design written by R. Brian Stone and published by Routledge. This book was released on 2018-06-19 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection offers an expansive, multiplatform exploration of the rapidly-expanding area of motion design and motion graphics, taking into account both theoretical questions and creative professional practice. Spanning interaction design, product interfaces, kinetic data visualizations, typography, TV and film title design, brand building, narrative storytelling, history, exhibits and environments, editors R. Brian Stone and Leah Wahlin offer an interdisciplinary range of academic essays and professional interviews that together form a dialogue between motion design theory and professional practice. Written for both those critically engaged with motion design as well as those working or aspiring to work professionally in the field, the book features a range of international contributors and interviews with some of the best-known designers in the field, including Kyle Cooper, Karin Fong, and Daniel Alenquer. The Theory and Practice of Motion Design seeks to illuminate the diverse, interdisciplinary field of motion design by offering a structured examination of how motion design has evolved, what forces define our current understanding and implementation of motion design, and how we can plan for and imagine the future of motion design as it unfolds. An accompanying online resource site, www.motionresource.com, contains visual representations of the examples described in the text.
Book Synopsis Design Essentials for the Motion Media Artist by : Angie Taylor
Download or read book Design Essentials for the Motion Media Artist written by Angie Taylor and published by Taylor & Francis. This book was released on 2013-03-20 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the fundamental concepts and techniques of motion media design so you can apply--and occasionally break--the rules to achieve your communication goals. This authoritative guide presents all of the design essentials in an engaging and inspiring way. Each principle is explained with text, illustration and photography where necessary. An accompanying website will contain any necessary digital files for download, updates and links to other resources.
Download or read book Type and Image written by Philip B. Meggs and published by John Wiley & Sons. This book was released on 1992-03-15 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The extraordinary flowering of graphic design in our time, as a potent means for communication and a major component of our visual culture, increases the need for designers, clients, and students to comprehend its nature. In this lively and lavishly illustrated book, the author reveals the very essence of graphic design. The elements that combine to form a design— sings, symbols, words, pictures, and supporting forms—are analyzed and explained. Graphic design’s ability to function as language, and the innovative ways that designers combine words and pictures, are discussed. While all visual arts share common spatial properties, the author demonstrates that graphic space has unique characteristics that are determined by its communicative function. Graphic designs can have visual and symbolic properties which empower them to communicate with deep expression and meaning. The author defines this property as graphic resonance and explains how it occurs. After defining design as a problem-solving process, a model for this process is developed and illustrated by an in-depth analysis of actual case histories. This book will provide insight and inspiration for everyone who is interested or involved in graphic communications. While most materials about form and meaning in design have a European origin, this volume is based on the dynamic and expressive graphic design of America. The reader will find inspiration, hundreds of exciting examples by many of America’s outstanding graphic designers, and keen insights in Type and Image.
Book Synopsis Visual Language for Designers by : Connie Malamed
Download or read book Visual Language for Designers written by Connie Malamed and published by Rockport Pub. This book was released on 2011-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Visual Language for Designers includes: —How to organize graphics for quick perception —How to direct the eyes to essential information —How to use visual shorthand for efficient communication —How to make abstract ideas concrete —How to best express visual complexity —How to charge a graphic with energy and emotion
Book Synopsis Computer Graphics Techniques by : David F. Rogers
Download or read book Computer Graphics Techniques written by David F. Rogers and published by Springer Science & Business Media. This book was released on 2001-10-31 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the third paper in this chapter, Mike Pratt provides an historical intro duction to solid modeling. He presents the development of the three most freqently used techniques: cellular subdivision, constructive solid modeling and boundary representation. Although each of these techniques devel oped more or less independently, today the designer's needs dictate that a successful system allows access to all of these methods. For example, sculptured surfaces are generally represented using a boundary represen tation. However, the design of a complex vehicle generally dictates that a sculptured surface representation is most efficient for the 'skin' while constructive solid geometry representation is most efficent for the inter nal mechanism. Pratt also discusses the emerging concept of design by 'feature line'. Finally, he addresses the very important problem of data exchange between solid modeling systems and the progress that is being made towards developing an international standard. With the advent of reasonably low cost scientific workstations with rea sonable to outstanding graphics capabilities, scientists and engineers are increasingly turning to computer analysis for answers to fundamental ques tions and to computer graphics for present~tion of those answers. Although the current crop of workstations exhibit quite impressive computational ca pability, they are still not capable of solving many problems in a reasonable time frame, e. g. , executing computational fluid dynamics and finite element codes or generating complex ray traced or radiosity based images. In the sixth chapter Mike Muuss of the U. S.
Book Synopsis Motion Graphics - 100 Design Projects You Can't Miss by : Wang Shaoqiang
Download or read book Motion Graphics - 100 Design Projects You Can't Miss written by Wang Shaoqiang and published by . This book was released on 2017-10-10 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Motion graphics: the digital technique which combines the language of traditional graphic design with the one of film and animation.
Download or read book Graphics Shaders written by Mike Bailey and published by CRC Press. This book was released on 2016-04-19 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphics Shaders: Theory and Practice is intended for a second course in computer graphics at the undergraduate or graduate level, introducing shader programming in general, but focusing on the GLSL shading language. While teaching how to write programmable shaders, the authors also teach and reinforce the fundamentals of computer graphics. The sec
Book Synopsis Design for Information by : Isabel Meirelles
Download or read book Design for Information written by Isabel Meirelles and published by Rockport Publishers. This book was released on 2013-10-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The visualization process doesn’t happen in a vacuum; it is grounded in principles and methodologies of design, cognition, perception, and human-computer-interaction that are combined to one’s personal knowledge and creative experiences. Design for Information critically examines other design solutions —current and historic— helping you gain a larger understanding of how to solve specific problems. This book is designed to help you foster the development of a repertoire of existing methods and concepts to help you overcome design problems. Learn the ins and outs of data visualization with this informative book that provides you with a series of current visualization case studies. The visualizations discussed are analyzed for their design principles and methods, giving you valuable critical and analytical tools to further develop your design process. The case study format of this book is perfect for discussing the histories, theories and best practices in the field through real-world, effective visualizations. The selection represents a fraction of effective visualizations that we encounter in this burgeoning field, allowing you the opportunity to extend your study to other solutions in your specific field(s) of practice. This book is also helpful to students in other disciplines who are involved with visualizing information, such as those in the digital humanities and most of the sciences.
Download or read book Art and Design written by Peter Stupples and published by Cambridge Scholars Publishing. This book was released on 2018-01-23 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a selection of essays covering aspects of the history, and contemporary understanding of the fields of art and design and their inter-percolation. Making things has always involved skill and thought. Thought is given to their creation so they are fit for purpose. Where the purpose is aesthetic or intellectual pleasure, the resulting object is often called art. There is, however, often a hierarchy placing “art” somewhere apart from “design.” But isn’t some art designed? These essays investigate aspects of this dichotomy – from both sides of the supposed divide to discuss the ground between.
Book Synopsis Typography and Motion Graphics: The 'Reading-Image' by : Michael Betancourt
Download or read book Typography and Motion Graphics: The 'Reading-Image' written by Michael Betancourt and published by Routledge. This book was released on 2018-11-20 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his latest book, Michael Betancourt explores the nature and role of typography in motion graphics as a way to consider its distinction from static design, using the concept of the ‘reading-image’ to model the ways that motion typography dramatizes the process of reading and audience recognition of language on-screen. Using both classic and contemporary title sequences—including The Man With the Golden Arm (1955), Alien (1979), Flubber (1998), Six Feet Under (2001), The Number 23 (2007) and Scott Pilgrim vs. The World (2010)—Betancourt develops an argument about what distinguishes motion graphics from graphic design. Moving beyond title sequences, Betancourt also analyzes moving or kinetic typography in logo designs, commercials, film trailers, and information graphics, offering a striking theoretical model for understanding typography in media.
Author :Nadia Magnenat-Thalmann Publisher :Springer Science & Business Media ISBN 13 :4431681051 Total Pages :254 pages Book Rating :4.4/5 (316 download)
Book Synopsis Computer Animation by : Nadia Magnenat-Thalmann
Download or read book Computer Animation written by Nadia Magnenat-Thalmann and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Computer Science Workbench is a monograph series which will provide you with an in-depth working knowledge of current developments in computer technology. Every volume in this series will deal with a topic of importance in computer science and elaborate on how you yourself can build systems related to the main theme. You will be able to develop a variety of systems, including computer software tools, computer gra phics, computer animation, database management systems, and compu ter-aided design and manufacturing systems. Computer Science Work bench represents an important new contribution in the field of practical computer technology. TOSIYASU L. KUNII Preface to the Second Edition Computer graphics is growing very rapidly; only computer animation grows faster. The first edition of the book Computer Animation: Theory and Practice was released in 1985. Four years later, computer animation has exploded. Conferences on computer animation have appeared and the topic is recognized in well-known journals as a leading theme. Computer-generated film festivals now exist in each country and several thousands of films are produced each year. From a commercial point of view, the computer animation market has grown considerably. TV logos are computer-made and more and more simulations use the technique of computer animation. What is the most fascinating is certainly the development of computer animation from a research point-of-view.
Book Synopsis Hands-On Motion Graphics with Adobe After Effects CC by : David Dodds
Download or read book Hands-On Motion Graphics with Adobe After Effects CC written by David Dodds and published by Packt Publishing Ltd. This book was released on 2019-04-27 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover techniques to enhance your videos with complex animation Key FeaturesDesign, animate, and sequence a complete motion graphics projectWork with compositions and pre-compositions to create animations speedilyMaximize your motion graphics and visual effects skillsBook Description If you’re thinking seriously about making and publishing your videos with professional editing and animation, look no further! Adobe After Effects is a popular tool among video editors and YouTubers to enhance their videos and bring them to life by implementing visual effects and motion graphics. This book will take you right from the basics through to the advanced techniques in Adobe After Effects CC 2018. You will start by setting up your editing environment to learn and improve techniques to sharpen your video editing skills. Furthermore, you will work with basic and advanced special effects to create, modify, and optimize motion graphics in your videos. Lastly, you will not only learn how to create 2.5D animations, but also get to grips with using Cinema 4D Lite to build and animate complete 3D scenes. By the end of the book, you’ll have learned how to package a video efficiently with the help of the projects covered. What you will learnCreate a lower third project for a TV show with complex layersWork with shape layer animation to create an animated lyrics videoExplore different tools to animate charactersApply text animation to create a dynamic film-opening titleUse professional visual effects to create a VFX projectModel, light, and composite your 3D project in After EffectsWho this book is for If you’re a student, professional, YouTuber, or anyone who is interested in video editing, animation, and motion graphics, this book is for you. You’ll also find this resource useful if you’re an Illustrator looking to put your creations in motion.
Book Synopsis Graphic Design Theory by : Helen Armstrong
Download or read book Graphic Design Theory written by Helen Armstrong and published by Chronicle Books. This book was released on 2012-08-10 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens at the end of the last century and includes current discussions on legibility, social responsibility, and new media. Striking color images illustrate each of the movements discussed and demonstrate the ongoing relationship between theory and practice. A brief commentary prefaces each text, providing a cultural and historical framework through which the work can be evaluated. Authors include such influential designers as Herbert Bayer, L'szlo Moholy-Nagy, Karl Gerstner, Katherine McCoy, Michael Rock, Lev Manovich, Ellen Lupton, and Lorraine Wild. Additional features include a timeline, glossary, and bibliography for further reading. A must-have survey for graduate and undergraduate courses in design history, theory, and contemporary issues, Graphic Design Theory invites designers and interested readers of all levels to plunge into the world of design discourse.
