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The Rise Rise Of Baba Ramdev Patanjali
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Book Synopsis The Baba Ramdev Phenomenon by : Kaushik Deka
Download or read book The Baba Ramdev Phenomenon written by Kaushik Deka and published by Rupa Publications. This book was released on 2017 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Patanjali Ayurved has turned out to be the most disruptive force in the Indian FMCG market...it witnessed a whopping annual growth of 146% in fiscal year 2016, grossing a turnover of $769 million.'-Assocham-TechSci research report When in 1965, at Saidalipur, a nondescript village in Haryana, a baby boy was born to a marginal farmer, there was hardly any celebration. They were happy to receive what they believed was 'the most precious gift from God' but there was no time to pause, reflect or celebrate. People needed to get on with their lives. Little did they realize that the newborn would take this philosophy of detachment to a different level altogether. And if this detachment was induced in their life by poverty and hardship, three decades later their child was to show the world how to practise the same philosophy and even, while doing so, gather unimaginable wealth-an approximate net sum of `10,000 crore. He was to become Baba Ramdev, the celebrated yoga guru, and one of the founders of Patanjali Ayurved Limited and Patanjali Yogpeeth. The Baba Ramdev Phenomenon offers a detailed account of Ramdev's journey from attaining moksha in the Himalayas to ruling the market, especially the FMCG sector, with his Patanjali products. It captures the rise and rise of Patanjali and the various factors that worked for it, most importantly, the vision of Ramdev and the able assistance of his associate Acharya Balkrishna.
Book Synopsis THE RISE & RISE OF BABA RAMDEV & PATANJALI by : AK Gandhi
Download or read book THE RISE & RISE OF BABA RAMDEV & PATANJALI written by AK Gandhi and published by Prabhat Prakashan. This book was released on 2021-01-01 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: It goes to the credit of Baba Ramdev that he has made the ancient Yoga and herbs relevant in the modern times. He is the harbinger of ancient wisdom in the present times, so it becomes necessary to look into his life and way of living, his thinking and his doctrine, and his way of working and way of conducting himself in public life, all of which have contributed to present him to the world like a brand: a brand everybody is after, a brand everybody adores and a brand that even multinational companies envy. We cannot know of the man that Baba Ramdev is without looking deeper into his mind, and this book is just a humble effort in that direction. In the coming pages, we shall explore different shades of his personality to trace the facts which have contributed to his making the national and international brand that he is today.
Book Synopsis A Rage for Order by : Robert F. Worth
Download or read book A Rage for Order written by Robert F. Worth and published by Farrar, Straus and Giroux. This book was released on 2016-04-26 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive work of literary journalism on the Arab Spring and its troubled aftermath In 2011, a wave of revolution spread through the Middle East as protesters demanded an end to tyranny, corruption, and economic decay. From Egypt to Yemen, a generation of young Arabs insisted on a new ethos of common citizenship. Five years later, their utopian aspirations have taken on a darker cast as old divides reemerge and deepen. In one country after another, brutal terrorists and dictators have risen to the top. A Rage for Order is the first work of literary journalism to track the tormented legacy of what was once called the Arab Spring. In the style of V. S. Naipaul and Lawrence Wright, the distinguished New York Times correspondent Robert F. Worth brings the history of the present to life through vivid stories and portraits. We meet a Libyan rebel who must decide whether to kill the Qaddafi-regime torturer who murdered his brother; a Yemeni farmer who lives in servitude to a poetry-writing, dungeon-operating chieftain; and an Egyptian doctor who is caught between his loyalty to the Muslim Brotherhood and his hopes for a new, tolerant democracy. Combining dramatic storytelling with an original analysis of the Arab world today, A Rage for Order captures the psychic and actual civil wars raging throughout the Middle East, and explains how the dream of an Arab renaissance gave way to a new age of discord.
Download or read book Neo-Hindutva written by Edward Anderson and published by Routledge. This book was released on 2020-05-21 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neo-Hindutva explores the recent proliferation and evolution of Hindu nationalism – the assertive majoritarian, right-wing ideology that is transforming contemporary India. This volume develops and expands on the idea of ‘neo-Hindutva’ –– Hindu nationalist ideology which is evolving and shifting in new, surprising, and significant ways, requiring a reassessment and reframing of prevailing understandings. The contributors identify and explain the ways in which Hindu nationalism increasingly permeates into new spaces: organisational, territorial, conceptual, rhetorical. The scope of the chapters reflect the diversity of contemporary Hindutva – both in India and beyond – which appears simultaneously brazen but concealed, nebulous and mainstreamed, militant yet normalised. They cover a wide range of topics and places in which one can locate new forms of Hindu nationalism: courts of law, the Northeast, the diaspora, Adivasi (tribal) communities, a powerful yoga guru, and the Internet. The volume also includes an in-depth interview with Christophe Jaffrelot and a postscript by Deepa Reddy. Helping readers to make sense of contemporary Hindutva, Neo-Hindutva is ideal for scholars of India, Hinduism, Nationalism, and Asian Studies more generally. This book was originally published as a special issue of Contemporary South Asia.
Book Synopsis Yoga Guru to Swadeshi Warrior by : Sandeep Deo
Download or read book Yoga Guru to Swadeshi Warrior written by Sandeep Deo and published by Bloomsbury Publishing. This book was released on 2017-12-18 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Can anyone imagine that a man with such a strong, continuous and unbroken will has been reaching out to the masses with the goal 'one life-one mission'. He has been travelling the country round the clock and has been meeting lakhs of people every-day and motivating them through yoga. If Baba Ramdev would have been in any other country then there would have been so many Universities that would have done PhD on his life history.' I had once asked Baba Ramdev that yoga gives energy, good-health and zeal but how does it help when you are surrounded with so many problems? 'Baba Ramdev had started his journey for the well being of this country's citizens through yoga, especially for the poor who were not able to afford medicines. After travelling for ten years across the country he noticed that it's not only the health of the citizens that needed attention but also the 'health of the country' so from then onwards he began to voice his concerns related to the dysfunctions of the nation. Baba Ramdev is such a personality who doesn't rest till he achieves his goals.'
Book Synopsis Yog Its Philosophy & Practice by : Swami Ramdev
Download or read book Yog Its Philosophy & Practice written by Swami Ramdev and published by Diamond Pocket Books (P) Ltd.. This book was released on 2006-03 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Aushadh Darshan written by Swami Ramdev and published by Diamond Pocket Books (P) Ltd.. This book was released on 2005 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Ambi Parameswaran (Foreword by Amish Tripathi) Publisher :Penguin UK ISBN 13 :9351186083 Total Pages :190 pages Book Rating :4.3/5 (511 download)
Book Synopsis For God's Sake by : Ambi Parameswaran (Foreword by Amish Tripathi)
Download or read book For God's Sake written by Ambi Parameswaran (Foreword by Amish Tripathi) and published by Penguin UK. This book was released on 2015-04-01 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: An adman constantly strives to connect market research data to insight on a winning campaign. Ambi Parmeshwaran has developed a fascination for how Indians are getting more religious but also more consumption driven. Combining his thirty- year experience as an adman with a lifelong passion for religious studies, Ambi seeks to answer questions like: • Why has the bindi disappeared from advertisements? • How did Akshaya Trithaya become such a big deal? • What makes Lord Shiva so cool? • How did a Chennai-based department store start the New Year's Sale phenomenon? • Are Muslims more open-minded shoppers? • Why do people who have no interest in using an MBA degree still get an MBA degree? • How did the Manusmriti do a disservice to Hindu women? • What can Harvard Business School learn from the Kumbh Mela? Ambi has filled this book with personal stories, anecdotes, lessons and excerpts from research and other publications. This book is a treat for anyone interested in how religion has evolved and how clever marketers have ridden the wave by tailoring their products and services.
Book Synopsis Gurus of Modern Yoga by : Mark Singleton
Download or read book Gurus of Modern Yoga written by Mark Singleton and published by Oxford University Press, USA. This book was released on 2014 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gurus of Modern Yoga explores the contributions that individual gurus have made to the formation of the practices and discourses of yoga in today's world.
Download or read book Ayurveda written by Bālakr̥shṇa (Ācārya) and published by Diamond Pocket Books (P) Ltd.. This book was released on 2006 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Brands of Faith written by Mara Einstein and published by Routledge. This book was released on 2007-09-14 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through a series of fascinating case studies of faith brands, marketing insider Mara Einstein has produced a lively account of the book in the commercialization of religion.
Download or read book Prāṇāyāma Rahasya written by Swami Ramdev and published by Diamond Pocket Books (P) Ltd.. This book was released on 2009 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Value Migration by : Adrian J. Slywotzky
Download or read book Value Migration written by Adrian J. Slywotzky and published by Harvard Business Press. This book was released on 1996 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Argues that successful new companies are taking on established businesses by developing superior business designs, and argues that the key is anticipating customer priorities
Book Synopsis Happiness beyond Mind by : Rajesh Sengamedu
Download or read book Happiness beyond Mind written by Rajesh Sengamedu and published by Notion Press. This book was released on 2020-07-09 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you find happiness eluding you, despite your successes? Is contentment missing in your life? Only the ancient, time-tested Spiritual Science of India has answers to why we find our lives meaningless and how to discover meaning in life. It is relevant any day including the current time because it clearly articulates the unflinching higher goal that we all hope to achieve but don’t know what it is. When we connect with the higher goal, everything else we do has a purpose and meaning. Yet, the wisdom of the Gita and Upanishads is either confusing or difficult to apply in our personal circumstances. Partly because we have lost the ability to understand the subtle aspect of the deep knowledge and because we also misconstrue the scriptures as ‘religious’ and ‘not scientific’. To be truly scientific is to test out the hypothesis before discarding it as irrelevant. The book is easy to read based on the author's personal transformation journey while he tested out the hypothesis with scientific rigor. The genesis of the book was to create a ready reckoner of a happiness framework that could be applied to modern life, based on the time-tested principles from Spiritual Science. The book also shares how one can apply irrefutable spiritual concepts in the form of practical daily exercises – sadhana, that not only improve one’s physical and mental health but also helps to lead a harmonious, happy and contented life.
Book Synopsis The Palgrave Handbook of Workplace Well-Being by : Satinder K. Dhiman
Download or read book The Palgrave Handbook of Workplace Well-Being written by Satinder K. Dhiman and published by Palgrave Macmillan. This book was released on 2021-03-22 with total page 1473 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook proposes to present best practices in managing and leading the 21st century workforce. It offers strategies and tools to cultivate well-being in the present day boundary-less work environment. Research shows that organizations with higher levels of employee engagement routinely out-perform those with lower employee engagement. This handbook provides valuable insights into why employee well-being is such a powerful driver of employee performance and engagement and what organizations can do to enhance workplace well-being and fulfillment. It brings the research on workplace well-being up-to-date while precisely mapping its terrain and extending the scope and boundaries of this field in an inclusive and egalitarian manner.
Book Synopsis Anticipating India by : Shekhar Gupta
Download or read book Anticipating India written by Shekhar Gupta and published by Harper Collins. This book was released on 2014-04-22 with total page 569 pages. Available in PDF, EPUB and Kindle. Book excerpt: How many, in a Mumbai room full of Hermes ties and finance whizkids, are Dalit? What if Mahesh Bhatt's son, David Headley's friend, had been a Muslim? Why is Delhi getting better as a city and Mumbai going downhill? When did the Congress first start shrinking its prime minister? When did it become clear that Narendra Modi would take over his party? Who are the HMTs? And what does an angry Arvind Kejriwal say about us? Raising such questions is the hallmark of Shekhar Gupta's National Interest, the most eagerly awaited news and current affairs column in Indian journalism. Informed by three decades and more of formidable reporting and a credibility that gives Gupta unrivalled access to decision makers in government, politics and business, the best of these columns in Anticipating India explain and interpret, provoke and predict change for more than a billion people. A riveting first draft of modern Indian history, Anticipating India interprets everything from the successes and failings of Atal Bihari Vajpayee and Manmohan Singh to the ascent of Rahul Gandhi, Narendra Modi and Arvind Kejriwal, from the forces that have deepened Indian federalism and constitutionalism to the public mood that keeps a check on excesses in the use of political power. Each chapter in Anticipating India, in its questioning of power, its use and abuse, carries within it ideas of India that challenge conventional wisdom, shatter stereotypes and, in the end, question our long-held assumptions of who we are as a nation and a people.
Download or read book Bhujia Barons written by Pavitra Kumar and published by Penguin UK. This book was released on 2016-08-01 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: How a family-run business from humble Bikaner transformed Haldiram into a global, much-loved brand In the early twentieth century, a young man, Ganga Bhishan Agarwal, aka Haldiram, gained a reputation for making the best bhujia in town. Fast-forward a century and the Haldiram’s empire has revenue much greater than that of McDonald’s and Domino’s combined. In Bhujia Barons, Pavitra Kumar tells the riveting story of the Agarwal family in its entirety—a feat never managed before. It begins in dusty, benign Bikaner and traces the rise and rise of this home-grown label, now one of the most-recognized Indian brands in the world. The Haldiram’s story is not an average business story—it’s chock-full of family drama, with court cases, jealousy-fuelled regional expansion, a decades-old trademark battle, and a closely guarded family secret of the famous bhujia. Fast-paced and captivating, this book provides a delicious look into family business dynamics and the Indian way of doing business.
