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The Rise And Reinvention Of Chrysler Minivans
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Book Synopsis The Rise and Reinvention of Chrysler Minivans by : David Zatz
Download or read book The Rise and Reinvention of Chrysler Minivans written by David Zatz and published by Busistories. This book was released on 2020-01-25 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is how cars are created: engineers, planners, and designers started arguing about key issues a full ten years before the first van left the factory. Join us as we dive into their world, envisioning a brand new segment in a dying corporation, getting turned down, and then, during the rebirth of Chrylser, finally coming together quickly and on a minimal budget to create a new icon. The minivan was a daring project; they had barely any money, but needed to create a new vehicle from the ground up, going where nobody had been. The insiders' stories are told with previously-unpublished photos of the original clay models and sketches dating back to 1974. (The ebook does not contain all the photos from the print version; it does have nearly all the images of sketches and clay models. The print book has a black and white interior, and is otherwise identical to the pricier Amazon and Barnes & Noble editions.)
Book Synopsis The Rise and Reinvention of Chrysler Minivans by : David Zatz
Download or read book The Rise and Reinvention of Chrysler Minivans written by David Zatz and published by . This book was released on 2020-01-17 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the story of how a niche-creating car is created; engineers, planners, and designers started arguing over alternatives over ten years before the first van left the factory, and executives rejected the idea at least twice. This book dives into the reasons behind their decisions, electric and natural-gas versions, concepts, and assembly plants as it follows Chrysler, Dodge, and Plymouth minivans through major corporate upheavals, new generations, and serious competition from GM, Ford, Toyota, Nissan, and Honda, right into the present day.
Download or read book Mopar Minivans written by David Zatz and published by . This book was released on 2019-02-04 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the early 1970s, Chrysler started working on a "magic wagon" -- a completely new passenger van that would fit into a normal garage. It was a daring project for a company that was strapped for cash. This book taps the people who created the minivans, with previously unpublished photos of the original clay models. It is not just a story of a vehicle, but of the people who pushed it through the development process, brought it to life, and refreshed it in the face of intense competition. Engineers, planners, and designers started arguing over alternatives ten years before the first van left the factory. This book dives into the reasons behind their decisions, and some of the ways minivans could have been very different; it also covers electric and CNG minivans, engines and transmissions, concept cars, and the assembly plants. The paperback is generously illustrated with full-color design studies and photos of the final product; the Kindle version has fewer photos, but still covers the original clay models and the concepts. "It's incredibly rare when the auto industry creates an entirely new class of vehicle, and rarer still when that innovation is an unqualified success story, but such was the case with Chrysler and the development of the minivan. "In Mopar Minivans, Zatz uses the people who were there to retell in vivid detail the largely forgotten story of how this innovative people mover evolved into a quintessential piece of American family life for two generations. It's a story that showcases not only how the automotive industry can work at its best, but also the ways that the industry's prevalent groupthink mentality can stifle innovation." -- Larry Vellequette, Automotive News "I am amazed how complete you are, having not been on-site in the front trenches during agreements, disagreements, and, yes, even skirmishes, at times." -- Chrysler employee David Zatz founded Chrysler-focused web site allpar.com; he also holds a Ph.D. in social and organizational psychology from Columbia University, and has been a business consultant for 20 years.
Download or read book The Critical Path written by Brock Yates and published by Little, Brown. This book was released on 1996-08-12 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of how Chrysler's minivan team created an automobile that captured the 1995 Motor Trend Car of the Year and other major awards - and reinvented a perilously entrenched corporation in the process - is as dramatic and inspiring a story as any in business today. Brock Yates, one of the most respected writers in the auto world, was given unprecedented access to Chrysler - every planning session, presentation, budget review, test drive, assembly line start-up, and marketing launch. The result is a book that unveils the mysteries of modern car-making, revealing how cars are shaped through countless interlinked decisions ranging from size and power to door configurations, color selections, and innumerable other interconnected details. It also captures the complex process by which the thousands of separate pieces that make up a car are designed, tested, manufactured, and marshaled into place at the exact moment they are needed. For any reader who cares about cars, this is the most intriguing look inside the mysteries of their creation ever written. At the same time, The Critical Path recounts an extraordinary drama of all-too-human managers attempting to make something new, in a new way, inside a corporate culture that resists them at every turn. The story of how Chrysler's minivan platform team kept their commitment to quality, schedule, and budget - with a $3 billion investment and the company's fate palpably in the balance - is as encouraging a tale as has emerged from American business in years. The unprecedented triumph and Chrysler's resultant comeback is a lesson in successful management that will be savored by any reader interested in how great companies make breakthroughproducts.
Book Synopsis My Slant on Things by : Ed Dreistadt
Download or read book My Slant on Things written by Ed Dreistadt and published by . This book was released on 2021-05-31 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tales from the days when men were men, cars were cars, and junkyards were everywhere. Did you ever spend the day in a wrecker's yard, searching for the perfect parts for your old car? Did you reclaim and restore-on-the-cheap an old $200 junker given up for dead? Follow Gary (and Ed and Dave) as they meander through the junkyards of their memories, full of slant sixes, comaradaderie, mistakes, and achievements. Generously Illustrated with period sketches and photos.
Book Synopsis The Second Automobile Revolution by : M. Freyssenet
Download or read book The Second Automobile Revolution written by M. Freyssenet and published by Springer. This book was released on 2009-04-30 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rapid takeoff of the continent-sized national economies and the increasing expense of extraction have led to strong tensions in petrol prices and a race towards alternative driving systems. This book analyses the emergence of a second automobile revolution through the trajectories of automobile firms since the nineties.
Book Synopsis Entrepreneurship Strategy by : Lisa K. Gundry
Download or read book Entrepreneurship Strategy written by Lisa K. Gundry and published by SAGE Publications. This book was released on 2006-08-14 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this engaging and practical book, authors Lisa K. Gundry and Jill R. Kickul uniquely approach entrepreneurship across the life cycle of business growth—offering entrepreneurial strategies for the emerging venture, for the growing venture, and for sustaining growth in the established venture. Written from the point of view of the founder or the entrepreneurial team, the book offers powerful and practical tools to increase a venture's potential for success and growth.
Book Synopsis The Complete Book of Ford Mustang by : Mike Mueller
Download or read book The Complete Book of Ford Mustang written by Mike Mueller and published by Complete Book Series. This book was released on 2022-01-25 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Book of Ford Mustang, 4th Edition details the development, technical specifications, and history of America’s original pony car, now updated to cover cars through the 2021 model year.
Book Synopsis Introduction to Business by : Lawrence J. Gitman
Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2024-09-16 with total page 1455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Book Synopsis The Millionaire Fastlane by : MJ DeMarco
Download or read book The Millionaire Fastlane written by MJ DeMarco and published by Viperion Publishing Corp. This book was released on 2011-01-04 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: 10TH ANNIVERSARY EDITION Is the financial plan of mediocrity -- a dream-stealing, soul-sucking dogma known as "The Slowlane" your plan for creating wealth? You know how it goes; it sounds a lil something like this: "Go to school, get a good job, save 10% of your paycheck, buy a used car, cancel the movie channels, quit drinking expensive Starbucks mocha lattes, save and penny-pinch your life away, trust your life-savings to the stock market, and one day, when you are oh, say, 65 years old, you can retire rich." The mainstream financial gurus have sold you blindly down the river to a great financial gamble: You've been hoodwinked to believe that wealth can be created by recklessly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. This impotent financial gamble dubiously promises wealth in a wheelchair -- sacrifice your adult life for a financial plan that reaps dividends in the twilight of life. Accept the Slowlane as your blueprint for wealth and your financial future will blow carelessly asunder on a sailboat of HOPE: HOPE you can find a job and keep it, HOPE the stock market doesn't tank, HOPE the economy rebounds, HOPE, HOPE, and HOPE. Do you really want HOPE to be the centerpiece for your family's financial plan? Drive the Slowlane road and you will find your life deteriorate into a miserable exhibition about what you cannot do, versus what you can. For those who don't want a lifetime subscription to "settle-for-less" and a slight chance of elderly riches, there is an alternative; an expressway to extraordinary wealth that can burn a trail to financial independence faster than any road out there. Why jobs, 401(k)s, mutual funds, and 40-years of mindless frugality will never make you rich young. Why most entrepreneurs fail and how to immediately put the odds in your favor. The real law of wealth: Leverage this and wealth has no choice but to be magnetized to you. The leading cause of poorness: Change this and you change everything. How the rich really get rich - and no, it has nothing to do with a paycheck or a 401K match. Why the guru's grand deity - compound interest - is an impotent wealth accelerator. Why the guru myth of "do what you love" will most likely keep you poor, not rich. And 250+ more poverty busting distinctions... Demand the Fastlane, an alternative road-to-wealth; one that actually ignites dreams and creates millionaires young, not old. Change lanes and find your explosive wealth accelerator. Hit the Fastlane, crack the code to wealth, and find out how to live rich for a lifetime.
Download or read book Rejuvenile written by Christopher Noxon and published by Crown. This book was released on 2006-06-20 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once upon a time, boys and girls grew up and set aside childish things. Nowadays, moms and dads skateboard alongside their kids and download the latest pop-song ringtones. Captains of industry pose for the cover of BusinessWeek holding Super Soakers. The average age of video game players is twenty-nine and rising. Top chefs develop recipes for Easy-Bake Ovens. Disney World is the world’s top adult vacation destination (that’s adults without kids). And young people delay marriage and childbirth longer than ever in part to keep family obligations from interfering with their fun fun fun. Christopher Noxon has coined a word for this new breed of grown-up: rejuveniles. And as a self-confessed rejuvenile, he’s a sympathetic yet critical guide to this bright and shiny world of people who see growing up as “winding down”—exchanging a life of playful flexibility for anxious days tending lawns and mutual funds. In Rejuvenile, Noxon explores the historical roots of today’s rejuveniles (hint: all roads lead to Peter Pan), the “toyification” of practical devices (car cuteness is at an all-time high), and the new gospel of play. He talks to parents who love cartoons more than their children do, twenty-somethings who live happily with their parents, and grown-ups who evangelize on behalf of all-ages tag and Legos. And he takes on the “Harrumphing Codgers,” who see the rejuvenile as a threat to the social order. Noxon tempers stories of his and others’ rejuvenile tendencies with cautionary notes about “lost souls whose taste for childish things is creepy at best.” (Exhibit A: Michael Jackson.) On balance, though, he sees rejuveniles as optimists and capital-R Romantics, people driven by a desire “to hold on to the part of ourselves that feels the most genuinely human. We believe in play, in make believe, in learning, in naps. And in a time of deep uncertainty, we trust that this deeper, more adaptable part of ourselves is our best tool of survival.” Fresh and delightfully contrarian, Rejuvenile makes hilarious sense of this seismic culture change. It’s essential reading not only for grown-ups who refuse to “act their age,” but for those who wish they would just grow up.
Book Synopsis This Changes Everything by : Naomi Klein
Download or read book This Changes Everything written by Naomi Klein and published by Simon and Schuster. This book was released on 2014-09-16 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: With strong first-hand reporting and an original, provocative thesis, Naomi Klein returns with this book on how the climate crisis must spur transformational political change
Download or read book Wanderlove written by Kirsten Hubbard and published by Ember. This book was released on 2013-03-12 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eighteen-year-old Bria wants to be a Global Vagabond. In a quest for independence, her neglected art, and no-strings-attached hookups, she signs up for a tour of Central America—the wrong one. Middle-aged tourists are hardly the key to self-rediscovery. So when Bria meets Rowan, devoted backpacker and dive instructor, and his outspoken sister, Starling, she seizes the chance to ditch her group and join them off the beaten path. Bria's a good girl trying to go bad. Rowan's a bad boy trying to stay good. As they travel through Mayan villages and remote Belizean islands, they discover they're both seeking to leave behind the old versions of themselves. The secret to escaping the past, Rowan's found, is to keep moving forward. But Bria realizes she can't run forever. At some point, you have to look back.
Book Synopsis Driving Honda by : Jeffrey Rothfeder
Download or read book Driving Honda written by Jeffrey Rothfeder and published by Penguin UK. This book was released on 2014-07-10 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: For decades there have been two iconic Japanese auto companies. One has been endlessly studied and written about. The other has been generally underappreciated and misunderstood. Until now. Since its birth as a motorcycle company in 1949, Honda has steadily grown into the world's fifth largest automaker and top engine manufacturer, as well as one of the most beloved, most profitable, and most consistently innovative multinational corporations. What drives the company that keeps creating and improving award-winning and bestselling models like the Civic, Accord, Odyssey, CR-V, and Pilot? According to Jeffrey Rothfeder - the first journalist allowed behind Honda's infamously private doors - what truly distinguishes Honda from its competitors, especially archrival Toyota, is a deep commitment to a set of unorthodox management tenets. The Honda Way, as insiders call it, is notable for decentralization over corporate control, simplicity over complexity and unyielding cynicism toward the status quo and whatever is assumed to be the truth - ideas embedded in the DNA of the company by its colourful founder Soichiro Honda, sixty-five years ago. With dozens of interviews of Honda executives, engineers,and frontline employees, Rothfeder shows how the company has developed and maintained its unmatched culture of innovation, resilience, and flexibility - and how it exported that culture to other countries that are strikingly different from Japan, establishing locally controlled operations in each region where it lays down roots. For instance, Rothfeder reports on life at a Honda factory in the tiny town of Lincoln, Alabama. When the American workers were trained to follow the Honda Way as a self-sufficient outpost of the global company, their plant pioneered a new model for manufacturing in America. As Soichiro Honda himself liked to say, "Success can be achieved only through repeated failure and introspection. In fact, success represents one percent of your work, which results only from the ninety-nine percent that is called failure."
Book Synopsis Strategic Management by : R. Edward Freeman
Download or read book Strategic Management written by R. Edward Freeman and published by Cambridge University Press. This book was released on 2010-03-11 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management: A Stakeholder Approach was first published in 1984 as a part of the Pitman series in Business and Public Policy. Its publication proved to be a landmark moment in the development of stakeholder theory. Widely acknowledged as a world leader in business ethics and strategic management, R. Edward Freeman's foundational work continues to inspire scholars and students concerned with a more practical view of how business and capitalism actually work. Business can be understood as a system of how we create value for stakeholders. This worldview connects business and capitalism with ethics once and for all. On the 25th anniversary of publication, Cambridge University Press are delighted to be able to offer a new print-on-demand edition of his work to a new generation of readers.
Book Synopsis The Digital Matrix by : Venkat Venkatraman
Download or read book The Digital Matrix written by Venkat Venkatraman and published by LifeTree Media. This book was released on 2023-03-07 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: This much-anticipated updated edition of this digital-first playbook equips a new generation of leaders to win in a business landscape dominated by disruption. Since the publication of the first edition over six years ago, the analysis and predictions presented in The Digital Matrix have played out in the global economy, as more industries have gone digital-first. Some legacy companies have gone under in the interim, while others continue to grapple with the question of how to pull off a life-saving digital transformation. The digital giants and tech entrepreneurs are no longer at the periphery of traditional industries but have emerged as the rule-makers in industries as diverse as financial services, health care, media and entertainment, retailing, and automotive sectors. The Digital Matrix will help you understand the three types of players that are shaping the new business landscape; the three phases of transformation that every firm will encounter on its journey to business reinvention; and the three winning moves that will ensure your company’s success along the way. With The Digital Matrix, you will: Learn to navigate the world of digital ecosystems Discover ways of competing and collaborating with other companies to create and capture value Realize how powerful machines can amplify your company’s human talent Learn to assemble the team to experiment with new ideas, re-examine your core beliefs, and reinvent your business rule book for the digital future Digital technology has proved to be essential for navigating the uncertainties of work, health, and life during the pandemic; and it will prove to be more central to how companies refine their strategies and business models for the postpandemic world. The defining challenge for today’s generation of managers (who will be tomorrow’s leaders) is to prepare their organization to discard the rules perfected in the industrial age and develop their own unique rule book for their digital future. Your company’s future depends on its ability to harness digital technology. Don’t wait!
Download or read book Liquidated written by Karen Ho and published by Duke University Press. This book was released on 2009-07-13 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Financial collapses—whether of the junk bond market, the Internet bubble, or the highly leveraged housing market—are often explained as the inevitable result of market cycles: What goes up must come down. In Liquidated, Karen Ho punctures the aura of the abstract, all-powerful market to show how financial markets, and particularly booms and busts, are constructed. Through an in-depth investigation into the everyday experiences and ideologies of Wall Street investment bankers, Ho describes how a financially dominant but highly unstable market system is understood, justified, and produced through the restructuring of corporations and the larger economy. Ho, who worked at an investment bank herself, argues that bankers’ approaches to financial markets and corporate America are inseparable from the structures and strategies of their workplaces. Her ethnographic analysis of those workplaces is filled with the voices of stressed first-year associates, overworked and alienated analysts, undergraduates eager to be hired, and seasoned managing directors. Recruited from elite universities as “the best and the brightest,” investment bankers are socialized into a world of high risk and high reward. They are paid handsomely, with the understanding that they may be let go at any time. Their workplace culture and networks of privilege create the perception that job insecurity builds character, and employee liquidity results in smart, efficient business. Based on this culture of liquidity and compensation practices tied to profligate deal-making, Wall Street investment bankers reshape corporate America in their own image. Their mission is the creation of shareholder value, but Ho demonstrates that their practices and assumptions often produce crises instead. By connecting the values and actions of investment bankers to the construction of markets and the restructuring of U.S. corporations, Liquidated reveals the particular culture of Wall Street often obscured by triumphalist readings of capitalist globalization.
