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The Research Edge
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Book Synopsis Leading Edge Marketing Research by : Robert J. Kaden
Download or read book Leading Edge Marketing Research written by Robert J. Kaden and published by SAGE Publications. This book was released on 2011-11-09 with total page 505 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores new and leading edge marketing research approaches as successfully practiced by visionaries of academia and the research industry. Ideal as either a supplementary text for students or as a guidebook for practitioners, this book showcases the excitement of a field where discoveries abound and where researchers are valued for solving weighty problems and minimizing risks. The authors offer rich, new tools to measure and analyze consumer attitudes, combined with existing databases, online bulletin boards, social media, neuroscience, radio frequency identification (RFID) tags, behavioral economics, and more. The reader will profit from the numerous contemporary case studies that demonstrate the key role of marketing research in corporate decision-making.
Download or read book The Trust Edge written by David Horsager and published by Simon and Schuster. This book was released on 2012-10-09 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Originally published in 2009 by Summerside Press."
Download or read book Edge written by Laura Huang and published by National Geographic Books. This book was released on 2020-01-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Laura Huang, an award-winning Harvard Business School professor, shows that success is about gaining an edge: that elusive quality that gives you an upper hand and attracts attention and support. Some people seem to naturally have it. Now, Huang teaches the rest of us how to create our own from the challenges and biases we think hold us back, and turning them to work in our favor. How do you find a competitive edge when the obstacles feel insurmountable? How do you get people to take you seriously when they're predisposed not to, and perhaps have already written you off? Laura Huang has come up against that problem many times--and so has anyone who's ever felt out of place or underestimated. Many of us sit back quietly, hoping that our hard work and effort will speak for itself. Or we try to force ourselves into the mold of who we think is "successful," stifling the creativity and charm that makes us unique and memorable. In Edge, Huang offers a different approach. She argues that success is rarely just about the quality of our ideas, credentials, and skills, or our effort. Instead, achieving success hinges on how well we shape others' perceptions--of our strengths, certainly, but also our flaws. It's about creating our own edge by confronting the factors that seem like shortcomings and turning them into assets that make others take notice. Huang draws from her groundbreaking research on entrepreneurial intuition, persuasion, and implicit decision-making, to impart her profound findings and share stories of previously-overlooked Olympians, assistants-turned-executives, and flailing companies that made momentous turnarounds. Through her deeply-researched framework, Huang shows how we can turn weaknesses into strengths and create an edge in any situation. She explains how an entrepreneur scored a massive investment despite initially being disparaged for his foreign accent, and how a first-time political candidate overcame voters' doubts about his physical disabilities. Edge shows that success is about knowing who you are and using that knowledge unapologetically and strategically. This book will teach you how to find your unique edge and keep it sharp.
Book Synopsis Collaborating at the Trowel's Edge by : Stephen W. Silliman
Download or read book Collaborating at the Trowel's Edge written by Stephen W. Silliman and published by University of Arizona Press. This book was released on 2022-08-23 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fundamental issue for twenty-first century archaeologists is the need to better direct their efforts toward supporting rather than harming indigenous peoples. Collaborative indigenous archaeology has already begun to stress the importance of cooperative, community-based research; this book now offers an up-to-date assessment of how Native American and non-native archaeologists have jointly undertaken research that is not only politically aware and historically minded but fundamentally better as well. Eighteen contributors—many with tribal ties—cover the current state of collaborative indigenous archaeology in North America to show where the discipline is headed. Continent-wide cases, from the Northeast to the Southwest, demonstrate the situated nature of local practice alongside the global significance of further decolonizing archaeology. And by probing issues of indigenous participation with an eye toward method, theory, and pedagogy, many show how the archaeological field school can be retailored to address politics, ethics, and critical practice alongside traditional teaching and research methods. These chapters reflect the strong link between politics and research, showing what can be achieved when indigenous values, perspectives, and knowledge are placed at the center of the research process. They not only draw on experiences at specific field schools but also examine advances in indigenous cultural resource management and in training Native American and non-native students. Theoretically informed and practically grounded, Collaborating at the Trowel’s Edge is a virtual guide for rethinking field schools and is an essential volume for anyone involved in North American archaeology—professionals, students, tribal scholars, or avocationalists—as well as those working with indigenous peoples in other parts of the world. It both reflects the rapidly changing landscape of archaeology and charts new directions to ensure the ongoing vitality of the discipline.
Book Synopsis The Process of Research in Psychology by : Dawn M. McBride
Download or read book The Process of Research in Psychology written by Dawn M. McBride and published by SAGE Publications. This book was released on 2015-08-12 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using diverse examples from published research, the Third Edition of The Process of Research in Psychology by Dawn M. McBride provides step-by-step coverage on how to design, conduct, and present a research study. Early chapters introduce important concepts for developing research ideas while subsequent "nuts and bolts" chapters provide more detailed coverage of topics and examine the types of research relevant to the field. This logical two-part structure creates an excellent foundation upon which students can build their knowledge of the entire research process.
Book Synopsis A Celebration of the EDGE Program’s Impact on the Mathematics Community and Beyond by : Susan D'Agostino
Download or read book A Celebration of the EDGE Program’s Impact on the Mathematics Community and Beyond written by Susan D'Agostino and published by Springer Nature. This book was released on 2019-08-31 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Enhancing Diversity in Graduate Education (EDGE) Program began twenty years ago to provide support for women entering doctoral programs in the mathematical sciences. With a steadfast commitment to diversity among participants, faculty, and staff, EDGE initially alternated between Bryn Mawr and Spelman Colleges. In later years, EDGE has been hosted on campuses around the nation and expanded to offer support for women throughout their graduate school and professional careers. The refereed papers in A Celebration of the EDGE Program’s Impact on the Mathematics Community and Beyond range from short memoirs, to pedagogical studies, to current mathematics research. All papers are written by former EDGE participants, mentors, instructors, directors, and others connected to EDGE. Together, these papers offer compelling testimony that EDGE has produced a diverse new generation of leaders in the mathematics community. This volume contains technical and non-technical works, and it is intended for a far-reaching audience, including mathematicians, mathematics teachers, diversity officers, university administrators, government employees writing educational or science policy, and mathematics students at the high school, college, and graduate levels. By highlighting the scope of the work done by those supported by EDGE, the volume offers strong evidence of the American Mathematical Society’s recognition that EDGE is "a program that makes a difference.” This volume offers unique testimony that a 20-year old summer program has expanded its reach beyond the summer experience to produce a diverse new generation of women leaders, nearly half of whom are underrepresented women. While some books with a women-in-math theme focus only on one topic such as research or work-life balance, this book's broad scope includes papers on mathematics research, teaching, outreach, and career paths.
Book Synopsis Research Methods for Education by : Gregory J. Privitera
Download or read book Research Methods for Education written by Gregory J. Privitera and published by SAGE Publications. This book was released on 2018-01-20 with total page 801 pages. Available in PDF, EPUB and Kindle. Book excerpt: From award-winning author Gregory J. Privitera and Lynn Ahlgrim-Delzell, Research Methods for Education covers the different quantitative and qualitative research methods specific to their use in educational research. This new text uses a problem-focused approach that fully integrates the decision tree—from choosing a research design to selecting an appropriate statistic for analysis. With a conversational, student-friendly writing style, and examples from a wide variety of education-related fields, the authors show how methods and statistics work together and enable the testing of hypotheses through use of the scientific method. Students will become informed consumers of research with the ability to understand a research article, judge its quality and apply the methods in action research to inform educational practice. Give your students the SAGE edge! SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning.
Book Synopsis Action Research by : Craig A. Mertler
Download or read book Action Research written by Craig A. Mertler and published by SAGE Publications. This book was released on 2016-06-29 with total page 525 pages. Available in PDF, EPUB and Kindle. Book excerpt: Craig Mertler’s Action Research: Improving Schools and Empowering Educators introduces practicing educators to the process of conducting classroom-based action research. Practical and comprehensive, the book focuses on research methods and procedures that educators can use in their everyday practice. This Fifth Edition adds enhanced coverage of rigor and ethics in action research, means of establishing quality of both quantitative and qualitative data, as well as strengthened pedagogical features. New material includes discussions of social justice advocacy as an application of action research and the inclusion of abstracts in research reports.
Book Synopsis Understanding the Social World by : Russell K. Schutt
Download or read book Understanding the Social World written by Russell K. Schutt and published by SAGE Publications. This book was released on 2019-12-20 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author is a proud sponsor of the 2020 SAGE Keith Roberts Teaching Innovations Award—enabling graduate students and early career faculty to attend the annual ASA pre-conference teaching and learning workshop. Understanding the Social World: Research Methods for the 21st Century is a concise and accessible introduction to the process and practice of social science research. Fast-paced and visually engaging, the text crosses disciplinary and national boundaries, pays special attention to concern for human subjects, and focuses on the application of results. As it rises to the requirements of a world shaped by big data and social media, Instagram and avatars, blogs and tweets, the text also confronts the research challenges posed by cell phones, privacy concerns, linguistic diversity, and multicultural populations. The Second Edition discusses newly-popular research methods, highlights the fascinating work being conducted by contemporary social researchers, and includes enhanced tools for learning in the text and online. Included with this title: The password-protected Instructor Resource Site (formally known as SAGE Edge) offers access to all text-specific resources, including a test bank and editable, chapter-specific PowerPoint® slides.
Download or read book The CIO Edge written by Graham Waller and published by Harvard Business Press. This book was released on 2010-11-11 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great CIOs consistently exceed key stakeholders' expectations and maximize the business value delivered through their company's technology. What's their secret? Sure, IT professionals need technological smarts, plus an understanding of their company's goals and the competitive landscape. But the best of them possess a far more potent ability: they forge good working relationships with everyone involved in an IT-enabled project, whether it's introducing new hardware or implementing a major business transformation. In The CIO Edge, the authors draw on Korn/Ferry International's extensive empirical data on leadership competencies as well as Gartner's research on IT trends and the CIO role. They prove that, for IT leaders, mastering seven essential skills yields big results. This new book lays out the people-to-people leadership competencies that the highest-performing CIOs have in common—including the ability to inspire others, connect with a diverse array of stakeholders, value others' ideas, and manifest caring in their relationships. The authors then explain how to cultivate each defining competency. Learn these skills, and you'll get more work done through others' enabling you to successfully execute more IT projects, generate better results for your company, and concentrate your efforts where they'll exert the most impact. The payoff? As the authors show, you'll work smarter, not harder—and get promoted far faster than your peers.
Book Synopsis Cases on Edge Computing and Analytics by : Ambika, Paranthaman
Download or read book Cases on Edge Computing and Analytics written by Ambika, Paranthaman and published by IGI Global. This book was released on 2021-01-08 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Edge computing and analytics are fascinating the whole world of computing. Industry and business are keenly embracing this sound concept to develop customer-centric solutions by enhancing their operations, offerings, and outputs. There is a bevy of advancements in this domain that came with the arrival of IoT devices. The seamless convergence of microservices and serverless computing creates vast opportunities. With the help of IoT devices and these other developments, there has become a deep interest in business automation and additional improvisations in edge computing. With the steady growth of edge devices and applications of IoT fog/edge computing and analytics, there are also distinct challenges and threats. Research has been keenly focused on identifying and understanding these issues and shortcomings to bring viable solution approaches and algorithms. Cases on Edge Computing and Analytics describes the latest innovations, improvements, and transformations happening with edge devices and computing. It addresses the key concerns of the edge computing paradigm, how they are processed, and the various technologies and tools empowering edge computing and analytics. While highlighting topics within edge computing such as the key drivers for implementation, computing capabilities, security considerations, and use-cases, this book is ideal for IT industry professionals and project managers, computer scientists, computer engineers, and practitioners, stakeholders, researchers, academicians, and students looking for research on the latest trends and transitions in edge computing.
Book Synopsis Restoring Our Competitive Edge by : Robert H. Hayes
Download or read book Restoring Our Competitive Edge written by Robert H. Hayes and published by John Wiley & Sons. This book was released on 1984-06-25 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recommends a manufacturing strategy that develops production facilities, uses appropriate management systems, and establishes firm relationships with suppliers.
Book Synopsis Living on the Edge by : Richard A. Settersten
Download or read book Living on the Edge written by Richard A. Settersten and published by University of Chicago Press. This book was released on 2021-02-17 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: History carves its imprint on human lives for generations after. When we think of the radical changes that transformed America during the twentieth century, our minds most often snap to the fifties and sixties: the Civil Rights Movement, changing gender roles, and new economic opportunities all point to a decisive turning point. But these were not the only changes that shaped our world, and in Living on the Edge, we learn that rapid social change and uncertainty also defined the lives of Americans born at the turn of the twentieth century. The changes they cultivated and witnessed affect our world as we understand it today. Drawing from the iconic longitudinal Berkeley Guidance Study, Living on the Edge reveals the hopes, struggles, and daily lives of the 1900 generation. Most surprising is how relevant and relatable the lives and experiences of this generation are today, despite the gap of a century. From the reorganization of marriage and family roles and relationships to strategies for adapting to a dramatically changing economy, the challenges faced by this earlier generation echo our own time. Living on the Edge offers an intimate glimpse into not just the history of our country, but the feelings, dreams, and fears of a generation remarkably kindred to the present day.
Book Synopsis Management and Business Research by : Mark Easterby-Smith
Download or read book Management and Business Research written by Mark Easterby-Smith and published by SAGE. This book was released on 2015-04-01 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its Fifth Edition, this much-loved text offers theoretical and philosophical depth as well as insights into practice. The text covers the entire research process in an accessible way and provides critical, thoughtful treatment of important issues like ethics and politics, making it an invaluable companion for any business and management student New to the Fifth Edition: Expanded to include examples from across business and management including Marketing, International Business and Psychology Up-to-date, international examples and cases from a range of countries Introductory chapter looks at writing proposals in detail Chapter on the literature review now includes how to critically review Move towards new technologies and social media including discussion of wikis and cloud sourcing Improved structure and flow, with three chapters on qualitative methods and three on quantitative methods Additional practical exercises which are linked to key research tasks throughout The companion website (https://edge.sagepub.com/easterbysmith) offers a wealth of resources for both lecturers and students including, for lecturers, an instructor′s manual and PowerPoint slides and, for students, author podcasts, journal articles, web links, MCQs, datasets and a glossary.
Download or read book Life On The Edge written by Michael Gross and published by Basic Books. This book was released on 2008-01-03 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can life exist in the Antarctic ice, in the deep subsurface, in dilute sulfuric acid, in hot springs-even on Mars? What degree of high or low temperature, pressure, or salt concentration can living cells tolerate? In recent years, scientists have discovered many single-cell creatures that exist in-in fact, are perfectly adapted to-extreme environments that were considered uninhabitable just one or two decades ago. In Life on the Edge, author Michael Gross explores how microorganisms adapt to their hostile environments and how they affect our current definition of the "normal" conditions for life. He also describes the vast implications of these extremophiles and other amazing creatures-from potential breakthroughs in medicine and biotechnology to the search for life elsewhere in the universe.
Download or read book The Soft Edge written by Rich Karlgaard and published by John Wiley & Sons. This book was released on 2014-04-07 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Does it Take to Get Ahead Now—And Stay There? High performance has always required shrewd strategy and superb execution. These factors remain critical, especially given today’s unprecedented business climate. But Rich Karlgaard—Forbes publisher, entrepreneur, investor, and board director—takes a surprising turn and argues that there is now a third element that’s required for competitive advantage. It fosters innovation, it accelerates strategy and execution, and it cannot be copied or bought. It is found in a perhaps surprising place—your company’s values. Karlgaard examined a variety of enduring companies and found that they have one thing in common; all have leveraged their deepest values alongside strategy and execution, allowing them to fuel growth as well as weather hard times. Karlgaard shares these stories and identifies the five key variables that make up every organization’s “soft edge”: Trust: Northwestern Mutual has built a $25 million dollar revenue juggernaut on trust, the foundation of lasting success. Learn how to create an environment that engenders trust and propels high performance. Smarts: In most technical fields your formal education quickly becomes out of date. How do you keep up? Learn how the Mayo Clinic, Stanford University women’s basketball team, and others stay on top by relentlessly pursuing an advantage through smarts. Teamwork: Since collaboration and innovation are a must in the global economy, effective teamwork is vital. Learn how global giant FedEx stays focused and how nimble Nest Labs relies on lean teams with cognitive diversity. Taste: Clever product design and integration are proxies for intelligence because they make customers feel smart. But taste goes further into deep emotional engagement. Specialized Bicycles calls it “the elusive spot between data truth and human truth.” How can you consistently make products or services that trigger these emotional touch points? Story: Companies that achieve lasting success have an enduring and emotionally appealing story. What’s your company’s story? How do you tell it your way? Gain the ability to create a powerful narrative in a world where outsiders often exercise the louder voice.
Book Synopsis The Digital Edge by : S. Craig Watkins
Download or read book The Digital Edge written by S. Craig Watkins and published by NYU Press. This book was released on 2018-12-11 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: How black and Latino youth learn, create, and collaborate online The Digital Edge examines how the digital and social-media lives of low-income youth, especially youth of color, have evolved amidst rapid social and technological change. While notions of the digital divide between the “technology rich” and the “technology poor” have largely focused on access to new media technologies, the contours of the digital divide have grown increasingly complex. Analyzing data from a year‐long ethnographic study at Freeway High School, the authors investigate how the digital media ecologies and practices of black and Latino youth have adapted as a result of the wider diffusion of the internet all around us--in homes, at school, and in the palm of our hands. Their eager adoption of different technologies forge new possibilities for learning and creating that recognize the collective power of youth: peer networks, inventive uses of technology, and impassioned interests that are remaking the digital world. Relying on nearly three hundred in-depth interviews with students, teachers, and parents, and hundreds of hours of observation in technology classes and after school programs, The Digital Edge carefully documents some of the emergent challenges for creating a more equitable digital and educational future. Focusing on the complex interactions between race, class, gender, geography and social inequality, the book explores the educational perils and possibilities of the expansion of digital media into the lives and learning environments of low-income youth. Ultimately, the book addresses how schools can support the ability of students to develop the social, technological, and educational skills required to navigate twenty-first century life.
