The Reagan Persuasion

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The Reagan Persuasion

Author : James Humes
Publisher : Sourcebooks, Inc.
ISBN 13 : 1402256582
Total Pages : 190 pages
Book Rating : 4.4/5 (22 download)

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Book Synopsis The Reagan Persuasion by : James Humes

Download or read book The Reagan Persuasion written by James Humes and published by Sourcebooks, Inc.. This book was released on 2010-07-01 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuade, mentor, and motivate like the Great Communicator More than just an influential speaker, Ronald Reagan was a master of all types of communication and employed his personal warmth and charm to rally Americans around his vision. Now, former Reagan speechwriter James C. Humes shows how you can replicate Reagan's ability to influence others and utilize his communication tools when interacting with colleagues and partners. Don't just rely on words, instead: Communicate with gestures, postures, and even clothing Learn the power of podium presence Fine-tune your humor and voice for each unique audience Praise for James C. Humes's Speak Like Churchill, Stand Like Reagan: "As a student of speech, I very much enjoyed this intriguing historic approach to public speaking. Humes creates a valuable and practical guide."—Roger Ailes, chairman and CEO, FOX News "I love this book. I've followed Humes's lessons for years, and he combines them all into one compact, hard-hitting resource. Get this book on your desk now."—Chris Matthews, Hardball with Chris Matthews

The Reagan Persuasion

Author : James C. Humes
Publisher : Sourcebooks
ISBN 13 : 9781402238406
Total Pages : 0 pages
Book Rating : 4.2/5 (384 download)

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Book Synopsis The Reagan Persuasion by : James C. Humes

Download or read book The Reagan Persuasion written by James C. Humes and published by Sourcebooks. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A speech writer for President Ronald Reagan explains how to persuade, negotiate, mentor, and motivate others in the same way that President Reagan did so successfully during his two terms in office.

Reagan Persuasion

Author : James Humes
Publisher : Sourcebooks, Inc.
ISBN 13 : 140223841X
Total Pages : 189 pages
Book Rating : 4.4/5 (22 download)

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Book Synopsis Reagan Persuasion by : James Humes

Download or read book Reagan Persuasion written by James Humes and published by Sourcebooks, Inc.. This book was released on 2010-07-01 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuade, mentor, and motivate like the Great Communicator More than just an influential speaker, Ronald Reagan was a master of all types of communication and employed his personal warmth and charm to rally Americans around his vision. Now, former Reagan speechwriter James C. Humes shows how you can replicate Reagan's ability to influence others and utilize his communication tools when interacting with colleagues and partners. Don't just rely on words, instead: • Communicate with gestures, postures, and even clothing • Learn the power of podium presence • Fine-tune your humor and voice for each unique audience Praise for James C. Humes's Speak Like Churchill, Stand Like Reagan: "As a student of speech, I very much enjoyed this intriguing historic approach to public speaking. Humes creates a valuable and practical guide." -Roger Ailes, chairman and CEO, FOX News "I love this book. I've followed Humes's lessons for years, and he combines them all into one compact, hard-hitting resource. Get this book on your desk now." -Chris Matthews, Hardball with Chris Matthews

The Great Persuasion

Author : Angus Burgin
Publisher : Harvard University Press
ISBN 13 : 0674067436
Total Pages : 314 pages
Book Rating : 4.6/5 (74 download)

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Book Synopsis The Great Persuasion by : Angus Burgin

Download or read book The Great Persuasion written by Angus Burgin and published by Harvard University Press. This book was released on 2012-10-30 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just as economists struggle today to justify the free market after the global economic crisis, an earlier generation revisited their worldview after the Great Depression. In this intellectual history of that project, Burgin traces the evolution of postwar economic thought in order to reconsider the most basic assumptions of a market-centered world.

Recent Reports

Author :
Publisher :
ISBN 13 :
Total Pages : 4 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis Recent Reports by :

Download or read book Recent Reports written by and published by . This book was released on 1990 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Power Without Persuasion

Author : William G. Howell
Publisher : Princeton University Press
ISBN 13 : 0691102708
Total Pages : 262 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis Power Without Persuasion by : William G. Howell

Download or read book Power Without Persuasion written by William G. Howell and published by Princeton University Press. This book was released on 2003-07-28 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the early 1960s, scholarly thinking on the power of U.S. presidents has rested on these words: "Presidential power is the power to persuade." Power, in this formulation, is strictly about bargaining and convincing other political actors to do things the president cannot accomplish alone. Power without Persuasion argues otherwise. Focusing on presidents' ability to act unilaterally, William Howell provides the most theoretically substantial and far-reaching reevaluation of presidential power in many years. He argues that presidents regularly set public policies over vocal objections by Congress, interest groups, and the bureaucracy. Throughout U.S. history, going back to the Louisiana Purchase and the Emancipation Proclamation, presidents have set landmark policies on their own. More recently, Roosevelt interned Japanese Americans during World War II, Kennedy established the Peace Corps, Johnson got affirmative action underway, Reagan greatly expanded the president's powers of regulatory review, and Clinton extended protections to millions of acres of public lands. Since September 11, Bush has created a new cabinet post and constructed a parallel judicial system to try suspected terrorists. Howell not only presents numerous new empirical findings but goes well beyond the theoretical scope of previous studies. Drawing richly on game theory and the new institutionalism, he examines the political conditions under which presidents can change policy without congressional or judicial consent. Clearly written, Power without Persuasion asserts a compelling new formulation of presidential power, one whose implications will resound.

The Strategic President

Author : George C. Edwards III
Publisher : Princeton University Press
ISBN 13 : 0691154368
Total Pages : 272 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis The Strategic President by : George C. Edwards III

Download or read book The Strategic President written by George C. Edwards III and published by Princeton University Press. This book was released on 2012-03-25 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do presidents lead? If presidential power is the power to persuade, why is there a lack of evidence of presidential persuasion? George Edwards, one of the leading scholars of the American presidency, skillfully uses this contradiction as a springboard to examine--and ultimately challenge--the dominant paradigm of presidential leadership. The Strategic President contends that presidents cannot create opportunities for change by persuading others to support their policies. Instead, successful presidents facilitate change by recognizing opportunities and fashioning strategies and tactics to exploit them. Edwards considers three extraordinary presidents--Abraham Lincoln, Franklin D. Roosevelt, and Ronald Reagan--and shows that despite their considerable rhetorical skills, the public was unresponsive to their appeals for support. To achieve change, these leaders capitalized on existing public opinion. Edwards then explores the prospects for other presidents to do the same to advance their policies. Turning to Congress, he focuses first on the productive legislative periods of FDR, Lyndon Johnson, and Reagan, and finds that these presidents recognized especially favorable conditions for passing their agendas and effectively exploited these circumstances while they lasted. Edwards looks at presidents governing in less auspicious circumstances, and reveals that whatever successes these presidents enjoyed also resulted from the interplay of conditions and the presidents' skills at understanding and exploiting them. The Strategic President revises the common assumptions of presidential scholarship and presents significant lessons for presidents' basic strategies of governance.

Shadow

Author : Bob Woodward
Publisher : Simon and Schuster
ISBN 13 : 1471104729
Total Pages : 1068 pages
Book Rating : 4.4/5 (711 download)

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Book Synopsis Shadow by : Bob Woodward

Download or read book Shadow written by Bob Woodward and published by Simon and Schuster. This book was released on 2012-12-11 with total page 1068 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twenty-five years after Richard Nixon's resignation, investigative journalist Bob Woodward examines the legacy of Watergate. Based on hundreds of interviews - both on and off the record - and three years of research of government archives, Woodward's latest book explains in detail how the premier scandal of US history has indelibly altered the shape of American politics and culture - and has limited the power to act of the presidency itself. Bob Woodward's mix of historical perspective and journalistic sleuthing provides a unique perspective on the repercussions of Watergate and proves that it was far more than a passing, embarrassing crisis in American politics: it heralded the beginning of a new period of troubled presidencies. From Ford through to Clinton, presidents have battled public scepticism, a challenging Congress, adversarial press and even special prosecutors in their term in office. Now, a quarter of a century after the scandal emerged, the man who helped expose Watergate shows us the stunning impact of its heritage.

The Reasoning Voter

Author : Samuel L. Popkin
Publisher : University of Chicago Press
ISBN 13 : 022677287X
Total Pages : 335 pages
Book Rating : 4.2/5 (267 download)

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Book Synopsis The Reasoning Voter by : Samuel L. Popkin

Download or read book The Reasoning Voter written by Samuel L. Popkin and published by University of Chicago Press. This book was released on 2020-05-15 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Reasoning Voter is an insider's look at campaigns, candidates, media, and voters that convincingly argues that voters make informed logical choices. Samuel L. Popkin analyzes three primary campaigns—Carter in 1976; Bush and Reagan in 1980; and Hart, Mondale, and Jackson in 1984—to arrive at a new model of the way voters sort through commercials and sound bites to choose a candidate. Drawing on insights from economics and cognitive psychology, he convincingly demonstrates that, as trivial as campaigns often appear, they provide voters with a surprising amount of information on a candidate's views and skills. For all their shortcomings, campaigns do matter. "Professor Popkin has brought V.O. Key's contention that voters are rational into the media age. This book is a useful rebuttal to the cynical view that politics is a wholly contrived business, in which unscrupulous operatives manipulate the emotions of distrustful but gullible citizens. The reality, he shows, is both more complex and more hopeful than that."—David S. Broder, The Washington Post

The Populist Persuasion

Author : Michael Kazin
Publisher : Cornell University Press
ISBN 13 : 9780801485589
Total Pages : 404 pages
Book Rating : 4.4/5 (855 download)

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Book Synopsis The Populist Persuasion by : Michael Kazin

Download or read book The Populist Persuasion written by Michael Kazin and published by Cornell University Press. This book was released on 1998-10-29 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traces the history of populism in the United States from the time of Thomas Jefferson to the era of Bill Clinton.

Politicians and Rhetoric

Author : J. Charteris-Black
Publisher : Springer
ISBN 13 : 0230501702
Total Pages : 252 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Politicians and Rhetoric by : J. Charteris-Black

Download or read book Politicians and Rhetoric written by J. Charteris-Black and published by Springer. This book was released on 2016-01-03 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.

Persuasion Across Genres

Author : Helena Halmari
Publisher : John Benjamins Publishing
ISBN 13 : 9789027253736
Total Pages : 280 pages
Book Rating : 4.2/5 (537 download)

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Book Synopsis Persuasion Across Genres by : Helena Halmari

Download or read book Persuasion Across Genres written by Helena Halmari and published by John Benjamins Publishing. This book was released on 2005 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion, in its various linguistic forms, enters our lives daily. Politicians and the news media attempt to change or confirm our beliefs, while advertisers try to bend our tastes toward buying their products. Persuasion goes on in courtrooms, universities, and the business world. Persuasion pervades interpersonal relations in all social spheres, public and private. And persuasion reaches us via a large number of genres and their intricate interplay.This volume brings together nine chapters which investigate some of the typical genres of modern persuasion. Using both quantitative and qualitative methods, the authors explore the linguistic features of successful (and unsuccessful) persuasion and the reasons for the variation of persuasive choices as realized in various genres: business negotiations, judicial argumentation, political speech, advertising, newspaper editorials, and news writing. In the final chapter, the editors tie together the two themes persuasion and genres by proposing an Intergenre Model. This model assumes that a powerful force behind generic evolution is the perennial need for implicit persuasion.

Eyewitness To Power

Author : David Gergen
Publisher : Simon and Schuster
ISBN 13 : 074321949X
Total Pages : 384 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis Eyewitness To Power by : David Gergen

Download or read book Eyewitness To Power written by David Gergen and published by Simon and Schuster. This book was released on 2001-02-21 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Nixon to Clinton, Watergate to Whitewater, few Americans have observed the ups and downs of presidential leadership more closely over the past thirty years than David Gergen. A White House adviser to four presidents, both Republican and Democrat, he offers a vivid, behind-the-scenes account of their struggles to exercise power and draws from them key lessons for leaders of the future. Gergen begins Eyewitness to Power with his reminiscence of being the thirty-year-old chief of the White House speechwriting team under Richard Nixon, a young man at the center of the Watergate storm. He analyzes what made Nixon strong -- and then brought him crashing down: Why Nixon was the best global strategist among recent presidents. How others may gain his strategic sense. How Nixon allowed his presidency to spin out of control. Why the demons within destroyed him. What lessons there are in Nixon's disaster. Gergen recounts how President Ford recruited him to help shore up his White House as special counsel. Here Gergen considers: Why Ford is one of our most underrated presidents. Why his pardon of Nixon was right on the merits but was so mishandled that it cost him his presidency. Even in his brief tenure, Ford offers lessons of leadership for others, as Gergen explains. Though Gergen had worked in two campaigns against him, Ronald Reagan called him back to the White House again, where he served as the Gipper's first director of communications. Here he describes: How Reagan succeeded where others have failed. Why his temperament was more important than his intelligence. How he mastered relations with Congress and the press. The secrets of "the Great Communicator" and why his speeches were the most effective since those of John Kennedy and Franklin Roosevelt. In 1993, Bill Clinton surprised Gergen -- and the political world -- when he recruited the veteran of Republican White Houses to join him as counselor after his early stumbles. Gergen reveals: Why Clinton could have been one of our best presidents but fell short. How the Bill-and-Hillary seesaw rocked the White House. How failures to understand the past brought Ken Starr to the door. Why the new ways in which leadership was developed by the Clinton White House hold out hope, and what dangers they threaten. As the twenty-first century opens, Gergen argues, a new golden age may be dawning in America, but its realization will depend heavily upon the success of a new generation at the top. Drawing upon all his many experiences in the White House, he offers seven key lessons for leaders of the future. What they must have, he says, are: inner mastery; a central, compelling purpose rooted in moral values; a capacity to persuade; skills in working within the system; a fast start; a strong, effective team; and a passion that inspires others to keep the flame alive. Eyewitness to Power is a down-to-earth, authoritative guide to leadership in the tradition of Richard Neustadt's Presidential Power and the Modern Presidents.

Ronald Reagan

Author : Jr Ed Frederick Ryan
Publisher : Harper Collins
ISBN 13 : 006093350X
Total Pages : 180 pages
Book Rating : 4.0/5 (69 download)

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Book Synopsis Ronald Reagan by : Jr Ed Frederick Ryan

Download or read book Ronald Reagan written by Jr Ed Frederick Ryan and published by Harper Collins. This book was released on 2001-01-23 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique collection of photographs and quotations is a celebration of the warmth, wisdom, and wit of Ronald Reagan, one of America's most beloved presidents. Through more than half a century of public life, he spoke with consistency and contagious optimism to the hearts and minds of American people, and his ability to inspire and persuade led to his reputation as "the Great Communicator." This volume is the consummate treasury of his insights and unwavering beliefs, carefully selected from thousands of speeches and public appearances. It is a spirited tribute to one of the twentieth century's greatest political leaders, whose captivating humor and enduring optimism helped shape a nation.

Morning in America

Author : Gil Troy
Publisher : Princeton University Press
ISBN 13 : 0691130604
Total Pages : 446 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis Morning in America by : Gil Troy

Download or read book Morning in America written by Gil Troy and published by Princeton University Press. This book was released on 2007-03-04 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: Did America's fortieth president lead a conservative counterrevolution that left liberalism gasping for air? The answer, for both his admirers and his detractors, is often "yes." In Morning in America, Gil Troy argues that the Great Communicator was also the Great Conciliator. His pioneering and lively reassessment of Ronald Reagan's legacy takes us through the 1980s in ten year-by-year chapters, integrating the story of the Reagan presidency with stories of the decade's cultural icons and watershed moments-from personalities to popular television shows. One such watershed moment was the 1984 Los Angeles Olympics. With the trauma of Vietnam fading, the triumph of America's 1983 invasion of tiny Grenada still fresh, and a reviving economy, Americans geared up for a festival of international harmony that-spurred on by an entertainment-focused news media, corporate sponsors, and the President himself-became a celebration of the good old U.S.A. At the Games' opening, Reagan presided over a thousand-voice choir, a 750-member marching band, and a 90,000-strong teary-eyed audience singing "America the Beautiful!" while waving thousands of flags. Reagan emerges more as happy warrior than angry ideologue, as a big-picture man better at setting America's mood than implementing his program. With a vigorous Democratic opposition, Reagan's own affability, and other limiting factors, the eighties were less counterrevolutionary than many believe. Many sixties' innovations went mainstream, from civil rights to feminism. Reagan fostered a political culture centered on individualism and consumption-finding common ground between the right and the left. Written with verve, Morning in America is both a major new look at one of America's most influential modern-day presidents and the definitive story of a decade that continues to shape our times.

Master of Persuasion

Author : Fen Osler Hampson
Publisher : Signal
ISBN 13 : 0771039077
Total Pages : 290 pages
Book Rating : 4.7/5 (71 download)

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Book Synopsis Master of Persuasion by : Fen Osler Hampson

Download or read book Master of Persuasion written by Fen Osler Hampson and published by Signal. This book was released on 2018-04-10 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on unprecedented access--interviews with key players, diaries, memos, etc.--the first book to document Brian Mulroney's impressive foreign policy record, from NAFTA to the collapse of the Soviet Union, climate change to the release of Nelson Mandela. Prime Minister Brian Mulroney led and lifted Canada's voice and influence in world affairs to unprecedented heights. He understood better than many of his predecessors that Canada's power and influence derived from a solid grasp of our vital national interests, and a purposeful commitment to pursing those interests and values on the world stage. With full access to key players and new documentation, Fen Osler Hampson brilliantly tells how Canada succeeded in advancing its national interests on trade, the environment, national security, and the elevation of democracy and human rights under Mulroney's leadership. Through negotiation and the deliberate cultivation of close personal links with other world leaders and figures, including Ronald Reagan and George H.W. Bush, Margaret Thatcher, François Mitterrand, Nelson Mandela and many others, there were significant achievements that serve Canadian interests to this day. Efforts to combat acid rain, repair the ozone layers, and to champion climate change, long before it became fashionable, surprised and satisfied many ardent advocates on the environment. Perhaps most important of all, Brian Mulroney put to bed the long-standing myth that Canada could not be a respected international player if it was seen as being too close to the United States. In sharp contrast to his predecessor, he argued that the path for global influence for the country began with a principled and trusted dialogue with Washington, one that other world leaders noticed. As Canada's present government navigates its own course in choppy international waters, there is much to be learned from our finest hour on the international stage some three decades ago under Prime Minister Brian Mulroney.

Persuasion and Power

Author : James P. Farwell
Publisher : Georgetown University Press
ISBN 13 : 1589019423
Total Pages : 306 pages
Book Rating : 4.5/5 (89 download)

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Book Synopsis Persuasion and Power by : James P. Farwell

Download or read book Persuasion and Power written by James P. Farwell and published by Georgetown University Press. This book was released on 2012-11-27 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now more than ever, in the arenas of national security, diplomacy, and military operations, effective communication strategy is of paramount importance. A 24/7 television, radio, and Internet news cycle paired with an explosion in social media demands it. According to James P. Farwell, a former political consultant, the US government's approach to strategic communication has been misguided. Persausion and Power stands apart for its critical evaluation of the concepts, doctrines, and activities that the US Department of Defense and Department of State employ for the art of strategic communication including psychological operations, military information support operations, propaganda, and public diplomacy. Farwell stresses that words, deeds, actions, and symbols may qualify as strategic communication and aim to mold or shape public opinion to influence behavior in order to attain specific objectives, advance interests, or—viewed from a military perspective—satisfy or create conditions that produce a desired end-state. He contends that a message that is true, consistent, and persuasive is more powerful than any deception. Persuasion and Power is a book about the art of strategic communication, how it is used, where, and why. Using historical examples, Farwell illustrates how its principles have made a critical difference throughout history in the outcomes of crises, conflicts, politics, and diplomacy across different cultures and societies. This insightful volume will help communications officers, policymakers, and students understand when, where, and how they can apply the principles of strategic communication to advance national security interests.