The Portable Mba Desk Reference

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The Portable MBA Desk Reference

Author : Nitin Nohria
Publisher :
ISBN 13 :
Total Pages : 704 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis The Portable MBA Desk Reference by : Nitin Nohria

Download or read book The Portable MBA Desk Reference written by Nitin Nohria and published by . This book was released on 1998-10 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt: The brand-new edition of the ultimate desktop tool The PORTABLE MBA DESK REFERENCE Substantially revised, completely updated How do I analyze a balance sheet? What is business process reengineering? Where can I get financial information about overseas companies? What kinds of services does the Department of Commerce provide to exporters? When it comes to finding quick answers to these and other important business questions, thousands of people depend on The Portable MBA Desk Reference-the complete all-in-one guide to business terms, facts, ideas, and resources. Now this Second Edition has been extensively revised to include the very latest business topics and data, plus new cutting-edge sections on technology, and much more. Organized into two easy-to-use sections, it contains an A-to-Z encyclopedia covering key topics ranging from accounting and marketing to manufacturing and strategy, plus a comprehensive resource guide for finding specific information-in print and on line-on dozens of subjects. Ideal for a quick-take or a fast refresher, this edition of The Portable MBA Desk Reference is the best colleague you'll ever have. A selection of Book-of-the-Month Club, Money Book Club, and Quality Paperback Book Club. Being in business today means navigating a daunting array of jargon, theories, and data covering hundreds of topics-any one of which could have the power to make or break your success at any time. That's why thousands of people depend on The Portable MBA Desk Reference-the complete one-stop source of quick-access information on hundreds of key business terms, concepts, and resources. From accounting and advertising to management and manufacturing, this ready reference puts a wealth of essential knowledge right at your fingertips. Now substantially revised and updated, this outstanding second edition of The Portable MBA Desk Reference keeps pace with the latest developments in business practice, including cutting-edge information on the Internet and electronic commerce, plus up-to-the-minute business facts, figures, and more. Like its successful predecessor, this new edition offers the combined wisdom of experts from every field of business-all skillfully presented in two user-friendly sections. PART ONE is an easy-to-use A-to-Z encyclopedia of major business topics, with plain-English coverage of crucial terminology and subjects in accounting, economics, finance, international business, management, manufacturing, marketing, and strategy. You'll also find helpful mini-case studies and real-life examples, plus time-saving cross-references to related entries. PART TWO is a comprehensive and up-to-date directory of sources of vital business information. It tells you exactly where to look-in print and on line-and whom to contact for information on dozens of business areas, including advertising, marketing demographics, corporate and industrial financial data, economic data, international business, and more. You'll also find appendices packed with hard business facts, numbers, and lists-perfect for beefing up an important report or preparing for that last-minute meeting. Whether you're looking for a quick-take or a complete business refresher course, The Portable MBA Desk Reference, Second Edition is an essential companion for your trip to the top. The Portable MBA Series The Portable MBA series, with over 450,000 copies sold, provides instant "MBA literacy" to managers, professionals, and business owners. Portable MBA books provide comprehensive coverage of the primary business functions taught in MBA programs, as well as focused coverage of today's vital business topics. As such, The Portable MBA series provides the most authoritative continuing business education available.

The Portable MBA Desk Reference

Author : Paul A. Argenti
Publisher :
ISBN 13 :
Total Pages : 712 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis The Portable MBA Desk Reference by : Paul A. Argenti

Download or read book The Portable MBA Desk Reference written by Paul A. Argenti and published by . This book was released on 1994 with total page 712 pages. Available in PDF, EPUB and Kindle. Book excerpt: A reference work containing facts, statistics and formulae which explains the key topics in accounting, economics, finance, international business, management, marketing and manufacturing. It is also a directory providing demographics for over 50 different business topics.

The Portable MBA

Author : Kenneth M. Eades
Publisher : John Wiley & Sons
ISBN 13 : 0470627255
Total Pages : 381 pages
Book Rating : 4.4/5 (76 download)

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Book Synopsis The Portable MBA by : Kenneth M. Eades

Download or read book The Portable MBA written by Kenneth M. Eades and published by John Wiley & Sons. This book was released on 2010-04-06 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: A totally revised new edition of the bestselling guide to business school basics The bestselling book that invented the "MBA in a book" category, The Portable MBA Fifth Edition is a reliable and information-packed guide to the business school curriculum and experience. For years, professionals who need MBA-level information and insight-but don't need the hassle of business school-have turned to the Portable MBA series for the very best, most up-to-date coverage of the business basics. This new revised and expanded edition continues that long tradition with practical, real-world business insight from faculty members from the prestigious Darden School at the University of Virginia. With 50 percent new material, including new chapters on such topics as emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice, this is the best Portable MBA ever. Covers all the core topics you'd learn in business school, including finance, accounting, marketing, economics, ethics, operations management, management and leadership, and strategy. Every chapter is totally updated and seven new chapters have been added on vital business topics Includes case studies and interactive web-based examples Whether you own your own small business or work in a major corporate office, The Portable MBA gives you the comprehensive information and rich understanding of the business world that you need.

The Fast Forward MBA Pocket Reference

Author : Paul A. Argenti
Publisher : John Wiley & Sons
ISBN 13 : 0471244198
Total Pages : 370 pages
Book Rating : 4.4/5 (712 download)

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Book Synopsis The Fast Forward MBA Pocket Reference by : Paul A. Argenti

Download or read book The Fast Forward MBA Pocket Reference written by Paul A. Argenti and published by John Wiley & Sons. This book was released on 2002-10-16 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fast Forward MBA Pocket Reference Second Edition - more comprehensive and convenient than ever! When the success of your business hangs in the balance, you need reliable, authoritative information immediately. You need a resource that covers all the corporate bases-communications, management, economics, strategy, accounting, finance, marketing, and more. You need The Fast Forward MBA Pocket Reference, Second Edition. Packed with information designed to serve all your business needs, this handy, highly readable book is the ultimate companion for those moments when you need to put your finger on the right advice at the right time-now. This updated and revised Second Edition offers clear, concise coverage of the complete range of essential business topics in a handy format. You'll find all the latest cutting-edge ideas, including new developments in technology, strategy, and branding, as well as key terms, tools, and topics in short, lively entries that give you all the information you need. The Portable MBA The Fast Forward MBA-- the compact business companion you'll use every day! * Keep up with the newest ideas in business * Brush up on the basics you can't do without * Find direct, practical answers to complicated problems

The Portable MBA in Marketing

Author : Alexander Hiam
Publisher :
ISBN 13 :
Total Pages : 488 pages
Book Rating : 4.4/5 (91 download)

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Book Synopsis The Portable MBA in Marketing by : Alexander Hiam

Download or read book The Portable MBA in Marketing written by Alexander Hiam and published by . This book was released on 1992-04-16 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes market research, sales forecasting, product development, and pricing.

The Portable Mba

Author : Bruner
Publisher : Wiley
ISBN 13 : 9780471430483
Total Pages : pages
Book Rating : 4.4/5 (34 download)

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Book Synopsis The Portable Mba by : Bruner

Download or read book The Portable Mba written by Bruner and published by Wiley. This book was released on 2003-04-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Portable MBA

Author : Robert F. Bruner
Publisher : John Wiley & Sons
ISBN 13 : 9780471222842
Total Pages : 366 pages
Book Rating : 4.2/5 (228 download)

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Book Synopsis The Portable MBA by : Robert F. Bruner

Download or read book The Portable MBA written by Robert F. Bruner and published by John Wiley & Sons. This book was released on 2003-02-07 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Table of contents

The Portable MBA in Entrepreneurship

Author : William D. Bygrave
Publisher : Wiley
ISBN 13 : 9780471160786
Total Pages : 534 pages
Book Rating : 4.1/5 (67 download)

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Book Synopsis The Portable MBA in Entrepreneurship by : William D. Bygrave

Download or read book The Portable MBA in Entrepreneurship written by William D. Bygrave and published by Wiley. This book was released on 1997-02-27 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your golden opportunity to get a state-of-the-art education in entrepreneurship in your spare time and at a tiny fraction of the cost of an MBA program . . . . . . From an all-star team that includes: William D. Bygrave, Babson College . . . Jeffry Timmons, Harvard University and Babson College . . . Karl Vesper, University of Washington . . . Gerry Hills, University of Illinois, Chicago . . . Robert Ronstadt, Pepperdine University . . . David E. Gumpert, David Gumpert Communications . . . William Wetzel, University of New Hampshire . . . Joel Shulman, Babson College . . . Elizabeth Gatewood, University of Houston . . . Richard Mandel, Babson College . . . Joseph Iandiorio, Iandiorio & Teska . . . Steve Spinelli, Babson College . . . J. William Petty, Baylor University . . . Bruce Kirchhoff, New Jersey Institute of Technology . . . Julian Lange, Babson College. "Bygrave has assembled a thoughtful and highly usable volume. The fundamentals are all here . . . from how to recognize entrepreneurial opportunity to the development of successful business plans and financial arrangements. This book will be on the desk of every aspiring entrepreneur who wants a ready reference with a wealth of information equal to his dreams of entrepreneurial success." —Alfred E. Osborne, Jr. Director, Entrepreneurial Studies Center "Bygrave's book includes all the right stuff: the right topics, the right applications, and the right concepts for the MBA student seriously interested in entrepreneurship or providing goods and services to the growth segment of the business world." — Donald L. Sexton, William H. Davis Chair of American Free Enterprise System, Ohio State University "This book is a 'keeper.' The entrepreneur will be referring to it through the startup process and long afterward. This will be the bible for those who want to create and grow their own ventures." —Frank Hoy Dean, College of Business Administration, University of Texas, El Paso With the global marketplace now a reality, entrepreneurs and small businesses are seizing opportunities at a rate never before equaled. New markets emerge almost daily, offering boundless potential to those with the vision to see them, the courage to pursue them, and the persistence to capture them. But a keen eye, a strong heart, and a tenacious temperament do not guarantee success in this swirling maelstrom of competition. You'll also need a generous supply of the most precious commodity in the global marketplace—knowledge. The Portable MBA in Entrepreneurship, Second Edition equips real-world entrepreneurs with the same state-of-the-art business knowledge and information taught to MBA candidates in top business schools. William Bygrave has reassembled his all-star team of professors, consultants, and entrepreneurs to expand and update this bestseller. Every chapter is brought into step with the times through a host of new case studies and examples, and the changing legal, tax, and regulatory climates for small businesses and entrepreneurs are examined and explained as well. New and updated topics covered in this indispensable Second Edition include: Using the Internet as both a source of opportunities and a resource for generating additional revenues Discovering the perfect business opportunity Creating a business plan Financing a business with venture capital or debt financing Managing for growth Protecting intellectual property Harvesting your business Amazingly, while The Portable MBA in Entrepreneurship, Second Edition brings you the collective wisdom of some of the top guns in the academic and business worlds, you don't need an academic background to understand it. Featuring solid, substantive information written in a clear and engaging style, this book is your golden opportunity to get a five-star education in entrepreneurship at a take-out price. Also available, The Portable MBA in Entrepreneurship Case Studies. The Portable MBA Series The Portable MBA, with over 150,000 copies sold, continues to provide instant "MBA literacy" to managers, professionals, and business owners. Now, with the Portable MBA Series, Wiley takes this idea one step further by providing readers with a continuing business education. These titles provide comprehensive coverage of the primary business functions taught in MBA programs, as well as focused coverage of today's vital business topics. SERIES TITLES: Core Curriculum The New Portable MBA The Portable MBA in Marketing The Portable MBA in Finance and Accounting The Portable MBA in Management The Portable MBA in Entrepreneurship, Second Edition The Portable MBA in Investment The Portable MBA in Strategy The Portable MBA in Economics Vital Business Topics Real-Time Strategy New Product Development Total Quality Management Psychology for Leaders Market-Driven Management Also Available The Portable MBA Desk Reference The Portable MBA in Entrepreneurship Case Studies

The Portable Mba in Management

Author : Cohen
Publisher : Wiley
ISBN 13 : 9780471431763
Total Pages : pages
Book Rating : 4.4/5 (317 download)

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Book Synopsis The Portable Mba in Management by : Cohen

Download or read book The Portable Mba in Management written by Cohen and published by Wiley. This book was released on 2002-12-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Portable MBA in Entrepreneurship

Author : William D. Bygrave
Publisher : John Wiley & Sons
ISBN 13 : 9780471271543
Total Pages : 520 pages
Book Rating : 4.2/5 (715 download)

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Book Synopsis The Portable MBA in Entrepreneurship by : William D. Bygrave

Download or read book The Portable MBA in Entrepreneurship written by William D. Bygrave and published by John Wiley & Sons. This book was released on 2004 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new and improved edition of the entrepreneur's bible An update of the highly respected bestseller, The Portable MBA in Entrepreneurship, Third Edition covers everything that an entrepreneur needs to know to start and run a venture.

The Portable MBA in Management

Author : Allan R. Cohen
Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 416 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis The Portable MBA in Management by : Allan R. Cohen

Download or read book The Portable MBA in Management written by Allan R. Cohen and published by John Wiley & Sons. This book was released on 2002-08-12 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Insights on management, leadership, and effective organizations, from the experts at the best business schools Skills and strategies for leading any organization to success . . . comprehensive, up-to-date, and better than ever " When the speculative bubble burst in 2000, it exposed a weakness in many firms-too much financial engineering and too little leadership and management. I strongly recommend this book to those managers who want to learn how to run well-managed organizations capable of weathering the inevitable turbulence brought about by intensive competition and rapid changes in markets and technology. In one book, highly regarded experts in the field of management provide you with the essential lessons you will need to succeed as a leader and manager." -Michael Beer, Cahners-Rabb Professor of Business Administration, Emeritus Harvard Business School and author of The Critical Path to Corporate Renewal "For managers to be effective in today's complex world, they need to be learners as well as leaders. In this remarkable volume, a world-class collection of professors provides a curriculum for continuous management learning that combines leading-edge theory with practical advice. Every manager -from supervisor to CEO-should keep this book close at hand." -Ron Ashkenas, Managing Partner, Robert H. Schaffer & Associates and coauthor of The Boundaryless Organization and The GE Work-Out "This latest edition of The Portable MBA in Management continues a tradition of some of our greatest thinkers and teachers making their work highly accessible. The book will be treasured as a valuable reference as well as a great read!" -Len Schlesinger, Chief Operating Officer, The Limited, Inc. From the master teachers and scholars of management, including: David L. Bradford, Stanford University ? Anne Donnellon, Babson College ? Stephen L. Fink, University of New Hampshire ? Charles J. Fombrun, New York University ? Danna Greenberg, Babson College ? Douglas T. Hall, Boston University ? Todd D. Jick, The Center of Executive Development ? Rosabeth Moss Kanter, Harvard Business School ? Roy J. Lewicki, Ohio State University ? Leonard A. Schlesinger, Harvard Business School ? R. Roosevelt Thomas Jr., American Institute for Managing Diversity ? Peter B. Vaill, University of St. Thomas

The Portable MBA in Investment

Author : Peter L. Bernstein
Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 454 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis The Portable MBA in Investment by : Peter L. Bernstein

Download or read book The Portable MBA in Investment written by Peter L. Bernstein and published by John Wiley & Sons. This book was released on 1995-10-13 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling author of Capital Ideas presents a landmark investment book. The Portable MBA in Investment includes in-depth discussions on the nature of today's markets, setting objectives, asset valuation, investment strategies, managing risks, and performance measurement.

The Fast Forward MBA in Business

Author : Virginia O'Brien
Publisher : Wiley
ISBN 13 : 9780471146605
Total Pages : 0 pages
Book Rating : 4.1/5 (466 download)

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Book Synopsis The Fast Forward MBA in Business by : Virginia O'Brien

Download or read book The Fast Forward MBA in Business written by Virginia O'Brien and published by Wiley. This book was released on 1996-04-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate crash course in business From marketing to economics to international business to puzzling intangibles like corporate culture and leadership styles, this compact book launches The Fast Forward MBA series with a rapid fire overview of the basics of business. * What's the difference between a manager and a leader? * What is the lowdown on all of the restructuring and reengineering hype? * How do the numbers from accounting play into overall strategy? * What are the big and small of economics. These are just a few of the timely topics explored here. And in the soon to be signature style of the series, it presents this information in a mix of cases, examples, and quick and concise chapters that make it easy to find answers fast. VIRGINIA O'BRIEN (Marblehead, Massachusetts) is a freelance writer and editor. PAUL A. ARGENTI (Hanover, New Hampshire) is a professor at the Amos Tuck School of Business at Dartmouth University. A regular consultant to Fortune 500 companies, he is the co-author of The Portable MBA Desk Reference.

The Portable MBA in Strategy

Author : Liam Fahey
Publisher : Wiley
ISBN 13 : 9780471436478
Total Pages : pages
Book Rating : 4.4/5 (364 download)

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Book Synopsis The Portable MBA in Strategy by : Liam Fahey

Download or read book The Portable MBA in Strategy written by Liam Fahey and published by Wiley. This book was released on 2001-03-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Portable MBA in Project Management

Author : Eric Verzuh
Publisher : John Wiley & Sons
ISBN 13 : 0471448605
Total Pages : 456 pages
Book Rating : 4.4/5 (714 download)

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Book Synopsis The Portable MBA in Project Management by : Eric Verzuh

Download or read book The Portable MBA in Project Management written by Eric Verzuh and published by John Wiley & Sons. This book was released on 2003-07-21 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dies ist der Nachfolgetitel des erfolgreichen "The Fast Forward MBA in Project Management", von dem bislang über 70.000 Exemplare verkauft wurden. "The Portable MBA in Project Management" diskutiert die aktuellsten Themen im Projektmanagement und enthält Beiträge von allen führenden Autoritäten auf diesem Gebiet. Die Beiträge dieser Experten verknüpfen wichtige Ideen mit Originalmaterial und decken alle Trends, alle Themen und alle Aspekte des modernen Projektmanagement ab. Autor Eric Verzuh präsentiert eine Vielzahl von erprobten Techniken für das Managen einzelner Projekte und projektbasierter Unternehmen. Hier erfahren Projektmanager, wie sie die Kraft einzelner Projekterfolge miteinander verbinden können, um das Unternehmen so zu einem höheren Maß an Produktivität und Reaktionsfreudigkeit im Kundenkontakt anzuspornen. "The Portable MBA in Project Management" - der umfassende Ratgeber für erfolgreiches Projektmanagement und ein Muss für jeden ambitionierten Projektmanager. Eric Verzuh ist als Consultant für führende internationale Unternehmen tätig, darunter u.a. Adobe, Boeing, GE und Nordstrom.

The Portable MBA in Strategy

Author : Liam Fahey
Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 440 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis The Portable MBA in Strategy by : Liam Fahey

Download or read book The Portable MBA in Strategy written by Liam Fahey and published by John Wiley & Sons. This book was released on 2001 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over 525,000 Copies of the Portable MBA Series Sold Learn the best new ideas in BUSINESS STRATEGY from the brightest lights in the field This Second Edition of the phenomenally successful Portable MBA in Strategy brings you the latest developments in strategic thought, analysis, and implementation from an all-star team of teachers, authors, and consultants. Harvard's Michael E. Porter shows you how to enhance competitive advantage through a global strategy. C. K. Prahalad explains how to create and leverage core competencies-a strategy that has led many organizations to overwhelming success. Jeffrey Sampler of the London Business School demonstrates how the Internet and the rapidly evolving e-business economy challenge many of our fundamental ideas about strategy. H. Kurt Christensen and Anil Gupta map strategy alternatives for the corporate organization and its business units. Irene Duhaime demonstrates the relevance of strategy for small businesses. And John F. Mahon, Barbara Bigelow, and Liam Fahey explore political strategy-the need to manage relationships with the concerned segments of the public, trade associations, governmental agencies, community groups, and other stakeholders. You'll find penetrating insights about strategy-making from David Collis of Yale, George Day of the Wharton School at the University of Pennsylvania, Ellen Hart of Gemini Consulting, and many others. To take advantage of the newest, most innovative, most effective ideas in business strategy from minds that thrive on the cutting edge, start reading The Portable MBA in Strategy, Second Edition today.

The Portable MBA in Entrepreneurship Case Studies

Author : William D. Bygrave
Publisher : John Wiley & Sons
ISBN 13 : 9780471182290
Total Pages : 340 pages
Book Rating : 4.1/5 (822 download)

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Book Synopsis The Portable MBA in Entrepreneurship Case Studies by : William D. Bygrave

Download or read book The Portable MBA in Entrepreneurship Case Studies written by William D. Bygrave and published by John Wiley & Sons. This book was released on 1997-06-23 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Der Traum vom eigenen Unternehmen - wie kann man ihn verwirklichen? Anhand zahlreicher Fallstudien zeigt dieses Lehrbuch, wie man Anfangsschwierigkeiten meistert, ein Geschäftskonzept entwickelt und den Geschäftsverlauf analysiert.