The One-Percent Edge

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Author :
Publisher : AMACOM
ISBN 13 : 0814438814
Total Pages : 267 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis The One-Percent Edge by : Susan Solovic

Download or read book The One-Percent Edge written by Susan Solovic and published by AMACOM. This book was released on 2018-02-22 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: The answer to remaining competitive and keeping steady growth for your business is not ground-breaking, business-altering innovations, but by simply making one tweak at a time. You are in the business of staying competitive--seeing solid profits, building a strong brand, and keeping steady customers who return again and again. But the market is constantly changing, and competition is fierce. How do you not only keep from losing ground but manage to remain a step ahead? Is a complete overhaul and rebranding every few years necessary to make sure your footprint is still making its mark, reminding consumers of your presence? In The One-Percent Edge, you will learn how to: put energy into profitable areas and trim dead weight, raise prices by selling value instead of things, access new markets by adapting products or services, turn customers into brand ambassadors, and many other subtle yet highly effective strategies for affecting profitable changes to your business. By making incremental adjustments to every aspect of the business--marketing, customer service, finances, products, people--then repeating the process, you will find yourself constantly fixing weaknesses and spotting opportunities for growth. Pull ahead of the pack by constantly evolving, one tweak at a time.

The Emigrant Edge

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1501169270
Total Pages : 320 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis The Emigrant Edge by : Brian Buffini

Download or read book The Emigrant Edge written by Brian Buffini and published by Simon and Schuster. This book was released on 2017-08 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Brian Buffini, an Irish immigrant who went from rags to riches, shares his strategies for anyone who wants to achieve the American dream. Born and raised in Dublin, Ireland, Brian Buffini immigrated to San Diego, California at the age of nineteen with only ninety-two dollars in his pocket. Since then, he has become a classic American rags-to-riches story. After discovering real estate, he quickly became one of the nation's top real estate moguls and founder of the largest business training company, Buffini & Co., in North America. But Brian isn't alone in his success: immigrants compose thirteen percent of the American population and are responsible for a quarter of all new businesses. In fact, Forbes magazine boasts that immigrants dominate most of the Forbes 400 list. So what are the secrets? In The Emigrant Edge, Brian shares seven characteristics that he and other successful immigrants have in common that can help anyone reach a higher level of achievement, no matter their vocation. He then challenges readers to leave the comfort of their current work conditions to apply these secrets and achieve the success of their dreams"--

The Slight Edge

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Author :
Publisher : Greenleaf Book Group
ISBN 13 : 1626340463
Total Pages : 297 pages
Book Rating : 4.6/5 (263 download)

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Book Synopsis The Slight Edge by : Jeff Olson

Download or read book The Slight Edge written by Jeff Olson and published by Greenleaf Book Group. This book was released on 2013-11-04 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turning Simple Disciplines into Massive Success & Happiness

10% Happier

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Publisher : Harper Collins
ISBN 13 : 006226544X
Total Pages : 261 pages
Book Rating : 4.0/5 (622 download)

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Book Synopsis 10% Happier by : Dan Harris

Download or read book 10% Happier written by Dan Harris and published by Harper Collins. This book was released on 2014-03-11 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 New York Times Bestseller REVISED WITH NEW MATIERAL Winner of the 2014 Living Now Book Award for Inspirational Memoir "An enormously smart, clear-eyed, brave-hearted, and quite personal look at the benefits of meditation." —Elizabeth Gilbert Nightline anchor Dan Harrisembarks on an unexpected, hilarious, and deeply skeptical odyssey through the strange worlds of spirituality and self-help, and discovers a way to get happier that is truly achievable. After having a nationally televised panic attack, Dan Harris knew he had to make some changes. A lifelong nonbeliever, he found himself on a bizarre adventure involving a disgraced pastor, a mysterious self-help guru, and a gaggle of brain scientists. Eventually, Harris realized that the source of his problems was the very thing he always thought was his greatest asset: the incessant, insatiable voice in his head, which had propelled him through the ranks of a hypercompetitive business, but had also led him to make the profoundly stupid decisions that provoked his on-air freak-out. Finally, Harris stumbled upon an effective way to rein in that voice, something he always assumed to be either impossible or useless: meditation, a tool that research suggests can do everything from lower your blood pressure to essentially rewire your brain. 10% Happier takes readers on a ride from the outer reaches of neuroscience to the inner sanctum of network news to the bizarre fringes of America’s spiritual scene, and leaves them with a takeaway that could actually change their lives.

Edge Strategy

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1633690164
Total Pages : 225 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Edge Strategy by : Alan Lewis

Download or read book Edge Strategy written by Alan Lewis and published by Harvard Business Review Press. This book was released on 2015-12-29 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you missing opportunities for growth that are right in front of you? In today’s volatile economic environment, filled with uncertainty and sudden change, the forces pushing you to stay focused on the core business are extremely powerful. Profiting from the core is crucial, but the danger is that overfocus on the core can blind companies. Scanning the horizon for new markets and new products can also be tempting, but risky. Fixating too much on either strategy can cause you to miss the substantial opportunities for growth that are often hidden in plain sight, at the edge of the core business. In this insightful yet practical book, strategy experts Alan Lewis and Dan McKone articulate a mindset that helps leaders recognize and capitalize on these opportunities. The Edge Strategy framework challenges how the boundaries of your existing products and services map to your customers’ views of the world and then provides three different lenses through which you can see and leverage value: • Product edge. How to capture incremental profits and other benefits by slightly altering the elements and composition of a core offering • Journey edge. How to create and capture extra value by adjusting your role in supporting the customer’s journey to and through your offering • Enterprise edge. How to unlock additional value from resources and capabilities that support your core offering by applying them in a different context, for a different offering or different set of customers With engaging examples across many industries, Lewis and McKone coach you on how to identify and assess each of the different “edges” and then provide concrete insights and advice on applying edge strategy and tactics to use in specific business contexts. The book concludes with a ten-step process to help executives and managers find and leverage the edges in their own companies. Edge Strategy is the concise, hands-on guide for growing your business by getting more yield from assets already in place, relationships already established, and investments already made.

Competing on the Edge

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Author :
Publisher : Harvard Business Press
ISBN 13 : 9780875847542
Total Pages : 322 pages
Book Rating : 4.8/5 (475 download)

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Book Synopsis Competing on the Edge by : Shona L. Brown

Download or read book Competing on the Edge written by Shona L. Brown and published by Harvard Business Press. This book was released on 1998 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: In their startling new book, authors Brown and Eisenhardt contend that to prosper in today's fiercely competitive business environments, a new paradigm--competing on the edge--must be implemented as a new survival strategy. This book focuses on specific management dilemmas and illustrates solutions that work when the name of the game is change.

I Left My Homework in the Hamptons

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Author :
Publisher : Harlequin
ISBN 13 : 0369703154
Total Pages : 219 pages
Book Rating : 4.3/5 (697 download)

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Book Synopsis I Left My Homework in the Hamptons by : Blythe Grossberg

Download or read book I Left My Homework in the Hamptons written by Blythe Grossberg and published by Harlequin. This book was released on 2021-08-17 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: A captivating memoir about tutoring for Manhattan’s elite, revealing how a life of extreme wealth both helps and harms the children of the one percent. Ben orders daily room service while living in a five-star hotel. Olivia collects luxury brand sneakers worn by celebrities. Dakota jets off to Rome when she needs to avoid drama at school. Welcome to the inner circle of New York’s richest families, where academia is an obsession, wealth does nothing to soothe status anxiety and parents will try just about anything to gain a competitive edge in the college admissions rat race. When Blythe Grossberg first started as a tutor and learning specialist, she had no idea what awaited her inside the high-end apartments of Fifth Avenue. Children are expected to be as efficient and driven as CEOs, starting their days with 5:00 a.m. squash practice and ending them with late-night tutoring sessions. Meanwhile, their powerful parents will do anything to secure one of the precious few spots at the Ivy Leagues, whatever the cost to them or their kids. Through stories of the children she tutors that are both funny and shocking, Grossberg shows us the privileged world of America’s wealthiest families and the systems in place that help them stay on top.

It's Your Biz

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Author :
Publisher : AMACOM/American Management Association
ISBN 13 : 0814416713
Total Pages : 240 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis It's Your Biz by : Susan Wilson Solovic

Download or read book It's Your Biz written by Susan Wilson Solovic and published by AMACOM/American Management Association. This book was released on 2012 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making sound investments is tough enough without having to worry about unscrupulous financial advisers and outright frauds. But recently strengthened laws aren't enough to stop the "professionals" intent on profiting from--or just plain stealing--your money. As an Enforcement Branch Chief at the Securities and Exchange Commission, Pat Huddleston witnessed countless people lose their life savings to reckless stockbrokers and fraudulent schemes. Now an SEC-recommended Receiver andCEO of a securities and investment fraud investigation agency, Huddleston has intimate knowledge of how scam artists and bad brokers operate. In The Vigilant Investor, he explains WHY we fall for investment scams, HOW con artists play on our emotions, and WHAT we can do to protect ourselves from predators. With its unique look into the science of financial decision making, the book blows up the popular myths and simplistic "do's and don'ts" of investing while sharing techniques anyone can use to perform due diligence even better than the "experts." With gripping stories of actual cases, Huddleston sheds light on the dark corners of the investment industry and teaches investors and professionals alike how to spot fraud and guard themselves against financial catastrophe.

The Sum of Us

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Author :
Publisher : One World
ISBN 13 : 0525509577
Total Pages : 450 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis The Sum of Us by : Heather McGhee

Download or read book The Sum of Us written by Heather McGhee and published by One World. This book was released on 2021-02-16 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • LONGLISTED FOR THE NATIONAL BOOK AWARD • One of today’s most insightful and influential thinkers offers a powerful exploration of inequality and the lesson that generations of Americans have failed to learn: Racism has a cost for everyone—not just for people of color. WINNER OF THE PORCHLIGHT BUSINESS BOOK AWARD • ONE OF THE BEST BOOKS OF THE YEAR: Time, The Washington Post, St. Louis Post-Dispatch, Ms. magazine, BookRiot, Library Journal “This is the book I’ve been waiting for.”—Ibram X. Kendi, #1 New York Times bestselling author of How to Be an Antiracist Look for the author’s new podcast, The Sum of Us, based on this book! Heather McGhee’s specialty is the American economy—and the mystery of why it so often fails the American public. From the financial crisis of 2008 to rising student debt to collapsing public infrastructure, she found a root problem: racism in our politics and policymaking. But not just in the most obvious indignities for people of color. Racism has costs for white people, too. It is the common denominator of our most vexing public problems, the core dysfunction of our democracy and constitutive of the spiritual and moral crises that grip us all. But how did this happen? And is there a way out? McGhee embarks on a deeply personal journey across the country from Maine to Mississippi to California, tallying what we lose when we buy into the zero-sum paradigm—the idea that progress for some of us must come at the expense of others. Along the way, she meets white people who confide in her about losing their homes, their dreams, and their shot at better jobs to the toxic mix of American racism and greed. This is the story of how public goods in this country—from parks and pools to functioning schools—have become private luxuries; of how unions collapsed, wages stagnated, and inequality increased; and of how this country, unique among the world’s advanced economies, has thwarted universal healthcare. But in unlikely places of worship and work, McGhee finds proof of what she calls the Solidarity Dividend: the benefits we gain when people come together across race to accomplish what we simply can’t do on our own. The Sum of Us is not only a brilliant analysis of how we arrived here but also a heartfelt message, delivered with startling empathy, from a black woman to a multiracial America. It leaves us with a new vision for a future in which we finally realize that life can be more than a zero-sum game. LONGLISTED FOR THE ANDREW CARNEGIE MEDAL

Lessons from the Edge

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Author :
Publisher : HarperCollins
ISBN 13 : 0358457599
Total Pages : 623 pages
Book Rating : 4.3/5 (584 download)

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Book Synopsis Lessons from the Edge by : Marie Yovanovitch

Download or read book Lessons from the Edge written by Marie Yovanovitch and published by HarperCollins. This book was released on 2022-03-15 with total page 623 pages. Available in PDF, EPUB and Kindle. Book excerpt: INSTANT NEW YORK TIMES BESTSELLER | An inspiring and urgent memoir by the former U.S. ambassador to Ukraine—a pioneering diplomat who spent her career advancing democracy in the post-Soviet world, and who electrified the nation by speaking truth to power during the first impeachment of President Trump. By the time she became U.S. Ambassador to Ukraine, Marie Yovanovitch had seen her share of corruption, instability, and tragedy in developing countries. But it came as a shock when, in early 2019, she was recalled from her post after a smear campaign by President Trump’s personal attorney and his associates—men operating outside of normal governmental channels, and apparently motivated by personal gain. Her courageous participation in the subsequent impeachment inquiry earned Yovanovitch the nation’s respect, and her dignified response to the president’s attacks won our hearts. She has reclaimed her own narrative, first with her lauded congressional testimony, and now with this memoir. A child of parents who survived Soviet and Nazi terror, Yovanovitch’s life and work have taught her the preciousness of democracy as well as the dangers of corruption. Lessons from the Edge follows the arc of her career as she develops into the person we came to know during the impeachment proceedings. “A brilliant, engaging, and inspiring memoir from one of America’s wisest and most courageous diplomats—essential reading for current policymakers, aspiring public servants, and anyone who cares about America’s role in the world.”—Madeleine K. Albright “At turns moving and gripping and always inspiring … a powerful testament to a uniquely American life well-lived and a remarkable career of dedicated public service at the highest levels of government.”—Fiona Hill, New York Times best-selling author of There Is Nothing for You Here: Finding Opportunity in the Twenty-First Century

High Performance Habits

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Author :
Publisher : Hay House, Inc
ISBN 13 : 1401952852
Total Pages : 401 pages
Book Rating : 4.4/5 (19 download)

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Book Synopsis High Performance Habits by : Brendon Burchard

Download or read book High Performance Habits written by Brendon Burchard and published by Hay House, Inc. This book was released on 2017-09-19 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: THESE HABITS WILL MAKE YOU EXTRAORDINARY. Twenty years ago, author Brendon Burchard became obsessed with answering three questions: 1. Why do some individuals and teams succeed more quickly than others and sustain that success over the long term? 2. Of those who pull it off, why are some miserable and others consistently happy on their journey? 3. What motivates people to reach for higher levels of success in the first place, and what practices help them improve the most After extensive original research and a decade as the world’s leading high performance coach, Burchard found the answers. It turns out that just six deliberate habits give you the edge. Anyone can practice these habits and, when they do, extraordinary things happen in their lives, relationships, and careers. Which habits can help you achieve long-term success and vibrant well-being no matter your age, career, strengths, or personality? To become a high performer, you must seek clarity, generate energy, raise necessity, increase productivity, develop influence, and demonstrate courage. The art and science of how to do all this is what this book is about. Whether you want to get more done, lead others better, develop skill faster, or dramatically increase your sense of joy and confidence, the habits in this book will help you achieve it faster. Each of the six habits is illustrated by powerful vignettes, cutting-edge science, thought-provoking exercises, and real-world daily practices you can implement right now. If you’ve ever wanted a science-backed, heart-centered plan to living a better quality of life, it’s in your hands. Best of all, you can measure your progress. A link to a free professional assessment is included in the book.

Edge City

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Author :
Publisher : Anchor
ISBN 13 : 0307801942
Total Pages : 575 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis Edge City by : Joel Garreau

Download or read book Edge City written by Joel Garreau and published by Anchor. This book was released on 2011-07-27 with total page 575 pages. Available in PDF, EPUB and Kindle. Book excerpt: First there was downtown. Then there were suburbs. Then there were malls. Then Americans launched the most sweeping change in 100 years in how they live, work, and play. The Edge City.

Programmed Inequality

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Author :
Publisher : MIT Press
ISBN 13 : 0262535181
Total Pages : 354 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis Programmed Inequality by : Mar Hicks

Download or read book Programmed Inequality written by Mar Hicks and published by MIT Press. This book was released on 2018-02-23 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: This “sobering tale of the real consequences of gender bias” explores how Britain lost its early dominance in computing by systematically discriminating against its most qualified workers: women (Harvard Magazine) In 1944, Britain led the world in electronic computing. By 1974, the British computer industry was all but extinct. What happened in the intervening thirty years holds lessons for all postindustrial superpowers. As Britain struggled to use technology to retain its global power, the nation’s inability to manage its technical labor force hobbled its transition into the information age. In Programmed Inequality, Mar Hicks explores the story of labor feminization and gendered technocracy that undercut British efforts to computerize. That failure sprang from the government’s systematic neglect of its largest trained technical workforce simply because they were women. Women were a hidden engine of growth in high technology from World War II to the 1960s. As computing experienced a gender flip, becoming male-identified in the 1960s and 1970s, labor problems grew into structural ones and gender discrimination caused the nation’s largest computer user—the civil service and sprawling public sector—to make decisions that were disastrous for the British computer industry and the nation as a whole. Drawing on recently opened government files, personal interviews, and the archives of major British computer companies, Programmed Inequality takes aim at the fiction of technological meritocracy. Hicks explains why, even today, possessing technical skill is not enough to ensure that women will rise to the top in science and technology fields. Programmed Inequality shows how the disappearance of women from the field had grave macroeconomic consequences for Britain, and why the United States risks repeating those errors in the twenty-first century.

Capitalism on Edge

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Author :
Publisher : Columbia University Press
ISBN 13 : 0231530609
Total Pages : 130 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis Capitalism on Edge by : Albena Azmanova

Download or read book Capitalism on Edge written by Albena Azmanova and published by Columbia University Press. This book was released on 2020-01-14 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: The wake of the financial crisis has inspired hopes for dramatic change and stirred visions of capitalism’s terminal collapse. Yet capitalism is not on its deathbed, utopia is not in our future, and revolution is not in the cards. In Capitalism on Edge, Albena Azmanova demonstrates that radical progressive change is still attainable, but it must come from an unexpected direction. Azmanova’s new critique of capitalism focuses on the competitive pursuit of profit rather than on forms of ownership and patterns of wealth distribution. She contends that neoliberal capitalism has mutated into a new form—precarity capitalism—marked by the emergence of a precarious multitude. Widespread economic insecurity ails the 99 percent across differences in income, education, and professional occupation; it is the underlying cause of such diverse hardships as work-related stress and chronic unemployment. In response, Azmanova calls for forging a broad alliance of strange bedfellows whose discontent would challenge not only capitalism’s unfair outcomes but also the drive for profit at its core. To achieve this synthesis, progressive forces need to go beyond the old ideological certitudes of, on the left, fighting inequality and, on the right, increasing competition. Azmanova details reforms that would enable a dramatic transformation of the current system without a revolutionary break. An iconoclastic critique of left orthodoxy, Capitalism on Edge confronts the intellectual and political impasses of our time to discern a new path of emancipation.

The Four

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Author :
Publisher : Penguin
ISBN 13 : 0735213666
Total Pages : 320 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis The Four by : Scott Galloway

Download or read book The Four written by Scott Galloway and published by Penguin. This book was released on 2017-10-03 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER USA TODAY BESTSELLER Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these compa­nies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they’re almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world’s first trillion-dollar company, can anyone chal­lenge them? In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can apply the lessons of their ascent to your own business or career. Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

Celebrity

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1509511431
Total Pages : 216 pages
Book Rating : 4.5/5 (95 download)

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Book Synopsis Celebrity by : Milly Williamson

Download or read book Celebrity written by Milly Williamson and published by John Wiley & Sons. This book was released on 2016-10-18 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is a truism to suggest that celebrity pervades all areas of life today. The growth and expansion of celebrity culture in recent years has been accompanied by an explosion of studies of the social function of celebrity and investigations into the fascination of specific celebrities. And yet fundamental questions about what the system of celebrity means for our society have yet to be resolved: Is celebrity a democratization of fame or a powerful hierarchy built on exclusion? Is celebrity created through public demand or is it manufactured? Is the growth of celebrity a harmful dumbing down of culture or an expansion of the public sphere? Why has celebrity come to have such prominence in today’s expanding media? Milly Williamson unpacks these questions for students and researchers alike, re-examining some of the accepted explanations for celebrity culture. The book questions assumptions about the inevitability of the growth of celebrity culture, instead explaining how environments were created in which celebrity output flourished. It provides a compelling new history of the development of celebrity (both long-term and recent) which highlights the relationship between the economic function of celebrity in various media and entertainment industries and its changing social meanings and patterns of consumption.

The Marketing Edge for Filmmakers: Developing a Marketing Mindset from Concept to Release

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Author :
Publisher : Routledge
ISBN 13 : 1351613448
Total Pages : 308 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis The Marketing Edge for Filmmakers: Developing a Marketing Mindset from Concept to Release by : Russell Schwartz

Download or read book The Marketing Edge for Filmmakers: Developing a Marketing Mindset from Concept to Release written by Russell Schwartz and published by Routledge. This book was released on 2019-08-08 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for working and aspiring filmmakers, directors, producers and screenwriters, The Marketing Edge for Filmmakers walks through every stage of the marketing process - from concept to post-production - and illustrates how creative decisions at each stage will impact the marketability of a film. In this book, marketing experts Schwartz and MacDonald welcome you behind the curtain into the inner workings of Marketing department at both the studios and independents. They also track films of different budgets (studio, genre, independent and documentary) through the marketing process, examining how each discipline will approach your film. Featuring interviews with both marketers and filmmakers throughout, an extensive glossary and end-of-chapter exercises, The Marketing Edge for Filmmakers offers a unique introduction to film marketing and a practical guide for understanding the impact of marketing on your film.