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Author : Randy Olson
Publisher :
ISBN 13 : 9781005799090
Total Pages : 0 pages
Book Rating : 4.7/5 (99 download)
Download or read book Narrative Gym: Introducing the ABT Framework For Messaging and Communication written by Randy Olson and published by . This book was released on 1900 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Randy Olson
Publisher :
ISBN 13 :
Total Pages : 106 pages
Book Rating : 4.5/5 (51 download)
Download or read book The Narrative Gym written by Randy Olson and published by . This book was released on 2020-11-11 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Narrative Gym by Dr. Randy Olson presents a new model for messaging and communication. It's a short, practical guide to the ABT Framework (And, But, Therefore) which needs to be on the desk of everyone crafting a message, essay, strategy, novel, campaign, proposal, presentation, screenplay, argument, joke, ballad, report ... pretty much all communication.There is no other book on the ABT Framework. There is no other analytical model for narrative structure like the ABT Framework. This is a new and unique resource. The ABT seems like something from elementary school and at its core is as old as the ancient Greeks, but the formulation only began less than a decade ago.The original insights for this communication model come from Hollywood screenwriting. The importance of the three words (And, But, Therefore) began with legendary screenwriting instructor Frank Daniel of the U.S.C. School of Cinematic Arts who in a 1986 speech first talked of replacing the word "and" with either "but" or "therefore" to strengthen the narrative content of a text. This was propagated by his students, then articulated by the co-creators of the animated series, "South Park," in a 2011 documentary. Randy Olson formulated the ABT Narrative Template ("___ AND ___ BUT ___ THEREFORE ___") in his 2013 TEDMED Talk, and his 2015 book, "Houston, We Have A Narrative." It is at the heart of how humans have communicated for thousands of years. You can see it in the Gettysburg Address, nursery rhymes, argumentation, comic structure, myths, the billion-viewed "Call Me Maybe" song from Carlie Rae Jepsen, the 1600's poem "To His Coy Mistress," blockbuster movies - on and on. It's at the core of everything memorable because it is narrative itself. The bottom line is: You've got something to say AND you know it's important, BUT you're having trouble boiling it down to its powerful and essential core, THEREFORE you need the ABT Framework. "The Narrative Gym is the definitive communications tool for the Information Society." - Michael Strauss, Former head of the Office of Science Quality Review, U.S.D.A.
Author : Olson Randy (author)
Publisher :
ISBN 13 : 9781005486402
Total Pages : 0 pages
Book Rating : 4.4/5 (864 download)
Download or read book Narrative Gym for Business written by Olson Randy (author) and published by . This book was released on 1901 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : A. Archakis
Publisher : Springer
ISBN 13 : 1137264993
Total Pages : 216 pages
Book Rating : 4.1/5 (372 download)
Download or read book The Narrative Construction of Identities in Critical Education written by A. Archakis and published by Springer. This book was released on 2012-11-13 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on approaches from discourse analysis and sociolinguistics, this study proposes an analytical model focusing on the linguistic and discursive means narrators use to construct a variety of identities in everyday stories. This model is further exploited in language teaching to cultivate students' cultural sensitivity and critical literacy.
Author : Laura Beres
Publisher : Macmillan
ISBN 13 : 1137005475
Total Pages : 207 pages
Book Rating : 4.1/5 (37 download)
Download or read book The Narrative Practitioner written by Laura Beres and published by Macmillan. This book was released on 2014-07-04 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a clear and succinct introduction to narrative theory and practice across all professions. It not only describes the basic principles and methods in narrative therapy, but it also provides a genuine bridge from theory to practice, making it the perfect tool for students and practitioners alike.
Author : Jim James
Publisher : John Wiley & Sons
ISBN 13 : 1394195346
Total Pages : 373 pages
Book Rating : 4.3/5 (941 download)
Download or read book The UnNoticed Entrepreneur, Book 2 written by Jim James and published by John Wiley & Sons. This book was released on 2024-04-22 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE UNNOTICED ENTREPRENEUR THE VISIBILITY TOOLBOX: ESSENTIAL TOOLS FOR GETTING NOTICED If you don’t want to waste any more money on marketing guru’s, this book is for you. Stacked with 50 real-world case studies, entrepreneurs explain in their words how they are getting noticed. Each article is concise, short, and can be read stand alone or taken as a holistic approach. Discover the mindset, tools and techniques that business owners are using to: Craft stories that resonate emotionally with customers. Maintain genuine connections, even as they scale. Create engaging content to drive lead generation. Amplify their message with easy-to-use tech. Communicate with their teams. Includes special insights on podcasting, AI, and measurement. This is the book that the guru’s don’t want you to read. The UnNoticed Entrepreneur is the marketing toolbox that you need.
Author : Inger Mewburn
Publisher : Taylor & Francis
ISBN 13 : 1000841936
Total Pages : 162 pages
Book Rating : 4.0/5 (8 download)
Download or read book Be Visible Or Vanish written by Inger Mewburn and published by Taylor & Francis. This book was released on 2023-05-09 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world of the academic researcher is changing; it used to be enough to work hard, do your research and get your results published. Not so these days. Universities now expect researchers to share their work with the world, as widely as possible. ‘Publish or perish’ has been replaced by a new mantra, and the pressure is on. In this insightful book, Inger Mewburn and Simon Clews look at some of the most common presentation scenarios that researchers will face when talking about their work. Starting in academia with the deceptively simple art of writing a good email and working through lectures, conference presentations and lightning talks, the book then moves ‘off campus’ and explores talking to the media, making elevator pitches and creating an effective digital presence on social media. Offering detailed looks at 19 different presentation formats, Mewburn and Clews tap into their vast experience in the field to analyse the challenges and opportunities aligned with each case study and to map out the route to success. With a lightness of touch and an often humorous approach, Be Visible Or Vanish: Engage, Influence and Ensure Your Research Has Impact will show you what it takes to achieve that holy grail of modern academia... impact. This text will be invaluable for students, academics and researchers hoping to effectively communicate complex information in a way that can be understood and appreciated by their peers, colleagues and the wider world. The 'Insider Guides to Success in Academia' offers support and practical advice to doctoral students and early-career researchers. Covering the topics that really matter, but which often get overlooked, this indispensable series provides practical and realistic guidance to address many of the needs and challenges of trying to operate, and remain, in academia. These neat pocket guides fill specific and significant gaps in current literature. Each book offers insider perspectives on the often implicit rules of the game -- the things you need to know but usually aren't told by institutional postgraduate support, researcher development units, or supervisors -- and will address a practical topic that is key to career progression. They are essential reading for doctoral students, early-career researchers, supervisors, mentors, or anyone looking to launch or maintain their career in academia.
Author : James Brighton
Publisher : Routledge
ISBN 13 : 1317214110
Total Pages : 221 pages
Book Rating : 4.3/5 (172 download)
Download or read book Gym Bodies written by James Brighton and published by Routledge. This book was released on 2020-10-15 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on empirical research, this fascinating new book explores the embodied experiences of ‘gym goers’ and the fitness cultures that are constructed within gyms and fitness spaces. Gym Bodies offers a personal, interactive, ethnographic account of the multiplicity of contemporary gym practices, spaces and cultures, including bodybuilding, CrossFit and Spinning. It argues that gym bodies are historically constructed, social, sensual, emotional and political; that experience intersects with multiple embodied identities; and that fitness cultures are profoundly important in shaping the body in wider contemporary culture. This is important reading for students, tutors and researchers working in sport and exercise studies, sociology of the body, health studies, leisure, cultural studies, gender and education. It is also a valuable resource for policy makers and practitioners within the fields of sport, leisure, health and education.
Author : Bruce Kirchoff
Publisher : CABI
ISBN 13 : 1789246997
Total Pages : 134 pages
Book Rating : 4.7/5 (892 download)
Download or read book Presenting Science Concisely written by Bruce Kirchoff and published by CABI. This book was released on 2021-10-21 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagine you are a scientist faced with presenting your research clearly and concisely. Where would you go for help? This book provides the answer. It shows how to use story structure to craft clear, credible presentations. In it you will find exercises to help you give both short and long presentations. Elevator pitches, lightning talks, Three Minute Thesis (3MT®), and conference presentations are all covered as are suggestions for longer presentations. Separate chapters address good poster design, how to tailor your talk to an audience, and presentation skills. Throughout the book the focus is on creating surprising, memorable stories. Scientific presentations are true stories about new discoveries. They are surprising because every new discovery changes our understanding of the world, and memorable because they move audiences. With light-hearted illustrations by Jon Wagner this book will appeal to researchers and graduate students in all areas of science, and other disciplines too.
Author : Olson Randy (author)
Publisher :
ISBN 13 : 9781005900939
Total Pages : 0 pages
Book Rating : 4.9/5 (9 download)
Download or read book Narrative Gym for Politics written by Olson Randy (author) and published by . This book was released on 1901 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : J. Andreasson
Publisher : Springer
ISBN 13 : 1137346620
Total Pages : 312 pages
Book Rating : 4.1/5 (373 download)
Download or read book The Global Gym written by J. Andreasson and published by Springer. This book was released on 2014-06-17 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: By participating in the everyday life of fitness professionals, gym-goers and bodybuilders, The Global Gym explores fitness centres as sites of learning. The authors consider how physical, psychological and cultural knowledge about health and the body is incorporated into people's identity in a local and global gym and fitness context.
Author : Russell Redenbaugh
Publisher : Morgan James Publishing
ISBN 13 : 1630477389
Total Pages : 140 pages
Book Rating : 4.6/5 (34 download)
Download or read book Shift the Narrative written by Russell Redenbaugh and published by Morgan James Publishing. This book was released on 2018-08-28 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shift is a blind man’s vision of how he changed his life narrative from the impossible to the economically probable and in the process, moved from welfare to wealth. Blind from the age of 16, Russell Redenbaugh's achievement as a successful investor and economist, a Commissioner on the US Civil Rights Commission serving under three US Presidents and a black belt, three time gold medal jiu-jitsu world champion fighting sighted opponents, prove that if he can, anyone can. Most people think that their circumstances produce their narratives, but Russell shows it is their narratives that produce their circumstances. If you change your story, you change your future. Through a set of actions and behaviors, Russell demonstrates how anyone can "Shift Your Narrative" to produce more of what they care about in their personal life, career and money matters, starting today.
Author : Robin Dreeke
Publisher : BenBella Books
ISBN 13 : 1637745923
Total Pages : 241 pages
Book Rating : 4.6/5 (377 download)
Download or read book Unbreakable Alliances written by Robin Dreeke and published by BenBella Books. This book was released on 2024-10-29 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the former Chief of the FBI Counterintelligence Behavioral Analysis Program comes an authoritative guide on how to unlock the power of alliances, build unbreakable relationships, and achieve unparalleled success in your personal and professional life. The solution to life’s challenges lies in establishing genuine connections with others. Along with anecdotes from his work in business and as an international spy recruiter, Robin Dreeke offers practical strategies for: Building and keeping trust Communicating with impact across diverse communication styles and languages Inspiring others by crafting compelling narratives that leave a lasting impact Resolving conflicts and fostering stronger alliances Understanding and embracing diversity Nurturing and expanding your alliances over time Each chapter includes ten actions to empower you to apply these concepts to your own life and to revolutionize how you approach building alliances and achieve tangible results. Unbreakable Alliances is a masterclass in building strong relationships that will provide you with fresh perspectives, diverse expertise, and a support system to help you overcome even the most daunting obstacles.
Author : Daniel Griffin
Publisher : Bloomsbury Publishing
ISBN 13 : 1472970489
Total Pages : 289 pages
Book Rating : 4.4/5 (729 download)
Download or read book Press Start written by Daniel Griffin and published by Bloomsbury Publishing. This book was released on 2019-11-28 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shortlisted for the 2020 Business Book Awards Do you know someone obsessed with a mobile game like Candy Crush? Have you ever felt a rush when you completed a task... and perhaps another when you crossed it off your to-do list? Or maybe you have that one running-obsessed friend who has to log everything on their fitness app? The fact is, these obsessions and 'highs' affect all of us, and they can be powerful drivers in terms of how we behave. In an increasingly commoditized world, marketers are always looking for new ways to influence or motivate us to be better engaged with their products, services, and brands. This is marketing gamification: the practice of taking the motivational elements of games (like challenges, achievements and teams) and applying them intelligently in real-life situations to improve engagement and performance. With many success stories from the likes of LinkedIn, Delta Airlines, Starbucks, and Duolingo, marketing gamification is already a well-established practice, but many businesses are wary of jumping in without a guide - especially as there have been so many high-profile failures. Written specifically for marketing professionals, Press Start explores the benefits and uses of gamification, and ties together motivational psychology and case studies with popular game mechanics and design principles. More importantly, the book will provide readers with a step-by-step guide for successfully designing their own marketing gamification solutions.
Author : Jack Zipes
Publisher : Routledge
ISBN 13 : 113666162X
Total Pages : 286 pages
Book Rating : 4.1/5 (366 download)
Download or read book Creative Storytelling written by Jack Zipes and published by Routledge. This book was released on 2013-10-11 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jack Zipes has reinvigorated storytelling as a successful and engaging tool for teachers and professional storytellers. Encouraging storytellers, librarians, and schoolteachers to be active in this magical process, Zipes proposes an interactive storytelling that creates and strengthens a sense of community for students, teachers and parents while extolling storytelling as animation, subversion, and self-discovery.
Author : Dindin Solahudin
Publisher : ANU E Press
ISBN 13 : 1921313684
Total Pages : 136 pages
Book Rating : 4.9/5 (213 download)
Download or read book The Workshop for Morality written by Dindin Solahudin and published by ANU E Press. This book was released on 2008-08-01 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This ethnographic study attempts to portray Pesantren Daarut Tauhid in Bandung, Java, in terms of its emergence, its nature and structure, and the role it plays in the reinforcement of Islamic morality in a Muslim community. The initial stages and the foundation of the pesantren are first discussed in order to understand a number of events which were crucial to the emergence of the pesantren. The thesis then examines the nature of the leader and his followers and the structure of interrelationships between them. Next, the practice of Islam at the pesantren is discussed in order to consider its creativity in expressing Islam. Finally, the thesis discusses the ways by which the pesantren reinforces religious morality."--Provided by publisher.
Author : Neil Hillman
Publisher : CRC Press
ISBN 13 : 1000376281
Total Pages : 190 pages
Book Rating : 4.0/5 (3 download)
Download or read book Sound for Moving Pictures written by Neil Hillman and published by CRC Press. This book was released on 2021-04-26 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sound for Moving Pictures presents a new and original sound design theory called the Four Sound Areas framework, offering a conceptual template for constructing, deconstructing and communicating all types of motion picture soundtracks; and a way for academics and practitioners to better understand and utilize the deeper, emotive capabilities available to all filmmakers through the thoughtful use of sound design. The Four Sound Areas framework presents a novel approach to sound design that enables the reader to more fully appreciate audience emotions and audience engagement, and provides a flexible, practical model that will allow professionals to more easily create and communicate soundtracks with greater emotional significance and meaning. Of obvious benefit to sound specialists, as well as motion picture professionals such as film producers, directors and picture editors, Sound for Moving Pictures also provides valuable insight for others interested in the subject; such as those involved with teaching soundtrack analysis, or those researching the wider topics of film studies and screen writing.
