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The Marketing Of Fresh Produce In Tennessee
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Book Synopsis The Marketing of Fresh Produce in Tennessee by : Johnny Jr Hill
Download or read book The Marketing of Fresh Produce in Tennessee written by Johnny Jr Hill and published by . This book was released on 1989 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Locally Grown Produce as a Marketing Strategy by : James Andrew Davis
Download or read book Locally Grown Produce as a Marketing Strategy written by James Andrew Davis and published by . This book was released on 2012 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: State programs promoting their own agricultural products have proliferated in response to increased consumer interest in locally grown foods). Tennessee, for example, currently has two state-funded programs promoting the consumption of Tennessee agricultural products: Pick Tennessee Products (PTP) and Tennessee Farm Fresh (TFF). The goal of this study is to examine the factors affecting producer awareness and participation in these state-sponsored marketing programs. This goal was achieved using survey data gathered from Tennessees fruit and vegetable producers. These results should interest individuals attempting to increase producer awareness and participation in these types of programs. This thesis examines both producer awareness and participation in state-sponsored marketing programs. The first essay of the thesis focuses on factors affecting Tennessee fruit and vegetable producer awareness of TFF and PTP. The second essay examines factors that affect Tennessee fruit and vegetable producer participation in TFF and PTP. The factors affecting producer awareness of Tennessees two state-sponsored marketing programs were evaluated using a bivariate probit' model. Factors used in the analysis included observed producer, farm, and regions characteristics. Findings suggest that producer awareness was associated with education, percentage of income from farming, use of University/Extension publications, attendance at University/Extension education events, and operation location. A bivariate probit model was used to examine the effect of observed producer, farm, and county characteristics on producer participation in TFF and PTP, given awareness of these programs. Results suggest that farmer participation in these programs was associated with size of operation, education, use of Extension resources, and sale of fresh produce.
Book Synopsis State Promotional Programs of Locally Grown Fresh Produce and Consumer Response to Special Displays in Supermarkets by : John R. Brooker
Download or read book State Promotional Programs of Locally Grown Fresh Produce and Consumer Response to Special Displays in Supermarkets written by John R. Brooker and published by . This book was released on 1991 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing Tennessee Fruits and Vegetables by : Robert P. Jenkins
Download or read book Marketing Tennessee Fruits and Vegetables written by Robert P. Jenkins and published by . This book was released on 1985* with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Intensity of Adoption of Direct Marketing Strategies Among Fruit and Vegetable Farmers in Tennessee by : Carey Ann Wolanin
Download or read book Intensity of Adoption of Direct Marketing Strategies Among Fruit and Vegetable Farmers in Tennessee written by Carey Ann Wolanin and published by . This book was released on 2013 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer interest in fresher foods has increased over the past few years and has stimulated the growth of direct-to-consumer outlets. Tennessee currently hosts many types of direct food outlets, including farmer markets, CSAs, roadside stands, and pick-your-own operations. Using data from a 2011 survey of Tennessee fruit and vegetable producers, factors associated with the percentage of sales fruit and vegetable producers make through direct-to-consumer outlets or intensity of adoption of direct-to-consumer marketing strategies are evaluated using fractional logit and logit regressions. Findings suggest that the percentage of sales a producer makes through direct-to-consumer outlets is associated with farmer age, the use of published University/Extension materials about marketing strategies, percentage of income from farming, and the ability to access other market outlets, such as wholesale and retail, through food hub organizations. These results should be of interest to University/Extension personnel and state agencies attempting to increase producer income by promoting direct-to-consumer marketing strategies.
Book Synopsis Computerized Marketing of Fruits and Vegetables in the Tennessee Valley Region by : John R. Brooker
Download or read book Computerized Marketing of Fruits and Vegetables in the Tennessee Valley Region written by John R. Brooker and published by . This book was released on 1985 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Direct Marketing of Produce by : John R. Brooker
Download or read book Direct Marketing of Produce written by John R. Brooker and published by . This book was released on 1977 with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Direct Marketing of Produce by : Charles R. Graves
Download or read book Direct Marketing of Produce written by Charles R. Graves and published by . This book was released on 1976 with total page 920 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Local Food Systems; Concepts, Impacts, and Issues by : Steve Martinez
Download or read book Local Food Systems; Concepts, Impacts, and Issues written by Steve Martinez and published by DIANE Publishing. This book was released on 2010-11 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive overview of local food systems explores alternative definitions of local food, estimates market size and reach, describes the characteristics of local consumers and producers, and examines early indications of the economic and health impacts of local food systems. Defining ¿local¿ based on marketing arrangements, such as farmers selling directly to consumers at regional farmers¿ markets or to schools, is well recognized. Statistics suggest that local food markets account for a small, but growing, share of U.S. agricultural production. For smaller farms, direct marketing to consumers accounts for a higher percentage of their sales than for larger farms. Charts and tables.
Book Synopsis Direct Marketing of Fruits and Vegetables Through Farmers' Markets by : John R. Brooker
Download or read book Direct Marketing of Fruits and Vegetables Through Farmers' Markets written by John R. Brooker and published by . This book was released on 1982 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing Alternatives for Fruit and Vegetable Farmers by : Samuel Ray Jones
Download or read book Marketing Alternatives for Fruit and Vegetable Farmers written by Samuel Ray Jones and published by . This book was released on 1986 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Farm Fresh Tennessee by : Angela Knipple
Download or read book Farm Fresh Tennessee written by Angela Knipple and published by UNC Press Books. This book was released on 2013-03-29 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first guidebook of its kind for the Volunteer State, Farm Fresh Tennessee leads food lovers, families, locals, and tourists on a lively tour of more than 360 farms and farm-related attractions, all open to the public and all visited by Memphis natives Paul and Angela Knipple. Here are the perfect opportunities to browse a farmers' market, pick blueberries, tour a small-batch distillery, stay at an elegant inn, send the kids to a camp where they'll eat snacks of homemade biscuits with farm-fresh honey--and so much more. Arranged by the three Grand Divisions of Tennessee (East, Middle, and West) and nine categories of interest, the listings invite readers to connect with Tennessee's farms, emphasizing establishments that are independent, sustainable, and active in public education and conservation. Sidebars tell how to find pop-up markets, showcase local food initiatives, and celebrate the work and lives of local farmers. Thirteen recipes gathered by the authors on their Tennessee travels offer farm-fresh tastes.
Book Synopsis Potential for Expanded Sales of Locally Grown Produce by : John Adrian
Download or read book Potential for Expanded Sales of Locally Grown Produce written by John Adrian and published by . This book was released on 1943 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Bulletin of the Agricultural Experiment Station of the University of Tennessee, State Agricultural and Mechanical College by : David B. Eastwood
Download or read book Bulletin of the Agricultural Experiment Station of the University of Tennessee, State Agricultural and Mechanical College written by David B. Eastwood and published by . This book was released on 1969 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Understanding the Dynamics of Produce Markets by :
Download or read book Understanding the Dynamics of Produce Markets written by and published by DIANE Publishing. This book was released on 2000 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Food Distribution Facilities for Memphis, Tennessee, 1976-2000 by : United States. Science and Education Administration
Download or read book Food Distribution Facilities for Memphis, Tennessee, 1976-2000 written by United States. Science and Education Administration and published by . This book was released on 1979 with total page 808 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Foods and Markets written by and published by . This book was released on 1918 with total page 936 pages. Available in PDF, EPUB and Kindle. Book excerpt: