The Managers Guide To Competitive Intelligence

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The Manager's Guide to Competitive Intelligence

Author : John J. McGonagle
Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313017409
Total Pages : 268 pages
Book Rating : 4.3/5 (13 download)

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Book Synopsis The Manager's Guide to Competitive Intelligence by : John J. McGonagle

Download or read book The Manager's Guide to Competitive Intelligence written by John J. McGonagle and published by Bloomsbury Publishing USA. This book was released on 2003-09-30 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is very little material available that provides practical, hands-on assistance for the CI professional who is providing CI to one client—his or her employer—and who constitutes the largest single group of CI practitioners in existence. This book meets that need by serving as a desk reference for CI managers to help them understand their own circumstances and determine what works best for them. Competitive intelligence (CI) is now becoming a mature profession. With that maturation comes the need to develop and understand the how's and why's of managing CI, as distinguished from understanding how CI works. There is very little material available that provides practical, hands-on assistance for the CI professional who is providing CI to one client—his or her employer—and who constitutes the largest single group of CI practitioners in existence. This book meets that need by serving as a desk reference for CI managers to help them understand their own circumstances and determine what works best for them. In addition to providing hints on diagnosing individual situations, many forms and checklists that the manager can use immediately are included.

The Manager's Guide to Competitive Marketing Strategies

Author : Norton Paley
Publisher : Thorogood Publishing
ISBN 13 : 1854183656
Total Pages : 426 pages
Book Rating : 4.8/5 (541 download)

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Book Synopsis The Manager's Guide to Competitive Marketing Strategies by : Norton Paley

Download or read book The Manager's Guide to Competitive Marketing Strategies written by Norton Paley and published by Thorogood Publishing. This book was released on 2006 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: HOW TO MAKE YOUR BUSINESS MORE PROFITABLE AND SUCCESSFUL THROUGH MARKETING.

Business Intelligence

Author : David Loshin
Publisher : Newnes
ISBN 13 : 0123858909
Total Pages : 401 pages
Book Rating : 4.1/5 (238 download)

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Book Synopsis Business Intelligence by : David Loshin

Download or read book Business Intelligence written by David Loshin and published by Newnes. This book was released on 2012-11-27 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Intelligence: The Savvy Managers Guide, Second Edition, discusses the objectives and practices for designing and deploying a business intelligence (BI) program. It looks at the basics of a BI program, from the value of information and the mechanics of planning for success to data model infrastructure, data preparation, data analysis, integration, knowledge discovery, and the actual use of discovered knowledge. Organized into 21 chapters, this book begins with an overview of the kind of knowledge that can be exposed and exploited through the use of BI. It then proceeds with a discussion of information use in the context of how value is created within an organization, how BI can improve the ways of doing business, and organizational preparedness for exploiting the results of a BI program. It also looks at some of the critical factors to be taken into account in the planning and execution of a successful BI program. In addition, the reader is introduced to considerations for developing the BI roadmap, the platforms for analysis such as data warehouses, and the concepts of business metadata. Other chapters focus on data preparation and data discovery, the business rules approach, and data mining techniques and predictive analytics. Finally, emerging technologies such as text analytics and sentiment analysis are considered. This book will be valuable to data management and BI professionals, including senior and middle-level managers, Chief Information Officers and Chief Data Officers, senior business executives and business staff members, database or software engineers, and business analysts. Guides managers through developing, administering, or simply understanding business intelligence technology Keeps pace with the changes in best practices, tools, methods and processes used to transform an organization’s data into actionable knowledge Contains a handy, quick-reference to technologies and terminology

The Complete Guide to Competitive Intelligence

Author : Kirk W. M. Tyson
Publisher : Kirk Tyson International Limited
ISBN 13 : 9780966321920
Total Pages : 306 pages
Book Rating : 4.3/5 (219 download)

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Book Synopsis The Complete Guide to Competitive Intelligence by : Kirk W. M. Tyson

Download or read book The Complete Guide to Competitive Intelligence written by Kirk W. M. Tyson and published by Kirk Tyson International Limited. This book was released on 2002 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Guide to Competitive Intelligence: Second Edition is an invaluable source for executives, managers and planners. Far-ranging in scope, comprehensive in detail, it establishes a blueprint for conducting the entire competitive intelligence process from start to finish. This 306 page book provides you with all the methodology necessary to gather and analyze intelligence, establish networks, conduct intelligence interviews and more, including the necessary worksheets conveniently provided on disks. Plus, it offers detailed instruction in designing and implementing a corporate CI process that can operate as an integral function of a corporation, company division or an individual business unit.

Business and Competitive Analysis

Author : Craig S. Fleisher
Publisher : FT Press
ISBN 13 : 0131873660
Total Pages : 656 pages
Book Rating : 4.1/5 (318 download)

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Book Synopsis Business and Competitive Analysis by : Craig S. Fleisher

Download or read book Business and Competitive Analysis written by Craig S. Fleisher and published by FT Press. This book was released on 2007 with total page 656 pages. Available in PDF, EPUB and Kindle. Book excerpt: Resource for companies to improve strategic planning and ensure they are implementing effective corporate strategy. bull; Presents a comprehensive range of methods to analyse the tools that analyse business, competitive data, and market information. bull; Consistent approach and detailed instructions allow for readers to implement strategy quickly and effectively. bull; Management consultants and strategy departments can use this book to make a case for the most effective method to apply to any problem.

The Manager's Guide to Competitive Marketing Strategies, Second Edition

Author : Norton Paley
Publisher : CRC Press
ISBN 13 : 9781574442342
Total Pages : 450 pages
Book Rating : 4.4/5 (423 download)

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Book Synopsis The Manager's Guide to Competitive Marketing Strategies, Second Edition by : Norton Paley

Download or read book The Manager's Guide to Competitive Marketing Strategies, Second Edition written by Norton Paley and published by CRC Press. This book was released on 1999-04-30 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ability to think strategically is permeating every level of successful organizations - particularly among senior executives and line managers responsible for maintaining a competitive advantage for their products and services. Above all, Manager's Guide to Creative Marketing Strategies is a pragmatic examination of a 21st century manager. The second edition of this popular book will update you on the latest techniques for developing competitive strategies. It examines how to apply strategies and tactics in a confusing global mixture of hostile competitors, breakthrough technologies, emerging markets, fickle customer behavior, and diverse cultures. You will gain practical information about what strategy is, how competitive intelligence contributes to successful strategies - and how to put it all together. The book is an all-in-one resource for analyzing, planning, and developing competitive strategies, a workbook with checklists and forms, and a reference with numerous case histories. Features ·

Competitive Technical Intelligence

Author : Mathias M. Coburn
Publisher :
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Competitive Technical Intelligence by : Mathias M. Coburn

Download or read book Competitive Technical Intelligence written by Mathias M. Coburn and published by . This book was released on 1999 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides the tools for designing and implementing a credible,cost-effective, and reliable system for keeping track of technical trends andnew developments. The emphasis throughout is on practical methods which can formthe basis for decisions about industry strategies and research. The bookincludes numerous examples and will be useful for both new and experiencedpractitioners.

Perfectly Legal Competitor Intelligence

Author : Douglas Bernhardt
Publisher : Pitman Publishing
ISBN 13 : 9780273601531
Total Pages : 294 pages
Book Rating : 4.6/5 (15 download)

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Book Synopsis Perfectly Legal Competitor Intelligence by : Douglas Bernhardt

Download or read book Perfectly Legal Competitor Intelligence written by Douglas Bernhardt and published by Pitman Publishing. This book was released on 1993 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competivitive intelligence is the analytical process that transforms disaggregated market and competitor data into accurate, relevant and actionable strategic information about competitors' capabilities, intentions, performance and position.

The Manager's Guide to Competitive Marketing Strategies, Second Edition

Author : Norton Paley
Publisher : Taylor & Francis
ISBN 13 : 1351409972
Total Pages : 446 pages
Book Rating : 4.3/5 (514 download)

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Book Synopsis The Manager's Guide to Competitive Marketing Strategies, Second Edition by : Norton Paley

Download or read book The Manager's Guide to Competitive Marketing Strategies, Second Edition written by Norton Paley and published by Taylor & Francis. This book was released on 2021-05-13 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ability to think strategically is permeating every level of successful organizations - particularly among senior executives and line managers responsible for maintaining a competitive advantage for their products and services. Above all, Manager's Guide to Creative Marketing Strategies is a pragmatic examination of a 21st century manager. The second edition of this popular book will update you on the latest techniques for developing competitive strategies. It examines how to apply strategies and tactics in a confusing global mixture of hostile competitors, breakthrough technologies, emerging markets, fickle customer behavior, and diverse cultures. You will gain practical information about what strategy is, how competitive intelligence contributes to successful strategies - and how to put it all together. The book is an all-in-one resource for analyzing, planning, and developing competitive strategies, a workbook with checklists and forms, and a reference with numerous case histories.

Financial Intelligence, Revised Edition

Author : Karen Berman
Publisher : Harvard Business Review Press
ISBN 13 : 1422144119
Total Pages : 304 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Financial Intelligence, Revised Edition by : Karen Berman

Download or read book Financial Intelligence, Revised Edition written by Karen Berman and published by Harvard Business Review Press. This book was released on 2013-02-19 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains what business numbers mean and why they matter, and addresses issues that have become more important in recent years, including questions about the financial crisis and accounting literacy.

Competitive Intelligence Advantage

Author : Seena Sharp
Publisher : John Wiley & Sons
ISBN 13 : 0470293179
Total Pages : 304 pages
Book Rating : 4.4/5 (72 download)

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Book Synopsis Competitive Intelligence Advantage by : Seena Sharp

Download or read book Competitive Intelligence Advantage written by Seena Sharp and published by John Wiley & Sons. This book was released on 2009-10-19 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelligence Advantage, Seena Sharp, founder of one of the first Competitive Intelligence firms in the US, provides her expert analysis on the issues and benefits of CI for today's businesses. CI is critical for making smarter business decisions and reducing risks when formulating strategies, leading to more profits and fewer mistakes. This is a practical guide that explains what CI is, why data is not intelligence, why competitor intelligence is a weak sibling to competitive intelligence, when to use it, how to find the most useful information and turn it into actual intelligence, and how to present findings in the most convincing manner. Importantly, Sharp argues that businesses would benefit from shifting their perspective on CI from viewing it as a cost to viewing it as an investment that saves money and provides immediate value. Author Seena Sharp is a noted CI expert who established Sharp Market Intelligence in 1979 Addresses all the most common myths and misconceptions about CI Includes more than sixty examples of when to use CI Completely explains the ins and outs of CI, and why your company will act faster and more aggressively with CI Competitive intelligence is a management tool that is misunderstood and underestimated, yet results in numerous benefits. If you are a senior level executive or operate a business-and you aren't tapping the power of CI to improve your decision making-you are missing a potent advantage.

Business Analytics for Managers

Author : Gert Laursen
Publisher : John Wiley & Sons
ISBN 13 : 0470890614
Total Pages : 272 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Business Analytics for Managers by : Gert Laursen

Download or read book Business Analytics for Managers written by Gert Laursen and published by John Wiley & Sons. This book was released on 2010-07-13 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "While business analytics sounds like a complex subject, this book provides a clear and non-intimidating overview of the topic. Following its advice will ensure that your organization knows the analytics it needs to succeed, and uses them in the service of key strategies and business processes. You too can go beyond reporting!"—Thomas H. Davenport, President's Distinguished Professor of IT and Management, Babson College; coauthor, Analytics at Work: Smarter Decisions, Better Results Deliver the right decision support to the right people at the right time Filled with examples and forward-thinking guidance from renowned BA leaders Gert Laursen and Jesper Thorlund, Business Analytics for Managers offers powerful techniques for making increasingly advanced use of information in order to survive any market conditions. Take a look inside and find: Proven guidance on developing an information strategy Tips for supporting your company's ability to innovate in the future by using analytics Practical insights for planning and implementing BA How to use information as a strategic asset Why BA is the next stepping-stone for companies in the information age today Discussion on BA's ever-increasing role Improve your business's decision making. Align your business processes with your business's objectives. Drive your company into a prosperous future. Taking BA from buzzword to enormous value-maker, Business Analytics for Managers helps you do it all with workable solutions that will add tremendous value to your business.

The Practitioner's Guide to Data Quality Improvement

Author : David Loshin
Publisher : Elsevier
ISBN 13 : 9780080920344
Total Pages : 432 pages
Book Rating : 4.9/5 (23 download)

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Book Synopsis The Practitioner's Guide to Data Quality Improvement by : David Loshin

Download or read book The Practitioner's Guide to Data Quality Improvement written by David Loshin and published by Elsevier. This book was released on 2010-11-22 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Practitioner's Guide to Data Quality Improvement offers a comprehensive look at data quality for business and IT, encompassing people, process, and technology. It shares the fundamentals for understanding the impacts of poor data quality, and guides practitioners and managers alike in socializing, gaining sponsorship for, planning, and establishing a data quality program. It demonstrates how to institute and run a data quality program, from first thoughts and justifications to maintenance and ongoing metrics. It includes an in-depth look at the use of data quality tools, including business case templates, and tools for analysis, reporting, and strategic planning. This book is recommended for data management practitioners, including database analysts, information analysts, data administrators, data architects, enterprise architects, data warehouse engineers, and systems analysts, and their managers. Offers a comprehensive look at data quality for business and IT, encompassing people, process, and technology. Shows how to institute and run a data quality program, from first thoughts and justifications to maintenance and ongoing metrics. Includes an in-depth look at the use of data quality tools, including business case templates, and tools for analysis, reporting, and strategic planning.

Competitive Intelligence

Author :
Publisher : APQC
ISBN 13 : 9781928593966
Total Pages : 81 pages
Book Rating : 4.5/5 (939 download)

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Book Synopsis Competitive Intelligence by :

Download or read book Competitive Intelligence written by and published by APQC. This book was released on 2004 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Competitive Intelligence for Information Professionals

Author : Margareta Nelke
Publisher : Chandos Publishing
ISBN 13 : 0081002432
Total Pages : 142 pages
Book Rating : 4.0/5 (81 download)

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Book Synopsis Competitive Intelligence for Information Professionals by : Margareta Nelke

Download or read book Competitive Intelligence for Information Professionals written by Margareta Nelke and published by Chandos Publishing. This book was released on 2015-01-27 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the "outside-in" approach, based on their organization's strategic needs and objectives. Competitive Intelligence for Information Professionals explores the role of strategic information and intelligence in organizations, and assesses the values and needs of intelligence in organizations. The book provides guidance on how to work strategically with competitive intelligence, methods for monitoring and analysis and a process-oriented approach. Chapters include discussions on how news monitoring and competitive intelligence interact and how this offers opportunities for cooperation between different departments. Cases from the authors’ own experiences when working with competitive intelligence in international corporations are also included. Competitive intelligence (CI) is a new area for Information professionals Offers perspectives on a new trend within the library and information sector Provides a comprehensive approach to CI

The Manager's Pocket Guide to Emotional Intelligence

Author : Emily A. Sterrett
Publisher : Human Resource Development
ISBN 13 : 0874255996
Total Pages : 144 pages
Book Rating : 4.8/5 (742 download)

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Book Synopsis The Manager's Pocket Guide to Emotional Intelligence by : Emily A. Sterrett

Download or read book The Manager's Pocket Guide to Emotional Intelligence written by Emily A. Sterrett and published by Human Resource Development. This book was released on 2000 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide covers the critical emotional qualities that can have a greater impact on success than general intellectual intelligence. Includes best practices on how to enhance self-confidence, empathy, self-control, and other important emotional competencies.

Competitive Intelligence

Author : Larry Kahaner
Publisher :
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Competitive Intelligence by : Larry Kahaner

Download or read book Competitive Intelligence written by Larry Kahaner and published by . This book was released on 1996 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: The cutting edge management tool of the nineties, this is the first guide to turning crude information into priceless information. An indispensable map to a competitive new world, this is a practical handbook for turning knowledge into power. Includes 40 charts and tables.