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The Jargon Of Authenticity
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Book Synopsis The Jargon of Authenticity by : Theodor W. Adorno
Download or read book The Jargon of Authenticity written by Theodor W. Adorno and published by Northwestern University Press. This book was released on 1973 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: A philosophical critique of Heidegger and modern German thought that focuses on the validity of existentialist jargon and the relationship between language and truth. Bibliogs.
Book Synopsis The Jargon of Authenticity by : Theodor Adorno
Download or read book The Jargon of Authenticity written by Theodor Adorno and published by Routledge. This book was released on 2013-09-13 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Theodor Adorno was no stranger to controversy. In The Jargon of Authenticity he gives full expression to his hostility to the language employed by certain existentialist thinkers such as Martin Heidegger. With his customary alertness to the uses and abuses of language, he calls into question the jargon, or 'aura', as his colleague Walter Benjamin described it, which clouded existentialists' thought. He argued that its use undermined the very message for meaning and liberation that it sought to make authentic. Moreover, such language - claiming to address the issue of freedom - signally failed to reveal the lack of freedom inherent in the capitalist context in which it was written. Instead, along with the jargon of the advertising jingle, it attributed value to the satisfaction of immediate desire. Alerting his readers to the connection between ideology and language, Adorno's frank and open challenge to directness, and the avoidance of language that 'gives itself over either to the market, to balderdash, or to the predominating vulgarity', is as timely today as it ever has been.
Book Synopsis The Jargon of Authenticity by : Theodor Adorno
Download or read book The Jargon of Authenticity written by Theodor Adorno and published by Routledge. This book was released on 2013-09-13 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: Theodor Adorno was no stranger to controversy. In The Jargon of Authenticity he gives full expression to his hostility to the language employed by certain existentialist thinkers such as Martin Heidegger. With his customary alertness to the uses and abuses of language, he calls into question the jargon, or 'aura', as his colleague Walter Benjamin described it, which clouded existentialists' thought. He argued that its use undermined the very message for meaning and liberation that it sought to make authentic. Moreover, such language - claiming to address the issue of freedom - signally failed to reveal the lack of freedom inherent in the capitalist context in which it was written. Instead, along with the jargon of the advertising jingle, it attributed value to the satisfaction of immediate desire. Alerting his readers to the connection between ideology and language, Adorno's frank and open challenge to directness, and the avoidance of language that 'gives itself over either to the market, to balderdash, or to the predominating vulgarity', is as timely today as it ever has been.
Book Synopsis The Jargon of Authenticity by : Theodor Wiesengrund Adorno
Download or read book The Jargon of Authenticity written by Theodor Wiesengrund Adorno and published by . This book was released on 1986 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Adorno and Existence by : Peter E. Gordon
Download or read book Adorno and Existence written by Peter E. Gordon and published by Harvard University Press. This book was released on 2016-11-14 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adorno was forever returning to the philosophies of bourgeois interiority, seeking the paradoxical relation between their manifest failure and their hidden promise. As Peter E. Gordon shows, Adorno’s writings on Kierkegaard, Husserl, and Heidegger present us with a photographic negative—a philosophical portrait of the author himself.
Download or read book Authenticity written by James H. Gilmore and published by Harvard Business Review Press. This book was released on 2007-10-18 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe what you sell—or how you sell it? If so, welcome to the club. Inundated by fakes and sophisticated counterfeits, people increasingly see the world in terms of real or fake. They would rather buy something real from someone genuine rather than something fake from some phony. When deciding to buy, consumers judge an offering's (and a company's) authenticity as much as—if not more than—price, quality, and availability. In Authenticity, James H. Gilmore and B. Joseph Pine II argue that to trounce rivals companies must grasp, manage, and excel at rendering authenticity. Through examples from a wide array of industries as well as government, nonprofit, education, and religious sectors, the authors show how to manage customers' perception of authenticity by: recognizing how businesses "fake it;" appealing to the five different genres of authenticity; charting how to be "true to self" and what you say you are; and crafting and implementing business strategies for rendering authenticity. The first to explore what authenticity really means for businesses and how companies can approach it both thoughtfully and thoroughly, this book is a must-read for any organization seeking to fulfill consumers' intensifying demand for the real deal.
Book Synopsis Being and Time by : Martin Heidegger
Download or read book Being and Time written by Martin Heidegger and published by Newcomb Livraria Press. This book was released on 1962 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new 2024 translation of Martin Heidegger's major work "Being and Time" (Sein und Zeit), originally published in 1927 in multiple publications. This edition contains a new afterword by the Translator, a timeline of Heidegger's life and works, a philosophic index of core Heideggerian concepts and a guide for terminology across 19th and 20th century Existentialists. This translation is designed for readability and accessibility to Heidegger's enigmatic and dense philosophy. Complex and specific philosophic terms are translated as literally as possible and academic footnotes have been removed to ensure easy reading. Being and Time presents a complex philosophical discourse on the nature of being (Sein) and time (Zeit), focusing in particular on the temporal-existentialist concept of Dasein, a term that combines the German words for "to be" (sein) and "there" (da). This classic philosophic work examines the traditional metaphysical understanding of being, arguing that this understanding, typically based on the idea of a constant presence, fails to account for the temporal and existential dimensions of being. Heidegger proposes that an understanding of being requires an analysis of Dasein, which is characterized not only by its existence, but also by its being in the world and its temporal existence. The concept of Dasein is central to the his argument, emphasizing that Dasein is always already situated in a world, and its understanding of being is shaped by its temporal existence. This perspective challenges traditional metaphysical notions of being as static and unchanging, proposing instead that being is fundamentally temporal and connected to human existence and understanding. As the title suggests, Heidegger sees the question of Being as indistinguishable from Time, arguing that Newtonian conceptions of time as a series of now-points are inadequate for understanding the being of Dasein. His Ontochronology argues that the existential and ontological analysis of Dasein reveals a more fundamental concept of time, one that is integral to the structure of Being itself. The text further elaborates on the idea of "thrownness" and several other existentialist themes. Thrownness is one of the three conditions that signifies Dasein's immersion in the world, where it finds itself already entangled in a web of relations and meanings. This "thrownness", combined with Dasein's inherent being-toward-death, underscores the existential condition of human beings, framing their existence as a continual engagement with their own finitude and the possibilities of their being. Heidegger posits that understanding the nature of being requires a fundamental rethinking of both being and time, dogmatically stating that the true nature of being can only be grasped through an understanding of the temporality that characterizes the existence of being.
Download or read book Authenticity written by Mark Toft and published by Bloomsbury Publishing USA. This book was released on 2020-01-07 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands are alienating customers by telling the wrong story and championing a false purpose. Your business can avoid the same fate, attract loyal customers, and out-narrate the competition by embracing authenticity. Equal parts provocation and exhortation, the insights of Authenticity apply to business, marketing, and life in general. Too many companies depend on marketing tactics that don't match the needs and concerns of their customers or embrace messaging and causes that don't connect. Authenticity is an anti-gimmick business book. It prescribes clear strategies that enable companies to communicate in a more genuine, emotional way. Authors Mark Toft, Jay Sunny, and Rich Taylor provide a series of approaches to help embrace and communicate the purpose of your brand with effectiveness. Whether you're a business executive who wants to be more persuasive or an advertising professional looking to grow your brand, this book combines the authors' successful experiences at top agencies into practical advice that can work for anyone in any business. Readers will learn the importance of purpose and conflict in marketing activities, how to approach advertising with clarity and passion, and how to plan content while avoiding the false allure of aspirational advertising and insincere corporate social responsibility. Inauthentic messaging can often spell failure for a business, but the company that tells a genuine, compelling story to its clients is the one that succeeds.
Book Synopsis Ontology and Dialectics by : Theodor W. Adorno
Download or read book Ontology and Dialectics written by Theodor W. Adorno and published by John Wiley & Sons. This book was released on 2018-12-21 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adorno’s lectures on ontology and dialectics from 1960–61 comprise his most sustained and systematic analysis of Heidegger’s philosophy. They also represent a continuation of a project that he shared with Walter Benjamin – ‘to demolish Heidegger’. Following the publication of the latter’s magnum opus Being and Time, and long before his notorious endorsement of Nazism at Freiburg University, both Adorno and Benjamin had already rejected Heidegger’s fundamental ontology. After his return to Germany from his exile in the United States, Adorno became Heidegger’s principal intellectual adversary, engaging more intensively with his work than with that of any other contemporary philosopher. Adorno regarded Heidegger as an extremely limited thinker and for that reason all the more dangerous. In these lectures, he highlights Heidegger’s increasing fixation with the concept of ontology to show that the doctrine of being can only truly be understood through a process of dialectical thinking. Rather than exploiting overt political denunciation, Adorno deftly highlights the connections between Heidegger’s philosophy and his political views and, in doing so, offers an alternative plea for enlightenment and rationality. These seminal lectures, in which Adorno dissects the thought of one of the most influential twentieth-century philosophers, will appeal to students and scholars in philosophy and critical theory and throughout the humanities and social sciences.
Download or read book Mahler written by Theodor W. Adorno and published by University of Chicago Press. This book was released on 2013-02-11 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Theodor W. Adorno goes beyond conventional thematic analysis to gain a more complete understanding of Mahler's music through his character, his social and philosophical background, and his moment in musical history. Adorno examines the composer's works as a continuous and unified development that began with his childhood response to the marches and folk tunes of his native Bohemia. Since its appearance in 1960 in German, Mahler has established itself as a classic of musical interpretation. Now available in English, the work is presented here in a translation that captures the stylistic brilliance of the original. Theodor W. Adorno (1903-69), one of the foremost members of the Frankfurt school of critical theory, studied with Alban Berg in Vienna during the late twenties, and was later the director of the Institute of Social Research at the University of Frankfurt from 1956 until his death. His works include Aesthectic Theory, Introduction to the Sociology of Music, The Jargon of Authenticity, Prism, and Philosophy of Modern Music.
Book Synopsis Attachment, Play, and Authenticity by : Steven Tuber
Download or read book Attachment, Play, and Authenticity written by Steven Tuber and published by Rowman & Littlefield. This book was released on 2019-01-09 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Donald Winnicott, the first pediatrician to become a child psychoanalyst, was the most influential and important child therapist in the field of child clinical psychiatry and psychology. Having consulted with over 30,000 mothers and children as part of his work in London city hospitals over 40 years, he had an almost magical capacity to engage with children and to soothe and guide parents through their most anxiety-ridden times. His optimistic notions of the “good enough” mother has calmed generations of parents; his depiction of security blankets (“transitional objects”) found full flower in the Charlie Brown character Linus; his stressing of the importance of the capacity to play as the gold standard of mental health had an enormous impact on preschool and kindergarten education and his focus on the insidious impact of a lack of authenticity or “false self” has led to countless papers on the malevolent impact of narcissism at both the individual and societal levels. Attachment, Play and Authenticity: Winnicott in a Clinical Context, 2nd edition, attempts to take these contributions and place them directly in the consulting room. Actual child-therapist vignettes are paired with each chapter's theoretical contributions. The reader is thus first transported to Winnicott's powerfully alive depictions of what happens in healthy and pathological mother-child interaction and then brought to see how these depictions manifest themselves in child therapy. No other work on Winnicott has applied this focus to the integration of theory and practice.
Book Synopsis Can One Live after Auschwitz? by : Theodor W. Adorno
Download or read book Can One Live after Auschwitz? written by Theodor W. Adorno and published by Stanford University Press. This book was released on 2003 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a comprehensive collection of readings from the work of Theodor Adorno, one of the most influential German thinkers of the twentieth century. What took place in Auschwitz revokes what Adorno termed the "Western legacy of positivity,” the innermost substance of traditional philosophy. The prime task of philosophy then remains to reflect on its own failure, its own complicity in such events. Yet in linking the question of philosophy to historical occurrence, Adorno seems not to have abandoned his paradoxical, life-long hope that philosophy might not be entirely closed to the idea of redemption. He prepares for an altogether different praxis, one no longer conceived in traditionally Marxist terms but rather to be gleaned from "metaphysical experience.” In this collection, Adorno's literary executor has assembled the definitive introduction to his thinking. Its five sections anatomize the range of Adorno's concerns: "Toward a New Categorical Imperative,” "Damaged Life,” "Administered World, Reified Thought,” "Art, Memory of Suffering,” and "A Philosophy That Keeps Itself Alive.” A substantial number of Adorno’s writings included appear here in English for the first time. This collection comes with an eloquent introduction from Rolf Tiedemann, the literary executor of Adorno’s work.
Book Synopsis Politics and Policies of Rural Authenticity by : Pavel Pospěch
Download or read book Politics and Policies of Rural Authenticity written by Pavel Pospěch and published by Routledge. This book was released on 2021-09-30 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the notion of rurality and how it is used and produced in various contexts, including within populist politics which derives their legitimacy from the rural-urban divide. The gap between the ‘common people’ and the ‘elites’ is widening again as images of rurality are promoted as morally pure, unalienated and opposed to the cultural and economic globalization. This book examines how using certain images and projections of rurality produces ‘rural authenticity’, a concept propagated by various groups of people such as regional food producers, filmmakers, policymakers, and lobbyists. It seeks to answer questions such as: What is the rurality that these groups of people refer to? How is it produced? What are the purposes that it serves? Research in this book addresses these questions from the areas of both politics and policies of the ‘authentic rural’. The ‘politics’ refers to polarizations including politicians, social movements, and political events which accentuate the rural-urban divide and brings it back to the core of the societal conflict, while the ’policies’ focus on rural tourism, heritage industry, popular art and other areas where rurality is constantly produced and consumed. With international case studies from leading scholars in the field of rural studies, the book will appeal to geographers, sociologists, politicians, as well as those interested in the re-emergence of the rural-urban divide in politics and media. Chapter 8 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.
Book Synopsis The Culture Industry by : Theodor W Adorno
Download or read book The Culture Industry written by Theodor W Adorno and published by Routledge. This book was released on 2020-07-24 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creation of the Frankfurt School of critical theory in the 1920s saw the birth of some of the most exciting and challenging writings of the twentieth century. It is out of this background that the great critic Theodor Adorno emerged. His finest essays are collected here, offering the reader unparalleled insights into Adorno's thoughts on culture. He argued that the culture industry commodified and standardized all art. In turn this suffocated individuality and destroyed critical thinking. At the time, Adorno was accused of everything from overreaction to deranged hysteria by his many detractors. In today's world, where even the least cynical of consumers is aware of the influence of the media, Adorno's work takes on a more immediate significance. The Culture Industry is an unrivalled indictment of the banality of mass culture.
Book Synopsis Jabari by : Ras Dennis Jabari Reynolds
Download or read book Jabari written by Ras Dennis Jabari Reynolds and published by Around the Way Books. This book was released on 2006 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis White Working Class by : Joan C. Williams
Download or read book White Working Class written by Joan C. Williams and published by Harvard Business Press. This book was released on 2017-05-16 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I recommend a book by Professor Williams, it is really worth a read, it's called White Working Class." -- Vice President Joe Biden on Pod Save America An Amazon Best Business and Leadership book of 2017 Around the world, populist movements are gaining traction among the white working class. Meanwhile, members of the professional elite—journalists, managers, and establishment politicians--are on the outside looking in, left to argue over the reasons. In White Working Class, Joan C. Williams, described as having "something approaching rock star status" by the New York Times, explains why so much of the elite's analysis of the white working class is misguided, rooted in class cluelessness. Williams explains that many people have conflated "working class" with "poor"--but the working class is, in fact, the elusive, purportedly disappearing middle class. They often resent the poor and the professionals alike. But they don't resent the truly rich, nor are they particularly bothered by income inequality. Their dream is not to join the upper middle class, with its different culture, but to stay true to their own values in their own communities--just with more money. While white working-class motivations are often dismissed as racist or xenophobic, Williams shows that they have their own class consciousness. White Working Class is a blunt, bracing narrative that sketches a nuanced portrait of millions of people who have proven to be a potent political force. For anyone stunned by the rise of populist, nationalist movements, wondering why so many would seemingly vote against their own economic interests, or simply feeling like a stranger in their own country, White Working Class will be a convincing primer on how to connect with a crucial set of workers--and voters.
Book Synopsis The Art of Authenticity by : Karissa Thacker
Download or read book The Art of Authenticity written by Karissa Thacker and published by John Wiley & Sons. This book was released on 2016-02-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leverage your authentic self into a valuable leadership strategy The Art of Authenticity is a guide to becoming a better leader by achieving your best self. All people bring different sides of themselves to various situations. This book will show you how to broaden and deepen your effectiveness by presenting the most appropriate side of yourself. Dr. Karissa Thacker is the management psychologist called on by over two hundred Fortune 500 companies to work with high potential leaders. This book provides you with her expert guidance, based on validated psychological research and artful application of psychological principles to actual business situations, to help you become an authentic leader. You'll learn how to lead through reflection, action, and conscious choice, and how to maintain your guiding principles while effectively leading your team. By replacing habitual reactions with authentic ones, you'll find that you're modeling good behavior and effective decision-making—and that authenticity is contagious. This guide equips you with the tools and skills you need to be the catalyst of positive change your organization needs. How do you remain authentic while being an effective leader? This book argues that the question isn't a duality. Authenticity is the best way to lead, and the only way to maintain sustainable success as an organization. This insightful guide shows you how to find your authentic self, and leverage that into an effective, executable leadership strategy. Become authentic in a way that befits your values Show loyalty, honesty, ethics, and consideration Maintain authenticity in leadership roles Make conscious choices instead of blind reactions Some are born to lead, other must be taught, but all leaders must work to retain their own values and basic sense of self. A simple pause can mean the difference between a knee-jerk reaction and an authentic decision, and the effects ripple throughout your organization. The Art of Authenticity is your guidebook to finding the true authentic leader within, and leading from the inside out for the long haul.
