Guide to Investing in Stocks, Bonds, Etfs and Mutual Funds

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Author :
Publisher : LifeRich Publishing
ISBN 13 : 1489715029
Total Pages : 171 pages
Book Rating : 4.4/5 (897 download)

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Book Synopsis Guide to Investing in Stocks, Bonds, Etfs and Mutual Funds by : Shyam Bahadur Ph.D.

Download or read book Guide to Investing in Stocks, Bonds, Etfs and Mutual Funds written by Shyam Bahadur Ph.D. and published by LifeRich Publishing. This book was released on 2018-02-13 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where to invest for growth can be a daunting decision for even an experienced investor. For a beginner, it can seem downright impossible. The author covers in this investment guide all kinds of investments including the stocks, treasury securities, municipal and corporate bonds, mutual funds and exchange traded funds and introduces even the master limited partnerships and real estate investment trusts. Some of the highlights of coverage are the concept of compounding and dollar cost averaging selection and analysis of stocks using the fundamental approach to stock evaluation supplemented with technical analysis selection and analysis of mutual funds and ETFs asset allocation, diversification and rebalancing guidelines for buying and selling the securities evaluating market levels and the discussion of market volatility and crash economic and tax considerations in investing

The Intelligent REIT Investor

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119252768
Total Pages : 216 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Intelligent REIT Investor by : Stephanie Krewson-Kelly

Download or read book The Intelligent REIT Investor written by Stephanie Krewson-Kelly and published by John Wiley & Sons. This book was released on 2016-08-16 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: The go-to guide for smart REIT investing The Intelligent REIT Investor is the definitive guide to real estate investment trusts, providing a clear, concise resource for individual investors, financial planners, and analysts—anyone who prioritizes dividend income and risk management as major components to wealth-building. The REIT industry experienced a watershed event when Standard & Poors created a new Global Industry Classification Standard (GICS) sector called Real Estate. Publicly traded equity REITs have been removed from Financials, where they have been classified since their creation in 1960, and have begun trading as their own S&P Sector. This separation from banks and financial institutions has attracted new investors, but REITs require an industry-specific knowledge that is neither intuitive nor readily accessible to newcomers—until now. Using straightforward language and simple example to illustrate important concepts, this book will enable any reader to quickly learn and understand the lexicon and valuation techniques used in REIT investing, providing a wealth of practical resources that streamline the learning process. The discussion explains terminology, metrics, and other key points, while examples illustrate the calculations used to evaluate opportunities. A comprehensive list of publicly-traded REITs provides key reference, giving you access to an important resource most investors and stockbrokers lack. REITs are companies that own or finance commercial rental properties, such as malls and apartment buildings. Despite historically high total returns relative to other investments, such as the Nasdaq or S&P 500 index, most investors are unfamiliar with the REIT industry, and wary of investing without adequate background. This book gets you up to speed on the essentials of REIT investing so you can make more informed—and profitable—decisions. Understand REITs processes, mechanisms, and industry Calculate key metrics to identify suitable companies Access historical performance tables and industry-specific terminology Identify publicly-traded REITs quickly and easily REITs have consistently outperformed many more widely known investments. Over the past 15-year period, for example, REITs returned an average of 11% per year, better than all other asset classes. Since 2009, REITs have enjoyed positive returns; large cap stocks and cash are the only other classes that paralleled that record. Even in 2015, a 'year of fear' related to rising rates, REITs returned 2.4%, beating most all other asset classes. REITs have a long history (over fifty years) of performance, and have entered the big leagues. If you feel like you've been missing out, don't keep missing out. Prepare yourself, and your portfolio, to benefit from the demand for REITs that have followed the creation of a Real Estate GICS sector. The Intelligent REIT Investor gives you the information you need to invest wisely and manage your real estate risk effectively. By maintaining a tactical exposure in the brick and mortar asset class, investors should benefit from the information contained in The Intelligent REIT Investor. Join the REIT world and look forward to owning stocks that will help you to sleep well at night.

The Complete Guide to Investing in REITs, Real Estate Investment Trusts

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Author :
Publisher : Atlantic Publishing Company
ISBN 13 : 1601382561
Total Pages : 290 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Complete Guide to Investing in REITs, Real Estate Investment Trusts by : Mark Gordon

Download or read book The Complete Guide to Investing in REITs, Real Estate Investment Trusts written by Mark Gordon and published by Atlantic Publishing Company. This book was released on 2008 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Currently, there are nearly 200 publicly traded real estate investment trusts (more commonly referred to as REITs) in operation in the United Sates with a combined $500 billion in assets. An estimated two-thirds of REITS are traded on national stock exchanges. A REIT is a real estate company that offers its shares to the public. By doing so, a REIT stock becomes like any other stock that represents the holder s ownership in a business. However, REITs have two distinct features: REITs manage groups of income-producing properties and must distribute 90 percent of profits as dividends. The Complete Guide to Investing in REITs will teach you everything you need to know about REITs and how you can earn high rates of return. In this book, you will learn about publicly and privately held REITs, Net Asset Value (NAV), Adjusted Funds From Operations (AFFO), Cash Available for Distribution (CAD), the benefits associated with REITS, dividend reinvestment programs (DRiPs), capitalization rate, equitization, leverage, positive spread investing, securitization, and straight-lining. You will also learn about equity, mortgage, and hybrid REITs and the more specific types, including residential, office, industrial, and retail. The Complete Guide to Investing in REITs will walk you through finding the appropriate REIT for you. This book will also teach you how to manage your REIT, how to limit your personal risk, how to understand REIT performance, and how to analyze REITs. By reading this book, you will know and understand the pitfalls of investing in REITs, you will know how REITs behave as an investment class and how to best integrate them into your portfolio, and you will know what economic issues affect real estate and the effects these have on REITs. This book is not merely for the novice investor who wants to learn everything possible about real estate investment trusts; professional investors, financial planners, and investment advisors will also find valuable information in this book. Ultimately, The Complete Guide to Investing in REITs will help you stabilize and grow your portfolio and earn high rates of return by providing you with vital information and practical guidance. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

Educated REIT Investing

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119708699
Total Pages : 310 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis Educated REIT Investing by : Stephanie Krewson-Kelly

Download or read book Educated REIT Investing written by Stephanie Krewson-Kelly and published by John Wiley & Sons. This book was released on 2020-10-06 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn to invest in REITs with confidence and skill with this powerful resource Educated REIT Investing is the ultimate resource for investors, financial advisors, and students interested in learning how to invest in real estate investment trusts (REITs)—one of the only asset classes to significantly outperform the S&P 500 Index over the last 25 years. Written by Stephanie Krewson-Kelly and Glenn R. Mueller, PhD., both accomplished REIT authors and investors with six decades of accumulated industry experience between them, Educated REIT Investing provides all the basics and history, then blends pragmatic strategies and advice with a thorough exploration of the fundamentals and nuances of the REIT industry. Topics include: Basic information about REITs and the REITs industry Terminology specific to the REIT industry, explained in plain-English Historical REIT industry performance tables and trading perspectives Analysis and equations needed to calculate key metrics used to identify the suitability of companies for investment purposes, illustrated with simple examples This book is perfect for anyone looking for a straightforward, easy-to-understand resource to establish or improve their understanding and analysis of real-estate investment trusts.

The Intelligent REIT Investor Guide

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111975030X
Total Pages : 275 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis The Intelligent REIT Investor Guide by : Brad Thomas

Download or read book The Intelligent REIT Investor Guide written by Brad Thomas and published by John Wiley & Sons. This book was released on 2021-08-03 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Demystify real estate investment trusts with this masterful guide from an industry expert. In The Intelligent REIT Investor Guide, author Brad Thomas walks you through both basic and advanced topics in the profitable, sustainable world of real estate investment trusts. From historical industry performance to the equations needed to calculate key metrics in REIT stocks, this book covers the history, vocabulary, principles, and analysis you’ll need to invest wisely in this growing asset class. Find out how you can strengthen your investment decisions and conclusions with publicly traded REITs in the short- and long-terms alike. With this book you’ll: Understand exactly what REITs are, how they work, and why they’ve achieved such impressive historical returns Discover how REITS have performed over the decades up against other asset classes Compare and contrast the various subsectors – such as residential, retail, office, healthcare, self-storage, lodging, technology, and more – to understand which ones can work better in your personal portfolio. Perfect for personal and professional investors alike, The Intelligent REIT Investor Guide is an invaluable guide to a crucial asset class that is often overlooked or poorly understood despite its undeniable impact on portfolios over the past 60 years.

The Motley Fool Investment Guide

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Author :
Publisher : Simon and Schuster
ISBN 13 : 0743216113
Total Pages : 317 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis The Motley Fool Investment Guide by : David Gardner

Download or read book The Motley Fool Investment Guide written by David Gardner and published by Simon and Schuster. This book was released on 2001-01-02 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Making Sense of Investing Today...the Fully Revised and Expanded Edition of the Bestselling The Motley Fool Investment Guide Today, with the Internet, anyone can be an informed investor. Once you learn to tune out the hype and focus on meaningful factors, you can beat the Street. The Motley Fool Investment Guide, completely revised and updated with clear and witty explanations, deciphers all the new information -- from evaluating individual stocks to creating a diverse investment portfolio. David and Tom Gardner have investing ideas for you -- no matter how much time or money you have. This new edition of The Motley Fool Investment Guide is built for today's investor, sophisticate and novice alike, with updated information on: Finding high-growth stocks that will beat the market over the long term Identifying volatile young companies that traditional valuation measures may miss Using Fool.com and the Internet to locate great sources of useful information

The Only Investment Guide You'll Ever Need

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Author :
Publisher : Harvest Books
ISBN 13 : 9780156011075
Total Pages : 0 pages
Book Rating : 4.0/5 (11 download)

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Book Synopsis The Only Investment Guide You'll Ever Need by : Andrew P. Tobias

Download or read book The Only Investment Guide You'll Ever Need written by Andrew P. Tobias and published by Harvest Books. This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher Description

The Financial Times Guide to Investing ePub

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Author :
Publisher : Pearson UK
ISBN 13 : 1292005165
Total Pages : 643 pages
Book Rating : 4.2/5 (92 download)

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Book Synopsis The Financial Times Guide to Investing ePub by : Glen Arnold

Download or read book The Financial Times Guide to Investing ePub written by Glen Arnold and published by Pearson UK. This book was released on 2014-09-24 with total page 643 pages. Available in PDF, EPUB and Kindle. Book excerpt: The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. The Financial Times Guide to Investing is the definitive introduction to the art of successful stock market investing. Bestselling author Glen Arnold takes you from the basics of what investors do and why companies need them through to the practicalities of buying and selling shares and how to make the most from your money. He describes different types of investment vehicles and advises you on how to be successful at picking companies, understanding their accounts, managing a sophisticated portfolio, measuring performance and risk and setting up an investment club. The 3rd edition of this investing classic will give you everything you need to choose your shares with skill and confidence. Thoroughly updated, this edition now includes: Comprehensive advice about unit trusts and other collective investments A brand new section on dividend payments and what to watch out for An expanded jargon-busting glossary to demystify those complex phrases and concepts Recent Financial Times articles and tables to illustrate and expand on case studies and examples Detailed updates of changes to tax rates and legislation as well as increases in ISA allowances and revisions to capital gains tax

The Complete Guide to Investing in Index Funds

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Author :
Publisher : Atlantic Publishing Company
ISBN 13 : 1601382057
Total Pages : 289 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Complete Guide to Investing in Index Funds by : Craig W. Baird

Download or read book The Complete Guide to Investing in Index Funds written by Craig W. Baird and published by Atlantic Publishing Company. This book was released on 2009 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Long kept a secret by financial insiders, index funds are rapidly growing in popularity. Index funds are unit trusts that track the performance of an index. An investor can buy shares comprising the index or buy a sample of shares that make up the index. A fund's value is linked to the index, meaning that if the index rises, the value of the fund also rises. Index funds outperform 80 percent of managed funds, and more and more investors are turning to these funds to reduce the anxiety and expense of trying to beat the market and predict what stocks, bonds, or mutual funds will perform well. In this book you will find out why insiders have kept these funds a secret and how you can benefit from them. In this new, comprehensive book, you will learn the different indexing methods, including traditional indexing, synthetic indexing, and enhanced indexing, and you will learn the advantages of index funds, among them low costs, simplicity, and lower turnovers. You will read about diversification, asset allocation, capital gains tax considerations, enhanced index funds, and the common mistakes investors make with index funds. Furthermore, you will learn how to achieve balance, how individual funds perform, how to use exchange traded funds for effective asset allocation, how to choose the right fund, how to develop a portfolio, how to gauge portfolio risk, and how to determine your risk capacity. We will provide you with a list of funds, specific strategies, and step-by-step guidance on active indexing. We will explain the efficiency of indexing, the flexibility of active portfolio management strategies, and the benefits of index funds compared to traditional mutual funds. Whether you are a first time investor or a stock market pro, you will discover valuable information about how index funds work, what factors to consider before investing, and how to avoid common pitfalls. By reading The Complete Guide to Investing in Index Funds you will ultimately learn how to maximize your return while minimizing your risk. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

The Dumb Things Smart People Do with Their Money

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Author :
Publisher : Ballantine Books
ISBN 13 : 0525622187
Total Pages : 290 pages
Book Rating : 4.5/5 (256 download)

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Book Synopsis The Dumb Things Smart People Do with Their Money by : Jill Schlesinger

Download or read book The Dumb Things Smart People Do with Their Money written by Jill Schlesinger and published by Ballantine Books. This book was released on 2020-02-04 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: You’re smart. So don’t be dumb about money. Pinpoint your biggest money blind spots and take control of your finances with these tools from CBS News Business Analyst and host of the nationally syndicated radio show Jill on Money, Jill Schlesinger. “A must-read . . . This straightforward and pleasingly opinionated book may persuade more of us to think about financial planning.”—Financial Times Hey you . . . you saw the title. You get the deal. You’re smart. You’ve made a few dollars. You’ve done what the financial books and websites tell you to do. So why isn’t it working? Maybe emotions and expectations are getting in the way of good sense—or you’re paying attention to the wrong people. If you’ve started counting your lattes, for god’s sake, just stop. Read this book instead. After decades of working as a Wall Street trader, investment adviser, and money expert for CBS News, Jill Schlesinger reveals thirteen costly mistakes you may be making right now with your money. Drawing on personal stories and a hefty dose of humor, Schlesinger argues that even the brightest people can behave like financial dumb-asses because of emotional blind spots. So if you’ve saved for college for your kids before saving for retirement, or you’ve avoided drafting a will, this is the book for you. By following Schlesinger’s rules about retirement, college financing, insurance, real estate, and more, you can save money and avoid countless sleepless nights. It could be the smartest investment you make all year. Praise for The Dumb Things Smart People Do with Their Money “Common sense is not always common, especially when it comes to managing your money. Consider Jill Schlesinger’s book your guide to all the things you should know about money but were never taught. After reading it, you’ll be smarter, wiser, and maybe even wealthier.”—Chris Guillebeau, author of Side Hustle and The $100 Startup “A must-read, whether you’re digging yourself out of a financial hole or stacking up savings for the future, The Dumb Things Smart People Do with Their Money is a personal finance gold mine loaded with smart financial nuggets delivered in Schlesinger’s straight-talking, judgment-free style.”—Beth Kobliner, author of Make Your Kid a Money Genius (Even If You’re Not) and Get a Financial Life

The Financial Times Guide to Investment Trusts

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Author :
Publisher : Pearson UK
ISBN 13 : 1292232552
Total Pages : 328 pages
Book Rating : 4.2/5 (922 download)

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Book Synopsis The Financial Times Guide to Investment Trusts by : John C Baron

Download or read book The Financial Times Guide to Investment Trusts written by John C Baron and published by Pearson UK. This book was released on 2020-07-17 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making your capital work hard has never been more important than it is today. Investment trusts, often over looked as an investing vehicle, are a key tool in getting better returns on your money. The Financial Times Guide to Investment Trusts is your concise and jargon free introduction to one of the City's best kept se.

The Bogleheads' Guide to Investing

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Publisher : John Wiley & Sons
ISBN 13 : 0471779210
Total Pages : 335 pages
Book Rating : 4.4/5 (717 download)

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Book Synopsis The Bogleheads' Guide to Investing by : Taylor Larimore

Download or read book The Bogleheads' Guide to Investing written by Taylor Larimore and published by John Wiley & Sons. This book was released on 2006-04-20 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: Within this easy-to-use, need-to-know, no-frills guide to building financial well-being is advice for long-term wealth creation and happiness, without all the worries and fuss of stock pickers and day traders.

The Financial Times Guide to Investing

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Author :
Publisher : Pearson UK
ISBN 13 : 0273746898
Total Pages : 530 pages
Book Rating : 4.2/5 (737 download)

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Book Synopsis The Financial Times Guide to Investing by : Glen Arnold

Download or read book The Financial Times Guide to Investing written by Glen Arnold and published by Pearson UK. This book was released on 2012-08-21 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Financial Times Guide to Investingis the definitive introduction to the art of successful stock market investing. Beginning with the very basics of why companies need investors and explaining what investors do, Glen Arnold takes you through the practicalities of buying and selling shares. He describes different types of investment vehicles and advises you how you can be successful at picking companies, understanding their accounts, managing a sophisticated portfolio, measuring performance and risk and setting up an investment club. The second edition of this bestselling introduction to investing explains how the financial markets operate, shows you what you need to know to be successful and encourages you to follow and act on your own judgements. Thoroughly updated to help you invest with skill and confidence, new sections include: Online investing, website information and tools including screenshots and virtual portfolios as well as computerised counterparty trading Detailed updating of tax rates and legislation, increases in ISA allowances and revisions to capital gains tax A jargon-busting glossary to help you understand words, phrases and investing concepts Recent Financial Times articles and tables which illustrate and expand on case studies and examples Up-to-date statistics on the returns you can expect on shares and bonds Investing can be profitable and fun and The Financial Times Guide to Investing 2nd edition, explains step-by-step both the essentials of investing as well as describing how the financial markets really work. It details the practicalities of investing, such as how to go about buying shares and describes the variety of financial securities you can buy, from bonds and unit trusts through to exchange traded funds. Exploding the myths that only the wealthy can afford to buy and sell shares and showing you why you can be just as successful trading on your own as you would be by employing a fund manager, this authoritative guide book will help you build a profitable personal financial portfolio. What is investment The rewards of investment Understanding stock markets Using the financial media Buying and selling shares Pooled investments Investing in bonds Futures and options Financial spreadbetting Analysing companies and industries Mastering company reports and accounts Key investment ratios and measures Ticks of the accounting trade Managing your portfolio Mergers and takeovers Taxation and investors Measuring performance Investor protection Investment clubs

Mutual Fund Industry Handbook

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Publisher : John Wiley & Sons
ISBN 13 : 1118428722
Total Pages : 295 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Mutual Fund Industry Handbook by : Lee Gremillion

Download or read book Mutual Fund Industry Handbook written by Lee Gremillion and published by John Wiley & Sons. This book was released on 2012-06-22 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Mutual Fund Industry Handbook is a remarkably important work . . . I am profoundly impressed by the broad and comprehensive sweep of information and knowledge that this book makes available to industry participants, college and business school students, and anyone else with a serious interest in this industry." -- From the Foreword by John C. Bogle President, Bogle Financial Markets Research Center Founder and former chief executive, The Vanguard Group A Foreword by John C. Bogle, founder of The Vanguard Group and one of the most respected leaders in the mutual fund industry, sets the stage for this authoritative book that explains the complexities of the phenomenal industry in simple terms. Investors like the fact that mutual funds offer professional management, easy diversification, liquidity, convenience, a wide range of investment choices, and regulatory protection. Mutual Fund Industry Handbook touches on all of those features and focuses on the diverse functions performed in the day-to-day operations of the mutual fund industry. You'll learn about: Front-office functions-analysis, buying, and selling. Back-office functions, including settlement, custody, accounting, and reporting. Commission structures-front-end loads, back-end loads, or level loads. The various fund categories used by the Investment Company Institute, Morningstar, and Lipper. The roles played by fund managers, investment advisors, custodial banks, distributors, transfer agents, and other third-party service providers. If you want a definitive reference on the mutual fund industry, this is the book for you.

The Intelligent Investor

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Author :
Publisher :
ISBN 13 : 9780062312686
Total Pages : 0 pages
Book Rating : 4.3/5 (126 download)

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Book Synopsis The Intelligent Investor by : Benjamin Graham

Download or read book The Intelligent Investor written by Benjamin Graham and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Investors Guide to Growing Wealth in Self Storage

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Author :
Publisher :
ISBN 13 : 9781735258836
Total Pages : pages
Book Rating : 4.2/5 (588 download)

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Book Synopsis The Investors Guide to Growing Wealth in Self Storage by : A. J. Osborne

Download or read book The Investors Guide to Growing Wealth in Self Storage written by A. J. Osborne and published by . This book was released on 2021-11-16 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Your Complete Guide to Factor-Based Investing

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Author :
Publisher :
ISBN 13 : 9780692783658
Total Pages : 360 pages
Book Rating : 4.7/5 (836 download)

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Book Synopsis Your Complete Guide to Factor-Based Investing by : Andrew L. Berkin

Download or read book Your Complete Guide to Factor-Based Investing written by Andrew L. Berkin and published by . This book was released on 2016-10-07 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are hundreds of exhibits in the investment "factor zoo." Which ones are actually worth your time, and your money? Andrew L. Berkin and Larry E. Swedroe, co-authors of The Incredible Shrinking Alpha, bring you a thorough yet still jargon-free and accessible guide to applying one of today's most valuable quantitative, evidence-based approaches to outperforming the market: factor investing. Designed for savvy investors and professional advisors alike, Your Complete Guide to Factor-Based Investing: The Way Smart Money Invests Today takes you on a journey through the land of academic research and an extensive review of its 50-year quest to uncover the secret of successful investing. Along the way, Berkin and Swedroe cite and distill more than 100 academic papers on finance and introduce five unique criteria that a factor (at its most basic, a characteristic or set of characteristics common among a broad set of securities) must meet to be considered worthy of your investment. In addition to providing explanatory power to portfolio returns and delivering a premium, Swedroe and Berkin argue a factor should be persistent, pervasive, robust, investable and intuitive. By the end, you'll have learned that, within the entire "factor zoo," only certain exhibits are worth visiting and only a handful of factors are required to invest in the same manner that made Warren Buffett a legend. Your Complete Guide to Factor-Based Investing: The Way Smart Money Invests Today offers an in-depth look at the evidence practitioners use to build portfolios and how you as an investor can benefit from that knowledge, rendering it an essential resource for making the informed and prudent investment decisions necessary to help secure your financial future.