The Harley-Davidson Reader

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Publisher :
ISBN 13 : 9781610600415
Total Pages : 352 pages
Book Rating : 4.6/5 (4 download)

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Book Synopsis The Harley-Davidson Reader by : Arlen (CON) Ness, Michael Dregni, Evel Knievel, Jean (FRW) Davidson, Sonny Barger, Hunter S. (CON) Thompson

Download or read book The Harley-Davidson Reader written by Arlen (CON) Ness, Michael Dregni, Evel Knievel, Jean (FRW) Davidson, Sonny Barger, Hunter S. (CON) Thompson and published by . This book was released on with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Harley-Davidson Reader

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Author :
Publisher : Motorbooks
ISBN 13 : 9780760337127
Total Pages : 348 pages
Book Rating : 4.3/5 (371 download)

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Book Synopsis The Harley-Davidson Reader by : Michael Dregni

Download or read book The Harley-Davidson Reader written by Michael Dregni and published by Motorbooks. This book was released on 2010-02-07 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harley-Davidson motorcycles are the grandest name in American motorcycling, and represent the freedom of the open road, a life of rebellion, and a heritage of craftsmanship for over 100 years. In this collection, the biggest and best writings, old and new, are assembled on Harley-Davidson and their unique mystique by writers and personalities that are part of the legend, from Hunter S. Thompson to Sonny Barger, Evel Knievel to Arlen Ness, and more. Punctuated with classic images—from vintage motorcycling photos to racing and walls of death posters to pictures from biker LPs and novels—these are the stories that have helped define the Harley-Davidson myth. The tales of the company’s birth, the rise of the biker outlaw legend, and the modern-day revival of choppers, bobbers, and retro rides are all told by the best-loved sages of biker lore. With sidebars on biker movies, biker literature, and much more, this book chronicles the Motor Company’s long ride into modern-day legend.

The Harley-Davidson Reader

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Author :
Publisher : Motorbooks
ISBN 13 : 9780760325919
Total Pages : 348 pages
Book Rating : 4.3/5 (259 download)

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Book Synopsis The Harley-Davidson Reader by : Michael Dregni

Download or read book The Harley-Davidson Reader written by Michael Dregni and published by Motorbooks. This book was released on 2006-08-15 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harley-Davidson motorcycles are the grandest name in American motorcycling, and represent the freedom of the open road, a life of rebellion, and a heritage of craftsmanship for over 100 years. In this collection, the biggest and best writings, old and new, are assembled on Harley-Davidson and their unique mystique by writers and personalities that are part of the legend, from Hunter S. Thompson to Sonny Barger, Evel Knievel to Arlen Ness, and more. Punctuated with classic images-from vintage motorcycling photos to racing and walls of death posters to pictures from biker LPs and novels-these are the stories that have helped define the Harley-Davidson myth. The tales of the company's birth, the rise of the biker outlaw legend, and the modern-day revival of choppers, bobbers, and retro rides are all told by the best-loved sages of biker lore. With sidebars on biker movies, biker literature, and much more, this book chronicles the Motor Company's long ride into modern-day legend.

The Harley-Davidson Source Book

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Author :
Publisher : Motorbooks International
ISBN 13 : 0760361908
Total Pages : 293 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Harley-Davidson Source Book by : Mitch Bergeron

Download or read book The Harley-Davidson Source Book written by Mitch Bergeron and published by Motorbooks International. This book was released on 2021-12-14 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Harley-Davidson Source Book is the ultimate curated survey of the ultimate motorcycle. It details the most significant designs and models throughout the Motor Company's history.

Growing Up Harley-Davidson

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Publisher :
ISBN 13 : 9781610603997
Total Pages : 284 pages
Book Rating : 4.6/5 (39 download)

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Book Synopsis Growing Up Harley-Davidson by : Jean Davidson

Download or read book Growing Up Harley-Davidson written by Jean Davidson and published by . This book was released on with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Motorcycles have been a way of life for Jean Davidson. Her grandfather was Walter Davidson, one of the four founders and the first president of Harley-Davidson. Her father was company vice president Gordon Davidson. And Jean herself was a Harley-Davidson dealer, rubbing elbows with all the Harleys and Davidsons as well as the Hell's Angels and Outlaws, famous racers, and Evel Knievel. This is the history of Harley-Davidson motorcycles no one else knew-until now! Here is the fairy-tale story of how four boys built their first motorcycle in a shed; how a slippery-handed maid stole all the company's earnings from the coffee can that served as their "bank"; and how a hermit uncle donated his life's savings to resurrect the company and set it on the path to becoming the world's most famous motorcycle maker. Here is the inside scoop on behind-the-boardroom-door politics and corporate battles, the unknown history of the first Knucklehead and Sportster, the secret friendship with arch-rival Indian motorcycles, and more. Here are family stories and rare photos from the family album that no one else has seen before.

Harley-Davidson Motorcycles

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Author :
Publisher : Torque Books
ISBN 13 : 9781600141348
Total Pages : 0 pages
Book Rating : 4.1/5 (413 download)

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Book Synopsis Harley-Davidson Motorcycles by : Jack David

Download or read book Harley-Davidson Motorcycles written by Jack David and published by Torque Books. This book was released on 2007-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the history, features, and customization of Harley-Davidsons, as well as how they differ from other kinds of motorcycles.

100 Years of Harley-Davidson

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Author :
Publisher : Bulfinch
ISBN 13 : 0821228196
Total Pages : 294 pages
Book Rating : 4.8/5 (212 download)

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Book Synopsis 100 Years of Harley-Davidson by : Willie G. Davidson

Download or read book 100 Years of Harley-Davidson written by Willie G. Davidson and published by Bulfinch. This book was released on 2002 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sumptuous official 100th anniversary book. The inside story told for the first time by the grandson of the founder.

Hog Heaven

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Publisher :
ISBN 13 : 9781552857472
Total Pages : 348 pages
Book Rating : 4.8/5 (574 download)

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Book Synopsis Hog Heaven by : Hunter S. Thompson

Download or read book Hog Heaven written by Hunter S. Thompson and published by . This book was released on 2006-08-24 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of classic biker tales.The sleek, shiny chrome trim; the hot, roaring engines; the sense of adventure and possibly misdoing, and, of course, the slick black leather pants -- these are just a few of the images that the name Harley-Davidson brings to mind. The Harley evokes a sense of awe and admiration in even the most novice of motorcycle-philes.The Harley-Davidson Reader compiles the works of famous -- and infamous -- authors and bikers in a witty and entertaining collection of biker tales. From the birth of the biker outlaw legend to the revival of the choppers, this compilation includes writings from, among others: Hunter S. Thompson Arlen Ness Sonny Barger Brock Yates Evel Knievel Allen GirdlerCovering motorcycle culture and folklore in North America, the book includes biker flicks, literature, and rock 'n' roll. It also features archival photos of classic and vintage bikes. Readers of The Harley-Davidson Reader are sure to feel the wind in their hair and the hot engine revving between the pages. A collection of classic biker tales.

My Daddy Makes the Best Motorcycles in the Whole Wide World, the Harley-Davidson

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Author :
Publisher : The Guest Cottage, Inc.
ISBN 13 : 193059626X
Total Pages : 40 pages
Book Rating : 4.9/5 (35 download)

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Book Synopsis My Daddy Makes the Best Motorcycles in the Whole Wide World, the Harley-Davidson by : Jean Davidson

Download or read book My Daddy Makes the Best Motorcycles in the Whole Wide World, the Harley-Davidson written by Jean Davidson and published by The Guest Cottage, Inc.. This book was released on 2004 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jean Davidson, also known as Jeannie, tells the story of the first Harley-Davidson motorcyles as a blue-eyed, blond-hair 8-year-old tomboy. Have fun with Jean as she rides behind her father or with her family on early versions of the Harley-Davidson. Bright, colorful illustrations by Theresa Hammerquist add fun and zest to the words of young Jeannie. Children will delight in the playful text and illustrations while learning how early Harley-Davidson motorcycles were built and enjoyed. For children ages 3-7

Der Harley-Davidson Reader

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Publisher :
ISBN 13 : 9783768853378
Total Pages : 337 pages
Book Rating : 4.8/5 (533 download)

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Book Synopsis Der Harley-Davidson Reader by :

Download or read book Der Harley-Davidson Reader written by and published by . This book was released on 2012 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Big Book of Harley-Davidson

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Publisher : Motorbooks International
ISBN 13 : 0760314462
Total Pages : 316 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Big Book of Harley-Davidson by : Thomas Bolfert

Download or read book The Big Book of Harley-Davidson written by Thomas Bolfert and published by Motorbooks International. This book was released on 2002 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: aChronicles America's sole remaining motorcycle manufacturer, and the historical framework in which it prevailed for nearly nine decades.

The Harley-Davidson Story

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Publisher : Motorbooks
ISBN 13 : 0760360715
Total Pages : 232 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Harley-Davidson Story by : Aaron Frank

Download or read book The Harley-Davidson Story written by Aaron Frank and published by Motorbooks. This book was released on 2018-11-20 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Harley-Davidson Story: Tales from the Archives is a fascinating, visually driven overview of the motor company's rich story, created in cooperation with the Harley-Davidson Museum. The story of Harley-Davidson is a classic American tale of spirit, invention, and the right idea at the right time. From its beginning in a small Milwaukee shed in 1903, William Harley and his cousins, the Davidson brothers, set in motion what would eventually become the world’s most iconic motorcycle company. While other motorcycle companies rose and fell through the teens and 1920s, Harley went from strength to strength, whether introducing its first V-twin motor or dominating race tracks across America. The Milwaukee Miracle even prospered during WWII, building war bikes for the armed forces. By the 1950s, they’d buried their last American-built competitor, Indian, and gained a hold over the US market that they maintain to this day. A remarkable story deserves a remarkable space to recount it. Such is the Harley-Davidson Museum in Milwaukee, which opened in 2009. Harley-Davidson partnered with Motorbooks to create this book relaying Harley-Davidson’s story, as told through the museum’s displays and archive assets.

More Than a Motorcycle

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Publisher : Harvard Business Review Press
ISBN 13 : 1422160726
Total Pages : 300 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis More Than a Motorcycle by : Rich Teerlink

Download or read book More Than a Motorcycle written by Rich Teerlink and published by Harvard Business Review Press. This book was released on 2000-09-18 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the late 1980s, Harley-Davidson beat back an assault by Japanese competitors and engineered a remarkable financial turnaround. But it subsequently faced an even more formidable challenge: maintaining and improving on its success in the absence of an external crisis. To answer this challenge, then-CEO Rich Teerlink, partnering with organizational consultant Lee Ozley, threw out the top-down strategies that had just saved the company and began building a different Harley-one that would be driven not by top management, but by employees at every level. What happened next is the stuff of turnaround legend. More Than a Motorcycle is the story behind the story of the purposeful transformation of an American icon, as told by the two individuals most deeply involved in that decade-long process. The book chronicles the victories and setbacks along Harley's difficult journey from a traditional "command-and-control" culture to an open, participative learning environment. Teerlink and Ozley deliver three fundamental messages: people are a company's only sustainable competitive advantage; there is no "quick fix" to effect lasting, beneficial organizational change; and leadership is not a person, but a process to which everyone must contribute. They provide practical, reality-tested prescriptions for critical tasks like developing employee alignment, building structures that support participation, and implementing effective reward programs. Finally, they draw lessons from the Harley experience-lessons about values, trust, and community-that apply broadly to any business. An against-the-odds story of a business road less traveled, this book encourages today's leaders to look around the next bend-and to give every employee a view of the road from the driver's seat.

Outlaw Machine

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Publisher : Crown
ISBN 13 : 0767905164
Total Pages : 290 pages
Book Rating : 4.7/5 (679 download)

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Book Synopsis Outlaw Machine by : Brock Yates

Download or read book Outlaw Machine written by Brock Yates and published by Crown. This book was released on 2000-05-02 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The legendary story of Harley-Davidson's rise to power--not only as an international industry leader but as an American cultural icon. How did the Harley-Davidson motorcycle, originally a machine for casual riders, evolve into a symbol of defiance and liberation? An embellished 1947 Life magazine article about a California town terrorized by gangs of motorcycle punks changed the world's perception of motorcycles from sporty machines to menaces-to-society, and as the loudest and heaviest bikes on the market, Harley-Davidsons were considered the baddest of them all. Outlaw Machine chronicles the fascinating social history that built Harley-Davidson's reputation--including the rise of Hell's Angels and the counterculture classic Easy Rider--and, more entrancing still, the bike's and its company's storybook rise to international fame and popularity. Written by renowned automotive journalist Brock Yates, Outlaw Machine is the definitive book on the Harley-Davidson and its place in American culture.

Rebuilding the Brand

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Publisher : Simon and Schuster
ISBN 13 : 1621534227
Total Pages : 128 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis Rebuilding the Brand by : Clyde Fessler

Download or read book Rebuilding the Brand written by Clyde Fessler and published by Simon and Schuster. This book was released on 2013-10-08 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard—of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true. By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration. And today, Harley-Davidson is a model brand. Harley-Davidson isn't just a motorcycle company anymore. It is a community, a look, a source of self-expression, an all-American appeal for freedom—all expressed in one little logo. So, what happened? How did Harley manage to pull itself from the fire, brush itself off, and ride off into the sunset? The secret: branding. Histories will tell you how Harley-Davidson closed the quality gap between Hogs and the cheaper, faster, sleeker Japanese bikes; how Harley used Japanese manufacturing methods to increase its cash flow; how Harley clawed its way back from the brink of bankruptcy. All these aspects were important to Harley s rise from the ashes, no doubt, and as such are discussed in this book. But the true power of the big, beautiful, orange and black machine that is Harley-Davidson lies in its image, the Bar and Shield, the brand. Rebuilding the Brand: How Harley-Davidson Became King of the Road is the story of how a core group led a team of not only marketing folks but also employees, management, dealers, and vendors to rebuild the Harley-Davidson image. Told through the perspective of Clyde Fessler—who held several positions within Harley, from head of marketing services to VP of business development—Rebuilding the Brand provides dynamic branding information couched in an entertaining story. Fessler describes the methods used to create the iconic image Harley-Davidson enjoys today, methods that can be translated to nearly any industry, and explores the topics of brand experience, brand personality, brand extension, brand association, brand consistency, and brand welfare. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Art of the Harley-Davidson(R) Motorcycle - Deluxe Edition

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Author :
Publisher : Motorbooks International
ISBN 13 : 0760346895
Total Pages : 219 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis Art of the Harley-Davidson(R) Motorcycle - Deluxe Edition by : Dain Gingerelli

Download or read book Art of the Harley-Davidson(R) Motorcycle - Deluxe Edition written by Dain Gingerelli and published by Motorbooks International. This book was released on 2014-10-10 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents a decades-worth of photographs featuring the famous motorcycles, chronicling the company's greatest bikes from the early 1900s to today, providing specifications and lore for each.

Harley-Davidson Chronicle

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Publisher :
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Harley-Davidson Chronicle by : Doug Mitchel

Download or read book Harley-Davidson Chronicle written by Doug Mitchel and published by . This book was released on 1997 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celebrating the motorcycles and the memories that have made Harley-Davidson an American legend.