Author : William Crandall
Publisher : SAGE
ISBN 13 : 1412991684
Total Pages : 385 pages
Book Rating : 4.4/5 (129 download)
Book Synopsis Crisis Management by : William Crandall
Download or read book Crisis Management written by William Crandall and published by SAGE. This book was released on 2013-03-20 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering a strategic orientation to crisis management, this fully updated edition of Crandall, Parnell, and Spillan′s Crisis Management helps readers understand the importance of planning for crises within the wider framework of an organization′s regular strategic management process. This strikingly engaging and easy-to-follow text focuses on a four-stage crisis management framework: 1) Landscape Survey: identifying potential crisis vulnerabilities, 2) Strategic Planning: organizing the crisis management team and writing the plan, 3) Crisis Management: addressing the crisis when it occurs, and 4) Organizational Learning: applying lessons from crises so they will be prevented or mitigated in the future. The second edition emphasizes the importance of managing both the internal landscape (those stakeholders within the organization, such as the employees, owners, and management) and the external landscape (those stakeholders outside of the organization, such as the media, customers, suppliers, general public, government agencies, and special interest groups).