The Fantastic Laboratory Of Dr Weigl

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The Fantastic Laboratory of Dr. Weigl

Author : Arthur Allen
Publisher : National Geographic Books
ISBN 13 : 039308101X
Total Pages : 0 pages
Book Rating : 4.3/5 (93 download)

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Book Synopsis The Fantastic Laboratory of Dr. Weigl by : Arthur Allen

Download or read book The Fantastic Laboratory of Dr. Weigl written by Arthur Allen and published by National Geographic Books. This book was released on 2014-07-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a laboratory in wartime Poland comes a fascinating story of anti-Nazi resistance and scientific ingenuity. Few diseases are more gruesome than typhus. Transmitted by body lice, it afflicts the dispossessed—refugees, soldiers, and ghettoized peoples—causing hallucinations, terrible headaches, boiling fever, and often death. The disease plagued the German army on the Eastern Front and left the Reich desperate for a vaccine. For this they turned to the brilliant and eccentric Polish zoologist Rudolf Weigl. In the 1920s, Weigl had created the first typhus vaccine using a method as bold as it was dangerous for its use of living human subjects. The astonishing success of Weigl’s techniques attracted the attention and admiration of the world—giving him cover during the Nazi’s violent occupation of Lviv. His lab soon flourished as a hotbed of resistance. Weigl hired otherwise doomed mathematicians, writers, doctors, and other thinkers, protecting them from atrocity. The team engaged in a sabotage campaign by sending illegal doses of the vaccine into the Polish ghettos while shipping gallons of the weakened serum to the Wehrmacht. Among the scientists saved by Weigl, who was a Christian, was a gifted Jewish immunologist named Ludwik Fleck. Condemned to Buchenwald and pressured to re-create the typhus vaccine under the direction of a sadistic Nazi doctor, Erwin Ding-Schuler, Fleck had to make an awful choice between his scientific ideals or the truth of his conscience. In risking his life to carry out a dramatic subterfuge to vaccinate the camp’s most endangered prisoners, Fleck performed an act of great heroism. Drawing on extensive research and interviews with survivors, Arthur Allen tells the harrowing story of two brave scientists—a Christian and a Jew— who put their expertise to the best possible use, at the highest personal danger.

Vaccine: The Controversial Story of Medicine's Greatest Lifesaver

Author : Arthur Allen
Publisher : W. W. Norton & Company
ISBN 13 : 1324036354
Total Pages : 542 pages
Book Rating : 4.3/5 (24 download)

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Book Synopsis Vaccine: The Controversial Story of Medicine's Greatest Lifesaver by : Arthur Allen

Download or read book Vaccine: The Controversial Story of Medicine's Greatest Lifesaver written by Arthur Allen and published by W. W. Norton & Company. This book was released on 2008-05-17 with total page 542 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A timely, fair-minded and crisply written account."—New York Times Book Review Vaccine juxtaposes the stories of brilliant scientists with the industry's struggle to produce safe, effective, and profitable vaccines. It focuses on the role of military and medical authority in the introduction of vaccines and looks at why some parents have resisted this authority. Political and social intrigue have often accompanied vaccination—from the divisive introduction of smallpox inoculation in colonial Boston to the 9,000 lawsuits recently filed by parents convinced that vaccines caused their children's autism. With narrative grace and investigative journalism, Arthur Allen reveals a history illuminated by hope and shrouded by controversy, and he sheds new light on changing notions of health, risk, and the common good.

Jewish Medical Resistance in the Holocaust

Author : Michael A. Grodin, M.D.
Publisher : Berghahn Books
ISBN 13 : 1782384189
Total Pages : 328 pages
Book Rating : 4.7/5 (823 download)

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Book Synopsis Jewish Medical Resistance in the Holocaust by : Michael A. Grodin, M.D.

Download or read book Jewish Medical Resistance in the Holocaust written by Michael A. Grodin, M.D. and published by Berghahn Books. This book was released on 2014-09-01 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Faced with infectious diseases, starvation, lack of medicines, lack of clean water, and safe sewage, Jewish physicians practiced medicine under severe conditions in the ghettos and concentration camps of the Holocaust. Despite the odds against them, physicians managed to supply public health education, enforce hygiene protocols, inspect buildings and latrines, enact quarantine, and perform triage. Many gave their lives to help fellow prisoners. Based on archival materials and featuring memoirs of Holocaust survivors, this volume offers a rich array of both tragic and inspiring studies of the sanctification of life as practiced by Jewish medical professionals. More than simply a medical story, these histories represent the finest exemplification of a humanist moral imperative during a dark hour of recent history.

Savage Will

Author : Timothy M. Gay
Publisher : Penguin
ISBN 13 : 0451419146
Total Pages : 354 pages
Book Rating : 4.4/5 (514 download)

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Book Synopsis Savage Will by : Timothy M. Gay

Download or read book Savage Will written by Timothy M. Gay and published by Penguin. This book was released on 2014-09-02 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the tradition of incredible true stories from The Great Escape to Argo, Savage Will recounts a tale of survival, daring, and evasion behind enemy lines: that of American medics and nurses stranded for two months in Nazi-occupied Albania. “Amazing.”—The Washington Times • “New and surprising.”—America in WWII • “A must-read espionage and survival story.”—Marcus Brotherton • “Wonderfully entertaining”—Alex Kershaw In 1943, men and women of the 807th Medical Air Evacuation Squadron boarded a routine flight from Sicily to the Italian mainland to care for wounded soldiers. En route, their plane drifted hundreds of miles off course and crash-landed in remote mountainous Albania. The unarmed Americans were trapped hundreds of blizzard-plagued miles from Allied lines, in a country torn apart by rival bands of pro- and anti-German guerrillas. Hunted by German soldiers, the castaways relied on what one survivor called their “savage will” to elude their enemy and find their way to freedom. What followed is the most thrilling untold story of World War II—a saga reaching from President Roosevelt and top Allied intelligence officials to a host of brave Albanian Resistance fighters, the British and U.S. Mediterranean air forces, and the dashing English lieutenant and the tenacious American captain sent behind enemy lines to carry out a heroic rescue.

Dementia Reimagined

Author : Tia Powell
Publisher : Avery
ISBN 13 : 073521090X
Total Pages : 322 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis Dementia Reimagined by : Tia Powell

Download or read book Dementia Reimagined written by Tia Powell and published by Avery. This book was released on 2019 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The cultural and medical history of dementia and Alzheimer's disease by a leading psychiatrist and bioethicist who urges us to turn our focus from cure to care. Despite being a physician and a bioethicist, Tia Powell wasn't prepared to address the challenges she faced when her grandmother, and then her mother, were diagnosed with dementia--not to mention confronting the hard truth that her own odds aren't great. In the U.S., 10,000 baby boomers turn 65 every day; by the time a person reaches 85, their chances of having dementia approach 50 percent. And the truth is, there is no cure, and none coming soon, despite the perpetual promises by pharmaceutical companies that they are just one more expensive study away from a pill. Dr. Powell's goal is to move the conversation away from an exclusive focus on cure to a genuine appreciation of care--what we can do for those who have dementia, and how to keep life meaningful and even joyful. Reimagining Dementia is a moving combination of medicine and memoir, peeling back the untold history of dementia, from the story of Solomon Fuller, a black doctor whose research at the turn of the twentieth century anticipated important aspects of what we know about dementia today, to what has been gained and lost with the recent bonanza of funding for Alzheimer's at the expense of other forms of the disease. In demystifying dementia, Dr. Powell helps us understand it with clearer eyes, from the point of view of both physician and caregiver. Ultimately, she wants us all to know that dementia is not only about loss--it's also about the preservation of dignity and hope.

A Troublesome Inheritance

Author : Nicholas Wade
Publisher : Penguin
ISBN 13 : 0698163796
Total Pages : 249 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis A Troublesome Inheritance by : Nicholas Wade

Download or read book A Troublesome Inheritance written by Nicholas Wade and published by Penguin. This book was released on 2014-05-06 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on startling new evidence from the mapping of the genome, an explosive new account of the genetic basis of race and its role in the human story Fewer ideas have been more toxic or harmful than the idea of the biological reality of race, and with it the idea that humans of different races are biologically different from one another. For this understandable reason, the idea has been banished from polite academic conversation. Arguing that race is more than just a social construct can get a scholar run out of town, or at least off campus, on a rail. Human evolution, the consensus view insists, ended in prehistory. Inconveniently, as Nicholas Wade argues in A Troublesome Inheritance, the consensus view cannot be right. And in fact, we know that populations have changed in the past few thousand years—to be lactose tolerant, for example, and to survive at high altitudes. Race is not a bright-line distinction; by definition it means that the more human populations are kept apart, the more they evolve their own distinct traits under the selective pressure known as Darwinian evolution. For many thousands of years, most human populations stayed where they were and grew distinct, not just in outward appearance but in deeper senses as well. Wade, the longtime journalist covering genetic advances for The New York Times, draws widely on the work of scientists who have made crucial breakthroughs in establishing the reality of recent human evolution. The most provocative claims in this book involve the genetic basis of human social habits. What we might call middle-class social traits—thrift, docility, nonviolence—have been slowly but surely inculcated genetically within agrarian societies, Wade argues. These “values” obviously had a strong cultural component, but Wade points to evidence that agrarian societies evolved away from hunter-gatherer societies in some crucial respects. Also controversial are his findings regarding the genetic basis of traits we associate with intelligence, such as literacy and numeracy, in certain ethnic populations, including the Chinese and Ashkenazi Jews. Wade believes deeply in the fundamental equality of all human peoples. He also believes that science is best served by pursuing the truth without fear, and if his mission to arrive at a coherent summa of what the new genetic science does and does not tell us about race and human history leads straight into a minefield, then so be it. This will not be the last word on the subject, but it will begin a powerful and overdue conversation.

The Vaccine Race

Author : Meredith Wadman
Publisher : Penguin
ISBN 13 : 0143111310
Total Pages : 466 pages
Book Rating : 4.1/5 (431 download)

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Book Synopsis The Vaccine Race by : Meredith Wadman

Download or read book The Vaccine Race written by Meredith Wadman and published by Penguin. This book was released on 2018-09-04 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A real jewel of science history...brims with suspense and now-forgotten catastrophe and intrigue...Wadman’s smooth prose calmly spins a surpassingly complicated story into a real tour de force."—The New York Times “Riveting . . . [The Vaccine Race] invites comparison with Rebecca Skloot's 2007 The Immortal Life of Henrietta Lacks.”—Nature The epic and controversial story of a major breakthrough in cell biology that led to the conquest of rubella and other devastating diseases. Until the late 1960s, tens of thousands of American children suffered crippling birth defects if their mothers had been exposed to rubella, popularly known as German measles, while pregnant; there was no vaccine and little understanding of how the disease devastated fetuses. In June 1962, a young biologist in Philadelphia, using tissue extracted from an aborted fetus from Sweden, produced safe, clean cells that allowed the creation of vaccines against rubella and other common childhood diseases. Two years later, in the midst of a devastating German measles epidemic, his colleague developed the vaccine that would one day wipe out homegrown rubella. The rubella vaccine and others made with those fetal cells have protected more than 150 million people in the United States, the vast majority of them preschoolers. The new cells and the method of making them also led to vaccines that have protected billions of people around the world from polio, rabies, chicken pox, measles, hepatitis A, shingles and adenovirus. Meredith Wadman’s masterful account recovers not only the science of this urgent race, but also the political roadblocks that nearly stopped the scientists. She describes the terrible dilemmas of pregnant women exposed to German measles and recounts testing on infants, prisoners, orphans, and the intellectually disabled, which was common in the era. These events take place at the dawn of the battle over using human fetal tissue in research, during the arrival of big commerce in campus labs, and as huge changes take place in the laws and practices governing who “owns” research cells and the profits made from biological inventions. It is also the story of yet one more unrecognized woman whose cells have been used to save countless lives. With another frightening virus--measles--on the rise today, no medical story could have more human drama, impact, or urgency than The Vaccine Race.

The Malaria Project

Author : Karen M. Masterson
Publisher : Penguin
ISBN 13 : 0698140133
Total Pages : 494 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis The Malaria Project by : Karen M. Masterson

Download or read book The Malaria Project written by Karen M. Masterson and published by Penguin. This book was released on 2014-10-07 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fascinating and shocking historical exposé, The Malaria Project is the story of America's secret mission to combat malaria during World War II—a campaign modeled after a German project which tested experimental drugs on men gone mad from syphilis. American war planners, foreseeing the tactical need for a malaria drug, recreated the German model, then grew it tenfold. Quickly becoming the biggest and most important medical initiative of the war, the project tasked dozens of the country’s top research scientists and university labs to find a treatment to remedy half a million U.S. troops incapacitated by malaria. Spearheading the new U.S. effort was Dr. Lowell T. Coggeshall, the son of a poor Indiana farmer whose persistent drive and curiosity led him to become one of the most innovative thinkers in solving the malaria problem. He recruited private corporations, such as today's Squibb and Eli Lilly, and the nation’s best chemists out of Harvard and Johns Hopkins to make novel compounds that skilled technicians tested on birds. Giants in the field of clinical research, including the future NIH director James Shannon, then tested the drugs on mental health patients and convicted criminals—including infamous murderer Nathan Leopold. By 1943, a dozen strains of malaria brought home in the veins of sick soldiers were injected into these human guinea pigs for drug studies. After hundreds of trials and many deaths, they found their “magic bullet,” but not in a U.S. laboratory. America 's best weapon against malaria, still used today, was captured in battle from the Nazis. Called chloroquine, it went on to save more lives than any other drug in history. Karen M. Masterson, a journalist turned malaria researcher, uncovers the complete story behind this dark tale of science, medicine and war. Illuminating, riveting and surprising, The Malaria Project captures the ethical perils of seeking treatments for disease while ignoring the human condition.

Freedom's Forge

Author : Arthur Herman
Publisher : Random House Trade Paperbacks
ISBN 13 : 0812982045
Total Pages : 434 pages
Book Rating : 4.8/5 (129 download)

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Book Synopsis Freedom's Forge by : Arthur Herman

Download or read book Freedom's Forge written by Arthur Herman and published by Random House Trade Paperbacks. This book was released on 2013-07-02 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • SELECTED BY THE ECONOMIST AS ONE OF THE BEST BOOKS OF THE YEAR “A rambunctious book that is itself alive with the animal spirits of the marketplace.”—The Wall Street Journal Freedom’s Forge reveals how two extraordinary American businessmen—General Motors automobile magnate William “Big Bill” Knudsen and shipbuilder Henry J. Kaiser—helped corral, cajole, and inspire business leaders across the country to mobilize the “arsenal of democracy” that propelled the Allies to victory in World War II. Drafting top talent from companies like Chrysler, Republic Steel, Boeing, Lockheed, GE, and Frigidaire, Knudsen and Kaiser turned auto plants into aircraft factories and civilian assembly lines into fountains of munitions. In four short years they transformed America’s army from a hollow shell into a truly global force, laying the foundations for the country’s rise as an economic as well as military superpower. Freedom’s Forge vividly re-creates American industry’s finest hour, when the nation’s business elites put aside their pursuit of profits and set about saving the world. Praise for Freedom’s Forge “A rarely told industrial saga, rich with particulars of the growing pains and eventual triumphs of American industry . . . Arthur Herman has set out to right an injustice: the loss, down history’s memory hole, of the epic achievements of American business in helping the United States and its allies win World War II.”—The New York Times Book Review “Magnificent . . . It’s not often that a historian comes up with a fresh approach to an absolutely critical element of the Allied victory in World War II, but Pulitzer finalist Herman . . . has done just that.”—Kirkus Reviews (starred review) “A compulsively readable tribute to ‘the miracle of mass production.’ ”—Publishers Weekly “The production statistics cited by Mr. Herman . . . astound.”—The Economist “[A] fantastic book.”—Forbes “Freedom’s Forge is the story of how the ingenuity and energy of the American private sector was turned loose to equip the finest military force on the face of the earth. In an era of gathering threats and shrinking defense budgets, it is a timely lesson told by one of the great historians of our time.”—Donald Rumsfeld

Cut Adrift

Author : Marianne Cooper
Publisher : Univ of California Press
ISBN 13 : 0520958454
Total Pages : 315 pages
Book Rating : 4.5/5 (29 download)

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Book Synopsis Cut Adrift by : Marianne Cooper

Download or read book Cut Adrift written by Marianne Cooper and published by Univ of California Press. This book was released on 2014-07-31 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cut Adrift makes an important and original contribution to the national conversation about inequality and risk in American society. Set against the backdrop of rising economic insecurity and rolled-up safety nets, Marianne Cooper’s probing analysis explores what keeps Americans up at night. Through poignant case studies, she reveals what families are concerned about, how they manage their anxiety, whose job it is to worry, and how social class shapes all of these dynamics, including what is even worth worrying about in the first place. This powerful study is packed with intriguing discoveries ranging from the surprising anxieties of the rich to the critical role of women in keeping struggling families afloat. Through tales of stalwart stoicism, heart-wrenching worry, marital angst, and religious conviction, Cut Adrift deepens our understanding of how families are coping in a go-it-alone age—and how the different strategies on which affluent, middle-class, and poor families rely upon not only reflect inequality, but fuel it.

Ripe

Author : Arthur Allen
Publisher : Catapult
ISBN 13 : 1582436770
Total Pages : 293 pages
Book Rating : 4.5/5 (824 download)

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Book Synopsis Ripe by : Arthur Allen

Download or read book Ripe written by Arthur Allen and published by Catapult. This book was released on 2010-02-10 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tomato. As savory as any vegetable, as sweet as its fellow fruits, the seeded succulent inspires a cult–like devotion from food lovers on all continents. The people of Ohio love the tomato so much they made tomato juice the official state beverage. An annual food festival in Spain draws thousands of participants in a 100–ton tomato fight. The inimitable, versatile tomato has conquered the cuisines of Spain and Italy, and in America, it is our most popular garden vegetable. Journalist Arthur Allen understands the spell of the tomato and is your guide in telling its dramatic story. He begins by describing in mouthwatering detail the wonder of a truly delicious tomato, then introduces the man who prospected for wild tomato genes in South America and made them available to tomato breeders. He tells the baleful story of enslaved Mexican Indians in the Florida tomato fields, the conquest of the canning tomato by the Chinese Army, and the struggle of Italian tomato producers to maintain a way of life. Allen combines reportage, archival research, and innumerable anecdotes in a lively narrative that, through the lens of today's global market, tells a story that will resonate from greenhouse to dinner table.

The Problem of Alzheimer's

Author : Jason Karlawish
Publisher : St. Martin's Press
ISBN 13 : 1250218748
Total Pages : 269 pages
Book Rating : 4.2/5 (52 download)

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Book Synopsis The Problem of Alzheimer's by : Jason Karlawish

Download or read book The Problem of Alzheimer's written by Jason Karlawish and published by St. Martin's Press. This book was released on 2021-02-23 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: A definitive and compelling book on one of today's most prevalent illnesses. In 2020, an estimated 5.8 million Americans had Alzheimer’s, and more than half a million died because of the disease and its devastating complications. 16 million caregivers are responsible for paying as much as half of the $226 billion annual costs of their care. As more people live beyond their seventies and eighties, the number of patients will rise to an estimated 13.8 million by 2050. Part case studies, part meditation on the past, present and future of the disease, The Problem of Alzheimer's traces Alzheimer’s from its beginnings to its recognition as a crisis. While it is an unambiguous account of decades of missed opportunities and our health care systems’ failures to take action, it tells the story of the biomedical breakthroughs that may allow Alzheimer’s to finally be prevented and treated by medicine and also presents an argument for how we can live with dementia: the ways patients can reclaim their autonomy and redefine their sense of self, how families can support their loved ones, and the innovative reforms we can make as a society that would give caregivers and patients better quality of life. Rich in science, history, and characters, The Problem of Alzheimer's takes us inside laboratories, patients' homes, caregivers’ support groups, progressive care communities, and Jason Karlawish's own practice at the Penn Memory Center.

The Demon Under the Microscope

Author : Thomas Hager
Publisher : Crown
ISBN 13 : 0307352285
Total Pages : 354 pages
Book Rating : 4.3/5 (73 download)

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Book Synopsis The Demon Under the Microscope by : Thomas Hager

Download or read book The Demon Under the Microscope written by Thomas Hager and published by Crown. This book was released on 2006-09-19 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Demon Under the Microscope, Thomas Hager chronicles the dramatic history of sulfa, the first antibiotic and the drug that shaped modern medicine. The Nazis discovered it. The Allies won the war with it. It conquered diseases, changed laws, and single-handedly launched the era of antibiotics. Sulfa saved millions of lives—among them those of Winston Churchill and Franklin Delano Roosevelt Jr.—but its real effects are even more far reaching. Sulfa changed the way new drugs were developed, approved, and sold; transformed the way doctors treated patients; and ushered in the era of modern medicine. The very concept that chemicals created in a lab could cure disease revolutionized medicine, taking it from the treatment of symptoms and discomfort to the eradication of the root cause of illness. A strange and colorful story, The Demon Under the Microscope illuminates the vivid characters, corporate strategy, individual idealism, careful planning, lucky breaks, cynicism, heroism, greed, hard work, and the central (though mistaken) idea that brought sulfa to the world. This is a fascinating scientific tale with all the excitement and intrigue of a great suspense novel.

State Violence in Nazi Germany

Author : Emanuel Marx
Publisher : Routledge
ISBN 13 : 1000735435
Total Pages : 154 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis State Violence in Nazi Germany by : Emanuel Marx

Download or read book State Violence in Nazi Germany written by Emanuel Marx and published by Routledge. This book was released on 2019-11-26 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through analyses of three eventful years in Nazi Germany’s history – the Kristallnacht pogrom, the invasion of Poland and the invasion of Soviet Russia – this book explores the violence of states. All three events were part of the Nazi colonial project and led to mass killings, eventually resulting in the systematic murder of Jews becoming a major war aim – one that Germany would pursue to the end, even when it became clear that the military conflict could no longer be won. Drawing on voluminous historical and sociological literature, as well as documentary and contemporary evidence, the author presents a new account of the phenomenon of extreme state violence as a special category of violence, in which the armed forces, maintained in a state of readiness, are used unnecessarily and excessively, often on thin pretexts, and, unlike coercive violence, only rarely for the purposes of carrying messages to the public. As such, it will appeal to scholars of sociology, history and anthropology concerned with mass and state violence.

Techniques of Social Influence

Author : Dariusz Dolinski
Publisher : Routledge
ISBN 13 : 1317599640
Total Pages : 197 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Techniques of Social Influence by : Dariusz Dolinski

Download or read book Techniques of Social Influence written by Dariusz Dolinski and published by Routledge. This book was released on 2015-07-03 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every day we are asked to fulfil others’ requests, and we make regular requests of others too, seeking compliance with our desires, commands and suggestions. This accessible text provides a uniquely in-depth overview of the different social influence techniques people use in order to improve the chances of their requests being fulfilled. It both describes each of the techniques in question and explores the research behind them, considering questions such as: How do we know that they work? Under what conditions are they more or less likely to be effective? How might individuals successfully resist attempts by others to influence them? The book groups social influence techniques according to a common characteristic: for instance, early chapters describe "sequential" techniques, and techniques involving egotistic mechanisms, such as using the name of one’s interlocutor. Later chapters present techniques based on gestures and facial movements, and others based on the use of specific words, re-examining on the way whether "please" really is a magic word. In every case, author Dariusz Dolinski discusses the existing experimental studies exploring their effectiveness, and how that effectiveness is enhanced or reduced under certain conditions. The book draws on historical material as well as the most up-to-date research, and unpicks the methodological and theoretical controversies involved. The ideal introduction for psychology graduates and undergraduates studying social influence and persuasion, Techniques of Social Influence will also appeal to scholars and students in neighbouring disciplines, as well as interested marketing professionals and practitioners in related fields.

Retaking America

Author : Nick Adams
Publisher : Post Hill Press
ISBN 13 : 1618688510
Total Pages : 252 pages
Book Rating : 4.6/5 (186 download)

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Book Synopsis Retaking America by : Nick Adams

Download or read book Retaking America written by Nick Adams and published by Post Hill Press. This book was released on 2016-02-23 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Political correctness has ripped through America, turning life, liberty and the pursuit of happiness into lifelessness, suppression and the pursuit of mediocrity. Meanwhile, Europe is in its death throes, completely infected by the political correctness disease. Australian Nick Adams believes only America has the cure. But the race is on. Will America be able to save itself in time, and lead a stunning turnaround–or will it succumb to a European fate? With creativity, flair and his trademark wit, Australian Nick Adams deftly exposes why political correctness is behind every problem in America today, and why it is every American’s patriotic duty to defy politically correct mandates. He explains Americans face a momentous choice in this election year, and lays out a roadmap for an American renaissance.

The Compass of Pleasure

Author : David J. Linden
Publisher : Penguin
ISBN 13 : 0143120751
Total Pages : 242 pages
Book Rating : 4.1/5 (431 download)

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Book Synopsis The Compass of Pleasure by : David J. Linden

Download or read book The Compass of Pleasure written by David J. Linden and published by Penguin. This book was released on 2012-04-24 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the New York Times bestselling author comes a "hugely entertaining" (NPR.org) look at vice and virtue through cutting-edge science As he did in his award-winning book The Accidental Mind, David J. Linden—highly regarded neuroscientist, professor, and writer—weaves empirical science with entertaining anecdotes to explain how the gamut of behaviors that give us a buzz actually operates. The Compass of Pleasure makes clear why drugs like nicotine and heroin are addictive while LSD is not, how fast food restaurants ensure that diners will eat more, why some people cannot resist the appeal of a new sexual encounter, and much more. Provocative and illuminating, this is a radically new and thorough look at the desires that define us.