The EPM Entertainment Marketing Sourcebook

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Publisher :
ISBN 13 :
Total Pages : 420 pages
Book Rating : 4.E/5 ( download)

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Download or read book The EPM Entertainment Marketing Sourcebook written by and published by . This book was released on 2000 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Product Placement in the Mass Media

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Publisher : Routledge
ISBN 13 : 1136781285
Total Pages : 297 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Handbook of Product Placement in the Mass Media by : Mary-Lou Galician

Download or read book Handbook of Product Placement in the Mass Media written by Mary-Lou Galician and published by Routledge. This book was released on 2004-05-28 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading experts present cutting-edge ideas and current research on product placement! The Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics is the first serious book in English to examine the wider contexts and varied texts of product placement, related media marketing strateg

Research Alert Yearbook

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ISBN 13 :
Total Pages : 392 pages
Book Rating : 4.:/5 (31 download)

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Download or read book Research Alert Yearbook written by and published by . This book was released on 2006 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The EPM Entertainment Marketing Sourcebook

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Publisher :
ISBN 13 : 9781885747488
Total Pages : 425 pages
Book Rating : 4.7/5 (474 download)

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Book Synopsis The EPM Entertainment Marketing Sourcebook by : EPM Communications

Download or read book The EPM Entertainment Marketing Sourcebook written by EPM Communications and published by . This book was released on 2002-11-01 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advanced Theory and Practice in Sport Marketing

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Publisher : Routledge
ISBN 13 : 1136430695
Total Pages : 473 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Advanced Theory and Practice in Sport Marketing by : Eric Schwarz

Download or read book Advanced Theory and Practice in Sport Marketing written by Eric Schwarz and published by Routledge. This book was released on 2010-05-14 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advanced Theory and Practice in Sport Marketing is the first book to address this increasingly popular subject at an advanced level. Where existing sport marketing texts restate concepts learned at an introductory marketing level, this book goes beyond, by expanding the knowledge of the student with advanced marketing theory which is specifically related to the crucial areas in sport marketing. Advanced Theory and Practice in Sport Marketing is vital reading for any sport marketing student wishing to progress their knowledge and take their understanding of the industry to the next level.

Small Business Sourcebook

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Publisher :
ISBN 13 : 9781414466903
Total Pages : 624 pages
Book Rating : 4.4/5 (669 download)

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Download or read book Small Business Sourcebook written by and published by . This book was released on 2010 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:

New Serial Titles

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ISBN 13 :
Total Pages : 1336 pages
Book Rating : 4.:/5 (31 download)

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Download or read book New Serial Titles written by and published by . This book was released on 1997 with total page 1336 pages. Available in PDF, EPUB and Kindle. Book excerpt: A union list of serials commencing publication after Dec. 31, 1949.

Research Alert Yearbook 2002

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Publisher :
ISBN 13 : 9781885747396
Total Pages : 348 pages
Book Rating : 4.7/5 (473 download)

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Book Synopsis Research Alert Yearbook 2002 by : EPM Communications, Inc

Download or read book Research Alert Yearbook 2002 written by EPM Communications, Inc and published by . This book was released on 2002 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt:

At Our Leisure

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ISBN 13 :
Total Pages : 228 pages
Book Rating : 4.E/5 ( download)

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Download or read book At Our Leisure written by and published by . This book was released on 1992 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Directory of Business Information Resources

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Publisher :
ISBN 13 :
Total Pages : 1854 pages
Book Rating : 4.3/5 (97 download)

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Download or read book The Directory of Business Information Resources written by and published by . This book was released on 2008 with total page 1854 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Adweek's Marketing Week

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Publisher :
ISBN 13 :
Total Pages : 490 pages
Book Rating : 4.:/5 (319 download)

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Download or read book Adweek's Marketing Week written by and published by . This book was released on 1991-03 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advanced Theory and Practice in Sport Marketing

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Publisher : Routledge
ISBN 13 : 0415518474
Total Pages : 434 pages
Book Rating : 4.4/5 (155 download)

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Book Synopsis Advanced Theory and Practice in Sport Marketing by : Eric C. Schwarz

Download or read book Advanced Theory and Practice in Sport Marketing written by Eric C. Schwarz and published by Routledge. This book was released on 2013 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective marketing is essential for any successful sport organization, from elite professional sports teams to local amateur leagues. Now in a fully revised and updated second edition, Advanced Theory and Practice in Sport Marketing is still the only text to introduce key theory and best practice at an advanced level. The book covers every key functional and theoretical area of sport marketing, including marketing research, information systems, consumer behavior, logistics, retail management, sales management, e-commerce, promotions, advertising, sponsorship, and international business. This new edition includes expanded coverage of important contemporary issues, including social responsibility and ethics, social media and networking, relationship and experience marketing, recovery marketing, and social marketing. Every chapter contains extended cases and first-hand accounts from experienced sport marketing professionals from around the world. Following those cases are questions encouraging students and practitioners to apply their theoretical knowledge to real-world situations and to develop their critical thinking skills, while each chapter also includes helpful features such as definitions of key terms, summaries, and guides to further reading. A companion website includes an impressive array of additional teaching and learning resources, including a test bank of exam questions, PowerPoint slides, and extra case studies for lecturers and instructors, and useful web links, self-test multiple-choice questions, and glossary flashcards for students. Advanced Theory and Practice in Sport Marketing goes further than any other sport marketing text in preparing the student for the real world of sport marketing. It is essential reading for any upper-level undergraduate or postgraduate course in sport marketing or sport business, and for anybody working in sport marketing looking to develop and extend their professional skills.

Directory of Business Information Resources

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Publisher : Grey House Publishing
ISBN 13 : 9781592371938
Total Pages : 1808 pages
Book Rating : 4.3/5 (719 download)

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Book Synopsis Directory of Business Information Resources by : Laura Mars-Proietti

Download or read book Directory of Business Information Resources written by Laura Mars-Proietti and published by Grey House Publishing. This book was released on 2008 with total page 1808 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Forthcoming Books

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ISBN 13 :
Total Pages : 1816 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Forthcoming Books by : Rose Arny

Download or read book Forthcoming Books written by Rose Arny and published by . This book was released on 2003 with total page 1816 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Directory of Business Information Resources, 1999

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Publisher :
ISBN 13 : 9781891482144
Total Pages : 1688 pages
Book Rating : 4.4/5 (821 download)

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Book Synopsis The Directory of Business Information Resources, 1999 by : Laura Mars

Download or read book The Directory of Business Information Resources, 1999 written by Laura Mars and published by . This book was released on 1998-12 with total page 1688 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Information Industry Directory

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ISBN 13 :
Total Pages : 720 pages
Book Rating : 4.E/5 ( download)

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Download or read book Information Industry Directory written by and published by . This book was released on 2009 with total page 720 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comprehensive directory of databases as well as services "involved in the production and distribution of information in electronic form." There is a detailed subject index and function/service classification as well as name, keyword, and geographical location indexes.

Directories in Print

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ISBN 13 : 9780787674168
Total Pages : 1710 pages
Book Rating : 4.6/5 (741 download)

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Download or read book Directories in Print written by and published by . This book was released on 2004 with total page 1710 pages. Available in PDF, EPUB and Kindle. Book excerpt: