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The Entrepreneur's Playbook: Building and Scaling a Startup

Author :
Publisher : Cybellium
ISBN 13 : 1836790023
Total Pages : 228 pages
Book Rating : 4.8/5 (367 download)

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Book Synopsis The Entrepreneur's Playbook: Building and Scaling a Startup by :

Download or read book The Entrepreneur's Playbook: Building and Scaling a Startup written by and published by Cybellium . This book was released on with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com

The Startup Playbook

Author : Rajat Bhargava
Publisher : John Wiley & Sons
ISBN 13 : 1119708532
Total Pages : 480 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis The Startup Playbook by : Rajat Bhargava

Download or read book The Startup Playbook written by Rajat Bhargava and published by John Wiley & Sons. This book was released on 2020-06-23 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the real guidance you need to create and build your first startup company from founders who have been there many times before. The first run printing of The Startup Playbook SOLD OUT! So, we revised, expanded, and improved this second edition, including a new foreword by Brad Feld, author of Venture Deals. We still give our personal, how-to guide for building your startup from the ground up. You'll find a collection of the major lessons and shortcuts we've learned that will shift the odds in your favor. We're sharing our tips, secrets, and advice in a frank, founder-to-founder discussion with you. We make no bones about our bias. We're on your side, the founder's side. While venture capitalists, investors, and accelerators/incubators can add great value in the startup ecosystem, this book isn't about their points of view. We'll tell you where our interests as founders diverge from those on the other side of the table—investors, bankers, advisors, board members, and others—and what to do when that happens. The Startup Playbook is not a recipe, it's not a template, it's not a list of tasks to do. It's our insider's guide to starting a company and running it successfully in those critical early months. Between us, we've started over a dozen high-tech software companies and raised over $500 million in investment capital. We've acquired over thirty-five companies, had three of our startups go public, sold six of them, and we made billions of dollars for shareholders. We've also invested in over eighty startups, advised and mentored over two hundred companies and actively worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new startups. We've had plenty of failures, too. And we've probably learned more from those than from the successes. We share those lessons as well. The Startup Playbook is full of our advice, guidance, do's, and don'ts from our years of experience as founders many times. We want to share our hard-earned knowledge with you to make success easier for you to achieve. "This book is extraordinarily fresh and exciting. In an accessible, straight talk fashion, this book is a manual, and an inspiration. The Startup Playbook is smart and avoids the 'I am so smart' over-writing endemic to the genre. Read this as it is presented. You'll be doing yourself a tremendous favor." —Amazon Reviewer

Entrepreneur's Playbook: Strategies For Building A Thriving Business

Author : Brian Smith
Publisher : THE PUBLISHER
ISBN 13 :
Total Pages : 94 pages
Book Rating : 4./5 ( download)

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Book Synopsis Entrepreneur's Playbook: Strategies For Building A Thriving Business by : Brian Smith

Download or read book Entrepreneur's Playbook: Strategies For Building A Thriving Business written by Brian Smith and published by THE PUBLISHER. This book was released on 2024-03-04 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Entrepreneur's Playbook: Strategies For Building A Thriving Business is a comprehensive guide that equips entrepreneurs with the mindset, skills, and strategies needed to build successful businesses. The book covers a wide range of topics, starting with the entrepreneurial mindset and the importance of embracing risk and failure. It then delves into identifying opportunities by conducting market research and recognizing unmet needs. The book also provides valuable insights into creating a winning business plan, including defining the business model and setting clear goals. It emphasizes the significance of building a strong brand through crafting a compelling brand story, designing a memorable brand identity, and creating a consistent brand experience. Marketing and sales strategies are explored, focusing on target audience segmentation, effective digital marketing tactics, and successful sales techniques. Financial management and wealth creation are crucial aspects covered in the book, with a focus on understanding financial statements, investing for business growth, and building personal wealth. Additionally, it provides guidance on navigating legal and regulatory issues, such as intellectual property protection, industry compliance, and contract negotiation. The importance of building and leading high-performance teams is highlighted, covering topics like recruiting top talent, fostering a positive company culture, and effective leadership. Scaling and expanding a business are also addressed, with strategies for sustainable growth, expanding into new markets, and potential mergers and acquisitions. The book emphasizes the need for entrepreneurs to embrace innovation and adapt to change. It provides insights into leveraging technological advancements, adapting to market disruptions, and staying ahead of industry trends. Crafting effective networking strategies, overcoming obstacles and challenges, and prioritizing work-life balance are also key topics covered. Finally, the book explores the importance of leaving a lasting legacy by creating a sustainable business model, mentoring the next generation of entrepreneurs, and giving back to the community and society.

The Lean Entrepreneurship Playbook

Author : George Watt
Publisher : Springer Nature
ISBN 13 :
Total Pages : 771 pages
Book Rating : 4.8/5 (688 download)

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Book Synopsis The Lean Entrepreneurship Playbook by : George Watt

Download or read book The Lean Entrepreneurship Playbook written by George Watt and published by Springer Nature. This book was released on with total page 771 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Tech Entrepreneur’s Financial Playbook

Author : Evan Rogoff
Publisher : Balboa Press
ISBN 13 : 1982216840
Total Pages : 99 pages
Book Rating : 4.9/5 (822 download)

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Book Synopsis The Tech Entrepreneur’s Financial Playbook by : Evan Rogoff

Download or read book The Tech Entrepreneur’s Financial Playbook written by Evan Rogoff and published by Balboa Press. This book was released on 2019-01-26 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: When an entrepreneur starts a business, his or her focus is on developing a product or service to sell to customers, and then on landing the initial customers. Off the radar for most entrepreneurs are mundane tasks relating to accounting, finance, governance and human resources. These tasks are often ignored by small companies that don’t know what to do and are confused by complex requirements from various jurisdictions. Yet these roles are critical to every company large and small. Without back office tasks being performed regularly and accurately, a company will be swamped during due diligence from an investor or acquirer. Or a surprise state tax audit could turn ugly. Also, management won’t understand how the company is performing or how much capital is available to reinvest in growth. But these responsibilities can be addressed simply and at a low cost in any small technology business. Built on three decades of entrepreneurship and honed by experience working with dozens of entrepreneurs, this text guides entrepreneurs on best practices for the necessary back office functions of a technology business. This text includes steps to effectively implement simple procedures so that finance and administration doesn’t impede the company’s growth or valuation.

Walk Away Wealthy

Author : Mark Tepper
Publisher : Greenleaf Book Group
ISBN 13 : 1626340854
Total Pages : 141 pages
Book Rating : 4.6/5 (263 download)

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Book Synopsis Walk Away Wealthy by : Mark Tepper

Download or read book Walk Away Wealthy written by Mark Tepper and published by Greenleaf Book Group. This book was released on 2014-07-01 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essential guide to selling your business—and walking away with maximum wealth Nearly every entrepreneur dreams of one day selling their business for big bucks, but far too many aren’t aware of exactly what it takes to do so. The sobering truth is that it’s very easy for the entrepreneurs who don’t know what they’re doing to walk away from a sale without the financial freedom they hoped for. In fact, only about 20 percent of businesses for sale will successfully transfer to another owner! In Walk Away Wealthy, Mark Tepper--a leading authority on wealth management and financial planning for entrepreneurs--shows you how to build a strong exit plan, an absolute requirement if you hope to get the full value from a sale. Tepper’s twelve secrets debunk myths and deliver practical advice as he walks you through what most people don’t know (or refuse to believe) about the process of planning their exit. And although it’s best to start planning the exit as early as possible, the book also delivers advice for those who may have waited too long and feel lost in the face of a rapidly approaching sale. Selling the business you worked so hard to build can be a confusing and intimidating proposition. Let Mark Tepper clear away the misconceptions, steer you clear of common mistakes, and help you walk away wealthy!

The first time founder playbook

Author : Charles Brecque
Publisher : Charles Brecque
ISBN 13 :
Total Pages : 13 pages
Book Rating : 4./5 ( download)

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Book Synopsis The first time founder playbook by : Charles Brecque

Download or read book The first time founder playbook written by Charles Brecque and published by Charles Brecque. This book was released on 2022-07-31 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first time founder playbook provides a framework to help prospective entrepreneurs launch their entrepreneurial career.

The Entrepreneur's Roadmap

Author : New York Stock Exchange
Publisher :
ISBN 13 : 9780996498227
Total Pages : pages
Book Rating : 4.4/5 (982 download)

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Book Synopsis The Entrepreneur's Roadmap by : New York Stock Exchange

Download or read book The Entrepreneur's Roadmap written by New York Stock Exchange and published by . This book was released on 2017-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneur's guide for starting and growing a business to a public listing

The Introvert's Startup Playbook - Predicting and Shaping Your Startup Future

Author : Nafeez Imtiaz
Publisher : Nafeez Imtiaz
ISBN 13 :
Total Pages : 227 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Introvert's Startup Playbook - Predicting and Shaping Your Startup Future by : Nafeez Imtiaz

Download or read book The Introvert's Startup Playbook - Predicting and Shaping Your Startup Future written by Nafeez Imtiaz and published by Nafeez Imtiaz. This book was released on with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you an introvert with a big idea, dreaming of launching your own startup? Do you worry that your quiet nature might hold you back in the loud, fast-paced world of entrepreneurship? "The Introvert's Startup Playbook: Predicting and Shaping Your Startup Future" is here to show you that your introverted traits are not obstacles, but powerful assets on your path to startup success. In this groundbreaking guide, Nafeez Imtiaz draws from his own experiences as an introverted founder and the stories of numerous successful introverted entrepreneurs to provide a roadmap tailored specifically for the quiet innovators of the business world. Discover how to: • Leverage your natural analytical skills to make smarter business decisions • Network effectively without draining your energy • Lead teams in a way that plays to your introverted strengths • Pitch your ideas with confidence, even if public speaking isn't your forte • Create a work environment that nurtures your creativity and productivity With its practical strategies and real-world examples, this book shows you how to build a startup quickly and efficiently, without wasting precious resources or compromising your introverted nature. "The Introvert's Startup Playbook" goes beyond generic startup advice, addressing the unique challenges and opportunities that introverts face in the entrepreneurial landscape. Whether you're contemplating your first startup or looking to take your existing venture to the next level, this book provides the tools and confidence you need to succeed on your own terms. It's time to embrace your introverted nature and use it as your secret weapon in the startup world. With "The Introvert's Startup Playbook," you'll learn not just to survive, but to thrive as an introvert entrepreneur. Your quiet revolution starts here!

The Startup Playbook

Author : Rajat Bhargava
Publisher : John Wiley & Sons
ISBN 13 : 1119708516
Total Pages : 480 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis The Startup Playbook by : Rajat Bhargava

Download or read book The Startup Playbook written by Rajat Bhargava and published by John Wiley & Sons. This book was released on 2020-07-08 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the real guidance you need to create and build your first startup company from founders who have been there many times before. The first run printing of The Startup Playbook SOLD OUT! So, we revised, expanded, and improved this second edition, including a new foreword by Brad Feld, author of Venture Deals. We still give our personal, how-to guide for building your startup from the ground up. You'll find a collection of the major lessons and shortcuts we've learned that will shift the odds in your favor. We're sharing our tips, secrets, and advice in a frank, founder-to-founder discussion with you. We make no bones about our bias. We're on your side, the founder's side. While venture capitalists, investors, and accelerators/incubators can add great value in the startup ecosystem, this book isn't about their points of view. We'll tell you where our interests as founders diverge from those on the other side of the table—investors, bankers, advisors, board members, and others—and what to do when that happens. The Startup Playbook is not a recipe, it's not a template, it's not a list of tasks to do. It's our insider's guide to starting a company and running it successfully in those critical early months. Between us, we've started over a dozen high-tech software companies and raised over $500 million in investment capital. We've acquired over thirty-five companies, had three of our startups go public, sold six of them, and we made billions of dollars for shareholders. We've also invested in over eighty startups, advised and mentored over two hundred companies and actively worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new startups. We've had plenty of failures, too. And we've probably learned more from those than from the successes. We share those lessons as well. The Startup Playbook is full of our advice, guidance, do's, and don'ts from our years of experience as founders many times. We want to share our hard-earned knowledge with you to make success easier for you to achieve. "This book is extraordinarily fresh and exciting. In an accessible, straight talk fashion, this book is a manual, and an inspiration. The Startup Playbook is smart and avoids the 'I am so smart' over-writing endemic to the genre. Read this as it is presented. You'll be doing yourself a tremendous favor." —Amazon Reviewer

The Ultimate Patent Guide

Author : DexPatnet (Your Patent Scientist)
Publisher : Notion Press
ISBN 13 :
Total Pages : 232 pages
Book Rating : 4.8/5 (941 download)

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Book Synopsis The Ultimate Patent Guide by : DexPatnet (Your Patent Scientist)

Download or read book The Ultimate Patent Guide written by DexPatnet (Your Patent Scientist) and published by Notion Press. This book was released on 2024-05-15 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: TURN YOUR IDEA INTO AN INVENTION, AND YOUR INVENTION INTO AN ASSET! Do you have a brilliant idea, but don’t know how to protect it? This comprehensive guide from IP experts of DexPatent provides inventors, entrepreneurs, and small business owners with everything they need to understand the patent process, from concept to commercialization. ‘This book is all you need to start your patenting journey’ Dr. Steward Gracian, Founder & CEO, SocioDent ‘Should form part of a welcome kit across universities and corporate offices’ Dr. Vijay Singh, IP Manager, Indian Institute of Science Discover more resources at www.dexpatent.com

The Fundraising Strategy Playbook

Author : Arooj Sheikh
Publisher : Arooj Sheikh
ISBN 13 :
Total Pages : 173 pages
Book Rating : 4.:/5 (661 download)

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Book Synopsis The Fundraising Strategy Playbook by : Arooj Sheikh

Download or read book The Fundraising Strategy Playbook written by Arooj Sheikh and published by Arooj Sheikh. This book was released on 2021-12-14 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you raise startup capital to bring your vision to life? The Fundraising Strategy Playbook teaches you how to deliver a compelling pitch, generate investor demand, negotiate your terms, and determine your founder/funder fit. You’ll learn how to build your funding stack and get creative with how you source capital to achieve different milestones in your company’s journey. Written by a founder for founders, this book empowers entrepreneurs to know their options and take charge of their company’s financial future whether it’s by supercharging early revenue generation, sourcing non-dilutive financing (equity free money!), or raising venture capital. Packed with insights from entrepreneurs with $600M+ exits, legendary VCs (Kleiner Perkins, Accel, Techstars, 500 Startups, and more), and innovation enthusiasts like Jason Feifer (Entrepreneur Magazine), this book is filled with answers to the questions you wish you could ask the most accomplished entrepreneurial minds. This is the smart entrepreneur’s playbook on how to intelligently raise capital for the long haul success of a startup. The contents of this book include: • Part 1) Fundraising Fundamentals (sources of capital, venture capital fundraising process, and more) • Part 2) Elements + Design Principles of a Pitch Deck • Part 3) The Art of Persuasive Pitching • Part 4) Fundraising Strategy (how to plan a raise, types of investments, designing your funding stack, evaluating founder/funder fit, and more) • Part 5) Fundraising Strategy for Female Founders • Part 6) Fundraising Strategy for International Companies

Female Entrepreneur's Playbook

Author : Patricia Wooster
Publisher :
ISBN 13 : 9781736858752
Total Pages : pages
Book Rating : 4.8/5 (587 download)

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Book Synopsis Female Entrepreneur's Playbook by : Patricia Wooster

Download or read book Female Entrepreneur's Playbook written by Patricia Wooster and published by . This book was released on 2021-10-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: More women than ever are starting businesses -- yet so few are sharing how they do it. Why? Because being a successful female entrepreneur is hard work and comes with a unique set of challenges that many don't share.If you want to know what happens behind the scenes of a growing business, then this is your guide. If you want to create wealth, opportunities, and freedom in your business when we've got you covered. Whatever is holding you back from having the business of your dreams -- whether it's lack of experience, not knowing where to begin, money issues, or not understanding how to turn your purpose into profit -- this book shows you how other women have walked the path, faced challenges, and built a business that thrives.The Female Entrepreneur's Playbook will change how you think about your business as 20+ successful entrepreneurs reveal their secrets to building a business that complements and enhances their lifestyle. Inside, you'll learn:Why your hero's journey is an essential part of your brand and story.What to do if you need to generate revenue fast.How to avoid the biggest mistakes entrepreneurs make. Why failure often leads to success.What self-care routines help maintain physical, emotional, & mental health.Each chapter is written by a different female entrepreneur who gives candid and advice-fueled answers to empower women to lean into their zone of genius and create a business they love.GET READY TO BE INSPIRED, GROW YOUR BUSINESS, & CHANGE LIVES.The ExpertsCamille Campins-Adams, Tamra Cornwell Andress, Lindsey Ardmore, Kimberly Beer, Tina Booker, Brianna Coon, Aranzasú De La O, Sarah Failla, Ashley Helene, Lani Dickinson, Emmy Hernandez, Elizabeth Le Coney Hambleton, Sarah Jolley Lawyer, Christy Mayfield, Amanda Monnier, Jill Kinworthy Phillips, Cris Rodriguez, Patty McFarland Rogers, Micaela Royer, Patricia Wooster, Cindy Zuelsdorf

The Executive Coaching Playbook

Author : Nadine Greiner
Publisher : American Society for Training and Development
ISBN 13 : 1953946941
Total Pages : 413 pages
Book Rating : 4.9/5 (539 download)

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Book Synopsis The Executive Coaching Playbook by : Nadine Greiner

Download or read book The Executive Coaching Playbook written by Nadine Greiner and published by American Society for Training and Development. This book was released on 2024-02-06 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: This turnkey guide helps you build a successful executive coaching framework and practice. The Executive Coaching Playbook offers experienced and newly minted executive coaches a complete framework for building your coaching skills and business with proven results. Beyond offering the ultimate, proven coaching theory, this book provides the tools and templates you need to set up a thriving business—from working with your first executive clients to developing the business plan and marketing strategy for your brand. With more than 30 years of experience as both an executive and a top executive coach, Dr. Nadine Greiner, along with talent development expert Becky Davis, shares her extensive knowledge, hard-won lessons, and practical advice covering everything from the first chemistry call with a potential executive client to closing out engagements with meaning and poise. In this book, you will learn how to be the exemplary, sought-after executive coach that leaves clients, sponsors, and yourself more than satisfied. The perfect companion to Dr. Nadine's The Art of Executive Coaching, the playbook offers: 75+ downloadable templates and techniques (including email templates, worksheets, forms, and agendas) to support and to customize for your coaching endeavors A four-step coaching process to adopt with your clients Practical advice for starting and growing your business

Income Playbook N.I.L Deals and Tax Tactics

Author : J. Nixon Joseph, MBA
Publisher : Dividend Desk Press Inc
ISBN 13 :
Total Pages : 174 pages
Book Rating : 4./5 ( download)

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Book Synopsis Income Playbook N.I.L Deals and Tax Tactics by : J. Nixon Joseph, MBA

Download or read book Income Playbook N.I.L Deals and Tax Tactics written by J. Nixon Joseph, MBA and published by Dividend Desk Press Inc . This book was released on 2024-10-18 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the Game: From NIL Deals to Financial Freedom College athletes now have an unprecedented opportunity. With the advent of Name, Image, and Likeness (NIL) rights, the landscape of college sports is undergoing a monumental shift. But navigating through this new territory can be complex and overwhelming. Enter "Income Playbook: N.I.L. Deals and Tax Tactics"—your ultimate guide to achieving financial success as a college athlete. Imagine transforming your athletic talent into a lucrative venture. This book opens with an exploration of the history and the revolutionary changes in NIL legislation. Understand the profound impact NIL has on athletes, laying a solid foundation for why this monumental shift matters for your financial future. Next, delve into NIL opportunities and how to maximize your earnings. Learn from real-life examples of athletes who have leveraged their NIL to build brands and secure high-value deals. Unearth the economics behind NIL, from market valuations to effective negotiation tactics that ensure you get the best possible deals. In the realm of financial literacy, the "Income Playbook" covers basics that are indispensable for every college athlete. Topics such as budgeting, saving, understanding credit, and investment basics are elucidated in a straightforward manner, equipping you with tools to manage and grow your wealth. Tax implications of NIL income are daunting but crucial. This guide breaks it down seamlessly. From federal and state taxes, taxable income, to filing guidelines, you’ll master the intricacies of your newfound earnings and avoid common pitfalls. Finally, understand legal considerations and set the stage for long-term financial success by learning about contracts, intellectual property rights, and financial planning. Case studies offer a peek into the successes and missteps of others, providing a roadmap for your own journey. Don't leave your financial future to chance. Arm yourself with the knowledge and strategies found within "Income Playbook: N.I.L. Deals and Tax Tactics" and step onto the path of financial independence and lasting success.

Innovation Factory: China’s Digital Playbook For Global Brands

Author : Ashley Dudarenok
Publisher : Alarice International Limited
ISBN 13 : 988768953X
Total Pages : 78 pages
Book Rating : 4.8/5 (876 download)

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Book Synopsis Innovation Factory: China’s Digital Playbook For Global Brands by : Ashley Dudarenok

Download or read book Innovation Factory: China’s Digital Playbook For Global Brands written by Ashley Dudarenok and published by Alarice International Limited. This book was released on 2023-09-20 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: The criticism of China used to be that it was good at manufacturing but not at innovating. It has now proven those critics wrong. On top of that, some of its companies have developed cutting edge management approaches. We look at what’s behind China’s digital transformation, its unique e-commerce to see what Western brands can learn from China. In this book you’ll learn: How China got to its current stage of digital transformation How Chinese brands optimize e-commerce and digital marketing What highly effective management approaches Chinese companies have used to ramp up profit and turn around failing enterprises Here's what's inside: Chapter 1 What’s Behind China’s Innovation? Chapter 2 A Closer Look at China’s Digital Development I Customer-centric Ecosystems Chapter 3 China’s Tech Giant Transformation II The Future of Retail: What DTC Brands Can Learn from China Chapter 4 Mobile First Chapter 5 The Impact of Social Commerce Chapter 6 Online Merge Offline (OMO) Chapter 7 The Human Touch: Last Mile Delivery, QR Codes and CRM III Innovative Management Models Chapter 8 Management and Leadership Models from China Chapter 9 What China Can Learn From the World Chapter 10 Learning Together "Successful Chinese startups prioritize adaptability, quick production, and deep investment in influencer marketing while overseas brands often opt for a more organic strategy, risking missed growth and copycat challenges." — Tingyi (Jenny) Chen, Co-founder of Walk the Chat “Social new retail, combining social media, e-commerce and offline retail provides seamless consumer experiences and growth opportunities for retailers. As AI progresses, it will further improve the social new retail experience in China.” — Sandrine Zerbib, Founder & Chairwoman of Full Jet & President of Baozun Brand Management

The Lean Startup

Author : Eric Ries
Publisher : Crown Currency
ISBN 13 : 0307887898
Total Pages : 337 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis The Lean Startup by : Eric Ries

Download or read book The Lean Startup written by Eric Ries and published by Crown Currency. This book was released on 2011-09-13 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.