The Emergence of Global Multi-media Conglomerates

Download The Emergence of Global Multi-media Conglomerates PDF Online Free

Author :
Publisher : International Labour Organization
ISBN 13 : 9221076695
Total Pages : 64 pages
Book Rating : 4.2/5 (21 download)

DOWNLOAD NOW!


Book Synopsis The Emergence of Global Multi-media Conglomerates by : Greg MacDonald

Download or read book The Emergence of Global Multi-media Conglomerates written by Greg MacDonald and published by International Labour Organization. This book was released on 1990 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Media and Globalization

Download The Media and Globalization PDF Online Free

Author :
Publisher : SAGE
ISBN 13 : 9780761973133
Total Pages : 194 pages
Book Rating : 4.9/5 (731 download)

DOWNLOAD NOW!


Book Synopsis The Media and Globalization by : Terhi Rantanen

Download or read book The Media and Globalization written by Terhi Rantanen and published by SAGE. This book was released on 2005 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this provocative book Terhi Rantanen challenges conventional ways of thinking about globalization and shows how it cannot be understood without studying the role of the media. Rantanen begins with an accessible overview of globalization and the pivotal role of the media.

The Media Reader

Download The Media Reader PDF Online Free

Author :
Publisher : SAGE
ISBN 13 : 9780761962502
Total Pages : 444 pages
Book Rating : 4.9/5 (625 download)

DOWNLOAD NOW!


Book Synopsis The Media Reader by : Hugh Mackay

Download or read book The Media Reader written by Hugh Mackay and published by SAGE. This book was released on 1999-06-22 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is an essential sourcebook of key statements about transformations in media culture. Focusing on questions of democracy, technology and culture, it provides theoretical approaches to past and present media transformations; and case studies of a range of media, both old media in new times and emerging new media.

Global Communication

Download Global Communication PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118621999
Total Pages : 373 pages
Book Rating : 4.1/5 (186 download)

DOWNLOAD NOW!


Book Synopsis Global Communication by : Thomas L. McPhail

Download or read book Global Communication written by Thomas L. McPhail and published by John Wiley & Sons. This book was released on 2013-12-02 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Communication is the most definitive text on multi-national communication and media conglomerates, exploring how global media influences both audiences and policy makers around the world. This new edition is comprehensively updated to reflect the many fast moving developments associated with this dynamic field. A new edition of the most definitive text on multi-national communication and media conglomerates, each chapter updated with extensive new details Covers the expanding area of global communication and describes major multimedia conglomerates, particularly in the USA, including the purchase of NBC-Universal by Comcast and Disney's expansion in China Includes new information on the phone hacking scandal by News Corporation’s employees in the UK Explains the significant changes in the communication industry both in the US and elsewhere Chronicles the continuing story of the development of Arab Media with new coverage on the Arab Spring Offers an updated companion website with instructor's manual, test banks and student activities, available upon publication at www.wiley.com/go/mcphail

Creativity, Innovation and the Cultural Economy

Download Creativity, Innovation and the Cultural Economy PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 113411141X
Total Pages : 304 pages
Book Rating : 4.1/5 (341 download)

DOWNLOAD NOW!


Book Synopsis Creativity, Innovation and the Cultural Economy by : Andy C. Pratt

Download or read book Creativity, Innovation and the Cultural Economy written by Andy C. Pratt and published by Routledge. This book was released on 2009-03-09 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection brings together international experts from different continents to examine creativity and innovation in the cultural economy. In doing so, the collection provides a unique contemporary resource for researchers and advanced students. As a whole, the collection addresses creativity and innovation in a broad organizational field of knowledge relationships and transactions. In considering key issues and debates from across this developing arena of the global knowledge economy, the collection pursues an interdisciplinary approach that encompasses Management, Geography, Economics, Sociology and Cultural Studies.

Global Media Giants

Download Global Media Giants PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1317402855
Total Pages : 637 pages
Book Rating : 4.3/5 (174 download)

DOWNLOAD NOW!


Book Synopsis Global Media Giants by : Benjamin Birkinbine

Download or read book Global Media Giants written by Benjamin Birkinbine and published by Routledge. This book was released on 2016-07-01 with total page 637 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.

Global Media Governance

Download Global Media Governance PDF Online Free

Author :
Publisher : Rowman & Littlefield Publishers
ISBN 13 : 1461636779
Total Pages : 217 pages
Book Rating : 4.4/5 (616 download)

DOWNLOAD NOW!


Book Synopsis Global Media Governance by : Seán Ó Siochrú

Download or read book Global Media Governance written by Seán Ó Siochrú and published by Rowman & Littlefield Publishers. This book was released on 2002-05-01 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a primer on media governance at a global level and the key influencing forces and organizations, such as ITU, WTO, UNESCO, WIPO, and ICANN. Governance oversees regulation, and questions addressed here include: Why do we regulate the various media at all? What currently are the major forms of global regulation, and how do they work? Who participates in, and who benefits from, media regulatory and governance structures? And what are the trends? Anyone interested in the media and its progressively rising influence over so many dimensions of society will sooner or later find themselves confronted with these questions. This book does not pretend to answer all the questions, but it raises key ones and points in directions where more complete answers can be found. Published in cooperation with UNRISD.

Multimedia and Regional Economic Restructuring

Download Multimedia and Regional Economic Restructuring PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1134639775
Total Pages : 347 pages
Book Rating : 4.1/5 (346 download)

DOWNLOAD NOW!


Book Synopsis Multimedia and Regional Economic Restructuring by : Hans-Joachim Braczyk

Download or read book Multimedia and Regional Economic Restructuring written by Hans-Joachim Braczyk and published by Routledge. This book was released on 2003-09-02 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the explosion of multimedia, the creation and promotion of multimedia clusters has become a target for regional development strategies across the globe. This work offers the first inter-regional comparison of the multimedia industry. Analysing thirteen American, European and Asian regions, leading academics examine factors which drive the emergence of multimedia clusters and processes by which they are formed,

Marketing Literature

Download Marketing Literature PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 0230593003
Total Pages : 245 pages
Book Rating : 4.2/5 (35 download)

DOWNLOAD NOW!


Book Synopsis Marketing Literature by : C. Squires

Download or read book Marketing Literature written by C. Squires and published by Springer. This book was released on 2007-10-11 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an important study of the publishing of contemporary writing in Britain. It analyzes the changing social, economic and cultural environment of the publishing industry in the 1990s-2000s, and investigates its impact on genre, authorship and reading. It includes case studies of Trainspotting and the His Dark Materials trilogy.

The Handbook of European Communication History

Download The Handbook of European Communication History PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119161754
Total Pages : 524 pages
Book Rating : 4.1/5 (191 download)

DOWNLOAD NOW!


Book Synopsis The Handbook of European Communication History by : Klaus Arnold

Download or read book The Handbook of European Communication History written by Klaus Arnold and published by John Wiley & Sons. This book was released on 2019-08-08 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: A groundbreaking handbook that takes a cross-national approach to the media history of Europe of the past 100 years The Handbook of European Communication History is a definitive and authoritative handbook that fills a gap in the literature to provide a coherent and chronological history of mass media, public communication and journalism in Europe from 1900 to the late 20th century. With contributions from teams of scholars and members of the European Communication Research and Education Association, the Handbook explores media innovations, major changes and developments in the media systems that affected public communication, as well as societies and culture. The contributors also examine the general trends of communication history and review debates related to media development. To ensure a transnational approach to the topic, the majority of chapters are written not by a single author but by international teams formed around one or more lead authors. The Handbook goes beyond national perspectives and provides a basis for more cross-national treatments of historical developments in the field of mediated communication. Indeed, this important Handbook: Offers fresh insights on the development of media alongside key differences between countries, regions, or media systems over the past century Takes a fresh, cross-national approach to European media history Contains contributions from leading international scholars in this rapidly evolving area of study Explores the major innovations, key developments, differing trends, and the important debates concerning the media in the European setting Written for students and academics of communication and media studies as well as media professionals, The Handbook of European Communication History covers European media from 1900 with the emergence of the popular press to the professionalization of journalists and the first wave of multimedia with the advent of film and radio broadcasting through the rapid growth of the Internet and digital media since the late 20th century.

Media Product Portfolios

Download Media Product Portfolios PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1135250340
Total Pages : 273 pages
Book Rating : 4.1/5 (352 download)

DOWNLOAD NOW!


Book Synopsis Media Product Portfolios by : Robert G. Picard

Download or read book Media Product Portfolios written by Robert G. Picard and published by Routledge. This book was released on 2014-04-08 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media product portfolios are rapidly becoming the predominant shared characteristic of media companies worldwide. This volume is the result of a coordinated effort of scholars in the United States and Europe to explore the characteristics,

Mobile Media

Download Mobile Media PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1135621969
Total Pages : 252 pages
Book Rating : 4.1/5 (356 download)

DOWNLOAD NOW!


Book Synopsis Mobile Media by : Jo Groebel

Download or read book Mobile Media written by Jo Groebel and published by Routledge. This book was released on 2006-08-15 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The proliferation of mobile media in recent years is an international phenomenon, with billions of devices sold annually. Mobile communications are now moving beyond individualized voice to mass media content--text, voice, sound, images, and even video. This will create new types of content that allow media companies and users to interact in new ways. There is a strong interest from the media and telecom industries in what manner of applications and content can be distributed in that fashion, and at what cost. To answer these questions, the book provides 18 chapters from internationally renowned authors. They identify likely types of content such as news, entertainment, peer-to-peer, and location-specific information; evaluate the economics, business models, and payment mechanisms necessary to support these media; and cover policy dimensions such as copyright, competitiveness, and access rights for content providers. This volume takes the reader through the various elements that need to be considered in the development of third generation (3G) content, and explains pitfalls and barriers. The result is a volume of interest to business professionals, academics, and policy makers. The book is international in focus and a glossary of terms is provided. There are few publications available which give an overview of this rapidly changing field.

Developing Strategic Business Models and Competitive Advantage in the Digital Sector

Download Developing Strategic Business Models and Competitive Advantage in the Digital Sector PDF Online Free

Author :
Publisher : IGI Global
ISBN 13 : 1466665149
Total Pages : 399 pages
Book Rating : 4.4/5 (666 download)

DOWNLOAD NOW!


Book Synopsis Developing Strategic Business Models and Competitive Advantage in the Digital Sector by : Daidj, Nabyla

Download or read book Developing Strategic Business Models and Competitive Advantage in the Digital Sector written by Daidj, Nabyla and published by IGI Global. This book was released on 2014-09-30 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rapid technological advancements have the ability to positively or negatively impact corporate growth and success. Professional leaders and decision makers must consider such advancements when designing and implementing new policies in preparation for the sustainable future of the business environment. Developing Strategic Business Models and Competitive Advantage in the Digital Sector focuses on the application of preemptive planning in the media and entertainment industries to combat an increasingly uncertain future of innovation and competition. With research-based examples and analysis, this book is an essential reference source for academicians, researchers, and professionals interested in learning more about the impact of technology on industry success, including the changes and challenges created by the Internet and electronic media.

The Emergence of the Knowledge Economy

Download The Emergence of the Knowledge Economy PDF Online Free

Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3540248234
Total Pages : 389 pages
Book Rating : 4.5/5 (42 download)

DOWNLOAD NOW!


Book Synopsis The Emergence of the Knowledge Economy by : Zoltan J. Acs

Download or read book The Emergence of the Knowledge Economy written by Zoltan J. Acs and published by Springer Science & Business Media. This book was released on 2013-03-20 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: Knowledge has in recent years become a key driver for growth of regions and nations. This volume empirically investigates the emergence of the knowledge economy in the late 20th century from a regional point of view. It first deals with the theoretical background for understanding the knowledge economy, with knowledge spillovers and development externalities. It then examines aspects of the relationship between knowledge inputs and innovative outputs in the information, computer and telecommunications sector (ICT) of the economy at the regional level. Case studies focusing on a wide variety of sectors, countries and regions finally illustrate important regional innovation issues.

Movie Blockbusters

Download Movie Blockbusters PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1136408215
Total Pages : 289 pages
Book Rating : 4.1/5 (364 download)

DOWNLOAD NOW!


Book Synopsis Movie Blockbusters by : Julian Stringer

Download or read book Movie Blockbusters written by Julian Stringer and published by Routledge. This book was released on 2013-10-18 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big-budget, spectacular films designed to appeal to a mass audience: is this what - or all - blockbusters are? Movie Blockbusters brings together writings from key film scholars, including Douglas Gomery, Peter Kramer, Jon Lewis and Steve Neale, to address the work of notable blockbuster auteurs such as Steven Spielberg and James Cameron, discuss key movies such as Star Wars and Titanic, and consider the context in which blockbusters are produced and consumed, including what the rise of the blockbuster says about the Hollywood film industry, how blockbusters are marketed and exhibited, and who goes to see them. The book also considers the movie scene outside Hollywood, discussing blockbusters made in Bollywood, China, South Korea, New Zealand and Argentina

Companion to the History of the Book

Download Companion to the History of the Book PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 111901820X
Total Pages : 976 pages
Book Rating : 4.1/5 (19 download)

DOWNLOAD NOW!


Book Synopsis Companion to the History of the Book by : Simon Eliot

Download or read book Companion to the History of the Book written by Simon Eliot and published by John Wiley & Sons. This book was released on 2019-08-15 with total page 976 pages. Available in PDF, EPUB and Kindle. Book excerpt: The celebrated text on the history of the book, completely revised, updated and expanded The revised and updated edition of The Companion to the History of the Book offers a global survey of the book’s history, through print and electronic text. Already well established as a standard survey of the historiography of the book, this new, expanded edition draws on a decade of advanced scholarship to present current research on paper, printing, binding, scientific publishing, the history of maps, music and print, the profession of authorship and lexicography. The text explores the many approaches to the book from the early clay tablets of Sumer, Assyria and Babylonia to today’s burgeoning electronic devices. The expert contributions delve into such fascinating topics as archives and paperwork, and present new chapters on Arabic script, the Slavic, Canadian, African and Australasian book, new textual technologies, and much more. Containing a wealth of illustrative examples and case studies to dramatize the exciting history of the book, the text is designed for academics, students and anyone interested in the subject.

A Companion to the History of the Book

Download A Companion to the History of the Book PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1444356585
Total Pages : 617 pages
Book Rating : 4.4/5 (443 download)

DOWNLOAD NOW!


Book Synopsis A Companion to the History of the Book by : Simon Eliot

Download or read book A Companion to the History of the Book written by Simon Eliot and published by John Wiley & Sons. This book was released on 2011-08-24 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: A COMPANION TO THE HISTORY OF THE BOOK A COMPANION TO THE HISTORY OF THE BOOK Edited by Simon Eliot and Jonathan Rose “As a stimulating overview of the multidimensional present state of the field, the Companion has no peer.” Choice “If you want to understand how cultures come into being, endure, and change, then you need to come to terms with the rich and often surprising history Of the book ... Eliot and Rose have done a fine job. Their volume can be heartily recommended. “ Adrian Johns, Technology and Culture From the early Sumerian clay tablet through to the emergence of the electronic text, this Companion provides a continuous and coherent account of the history of the book. A team of expert contributors draws on the latest research in order to offer a cogent, transcontinental narrative. Many of them use illustrative examples and case studies of well-known texts, conveying the excitement surrounding this rapidly developing field. The Companion is organized around four distinct approaches to the history of the book. First, it introduces the variety of methods used by book historians and allied specialists, from the long-established discipline of bibliography to newer IT-based approaches. Next, it provides a broad chronological survey of the forms and content of texts. The third section situates the book in the context of text culture as a whole, while the final section addresses broader issues, such as literacy, copyright, and the future of the book. Contributors to this volume: Michael Albin, Martin Andrews, Rob Banham, Megan L Benton, Michelle P. Brown, Marie-Frangoise Cachin, Hortensia Calvo, Charles Chadwyck-Healey, M. T. Clanchy, Stephen Colclough, Patricia Crain, J. S. Edgren, Simon Eliot, John Feather, David Finkelstein, David Greetham, Robert A. Gross, Deana Heath, Lotte Hellinga, T. H. Howard-Hill, Peter Kornicki, Beth Luey, Paul Luna, Russell L. Martin Ill, Jean-Yves Mollier, Angus Phillips, Eleanor Robson, Cornelia Roemer, Jonathan Rose, Emile G. L Schrijver, David J. Shaw, Graham Shaw, Claire Squires, Rietje van Vliet, James Wald, Rowan Watson, Alexis Weedon, Adriaan van der Weel, Wayne A. Wiegand, Eva Hemmungs Wirtén.