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Author :
Publisher :
ISBN 13 :
Total Pages : 201 pages
Book Rating : 4.:/5 (113 download)
Download or read book The do-it-yourself direct mail handbook written by and published by . This book was released on 1992 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Murray Raphel
Publisher :
ISBN 13 : 9780939951017
Total Pages : 218 pages
Book Rating : 4.9/5 (51 download)
Download or read book The Do-it-yourself Direct Mail Handbook written by Murray Raphel and published by . This book was released on 1986-01-01 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : William A. Cohen
Publisher :
ISBN 13 :
Total Pages : 12 pages
Book Rating : 4.:/5 (3 download)
Download or read book Selling by Mail Order written by William A. Cohen and published by . This book was released on 1989 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Murray Raphel
Publisher :
ISBN 13 : 9780926480834
Total Pages : pages
Book Rating : 4.4/5 (88 download)
Download or read book The Do-It-Yourself Direct Mail Handbook written by Murray Raphel and published by . This book was released on 2000-02 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert W. Bly
Publisher : Penguin
ISBN 13 : 9780028642109
Total Pages : 394 pages
Book Rating : 4.6/5 (421 download)
Download or read book The Complete Idiot's Guide to Direct Marketing written by Robert W. Bly and published by Penguin. This book was released on 2001 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers advice on starting a direct marketing campaign, including tips on doubling response rates, writing creative copy, and evaluating mailing lists.
Author : Thomas A. Williams
Publisher : Sentient Publications
ISBN 13 : 9781591810032
Total Pages : 340 pages
Book Rating : 4.8/5 (1 download)
Download or read book Publish Your Own Magazine, Guidebook, Or Weekly Newspaper written by Thomas A. Williams and published by Sentient Publications. This book was released on 2002-10 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Williams provides a dynamic step-by-step guide to creating everything from tourism books and niche market magazines to specialty tabloids, using your home computer.
Author : Sarah White
Publisher : Penguin
ISBN 13 : 9781592571352
Total Pages : 490 pages
Book Rating : 4.5/5 (713 download)
Download or read book The Complete Idiot's Guide to Marketing written by Sarah White and published by Penguin. This book was released on 2003 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's business environment, many professionals are getting back to the basics of key topics such as marketing. In this new edition of the popular The Complete Idiot's Guide to Marketing, author Sarah White gives a comprehensive update on marketing today. She takes a firm foundation of the basics and adds to it accessible marketing techniques including guerrilla marketing, marketing to the Baby Boomer generation, online marketing, targeted affordable direct mail, and more! With all the formal material readers need for positioning products or services including marketing plans, distribution strategies, and more, this completely updated edition is the book readers need for today! New coverage includes sample marketing plans for several types of small business – and a couple of larger projects; practical do-it-yourself strategies and tactics; how to analyze business segments, trends, etc.
Author : John Frazer-Robinson
Publisher : McGraw-Hill Companies
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.3/5 (555 download)
Download or read book The Essential Secrets of Effective Direct Mail written by John Frazer-Robinson and published by McGraw-Hill Companies. This book was released on 1992 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Neal Schaffer
Publisher : John Wiley & Sons
ISBN 13 : 1118756681
Total Pages : 226 pages
Book Rating : 4.1/5 (187 download)
Download or read book Maximize Your Social written by Neal Schaffer and published by John Wiley & Sons. This book was released on 2013-09-06 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create and maintain a successful social media strategy for your business Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create—and execute upon—their social media for business road map. Explains the evolution of social media and the absolute necessity for creating a social media strategy Outlines preparation for, mechanics of, and maintenance of a successful social media strategy Author Neal Schaffer was named a Forbes Top 30 Social Media Power Influencer, is the creator of the AdAge Top 100 Global Marketing Blog, Windmill Networking, and a global social media speaker Maximize Your Social will guide you to mastery of social media marketing strategies, saving you from spending a chunk of your budget on a social media consultant. Follow Neal Schaffer's advice, and you'll be able to do it yourself—and do it right.
Author : Susan Friedmann
Publisher : Penguin
ISBN 13 : 1101148527
Total Pages : 421 pages
Book Rating : 4.1/5 (11 download)
Download or read book The Complete Idiot's Guide to Target Marketing written by Susan Friedmann and published by Penguin. This book was released on 2009-08-04 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twenty-first century tools and tactics to get the word out You want to get the word out to buyers about all the great things your business has to offer. Too bad a big-bucks marketing campaign just isn't in your budget right now. The Complete Idiot's Guide® to Target Marketing is full of clever, practical, and easy-to-use strategies to help you get your message out to the right people, at the right time, and in the right place. You'll learn: • Five easy steps to identify the most lucrative niche markets • Tech-savvy tips on using online surveys and other e-tools to identify your customers' needs • Powerful pointers on viral marketing, blogging, webinars, and other web marketing ideas • Highly-effective and low-budget advertising strategies and customer retention techniques
Author : Andy Crestodina
Publisher :
ISBN 13 : 9780988336407
Total Pages : 0 pages
Book Rating : 4.3/5 (364 download)
Download or read book Content Chemistry written by Andy Crestodina and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The result of thousands of conversations about web marketing with hundreds of companies, this handbook is a compilation of the most important and effective lessons and advice about the power of search engine optimization, social media, and email marketing. The first and only comprehensive guide to content marketing, this book explains the social, analytical, and creative aspects of modern marketing that are necessary to succeed on the web. By first covering the theory behind web and content marketing and then detailing it in practice, it shows how it is not only critical to modern business but is also a lot of fun.
Author : Alison Williams
Publisher : Kogan Page Publishers
ISBN 13 : 0749452900
Total Pages : 271 pages
Book Rating : 4.7/5 (494 download)
Download or read book The Handbook of Field Marketing written by Alison Williams and published by Kogan Page Publishers. This book was released on 2009-06-03 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are involved in field marketing, this is the book for you. Whether you are working within a company and seeking to employ a field marketing agency, or you work for such an agency and want to ensure best practice, The Handbook of Field Marketing is the essential handbook for success. Crammed with self study questions, case studies, and proven advice for success, this book offers a blueprint for best practice, enabling you to undertake robust, rigorous and meaningful brand research. The Handbook of Field Marketing reveals the best techniques to ensure profitable brand maximization for your company's products (or those of the client company), whether measured by brand visibility, product availability, positioning, performance against competitors or overall sales performance.
Author : Sarah White
Publisher : Penguin
ISBN 13 : 144069611X
Total Pages : 490 pages
Book Rating : 4.4/5 (46 download)
Download or read book The Complete Idiot's Guide to Marketing, 2nd edition written by Sarah White and published by Penguin. This book was released on 2003-11-04 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: From online marketing to old-fashioned word-of-mouth, readers will find a comprehensive update on key marketing basics, as well as such topics as: • Guerilla marketing. • Marketing to Boomers and Latinos. • Online marketing. • Targeted, but affordable direct mail. • Sample marketing plans for several types of small businesses (as well as a couple of larger projects). • Practical, do-it-yourself distribution strategies. • Analysis of business segments and trends, and much more.
Author : Bob Budler
Publisher : Thomas Nelson Publishers
ISBN 13 : 9780840743336
Total Pages : 280 pages
Book Rating : 4.7/5 (433 download)
Download or read book You Can Do It! written by Bob Budler and published by Thomas Nelson Publishers. This book was released on 1992 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Nita Martin
Publisher : Bloomsbury Publishing
ISBN 13 : 1408195941
Total Pages : 177 pages
Book Rating : 4.4/5 (81 download)
Download or read book The Marketing Handbook for Sports and Fitness Professionals written by Nita Martin and published by Bloomsbury Publishing. This book was released on 2015-08-27 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Marketing Handbook for Sports and Fitness Professionals is the companion for coaches hoping to set up or develop their own business. Being successful as a sports or fitness professional requires more than just knowing your sport inside out. Without successful marketing, even the best professionals can struggle to attract and retain new customers. A practical, easy-to-digest guide for both new and established sports and fitness coaches, it includes: - A simple guide to getting your business marketing started - A range of both traditional and electronic marketing techniques - Over 100 templates and real-life examples to create a tailor-made marketing plan - Information on tracking and updating your marketing plan - Advice on generating new customers and retaining current ones - Guidance on putting in place customer service policies For all those fitness professionals who struggle to dedicate time to marketing, this is the only handbook that provides them with all of the tools to gain a competitive edge in the marketplace - using only the time they have available - while ensuring a happy clientele and a growing business.
Author : Anne Roos
Publisher : Hal Leonard Corporation
ISBN 13 : 1423438744
Total Pages : 340 pages
Book Rating : 4.4/5 (234 download)
Download or read book The Musician's Guide to Brides written by Anne Roos and published by Hal Leonard Corporation. This book was released on 2008 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: (Book). Professional harpist Anne Roos draws upon her years of experience working with wedding planners and brides to guide the reader every step of the way to becoming a successful wedding musician. Readers will also get insider advice from internationally recognized wedding planning professionals, comprehensive worksheets, and checklists that provide all they need to know to plan their business and performances, and even sheet music arrangements of traditional wedding music. This is a must-have book for musicians and bands who want to keep their calendar full with high-paying wedding ceremonies and receptions.
Author :
Publisher :
ISBN 13 :
Total Pages : 1892 pages
Book Rating : 4.3/5 (512 download)
Download or read book Small Business Sourcebook written by and published by . This book was released on 1999 with total page 1892 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to the information services and sources provided to 100 types of small business by associations, consultants, educational programs, franchisers, government agencies, reference works, statisticians, suppliers, trade shows, and venture capital firms.
