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Author : Richard S. Hodgson
Publisher :
ISBN 13 :
Total Pages : 1590 pages
Book Rating : 4.:/5 (45 download)
Download or read book The Dartnell Direct Mail and Mail Order Handbook written by Richard S. Hodgson and published by . This book was released on 1974 with total page 1590 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Susan Whelan
Publisher :
ISBN 13 :
Total Pages : 2 pages
Book Rating : 4.:/5 (319 download)
Download or read book Selling by Mail Order written by Susan Whelan and published by . This book was released on 1983 with total page 2 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : William A. Cohen
Publisher :
ISBN 13 :
Total Pages : 12 pages
Book Rating : 4.:/5 (3 download)
Download or read book Selling by Mail Order written by William A. Cohen and published by . This book was released on 1989 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 900 pages
Book Rating : 4.:/5 (318 download)
Download or read book The Dartnell Advertiser's Guide and Advertising Year Book written by and published by . This book was released on 1927 with total page 900 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 446 pages
Book Rating : 4.:/5 (891 download)
Download or read book The Dartnell Advertiser's Guide written by and published by . This book was released on 1926 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Richard Donald Millican
Publisher :
ISBN 13 :
Total Pages : 12 pages
Book Rating : 4.:/5 (31 download)
Download or read book Selling by Mail Order written by Richard Donald Millican and published by . This book was released on 1968 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Dartnell Corporation
Publisher :
ISBN 13 :
Total Pages : 458 pages
Book Rating : 4.3/5 (243 download)
Download or read book The Dartnell Advertiser's Guide written by Dartnell Corporation and published by . This book was released on 1926 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Michael J. Thomas
Publisher : Gower Publishing, Ltd.
ISBN 13 : 9780566074417
Total Pages : 688 pages
Book Rating : 4.0/5 (744 download)
Download or read book Gower Handbook of Marketing written by Michael J. Thomas and published by Gower Publishing, Ltd.. This book was released on 1995 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edition has been revised to include new chapters on subjects as diverse as relationship marketing and international marketing research. The 36 contributors are all acknowledged leaders in their chosen field, with practical experience of marketing.
Author : Denison Hatch
Publisher : Rowman & Littlefield
ISBN 13 : 1493078690
Total Pages : 531 pages
Book Rating : 4.4/5 (93 download)
Download or read book Million Dollar Mailings written by Denison Hatch and published by Rowman & Littlefield. This book was released on 2023-05-01 with total page 531 pages. Available in PDF, EPUB and Kindle. Book excerpt: Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique — copy approaches, design, formats, offers — unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.
Author : Carol Poster
Publisher : Univ of South Carolina Press
ISBN 13 : 9781570036514
Total Pages : 372 pages
Book Rating : 4.0/5 (365 download)
Download or read book Letter-writing Manuals and Instruction from Antiquity to the Present written by Carol Poster and published by Univ of South Carolina Press. This book was released on 2007 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once nearly as ubiquitous as dictionaries and cookbooks are today, letter-writing manuals and their predecessors served to instruct individuals not only on the art of letter composition but also, in effect, on personal conduct. Poster and Mitchell contend that the study of letter-writing theory, which bridges rhetorical theory and grammatical studies, represents an emerging discipline in need of definition. In this volume, they gather the contributions of eleven experts to sketch the contours of epistolary theory and collect the historic and bibliographic materials - from Isocrates to email - that form the basis for its study.
Author : Paul Muchnick
Publisher :
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4.:/5 (31 download)
Download or read book Selling by Mail Order written by Paul Muchnick and published by . This book was released on 1977 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Small Business Administration
Publisher :
ISBN 13 :
Total Pages : 664 pages
Book Rating : 4.:/5 (31 download)
Download or read book The Starting and Managing Series written by United States. Small Business Administration and published by . This book was released on 1969 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.F/5 ( download)
Download or read book Marketing Information Guide written by and published by . This book was released on 1964 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 128 pages
Book Rating : 4.:/5 (53 download)
Download or read book The Starting and Managing Series written by and published by . This book was released on 1982 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John Dillon
Publisher : McGraw-Hill Companies
ISBN 13 :
Total Pages : 456 pages
Book Rating : 4.4/5 (91 download)
Download or read book Handbook of International Direct Marketing written by John Dillon and published by McGraw-Hill Companies. This book was released on 1976 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern, comprehensive & completely authoritative, this handbook is an indispensable work on international direct marketing. No company can today ignore direct marketing. To maintain or enlarge a position in the market place, every company must look to this important vehicle for sales & promotion. Whether using the mail within one country or reaching out across borders in a planned international campaign, the thrustful & aggressive marketing manager will need this handbook.
Author : Brian Kurtz
Publisher : Hay House, Inc
ISBN 13 : 1401956769
Total Pages : 314 pages
Book Rating : 4.4/5 (19 download)
Download or read book Overdeliver written by Brian Kurtz and published by Hay House, Inc. This book was released on 2019-04-09 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brian Kurtz is the bridge connecting the bedrock fundamentals of direct response marketing to the state-of-the-art strategies, tactics, and channels of today. Overdeliver distills his expertise from working in the trenches over almost four decades to help readers build a business that maximizes both revenue and relationships. Marketing isn't everything, according to Brian Kurtz. It's the only thing. If you have a vision or a mission in life, why not share it with millions instead of dozens? And while you are sharing it with as many people as possible and creating maximum impact, why not measure everything and make all of your marketing accountable? That's what this book is all about. In the world of direct marketing, Brian Kurtz has seen it all and done it all over almost four decades. And he lives by the philosophy, "Those who did it have a responsibility to teach it." Here's a small sample of what you'll learn: The 4 Pillars of Being Extraordinary The 5 Principles of why "Original Source" matters The 7 Characteristics that are present in every world class copywriter Multiple ways to track the metrics that matter in every campaign and every medium, online and offline Why customer service and fulfillment are marketing functions That the most important capital you own has nothing to do with money And much more Whether you're new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you're doing while you're doing it. Kurtz takes you inside the craft to help you use all the tools at your disposal--from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more--so you can succeed wildly, exceed all your expectations, and overdeliver every time.
Author :
Publisher :
ISBN 13 :
Total Pages : 788 pages
Book Rating : 4.:/5 (31 download)
Download or read book Small Marketers Aids written by and published by . This book was released on 1959 with total page 788 pages. Available in PDF, EPUB and Kindle. Book excerpt:
