The Customer Education Playbook

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119822513
Total Pages : 242 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis The Customer Education Playbook by : Daniel Quick

Download or read book The Customer Education Playbook written by Daniel Quick and published by John Wiley & Sons. This book was released on 2022-04-12 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deliver maximum value to customers and clients with this blueprint to customer success In The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers, customer learning experts Barry Kelly and Daniel Quick explain how teaching customers to best engage with your products and services is the key to converting them from prospects to loyal advocates of your brand. In this book, you’ll examine how to define success for your customer, create a customer education development plan, and pursue customer success and revenue metrics. You’ll also: Learn why you should prioritize customer learning and invest in customer training and education Discover how to create a detailed customer success and retention plan that emphasizes delivered value Determine how to implement a learning strategy that maximizes and scales lifetime customer value Perfect for founders, executives, managers, and practitioners at companies of all kinds, The Customer Education Playbook is especially practical for SaaS company executives seeking to extract and provide maximum value from their customers over the long haul.

The Customer Education Playbook

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119822505
Total Pages : 242 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis The Customer Education Playbook by : Daniel Quick

Download or read book The Customer Education Playbook written by Daniel Quick and published by John Wiley & Sons. This book was released on 2022-04-19 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deliver maximum value to customers and clients with this blueprint to customer success In The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers, customer learning experts Barry Kelly and Daniel Quick explain how teaching customers to best engage with your products and services is the key to converting them from prospects to loyal advocates of your brand. In this book, you’ll examine how to define success for your customer, create a customer education development plan, and pursue customer success and revenue metrics. You’ll also: Learn why you should prioritize customer learning and invest in customer training and education Discover how to create a detailed customer success and retention plan that emphasizes delivered value Determine how to implement a learning strategy that maximizes and scales lifetime customer value Perfect for founders, executives, managers, and practitioners at companies of all kinds, The Customer Education Playbook is especially practical for SaaS company executives seeking to extract and provide maximum value from their customers over the long haul.

Customer Education

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Author :
Publisher : Independently Published
ISBN 13 : 9781791729882
Total Pages : 306 pages
Book Rating : 4.7/5 (298 download)

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Book Synopsis Customer Education by : Adam Avramescu

Download or read book Customer Education written by Adam Avramescu and published by Independently Published. This book was released on 2019-01-10 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's software companies can't afford to be passive with their customers. As software moves to the web and becomes more consumerized, software companies can only grow if their current customers renew and grow over time. Otherwise those customers will leave, creating a "leaky bucket" of revenue.So, what are smart, innovative companies doing before they end up with severe churn problems? Forward-thinking companies invest in Customer Education early as a way to drive customer growth and maximize lifetime value in a scalable way. Over time, this function has the potential to differentiate a company in the market.Consider this book a survival guide to investing in a Customer Education function, including: -How to drive a Customer Education strategy across your customer lifecycle-Tips for creating killer content that will actually lead to customer performance-What tools to implement as part of your technology stack-Measurement strategies for improving your content and showing ROI-And more...

The Lean Product Playbook

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Publisher : John Wiley & Sons
ISBN 13 : 1118961021
Total Pages : 336 pages
Book Rating : 4.1/5 (189 download)

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Book Synopsis The Lean Product Playbook by : Dan Olsen

Download or read book The Lean Product Playbook written by Dan Olsen and published by John Wiley & Sons. This book was released on 2015-05-21 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.

Winning with Customers

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470768517
Total Pages : 502 pages
Book Rating : 4.4/5 (77 download)

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Book Synopsis Winning with Customers by : D. Keith Pigues

Download or read book Winning with Customers written by D. Keith Pigues and published by John Wiley & Sons. This book was released on 2010-08-13 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do Your Customers Make More Money Doing Business With You? Knowing the answer can help you build measurable and valuable customer relationships, outperform the competition, and unlock profitable growth. Companies are blind to opportunities for profitable customer relationships without a deep understanding of how they create customer value relative to competitors. With a rigorous and measurable understanding of how customers make more money today and in the future with you, combined with supporting plans and tools to align the entire organization for success, a company can win and win big. Winning with Customers offers a step-by-step playbook to help companies develop this capability for themselves, act on it, build a culture around it and sustain it over time. The playbook includes case studies, interviews, and tools from leading B2B companies who have demonstrated success. Written by recognized business thought leaders and practitioners, this book will guide you to profitable growth. The book also serves as a launch point into a community of like-minded executives that includes a companion website which offers exercises, access to thought leaders, and other tools help you win with customers.

The Customer Centricity Playbook

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Author :
Publisher : University of Pennsylvania Press
ISBN 13 : 1613631413
Total Pages : 136 pages
Book Rating : 4.6/5 (136 download)

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Book Synopsis The Customer Centricity Playbook by : Peter Fader

Download or read book The Customer Centricity Playbook written by Peter Fader and published by University of Pennsylvania Press. This book was released on 2018-10-30 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: A 2019 Axiom Business Award winner. In The Customer Centricity Playbook , Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.

Evidence of Practice

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Publisher : R3 Collaboratives
ISBN 13 : 0999378112
Total Pages : 108 pages
Book Rating : 4.9/5 (993 download)

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Book Synopsis Evidence of Practice by : Adam Geller

Download or read book Evidence of Practice written by Adam Geller and published by R3 Collaboratives. This book was released on 2017-12-01 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the right plan, video observation and video coaching can be a high-impact lever for accelerating teacher growth. This playbook, from the makers of Edthena, draws from researcher and practitioner advice to offer twelve video-based strategies that readers can implement in their own context for facilitating professional development: • Classroom Tour • Self-interview • Example Analysis • Pre-teach • Self-Reflection • Partner-Supported Reflection • Skill Building Sequence • Video Learning Community • Virtual Walk-through • Video Rounds • Longer-Range Reflection • Iterative Investigation • Online Lesson Study Plus, read about putting video evidence at the center of professional learning, focusing techniques for analyzing video, and guidance about recording and sharing video, and a framework for facilitation of video-based discussion. Afterword by Jim Knight.

The Success Criteria Playbook

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Author :
Publisher : Corwin Press
ISBN 13 : 1071838105
Total Pages : 200 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis The Success Criteria Playbook by : John Almarode

Download or read book The Success Criteria Playbook written by John Almarode and published by Corwin Press. This book was released on 2021-02-05 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provide students a clear view of what success looks like for any process, task, or product. What does success look like for your students? How will they know if they have learned? This essential component of teaching and learning can be difficult to articulate but is vital to achievement for both teachers and students. The Success Criteria Playbook catapults teachers beyond learning intentions to define clearly what success looks like for every student—whether face-to-face or in a remote learning environment. Designed to be used collaboratively in grade-level, subject area teams—or even on your own—the step-by-step playbook expands teacher understanding of how success criteria can be utilized to maximize student learning and better engage learners in monitoring and evaluating their own progress. Each module is designed to support the creation and immediate implementation of high-quality, high impact success criteria and includes: • Templates that allow for guided and independent study for teachers. • Extensive STEM-focused examples from across the K-12 STEM curriculum to guide teacher learning and practice. • Examples of success criteria applied across learning domains and grades, including high school content, skills, practices, dispositions, and understandings. Ensure equity of access to learning and opportunity for all students by designing and employing high-quality, high-impact success criteria that connect learners to a shared understanding of what success looks like for any given learning intention.

Learning by Doing

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Publisher : Solution Tree Press
ISBN 13 : 1935249894
Total Pages : 318 pages
Book Rating : 4.9/5 (352 download)

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Book Synopsis Learning by Doing by : Richard DuFour

Download or read book Learning by Doing written by Richard DuFour and published by Solution Tree Press. This book was released on 2013-06-15 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Like the first edition, the second edition of Learning by Doing: A Handbook for Professional Learning Communities at Work helps educators close the knowing-doing gap as they transform their schools into professional learning communities (PLCs).

How Learning Works

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Publisher : Corwin Press
ISBN 13 : 1071856650
Total Pages : 270 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis How Learning Works by : John Almarode

Download or read book How Learning Works written by John Almarode and published by Corwin Press. This book was released on 2021-07-21 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Translate the science of learning into strategies for maximum learning impact in your classroom. The content, skills, and understandings students need to learn today are as diverse, complex, and multidimensional as the students in our classrooms. How can educators best create the learning experiences students need to truly learn? How Learning Works: A Playbook unpacks the science of how students learn and translates that knowledge into promising principles or practices that can be implemented in the classroom or utilized by students on their own learning journey. Designed to help educators create learning experiences that better align with how learning works, each module in this playbook is grounded in research and features prompts, tools, practice exercises, and discussion strategies that help teachers to Describe what is meant by learning in the local context of your classroom, including identifying any barriers to learning. Adapt promising principles and practices to meet the specific needs of your students—particularly regarding motivation, attention, encoding, retrieval and practice, cognitive load and memory, productive struggle, and feedback. Translate research on learning into learning strategies that accelerate learning and build students’ capacity to take ownership of their own learning—such as summarizing, spaced practice, interleaved practice, elaborate interrogation, and transfer strategies. Generate and gather evidence of impact by engaging students in reciprocal teaching and effective feedback on learning. Rich with resources that support the process of parlaying scientific findings into classroom practice, this playbook offers all the moves teachers need to design learning experiences that work for all students!

Customer Centricity

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Publisher :
ISBN 13 :
Total Pages : 128 pages
Book Rating : 4.:/5 (113 download)

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Book Synopsis Customer Centricity by : Peter Fader

Download or read book Customer Centricity written by Peter Fader and published by . This book was released on 2012 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Not all customers are created equal. Despite what the tired old adage says, the customer is not always right. Not all customers deserve your best efforts: in the world of customer centricity, there are good customers...and then there is pretty much everybody else. Upending some of our most fundamental beliefs, renowned behavioral data expert Peter Fader, Co-Director of The Wharton Customer Analytics Initiative, helps businesses radically rethink how they relate to customers. He provides insights to help you revamp your performance metrics, product development, customer relationship management and organization in order to make sure you focus directly on the needs of your most valuable customers and increase profits for the long term.

The Distance Learning Playbook, Grades K-12

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Author :
Publisher : Corwin Press
ISBN 13 : 1071838350
Total Pages : 246 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis The Distance Learning Playbook, Grades K-12 by : Douglas Fisher

Download or read book The Distance Learning Playbook, Grades K-12 written by Douglas Fisher and published by Corwin Press. This book was released on 2020-06-15 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective teaching is effective teaching, no matter where it occurs The pandemic teaching of mid-2020 was not really distance learning, but rather crisis teaching. But starting now, teachers have the opportunity to prepare for distance learning with purpose and intent—using what works best to accelerate students’ learning all the while maintaining an indelible focus on equity. Harnessing the insights and experience of renowned educators Douglas Fisher, Nancy Frey, and John Hattie, The Distance Learning Playbook applies the wisdom and evidence of VISIBLE LEARNING® research to understand what works best with distance learning. Spanning topics from teacher-student relationships, teacher credibility and clarity, instructional design, assessments, and grading, this comprehensive playbook details the research- and evidence-based strategies teachers can mobilize to deliver high- impact learning in an online, virtual, and distributed environment. This powerful guide includes: Learning Intentions and Success Criteria for each module to track your own learning and model evidence-based teacher practices for meaningful learning A diversity of instructional approaches, including direct instruction, peer learning, and independent work that foster student self-regulation and move learning to deep and transfer levels Discussion of equity challenges associated with distance learning, along with examples of how teachers can work to ensure that equity gains that have been realized are not lost. Special guidance for teachers of young children who are learning from a distance Videos of the authors and teachers discussing a wide variety of distance learning topics Space to write and reflect on current practices and plan future instruction The Distance Learning Playbook is the essential hands-on guide to preparing and delivering distance learning experiences that are truly effective and impactful. To purchase from an Authorized Corwin Distributor click here. A Spanish translation of the Distance Learning Playbook, Grades K-12, Aprendizaje a Distancia Guia, Guia de Preescolar a Bachillerator, can be purchased by contacting Irene Yepez from Editorial Trillas at [email protected].

The Strategy Playbook for Educational Leaders

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Author :
Publisher : Routledge
ISBN 13 : 1000260631
Total Pages : 158 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis The Strategy Playbook for Educational Leaders by : Isobel Stevenson

Download or read book The Strategy Playbook for Educational Leaders written by Isobel Stevenson and published by Routledge. This book was released on 2020-12-14 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: This how-to resource provides leaders with a concrete framework for a strategic improvement plan, helping educators link the "principles" to "processes" of planning. Packed with key takeaways and additional resources, this book provides the concrete tools to design a strong strategy for improvement and enables educational leaders to think constructively about why we plan, what an effective strategic plan should contain, and how to create meaningful dialogue to support plan development, implementation, and monitoring for continuous improvement. The Strategy Playbook for Educational Leaders provides superintendents, central office staff, principals, and teacher leaders with the opportunity to reframe the process of their strategic planning and breathe new life into the activity.

The Startup Teacher Playbook

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Author :
Publisher :
ISBN 13 : 9781948212212
Total Pages : 296 pages
Book Rating : 4.2/5 (122 download)

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Book Synopsis The Startup Teacher Playbook by : Michelle Blanchet

Download or read book The Startup Teacher Playbook written by Michelle Blanchet and published by . This book was released on 2021-01-28 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world is changing fast, and education hasn't caught up. Teachers know schools need more innovation, change-making, and relevance. But in the midst of overwhelming challenges, how can these needs turn into action? Blanchet and Bakkegard grew tired of everyone telling teachers what to fix without sharing the "how," so they created easy-to-use professional development tools and strategies to help teachers think like startup entrepreneurs. Using a visual, interactive format, The Startup Teacher Playbook helps teachers tackle challenges, turn their ideas into action, and tap into their potential to lead change in the classroom, school, and community. This shows you how to evolve your teaching and learning to serve the changing needs of students, use professional learning and meeting time to break down challenges and create solutions, and cultivate your leadership capacity to take your ideas further than you ever imagined. The Educator Canvas Teachers and school leaders will immediately use the author's powerful and practical Educator Canvas, which will guide your personalized learning and collaboration with your colleagues. The Startup Teacher Playbook is both professional growth guidebook and meeting workbook, combined into one impactful tool that you will want with you at all times.

The Digital Transformation Playbook

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Publisher : Columbia University Press
ISBN 13 : 0231541651
Total Pages : 267 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis The Digital Transformation Playbook by : David L. Rogers

Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

Smart Business, Social Business

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Author :
Publisher : Pearson Education
ISBN 13 : 0132731363
Total Pages : 339 pages
Book Rating : 4.1/5 (327 download)

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Book Synopsis Smart Business, Social Business by : Michael Brito

Download or read book Smart Business, Social Business written by Michael Brito and published by Pearson Education. This book was released on 2011-07-07 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will help organizations evolve into a fully collaborative social business. It serves as a step by step playbook to achieve organizational change, process efficiencies and technology acumen: Proven solutions for the real people, process, and technology obstacles businesses face in using social media behind the firewall. How to have the successful internal conversations with stakeholders, partners and global teams that lead to successful external conversations with the social customer Strategies for improving organizational dynamics, collaboration, governance, training, engagement, policies, technology integration, workflows, social CRM, and metrics Many organizations today have already evolved into social brands. They may be active on Twitter and Facebook; they may have corporate blogs and communities and they are trying hard to engage effectively with the social customer. However, behind the firewall, chaos, anarchy, and conflict reign. In Smart Business, Social Business, leading enterprise social business consultant shows how to build an internal framework based on change management that will lead to success with social media: one that will make external engagement more effective, meaningful, and sustainable. Michael Brito systematically identifies the internal culture, process and technology obstacles to long-term success with social media, and offer best practice solutions. He discusses a wide spectrum of issues, offering actionable intelligence and helping decision-makers build strategies and plans that deliver value. Topics addressed include change management, organizational models and dynamics, internal communications, collaboration, governance, metrics, training, employee activation, policies, technology integration, workflows, social CRM, and much more. Drawing on his own experience working for Silicon Valley companies, HP, Yahoo! and Intel, Brito presents dozens of examples and case studies. Using this book, companies can begin to transform their organizations from just a "social brand" to a fully collaborative and dynamic "social business.”

The Esports Education Playbook

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Author :
Publisher : Dave Burgess Consulting
ISBN 13 : 9781951600501
Total Pages : 192 pages
Book Rating : 4.6/5 (5 download)

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Book Synopsis The Esports Education Playbook by : Jesse Lubinsky

Download or read book The Esports Education Playbook written by Jesse Lubinsky and published by Dave Burgess Consulting. This book was released on 2020-11-04 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: By Steve Isaacs, Jesse Lubinsky, Christine Lion-Bailey and Chris Aviles Power up learning for all learners. Esports is taking the world by storm, growing to a billion dollar industry with competitions that have greater viewership than the Super Bowl. Colleges are awarding scholarships to talented esports players, and schools are becoming more interested in starting esports programs to provide opportunities for their students. Luckily the experts at Ready Learner One are here to show you how to harness your students' enthusiasm for gaming and leverage the social, emotional, and communication benefits of esports for electrifying learning. The Esports Education Playbook walks educators through the process of establishing, managing, and coaching a scholastic esports team. From assuring buy-in from stakeholders to addressing common misconceptions about gaming, this book covers everything you'll need to know in order to build an inclusive, dynamic esports program. What's more, the Ready Learner One team plugs you into a powerful network of experts and organizations that can help you build your program with school-to-career pipelines and sustainable success. The Esports Education Playbook will get your athletes, and your whole school, cheering. "As someone who has played and coached football professionally, I can tell you that the collegiate esports athletes I currently coach require the same training and dedication as those in traditional sports. In this book, Chris, Steve, Christine, and Jesse show how esports is changing the game in how we perceive what is a sport and who is an athlete. This is required reading for anyone interested in how to create a successful esports program that provides opportunities for all students to be part of a team." -Ahman Green, four-time Pro Bowl running back, Green Bay Packers, head coach of esports, Lakeland University "Hands down, this is the best guide to scholastic esports ever written! In this book, thought leaders in gaming and education have assembled an unparalleled array of data, strategies, tools, tips, and tricks to enable any school, community organization, or group to start and grow successful, STEM-based, hands-on scholastic esports organizations. Newbies, novices and know-it-alls can use it to build custom gaming programs for kids in elementary, middle, and high school." -Laylah Bulman, senior program officer, Samueli Foundation, founder, Florida Scholastic Esports League\ "In esports, players are the experts in the game, while coaches are the experts in communication, planning, coordination, and attitude. Christine, Steve, Chris, and Jesse have perfectly captured the 'why' of esports. If you want to create a program that enriches the lives of your players and community, this is the book." -Dr. Chris "Doc" Haskell, head coach, Boise State University, 2020 Collegiate Esports Coach of the Year (NAECAD), and 2020 Director of the Year (NACE)