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Author : Goulden, Joseph C
Publisher : New York : Putnam
ISBN 13 :
Total Pages : 281 pages
Book Rating : 4.:/5 (65 download)
Download or read book The Curtis Caper, by Joseph C. Goulden written by Goulden, Joseph C and published by New York : Putnam. This book was released on 1965 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Richard K. Popp
Publisher : LSU Press
ISBN 13 : 0807142875
Total Pages : 311 pages
Book Rating : 4.8/5 (71 download)
Download or read book The Holiday Makers written by Richard K. Popp and published by LSU Press. This book was released on 2012-05-16 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: In mid-twentieth-century America, mass tourism became emblematic of the expanding horizons associated with an affluent, industrial society. Nowhere was the image of leisurely travel more visible than in the parade of glossy articles and advertisements that beckoned readers from the pages of popular magazines. In Richard K. Popp's The Holiday Makers, the magazine industry serves as a window into postwar media and consumer society, showing how the dynamics of market research and commercial print culture helped shape ideas about place, mobility, and leisure. Magazine publishers saw travel content as a way to connect audiences to a booming ad sector, while middlebrow editors believed sightseeing travel was a means of fostering a classless society at home and harmony abroad. Expanding transportation networks and free time lay at the heart of this idealized vision. Holiday magazine heralded nothing less than the dawn of a new era, calling it "the age of Mobile Man -- Man gifted, for the first time in history, with leisure and the means to enjoy distance on a global scale." For their part, advertisers understood that selling tourism meant turning "dreams into action," as ad executive David Ogilvy put it. Doing so involved everything from countering ugly stereotypes to tapping into desires for "authentic" places and self-actualization. Though tourism was publicly touted in egalitarian terms, publishers and advertisers privately came to see it as an easy way to segment the elite free spenders from the penny-pinching masses. Just as importantly, marketers identified correlations between an interest in travel and other consumer behavior. Ultimately, Popp contends, the selling of tourism in postwar America played an early, integral role in the shift toward lifestyle marketing, an experiential service economy, and contributed to escalating levels of social inequality.
Author : Talbot C. Imlay
Publisher : Cambridge University Press
ISBN 13 : 100929900X
Total Pages : 235 pages
Book Rating : 4.0/5 (92 download)
Download or read book Clarence Streit and Twentieth-Century American Internationalism written by Talbot C. Imlay and published by Cambridge University Press. This book was released on 2023-03-31 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this illuminating and comprehensive account, Talbot C. Imlay chronicles the life of Clarence Streit and his Atlantic federal union movement in the Unites States during and following the Second World War. The first book to detail Streit's life, work and significance, it reveals the importance of public political cultures in shaping US foreign relations. In 1939, Streit published Union Now which proposed a federation of the North Atlantic democracies modelled on the US Constitution. The buzz created led Streit to leave his position at The New York Times and devote himself to promoting the union. Over the next quarter of a century, Streit worked to promote a new public political culture, employing a variety of strategies to gain visibility and political legitimacy for his project and for federalist frameworks. In doing so, Streit helped shape wartime debates on the nature of the post-war international order and of transatlantic relations.
Author : David E. Sumner
Publisher : Peter Lang
ISBN 13 : 9781433104930
Total Pages : 256 pages
Book Rating : 4.1/5 (49 download)
Download or read book The Magazine Century written by David E. Sumner and published by Peter Lang. This book was released on 2010 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The future of magazines? Murky. Their past? Glorious. How we got from there to here is told in this compelling history. It's thrilling, funny, disturbing, sad, and ultimately inspiring. And in these pages are broad and helpful hints on how we can return to glorious."---Richard B. Stolley, Founding Editor, People, and Senior Editorial Adviser, Time Inc. --Book Jacket.
Author : George Thomas Tanselle
Publisher : Harvard University Press
ISBN 13 : 9780674367616
Total Pages : 1146 pages
Book Rating : 4.3/5 (676 download)
Download or read book Guide to the Study of United States Imprints written by George Thomas Tanselle and published by Harvard University Press. This book was released on 1971 with total page 1146 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Leo Bogart
Publisher : Routledge
ISBN 13 : 1351527622
Total Pages : 413 pages
Book Rating : 4.3/5 (515 download)
Download or read book Commercial Culture written by Leo Bogart and published by Routledge. This book was released on 2017-09-29 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: American mass media are the world's most diverse, rich, and free. Their dazzling resources, variety, and influence arouse envy in other countries. Their failures are commonly excused on the grounds that they are creatures of the market, that they give people what they want. 'Commercial Culture' focuses not on the glories of the media, but on what is wrong with them and why, and how they may be made better. This powerful critique of American mass communication highlights four trends that sound an urgent call for reform: the blurring of distinctions among traditional media and between individual and mass communication; the increasing concentration of media control in a disturbingly small number of powerful organizations; the shift from advertisers to consumers as the source of media revenues; and the growing confusion of information and entertainment, of the real and the imaginary. The future direction of the media, Leo Bogart contends, should not be left to market forces alone. He shows how the public's appetite for media differs from other demands the market is left to satisfy because of how profoundly the media shape the public's character and values. Bogart concludes that a world of new communications technology requires a coherent national media policy, respectful of the American tradition of free expression and subject to vigorous public scrutiny and debate. 'Commercial Culture' is a comprehensive analysis of the media as they evolve in a technological age. It will appeal to general readers interested in mass communications, as well as professionals and scholars studying American mass media.
Author : Loren Glass
Publisher : NYU Press
ISBN 13 : 0814731597
Total Pages : 255 pages
Book Rating : 4.8/5 (147 download)
Download or read book Authors Inc. written by Loren Glass and published by NYU Press. This book was released on 2004-07 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: An investigation of how popular modernist writers handled their fame.
Author : S. Bernard Thomas
Publisher : Univ of California Press
ISBN 13 : 0520409361
Total Pages : 462 pages
Book Rating : 4.5/5 (24 download)
Download or read book Season of High Adventure written by S. Bernard Thomas and published by Univ of California Press. This book was released on 2024-06-07 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1928, Edgar Snow (1905-1972) set out to see the world, hoping to make his mark as a travel-adventure writer. Shanghai was to be a mere stopover, but Snow stayed on in China for thirteen more years. The idealistic young Midwesterner became a journalist and ultimately developed close friendships with China's emerging revolutionary leaders. His 1938 classic, Red Star over China, strongly influenced American views of the Chinese Communists and is still in print nearly sixty years later. This biography breaks fresh ground with its unique and extensive use of Snow's diaries of over forty years. These writings convey Snow's private hopes and fears, his moods and motivations. Thomas skillfully links them with Snow's public writings and deeds. By recreating the milieu in which Snow worked in China, Thomas provides a clearer understanding of both the man and his times. Snow came to China devoid of any political agenda or sinological background. He returned home a politically astute China hand and famed journalist-author. His writing had taken on the nature of political action, which resulted in troubled soul-searching that Snow usually confined to his diary. Thomas's portrait of Ed Snow reveals a man caught up in an important historical moment, a man who profoundly influenced, and was influenced by, the events that swirled around him. This title is part of UC Press's Voices Revived program, which commemorates University of California Press’s mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1997.
Download or read book Year's Work in Pennsylvania Studies written by and published by . This book was released on 1965 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 990 pages
Book Rating : 4.:/5 (89 download)
Download or read book Christian Herald written by and published by . This book was released on 1966 with total page 990 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Booklist and Subscription Books Bulletin written by and published by . This book was released on 1968-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert T. Elson
Publisher : New York : Atheneum
ISBN 13 :
Total Pages : 544 pages
Book Rating : 4.:/5 ( download)
Download or read book Time Inc.; the Intimate History of a Publishing Enterprise: 1941-1960 written by Robert T. Elson and published by New York : Atheneum. This book was released on 1968 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Edwin Emery
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 792 pages
Book Rating : 4.F/5 ( download)
Download or read book The Press and America written by Edwin Emery and published by Prentice Hall. This book was released on 1984 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Christopher D. Geist
Publisher :
ISBN 13 :
Total Pages : 272 pages
Book Rating : 4.3/5 (2 download)
Download or read book Popular Culture and the Mass Media written by Christopher D. Geist and published by . This book was released on 1977 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1276 pages
Book Rating : 4.:/5 (3 download)
Download or read book Booklist written by and published by . This book was released on 1966 with total page 1276 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rory Quirk
Publisher :
ISBN 13 :
Total Pages : 296 pages
Book Rating : 4.F/5 ( download)
Download or read book Wars and Peace written by Rory Quirk and published by . This book was released on 1999 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Told largely through extraordinary letters written by a family, this book offers the story of a husband and wife James and Elizabeth Quirk, as they through remarkable times. 24 photos.
Author :
Publisher :
ISBN 13 :
Total Pages : 1196 pages
Book Rating : 4.:/5 (33 download)
Download or read book The Publishers Weekly written by and published by . This book was released on 1965 with total page 1196 pages. Available in PDF, EPUB and Kindle. Book excerpt:
