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The Curious Economics Of Luxury Fashion
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Book Synopsis The Curious Economics of Luxury Fashion by : Don Thompson
Download or read book The Curious Economics of Luxury Fashion written by Don Thompson and published by Dnt. This book was released on 2021-02-27 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York's Metropolitan Museum of Art Costume Institute Benefit Ball, run by Anna Wintour, the editor of Vogue, is the most difficult-to-obtain ticket for any cultural event in America- in spite of being a hundred thousand dollar, tickets + outfit evening. The size of the logo on a Louis Vuitton handbag is inversely related to its price; less expensive bags have larger logos, the most expensive has the smallest (those who matter to the owner recognize the tiny logo; those who don't, don't matter). Luxury fashion conglomerate Louis Vuitton Moet Hennessy is the second most valuable company in the European Union, after Royal Dutch Shell. In The Curious Economics of Luxury Fashion, economist and bestselling author Don Thompson offers these and other insights and fascinating examples in discussing the intriguing and fast-evolving world of luxury fashion. Why does one handbag sells for five times the price of another that looks and feels pretty much the same? How does a luxury label justify a runway show costing many millions of dollars, when most of the outfits paraded will never appear for sale? Why are fall fashions shown on the runway in March, and spring fashions in October? The book includes stories of the people and workings of luxury fashion, from New York, London, Paris, Milan-and in the rapidly growing markets of China. It includes a chapter on "Death by Amazon and AI", the inroads and existential threat of Amazon to the luxury fashion world as it previously existed.
Book Synopsis The Curious Economics of Luxury Fashion by : Don Thompson
Download or read book The Curious Economics of Luxury Fashion written by Don Thompson and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The $12 Million Stuffed Shark by : Donald N. Thompson
Download or read book The $12 Million Stuffed Shark written by Donald N. Thompson and published by Macmillan. This book was released on 2010-04-13 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why would a very smart New York investment banker pay $12 million for the decaying, stuffed carcass of a shark? By what alchemy does Jackson Pollock's drip painting No. 5, 1948 sell for $140 million? And why does a leather jacket with silver chain attached, tossed in a corner and titled 'No-One Ever Leaves', bring $690,000 at a 2007 Sotheby's auction? This intriguing and entertaining book is the first to look at the economics of the modern art world and the marketing strategies which power the market to produce such astronomical prices for the latest Hirst, Koons or Emin. Don Thompson talks to auction houses, dealers and collectors, and reveals the psychology behind the art market, showing how far it is driven by lust and self-aggrandizement of possession. It is a world, the author shows, in which brand is all-important, and which in many ways has most in common with the branded world of luxury fashion. Includes chapters on Damien Hirst and the shark; Warhol, Koons and Emin; Francis Bacon's perfect portrait; Charles Saatchi; Christie's and Sotheby's Auction houses.
Book Synopsis Economics of Fashion by : Paul H. Nystrom
Download or read book Economics of Fashion written by Paul H. Nystrom and published by . This book was released on 1938 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Deluxe written by Dana Thomas and published by Penguin. This book was released on 2007-08-16 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: “With Deluxe: How Luxury Lost Its Luster, [Dana] Thomas—who has been the cultural and fashion writer for Newsweek in Paris for 12 years—has written a crisp, witty social history that’s as entertaining as it is informative.” —New York Times From the author of Fashionopolis: The Price of Fast Fashion and the Future of Clothes Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don't want us to know. Deluxe is an uncompromising look behind the glossy façade that will enthrall anyone interested in fashion, finance, or culture.
Book Synopsis Marketing Fashion by : Karin M. Ekström
Download or read book Marketing Fashion written by Karin M. Ekström and published by Taylor & Francis. This book was released on 2023-06-16 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fashion as a societal phenomenon has fascinated scholars in different disciplines such as history, sociology, anthropology, psychology, and marketing often from an interdisciplinary perspective. Fashion mirrors societal changes, cultural norms, and values over time. It can be interpreted as mundane everyday practices, constructions of identity and status as well as being associated with the art world. In this book, the focus lies on marketing and the role of marketers when fashion permeates society in deliberate and subtle ways. This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers play in the process of defining, creating, and preserving fashion, but also in divesting fashion that is no longer up to date. It expands on existing knowledge to better understand the role marketers play as cultural agents in determining fashion and its markets. Contributors to the book are international, advanced scholars from a variety of disciplines such as anthropology, marketing, psychology and sociology, who challenge traditional ways of thinking about marketing. In a society where problems with overproduction and excessive consumption represent major challenges, the critical perspective of the role fashion plays in contemporary society and what influence marketing has for shaping fashion are not merely relevant, but necessary. This cutting-edge, interdisciplinary book will appeal to scholars across a broad range of fields including fashion marketing, fashion studies, and consumer culture research. It will also be valuable for students in advanced courses of study in a variety of disciplines besides marketing.
Book Synopsis Luxury Fashion and Culture by : Arch G. Woodside
Download or read book Luxury Fashion and Culture written by Arch G. Woodside and published by Emerald Group Publishing. This book was released on 2013-03-14 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focuses on the study of how humans use high quality, highly pleasurable, and frequently rare products, services, and experiences to distinguish to themselves and others who they are as well as whom they are not - both within and across cultures.
Book Synopsis The Supermodel and the Brillo Box by : Don Thompson
Download or read book The Supermodel and the Brillo Box written by Don Thompson and published by Macmillan. This book was released on 2014-05-27 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: A look at the contemporary art market and the economics and psychology that first produced a market crash, and then two years later resulted in astronomical prices
Book Synopsis The Value of Luxury by : Beata Stępień
Download or read book The Value of Luxury written by Beata Stępień and published by Springer Nature. This book was released on 2020-10-12 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does luxury value mean? What constitutes luxury, and what does not? While previous research has focused on luxury as a global business and how companies have generated, communicated and monetized luxury, this book draws on empirical research to examine how consumers understand and interact with it. It identifies the components of luxury value, as seen by consumers, and the most influential factors that shape these perceptions. Drawing on a range of disciplinary approaches, the author investigates how consumer segments differ in their perception of luxury products, and how different generations understand value. A comprehensive overview of consumer perceptions of luxury, this book is a must-read for those students and researchers interested in luxury studies.
Book Synopsis Luxury, Fashion and the Early Modern Idea of Credit by : Klas Nyberg
Download or read book Luxury, Fashion and the Early Modern Idea of Credit written by Klas Nyberg and published by Routledge. This book was released on 2022-05 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Luxury, Fashion and the Early Modern Idea of Credit addresses how social and cultural ideas about credit and trust were affected by the growth and development of the bankruptcy institution. This book is an essential read for scholars in economic history, financial history, social history and European history.
Book Synopsis The Future of Luxury Brands by : Annamma Joy
Download or read book The Future of Luxury Brands written by Annamma Joy and published by Walter de Gruyter GmbH & Co KG. This book was released on 2022-02-07 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: The concepts of artification and sustainability are now both at the heart of luxury brand marketing strategies; artification as an ongoing process of transformation in the world of art and sustainability as an indispensable response to the issues of our times. The Future of Luxury Brands examines three interrelated luxury-marketing segments—the art world, fashion and fine wines including hospitality services—through the dual lenses of sustainability and artification. From safeguarding human and natural resources to upholding labor rights and protecting the environment, sustainability has taken center stage in consumer consciousness, embodying both moral authority and sound business practices. At the same time, artification—the process by which non-art is reconceived as art—applies the cachet of art to business, affording commercial products the sacred status accorded to works of art. When commercial products enter the realm of aesthetic creation, artification and consumer engagement inevitably increases. This pioneering book examining artification and sustainability as strategic pillars of marketing strategies in the luxury industry will be essential reading for practitioners working in luxury product companies, as also students of luxury brand marketing.
Book Synopsis Economics of Fashion by : Paul Henry Nystrom
Download or read book Economics of Fashion written by Paul Henry Nystrom and published by . This book was released on 1928 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Innovation in Luxury Fashion Family Business by : E. Giacosa
Download or read book Innovation in Luxury Fashion Family Business written by E. Giacosa and published by Springer. This book was released on 2014-12-10 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.
Book Synopsis Understanding Luxury Fashion by : Isabel Cantista
Download or read book Understanding Luxury Fashion written by Isabel Cantista and published by Springer Nature. This book was released on 2019-11-08 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering an original contribution to the field of luxury and fashion studies, this edited collection takes a philosophical perspective, addressing the idea that humans need luxury. From this framework it delves deep into two particular dimensions of luxury, emotions and society, and concludes with cases of brand building in order to illustrate the two dimensions at work. Comparative analysis between countries is brought together with an emphasis on China. Chapters address the ongoing growth in the market, as well as the significant changes in the sector brought about by fast international expansion and an increased focus on ethical supply and sustainability, making the book an insightful read for scholars of fashion business, luxury and branding.
Download or read book Seriously Curious written by Tom Standage and published by Profile Books. This book was released on 2018-11-01 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some questions you never think to ask. Others, you didn't know you didn't know. And some facts are so surprising they cry out for answers. What can a president actually do? Why do cities sink into the ground? Why is Australia seemingly invulnerable to recessions? Why do people in couples do more housework than singletons? The brilliant minds of the Economist collect these questions. Individually, they might seem bite-sized and inconsequential, but taken together they can reveal a whole new world.
Book Synopsis Fashion Economics by : Donna W Reamy
Download or read book Fashion Economics written by Donna W Reamy and published by Fairchild Books & Visuals. This book was released on 2010-01-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: - What is Fashion? - Historical Perspective of the Fashion Industry - The Economic Way of Thinking - Fashion Industry through the Study of Microeconomics - Macroeconomics and the Fashion Industry - Principles of Economics and the Fashion Industry - Understanding Fashion Businesses - Measuring the State of the Economy - Development of International Fashion Economics - Trends in Fashion - Real-world examples that display the growth and decline of major businesses - End-of-chapter study questions, key terms, and Internet activities - Articles from business periodicals that relate to the content of each chapter - Instructor's Guide provides suggestions for planning the course and using the text in the classroom - PowerPoint Presentation provides outlines and ideas for lectures; compatible with PC and Mac platforms
Book Synopsis The economics of fashion and hybrid creative products by : Enrico Cietta
Download or read book The economics of fashion and hybrid creative products written by Enrico Cietta and published by Enrico Cietta. This book was released on 2019-03-19 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many scholars think that fashion is closer to the brink of disaster: too fast, too polluting, poorly focused on creativity and on the market, too cheap for the consumer and little profitable for small- and medium-sized companies, too unpredictable and subjective to be treated like the other industry sectors, too tangible to be regarded as a cultural product and too intangible to be considered a manufacturing product. Then, is fashion going to collapse? This book suggests another perspective and explains the economic theory of hybrid creative products, focusing on the reasons underlying that sense of an "abyss at the end of the tunnel." It rejects alarmism and tries to explain the structural changes taking place within the industry as well as the current meaning of fashion for the consumers and the market. These changes are directly associated with three crucial elements for the fashion business: time, risk, and costs. Therefore, creativity is still important, but is no longer sufficient. Commercial success largely depends on the business model of the company, i.e. on its ability to react to these changes. Fast fashion, sustainable fashion, the "see now - buy now" runaway shows, the deplorable use of child or underpaid labour can be explained in the light of this new scenario. Few economists have tried to find a new interpretation, but the theory of hybrid creative products can help us understand what happened in the past and what will happen in the future.
