The Content Formula

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Publisher :
ISBN 13 : 9780997050806
Total Pages : 104 pages
Book Rating : 4.0/5 (58 download)

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Book Synopsis The Content Formula by : Liz Bedor

Download or read book The Content Formula written by Liz Bedor and published by . This book was released on 2015-11-26 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Content Formula answers the biggest question currently on marketer's minds: what is the ROI of content marketing?This book provides a step by step guide for marketers, and is divided into three parts: how to build the business case for content marketing, how to find the budget to establish a new content marketing program, and how to measure content marketing success in business terms.

SUMMARY - The Content Formula: Calculate The ROI Of Content Marketing Never Waste Money Again By Michael Brenner And Liz Bedor

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Author :
Publisher : Shortcut Edition
ISBN 13 :
Total Pages : 27 pages
Book Rating : 4./5 ( download)

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Book Synopsis SUMMARY - The Content Formula: Calculate The ROI Of Content Marketing Never Waste Money Again By Michael Brenner And Liz Bedor by : Shortcut Edition

Download or read book SUMMARY - The Content Formula: Calculate The ROI Of Content Marketing Never Waste Money Again By Michael Brenner And Liz Bedor written by Shortcut Edition and published by Shortcut Edition. This book was released on 2021-06-17 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. By reading this summary, you will discover how to calculate the ROI (Return on Investment) of your content marketing strategy. You will also discover : the main criteria for successful marketing; the indicators to monitor and how to calculate them; how to convince internally and how to obtain budgets; the importance of the proposed experience and the requirement of quality; the major steps to evaluate in order to attract potential customers and lead them to conversion. Content marketing has become an important part of many companies today. It represents a high-potential option compared to declining practices such as traditional advertising. However, it is difficult for professionals to find the right method, and especially to quantify their results. It is then impossible to remedy their shortcomings and to target the best performing channels. To deploy an intelligent strategy, it is essential to know how to evaluate the results of its activities. Here is the method for calculating the ROI of your content. *Buy now the summary of this book for the modest price of a cup of coffee!

The YouTube Formula

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Publisher : John Wiley & Sons
ISBN 13 : 1119716020
Total Pages : 355 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis The YouTube Formula by : Derral Eves

Download or read book The YouTube Formula written by Derral Eves and published by John Wiley & Sons. This book was released on 2021-02-24 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Wall Street Journal bestseller! Comes with free online companion course Learn the secrets to getting dramatic results on YouTube Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage. Full of actionable advice and concrete strategies, this book teaches readers how to: Launch a channel Create life-changing content Drive rapid view and subscriber growth Build a brand and increase engagement Improve searchability Monetize content and audience Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

10x Marketing Formula

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Publisher : Coschedule
ISBN 13 : 9780692048276
Total Pages : 366 pages
Book Rating : 4.0/5 (482 download)

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Book Synopsis 10x Marketing Formula by : Garrett Moon

Download or read book 10x Marketing Formula written by Garrett Moon and published by Coschedule. This book was released on 2018-03-26 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dream of content marketing is that it's going to be a magical funnel that drips money into your bank account. Its lure is that it will create an inbound sales machine. But what should you do when it doesn't work like that? Or even at all? Garrett Moon presents the formula he used to grow his startup CoSchedule from zeroes across the board to 1.3M+ monthly pageviews, 250k+ email subscribers, and thousands of customers in 100 countries in just 4 years. Learn to overcome a lack of time, struggling to produce content, an inability to engage your audience, and so many more marketing roadblocks.

How Not to Suck At Marketing

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Publisher : How2Conquer
ISBN 13 : 1945783168
Total Pages : 212 pages
Book Rating : 4.9/5 (457 download)

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Book Synopsis How Not to Suck At Marketing by : Jeff Perkins

Download or read book How Not to Suck At Marketing written by Jeff Perkins and published by How2Conquer. This book was released on 2021-09-01 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you’ve ever felt like you suck at marketing, you’re not alone. Survive and thrive in today’s digital world. Let’s face it, marketing today is really, really hard. From the explosion of digital advertising options to the thousands of martech tools out there on the market, it’s virtually impossible to stay on top of it all. Even more challenging is the deluge of analytics available, leaving marketers swimming in data but thirsting for knowledge. But you don’t have to feel like you suck at marketing. Join award-winning marketing leader Jeff Perkins as he examines how to avoid the pitfalls and survive in today’s ever-changing marketing landscape. Focusing on essential skills for modern marketers, How Not to Suck at Marketing prepares you to: - Create a focused marketing program that drives results - Collaborate effectively with the key stakeholders - Assemble a high-performing marketing team - Define and nurture your company (and personal) brand - Build a focused career and find the right job for you Digital tools allow us to track immediate results, but marketing has always been about the long game. Tackle your marketing strategy and build a focused career with this practical guide.

The Sales Acceleration Formula

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Publisher : John Wiley & Sons
ISBN 13 : 1119047072
Total Pages : 227 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis The Sales Acceleration Formula by : Mark Roberge

Download or read book The Sales Acceleration Formula written by Mark Roberge and published by John Wiley & Sons. This book was released on 2015-02-24 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business and author Mark Roberge has actually done it using a unique methodology that he shares with his readers. As an MIT alum with an engineering background, Roberge challenged the conventional methods of scaling sales utilizing the metrics-driven, process-oriented lens through which he was trained to see the world. In this book, he reveals his formulas for success. Readers will learn how to apply data, technology, and inbound selling to every aspect of accelerating sales, including hiring, training, managing, and generating demand. As SVP of Worldwide Sales and Services for software company HubSpot, Mark led hundreds of his employees to the acquisition and retention of the company's first 10,000 customers across more than 60 countries. This book outlines his approach and provides an action plan for others to replicate his success, including the following key elements: Hire the same successful salesperson every time — The Sales Hiring Formula Train every salesperson in the same manner — The Sales Training Formula Hold salespeople accountable to the same sales process — The Sales Management Formula Provide salespeople with the same quality and quantity of leads every month — The Demand Generation Formula Leverage technology to enable better buying for customers and faster selling for salespeople Business owners, sales executives, and investors are all looking to turn their brilliant ideas into the next $100 million revenue business. Often, the biggest challenge they face is the task of scaling sales. They crave a blueprint for success, but fail to find it because sales has traditionally been referred to as an art form, rather than a science. You can't major in sales in college. Many people question whether sales can even be taught. Executives and entrepreneurs are often left feeling helpless and hopeless. The Sales Acceleration Formula completely alters this paradigm. In today's digital world, in which every action is logged and masses of data sit at our fingertips, building a sales team no longer needs to be an art form. There is a process. Sales can be predictable. A formula does exist.

Content Multiplier Formula

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Publisher :
ISBN 13 :
Total Pages : 229 pages
Book Rating : 4.5/5 (913 download)

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Book Synopsis Content Multiplier Formula by : Peng Joon

Download or read book Content Multiplier Formula written by Peng Joon and published by . This book was released on 2021-01-13 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many marketers out there today understand the importance of content creation. The problem is... they wake up on a Wednesday morning and they ask themselves, what should I post on Facebook or Instagram today? You can now take all the guesswork out with the Content Multiplier Formula.

The Formula

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Publisher : BenBella Books
ISBN 13 : 1946885614
Total Pages : 323 pages
Book Rating : 4.9/5 (468 download)

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Book Synopsis The Formula by : Ronald F. Ferguson

Download or read book The Formula written by Ronald F. Ferguson and published by BenBella Books. This book was released on 2019-02-05 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: We all want our children to reach their fullest potential—to be smart and well adjusted, and to make a difference in the world. We wonder why, for some people, success seems to come so naturally. Could the secret be how they were parented? This book unveils how parenting helped shape some of the most fascinating people you will ever encounter, by doing things that almost any parent can do. You don't have to be wealthy or influential to ensure your child reaches their greatest potential. What you do need is commitment—and the strategies outlined in this book. In The Formula: Unlocking the Secrets to Raising Highly Successful Children, Harvard economist Ronald Ferguson, named in a New York Times profile as the foremost expert on the US educational "achievement gap," along with award-winning journalist Tatsha Robertson, reveal an intriguing blueprint for helping children from all types of backgrounds become successful adults. Informed by hundreds of interviews, the book includes never-before-published insights from the "How I was Parented Project" at Harvard University, which draws on the varying life experiences of 120 Harvard students. Ferguson and Robertson have isolated a pattern with eight roles of the "Master Parent" that make up the Formula: the Early Learning Partner, the Flight Engineer, the Fixer, the Revealer, the Philosopher, the Model, the Negotiator, and the GPS Navigational Voice. The Formula combines the latest scientific research on child development, learning, and brain growth and illustrates with life stories of extraordinary individuals—from the Harvard-educated Ghanian entrepreneur who, as the young child of a rural doctor, was welcomed in his father's secretive late-night political meetings; to the nation's youngest state-wide elected official, whose hardworking father taught him math and science during grueling days on the family farm in Kentucky; to the DREAMer immigration lawyer whose low-wage mother pawned her wedding ring to buy her academically outstanding child a special flute. The Formula reveals strategies on how you—regardless of race, class, or background—can help your children become the best they can be and shows ways to maximize their chances for happy and purposeful lives.

The Formula

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Publisher : Random House
ISBN 13 : 0753549255
Total Pages : 288 pages
Book Rating : 4.7/5 (535 download)

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Book Synopsis The Formula by : Luke Dormehl

Download or read book The Formula written by Luke Dormehl and published by Random House. This book was released on 2014-04-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if everything in life could be reduced to a simple formula? What if numbers were able to tell us which partners we were best matched with – not just in terms of attractiveness, but for a long-term committed marriage? Or if they could say which films would be the biggest hits at the box office, and what changes could be made to those films to make them even more successful? Or even who out of us is likely to commit certain crimes, and when? This may sound like the world of science-fiction, but in fact it is just the tip of the iceberg in a world that is increasingly ruled by complex algorithms and neural networks. In The Formula, Luke Dormehl takes you inside the world of numbers, asking how we came to believe in the all-conquering power of algorithms; introducing the mathematicians, artificial intelligence experts and Silicon Valley entrepreneurs who are shaping this brave new world, and ultimately asking how we survive in an era where numbers can sometimes seem to create as many problems as they solve.

SUMMARY

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Publisher :
ISBN 13 : 9780463627327
Total Pages : 0 pages
Book Rating : 4.6/5 (273 download)

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Book Synopsis SUMMARY by : Edition Shortcut (author)

Download or read book SUMMARY written by Edition Shortcut (author) and published by . This book was released on 1901 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Talk Triggers

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Publisher : Penguin
ISBN 13 : 0525537287
Total Pages : 274 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Talk Triggers by : Jay Baer

Download or read book Talk Triggers written by Jay Baer and published by Penguin. This book was released on 2018-10-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business. The key to activating customer chatter is the realization that same is lame. Nobody says "let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Companies (including the 30+ profiled in Talk Triggers) must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: the customers of these businesses simply MUST tell someone else. Talk Triggers contains: Proprietary research into why and how customers talk More than 30 detailed case studies of extraordinary results from Doubletree Hotels by Hilton and their warm cookie upon arrival, The Cheesecake Factory and their giant menu, Five Guys Burgers and their extra fries in the bag, Penn & Teller and their nightly meet and greet sessions, and a host of delightful small businesses The 4-5-6 learning system (the 4 requirements for a differentiator to be a talk trigger; the 5 types of talk triggers; and the 6-step process for creating talk triggers) Surprises in the text that are (of course) word of mouth propellants Consumers are wired to discuss what is different, and ignore what is average. Talk Triggers not only dares the reader to differentiate, it includes the precise formula for doing it. Combining compelling stories, inspirational examples, and practical how-to, Talk Triggers is the first indispensable book about word of mouth. It's a book that will create conversation about the power of conversation.

The Fun Formula

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Publisher : HarperChristian + ORM
ISBN 13 : 1400201950
Total Pages : 222 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis The Fun Formula by : Joel Comm

Download or read book The Fun Formula written by Joel Comm and published by HarperChristian + ORM. This book was released on 2018-06-05 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find more success in work and in life than you ever dreamed possible—by pursuing fun. The demands of work and the breakneck pace of technological change wear heavily on all of us, whether we are employees at a large company, solo workers in the gig economy, or entrepreneurs launching a new venture. The “hustle-and-grind” lifestyle that we’ve been told is essential to success actually leads to physical ailments, emotional burnout, and a darkness in the soul. But Joel Comm has found a better way. In The Fun Formula, Comm reveals that the best path to success—in work and in life—is to focus on our passions, curiosity, and the things that bring us great pleasure. Doing this leads not only to more dramatic results in whatever we do, but also to a more fulfilling life. Using entertaining stories and illuminating anecdotes from Comm’s own life and those of others, famous and not, The Fun Formula lays out a plan for making the subtle changes to our thinking and routines that will enable us to design the life we truly desire: one of significance and joy.

The Formula

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Publisher :
ISBN 13 : 9780316505468
Total Pages : 167 pages
Book Rating : 4.5/5 (54 download)

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Book Synopsis The Formula by : Albert-László Barabási

Download or read book The Formula written by Albert-László Barabási and published by . This book was released on 2018 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is not just an important but an imperative project: to approach the problem of randomness and success using the state of the art scientific arsenal we have. Barabasi is the person."-Nassim Nicholas Taleb, author of the New York Times bestselling The Black Swan and Distinguished Professor of Risk Engineering at NYU An international bestseller In the bestselling tradition of Malcom Gladwell, James Gleick, and Nate Silver, prominent professor LAszlO BarabAsi gives us a trailblazing book that promises to transform the very foundations of how our success-obsessed society approaches their professional careers, life pursuits and long-term goals. Too often, accomplishment does not equal success. We did the work but didn't get the promotion; we played hard but weren't recognized; we had the idea but didn't get the credit. We convince ourselves that talent combined with a strong work ethic is the key to getting ahead, but also realize that combination often fails to yield results, without any deeper understanding as to why. Recognizing this striking disconnect, the author, along with a team of renowned researchers and some of the most advanced data-crunching systems on the planet, dedicated themselves to one goal: uncovering that ever-elusive link between performance and success. Now, based on years of academic research, The Formula finally unveils the groundbreaking discoveries of their pioneering study, not only highlighting the scientific and mathematic principles that underpin success, but also revolutionizing our understanding of: -Why performance is necessary but not adequate -Why "Experts" are often wrong -How to assemble a creative team primed for success -How to most effectively engage our networks -And much more.

The Formula

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Publisher : AuthorHouse
ISBN 13 : 1491841729
Total Pages : 138 pages
Book Rating : 4.4/5 (918 download)

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Book Synopsis The Formula by : Bernard Bushell

Download or read book The Formula written by Bernard Bushell and published by AuthorHouse. This book was released on 2013-12-18 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part life-story and part life-advice, The Formula offers an immensely lucid and readable account of how the sexes relate to each other, and how the partners in a relationship can understand and empathize with each other to harmonious effect. Bernard Bushell combines anecdote, personal revelation, social commentary and psychological insight in a compact, entertaining and yet pragmatic synthesis: he helps us all. Gareth D. Williams, Ph.D., Professor, Columbia University An excellent self-help book, its wisdom shared in the context of a wellwritten, eminently readable life story! Mathilda B. Canter, Ph.D., Clinical Psychologist, Phoenix, AZ, past president, Division of Psychotherapy, American Psychological Association

Formula 50

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Publisher : Penguin
ISBN 13 : 1101598387
Total Pages : 409 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Formula 50 by : 50 Cent

Download or read book Formula 50 written by 50 Cent and published by Penguin. This book was released on 2012-12-27 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get fit like 50 Cent: The phenomenally fit superstar rapper reveals his strategic six-week workout plan for achieving a ripped body—and developing the mental toughness to stay in shape for a lifetime. Survival is a recurring theme of 50 Cent’s lyrics, and his life. That’s why, with obesity rates soaring and fitness levels declining, he wants to give everyone an all-access pass to his premium plan for lifelong fitness. In Formula 50, the mega-successful entertainer and entrepreneur unleashes the power of metabolic resistance training (MRT), the key ingredient that has helped him achieve the famously buff physique that makes his music videos sizzle. Through MRT, 50 Cent’s fitness plan breaks down the barriers between traditional weight training and cardio workouts, accelerating fat loss while building muscle and improving overall fitness. Designed for a six-week rollout for total mind-body transformation, the Formula 50 regimen builds willpower while it builds physical power. In addition to motivation, nutrition is another key element; readers will discover the unique dietary combinations that fuel 50 Cent’s workouts. Coauthored with Jeff O’Connell, health journalist and editor-in-chief at Bodybuilding.com (the world’s largest fitness website), the book delivers a payoff that goes beyond six-pack abs and flab-free pecs: This is a fitness plan that boosts energy, endurance, flexibility, and mobility. The result is a body you’ve always dreamed of—and the mindset to attain the rest of your dreams.

Human Milk Biochemistry and Infant Formula Manufacturing Technology

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Author :
Publisher : Woodhead Publishing
ISBN 13 : 0081028997
Total Pages : 423 pages
Book Rating : 4.0/5 (81 download)

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Book Synopsis Human Milk Biochemistry and Infant Formula Manufacturing Technology by : Mingruo Guo

Download or read book Human Milk Biochemistry and Infant Formula Manufacturing Technology written by Mingruo Guo and published by Woodhead Publishing. This book was released on 2020-09-11 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human Milk Biochemistry and Infant Formula Manufacturing Technology, Second Edition covers the history of bottle feeding, its advantages and disadvantages when compared with breast-feeding, human milk biochemistry, trends and new developments in infant formula formulation and manufacturing, and best practices in infant formula processing technology and quality control. The book also covers human milk proteomics as a new, separate chapter and provides additional information on infant formula clinical trial guidelines. In addition, the book includes information about the formulation and processing of premature and low birth weight infant formula. This book is sure to be a welcome resource for professionals in the food and infant formula industry, academics and graduate students in fields like nutrition, food sciences, or nursing, nutritionists and health professionals, government officials working in relevant departments, and finally, anyone interested in human milk and infant formula. Reviews both human milk biochemistry and infant formula processing technology for broad coverage Features a comprehensive review on the human milk protein profile using proteomics technology Contains information on infant formula processing technology Provides guidelines on infant formula clinical trials and related topics

Content Marketing Formula

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Author :
Publisher : 大賢者外語
ISBN 13 :
Total Pages : 74 pages
Book Rating : 4./5 ( download)

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Book Synopsis Content Marketing Formula by : Red Noah

Download or read book Content Marketing Formula written by Red Noah and published by 大賢者外語. This book was released on with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: Content marketing is currently one of the biggest trends in digital marketing as a whole and is an area that many website owners and brands are investing in heavily right now thanks to the impressive returns that they are seeing. But content marketing is a complex and broad term that encompasses a number of different strategies and activities. In order for it to be successful, you need to have a good understanding of what it is, how it works and how you can best adapt it to work for your particular brand. In this guide you will learn how content marketing works, why it is crucial for your business and how to harness it in a way that completely transforms your success. You’ll receive a completely content marketing formula that you can adapt to your own brand and that you can use to build immense authority and a huge list of readers Topics covered: How Content Marketing Creates Fans and Buyers How to Write Good – The Anatomy of a Great Blog Post Types of Content Marketing Why Your Brand is Crucial for Your Content