The Client Magnet Formula for Lawyers

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Publisher :
ISBN 13 : 9781798634127
Total Pages : 130 pages
Book Rating : 4.6/5 (341 download)

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Book Synopsis The Client Magnet Formula for Lawyers by : Michelle Peters

Download or read book The Client Magnet Formula for Lawyers written by Michelle Peters and published by . This book was released on 2019-10-10 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Would you like more - or higher quality - clients for your legal practice? Have you had little or no training in how to attract your ideal clients, and are you suspicious of traditional marketing and 'sales' tactics? If so, then this book is for you. The Client Magnet Formula enables you to dramatically increase the number of clients you attract and let's you to work only with those who appreciate you and don't quibble about fees. Applying the Client Magnet Formula means you won't have to 'sell' your services or do anything that feels unprofessional. By applying the strategies and systems in this book you will: (1) Learn how to use a powerful Client Magnet to attract significantly more enquiries from your ideal clients (2) Develop a Client Attraction System to consistently and predictably attract new enquiries, freeing you from time-consuming networking and the uncertainty of referrals (3) Discover the secret to helping clients see the true value of your services, so you can increase your fees and still have them say 'yes' (4) Create a Client Conversion System to dramatically increase your success at turning enquiries into clients. Whether you're a lawyer with an established practice or have only recently set one up, this book is essential reading if you want to increase the quantity and quality of your clients in a way that's both ethical and which actually works. Download the FREE worksheets that accompany the book at https://www.thebusinessinstructor.com/book/About the Author: Michelle Peters practised as a solicitor at a large international firm in London. As The Business Instructor, she now helps lawyers attract more clients and increase their profits without working more hours. Michelle strongly believes that to grow a practice you need to be good at the business of law as well as the practise of law. Her strategic advice, training (including marketing and conversion skills) and mentoring ensure her clients know what to do, how to do it, and - most importantly - get it done.

How to Get More Law Firm Clients: Without Losing Time & Money Or Getting Screwed by a Marketing Company

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Author :
Publisher : Independently Published
ISBN 13 : 9781790417957
Total Pages : 174 pages
Book Rating : 4.4/5 (179 download)

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Book Synopsis How to Get More Law Firm Clients: Without Losing Time & Money Or Getting Screwed by a Marketing Company by : Andrew Stickel

Download or read book How to Get More Law Firm Clients: Without Losing Time & Money Or Getting Screwed by a Marketing Company written by Andrew Stickel and published by Independently Published. This book was released on 2019-01-11 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do You Know the #1 Secret to Getting More Law Clients? Marketing is always evolving. Forty years ago, lawyers couldn't market. Then along came Bates v. Arizona State Bar, and attorneys rushed to radio stations, local TV, and the phone book in search of that once-in-a-lifetime case. Then the internet happened, bringing us Search Engine Optimization, Pay Per Click ads, and Social Media. Every lawyer I talk to has tried one (or more) of these, but they feel like they're just throwing money away. And most of the time they are. Gone are the days when you could say, "Need legal help? Hire me!" and get clients. What's a savvy lawyer to do? In How Get More Law Firm Clients Without Losing Time & Money or Getting SCREWED By a Marketing Company, you'll learn a completely new (and much cheaper) way to market your law firm and retain more clients--value first. Provide value, and you'll be able to: Easily increase your monthly intake Create top of mind awareness without spending a dime Launch ad campaigns that convert like crazy Generate clients on demand with a "community of leads" Turn past clients into your best salespeople Protect your bottom line from all-hype-no-substance marketers Whether you're a sole proprietor just starting out, you own an established firm with local brand recognition, or you work at a national firm with hundreds of partners, How to Get More Law Firm Clients will help you take your firm's revenue to the next level.

Magnetic Marketing for Lawyers

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Author :
Publisher : Advantage Media Group
ISBN 13 : 9781642252651
Total Pages : 254 pages
Book Rating : 4.2/5 (526 download)

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Book Synopsis Magnetic Marketing for Lawyers by : Dan S. Kennedy

Download or read book Magnetic Marketing for Lawyers written by Dan S. Kennedy and published by Advantage Media Group. This book was released on 2021-04-20 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: ATTENTION LAW FIRM OWNERS: You have been lied to--for a very long time--by law school professors who told you that just being a great lawyer would be enough to attract plenty of great clients. Then, by marketing agencies, which have long viewed lawyers as "easy marks," willing to write large checks for marketing services that offer little accountability and deliver little in the way of measurable results. "Rolling the dice" on marketing is no way to build a highly successful law firm! MAGNETIC MARKETING FOR LAWYERS® is the antidote. With it you can salvage some of the marketing investments you've already made, maximize your marketing dollars in the future, and--best of all--protect your valuable time from marketing "gimmicks" and "gambles" that just make no sense at all. Inside, marketing legend Dan S. Kennedy and small law firm management expert RJon Robins will take you, step by step, through the process of understanding, planning, and implementing MAGNETIC MARKETING® in your law firm. Stop wasting time and money by unlocking the key to real, predictable, sustainable growth and change the trajectory of your law firm--and your life--forever.

Through the Client's Eyes

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Publisher : American Bar Association
ISBN 13 : 9781604420272
Total Pages : 396 pages
Book Rating : 4.4/5 (22 download)

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Book Synopsis Through the Client's Eyes by : Henry W. Ewalt

Download or read book Through the Client's Eyes written by Henry W. Ewalt and published by American Bar Association. This book was released on 2008 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will help lawyers build better, stronger, and smarter relationships with their clients. From educating the client about the law to eliciting quantifiable feedback by using surveys, this updated edition covers legal marketing in an easy-to-read, well-organized and practical manner.

Client Attraction Secrets for Lawyers R0

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Publisher :
ISBN 13 : 9780938065128
Total Pages : 138 pages
Book Rating : 4.0/5 (651 download)

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Book Synopsis Client Attraction Secrets for Lawyers R0 by : David V. Lorenzo

Download or read book Client Attraction Secrets for Lawyers R0 written by David V. Lorenzo and published by . This book was released on 2012-08-14 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attracting and retaining more clientsJob number one in every law firm is to attract and retain more clients. But how do you go about that challenging task? How do you know the marketing work in which you are investing scarce hours and dollars will actually pay off?David V. Lorenzo's Client Attraction Secrets provides a practice-proven roadmap to increasing law firm revenue without increasing your hours. His techniques might even allow you to shorten your workweek.Your results will depend on how enthusiastically and creatively you implement Mr. Lorenzo's suggestions, but know beforehand that the techniques detailed have worked for a wide variety of lawyers, in all types of practices, in good economic times and bad.Mr. Lorenzo has helped attorneys in ambitious solo practices, mid-sized firms, and multi-national behemoths. But what he most enjoys is helping lawyers build lifestyle-friendly niche practices that generate a comfortable income while permitting a healthy working/living balance.His book explains how he does it.

How to Capture and Keep Clients

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Publisher : American Bar Association
ISBN 13 : 159031526X
Total Pages : 292 pages
Book Rating : 4.5/5 (93 download)

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Book Synopsis How to Capture and Keep Clients by : Jennifer J. Rose

Download or read book How to Capture and Keep Clients written by Jennifer J. Rose and published by American Bar Association. This book was released on 2005 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this new, in-depth book the best and most innovative solo and small firm lawyers give you their secrets, approaches and strategies to that age-old puzzle of growing your law firm. Through this wealth of savvy advice, you'll learn how to ask for business, attract and keep clients, partner with other lawyers, build a virtual law firm, use technology in client development, brand your law firm and much more.

Courting Your Clients

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Publisher : Lulu.com
ISBN 13 : 0979567408
Total Pages : 162 pages
Book Rating : 4.9/5 (795 download)

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Book Synopsis Courting Your Clients by : Margaret Grisdela

Download or read book Courting Your Clients written by Margaret Grisdela and published by Lulu.com. This book was released on 2007 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Become a Client Magnet

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Author :
Publisher : Robert Reed Pub
ISBN 13 : 9781934759318
Total Pages : 136 pages
Book Rating : 4.7/5 (593 download)

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Book Synopsis Become a Client Magnet by : Sandy Schussel

Download or read book Become a Client Magnet written by Sandy Schussel and published by Robert Reed Pub. This book was released on 2009-09 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: A quick, interesting and sometimes humorous read for anyone who practices a profession, owns a service business or sells a service, this book provides simple yet timely and important lessons about getting and keeping good clients in any economic climate or competitive environment. The lessons are easy to implement, generally don't cost anything and will have an immediate and powerful impact on your practice or business.Sandy's background as an attorney shows through in his sensitivity to the issue of selling under the radar. There are no crass or overt selling techniques that professionals understandably recoil from. His short segments on creative listening and attraction-versus-promotion allow his readers to become master sales and marketing practitioners without any pushy components or hucksterism. This compact, impactful book is the perfect antidote to an economy that has forgotten how to sell - I urge EVERYONE who wants to EARN their way out of debt to get a copy now! -Steve Chandler, Author of Fearless

How to Get and Keep Good Clients - Global 3rd Edition

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Publisher :
ISBN 13 :
Total Pages : 566 pages
Book Rating : 4.7/5 (164 download)

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Book Synopsis How to Get and Keep Good Clients - Global 3rd Edition by : Jay G Foonberg

Download or read book How to Get and Keep Good Clients - Global 3rd Edition written by Jay G Foonberg and published by . This book was released on 2021-03-16 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: Join the hundreds of thousands of lawyers who have benefited from Mr. Foonberg's sharing of information. Any one chapter or idea can immensely improve your practice income and your life. Best selling author and acknowledged marketing ace Jay Foonberg gives time-proven tips and systems that you can use for long-range and immediate marketing success. This book is not theoretical. Foonberg encourages you to try different marketing approaches in order to develop your own winning personal style. This is practical information you can put to use right away. You'll find hundreds of useful suggestions intended to grow your practice, and improve the way you do business day to day. The end result is a more client-focused, efficient, and profitable practice with everything pointed in the right direction.Included: "Foonberg's Favorite 51 Rules of Good Client Relations for the Busy Lawyer""How Turning Down my First Case Led to 19 Cases""How to Handle People Who Hate Lawyers or the Legal System""Fee Allocation Formulas to Encourage Marketing"Numerous sample letters, homespun advice, and personal experiences, written in Foonberg's straightforward, no-nonsense styleAnd much, much more!Put Jay Foonberg's over thirty years of personal experience in the continuing education field to work for you. You'll find his advice practical and understandable as he presents even the most complex theories in a simple easy-to-learn and easy-to apply fashion. Jay believes any person can have a successful career, and have a life with high income and free of non meritorious complaints if that person is willing to learn and willing to make the simple changes he suggests

Selling and Communication Skills for Lawyers

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Publisher : ALM Publishing
ISBN 13 : 9781588521231
Total Pages : 308 pages
Book Rating : 4.5/5 (212 download)

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Book Synopsis Selling and Communication Skills for Lawyers by : Joey Asher

Download or read book Selling and Communication Skills for Lawyers written by Joey Asher and published by ALM Publishing. This book was released on 2005 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for lawyers seeking to improve and strengthen their client relationships, this guide offers strategies for effectively communicating with clients. Top lawyers offer their own strategies for speaking and presenting themselves in a way that pleases clients and cultivates their practice. The importance of empathizing with a client's position is stressed and explained, as is creating a long-term business plan for a practice. How to conduct an efficient meeting, tips for creating an interactive legal presentation, and the ethical issues of selling and marketing a firm are also addressed.

Marketing for Attorneys and Law Firms

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Author :
Publisher : Routledge
ISBN 13 : 1135022933
Total Pages : 360 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis Marketing for Attorneys and Law Firms by : William Winston

Download or read book Marketing for Attorneys and Law Firms written by William Winston and published by Routledge. This book was released on 2013-04-15 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing for Attorneys and Law Firms presents timely topics which are well-researched and written by a fine array of authors from around the country. As attorneys are becoming more interested in marketing and how it can benefit their practices, this book is an important tool. It aids attorneys as they evaluate and improve old marketing strategies and create new marketing strategies where such advertising was neglected. It is an ideal readings text for today’s attorney and legal consultants who wish to obtain a better insight into select aspects of marketing the law firm. This is the only readings book that focuses on these areas: applications of marketing planning, attorney selection by consumers, and client and provider attitudes toward legal services. Part Two thoroughly examines various aspects of how clients select and evaluate the performance of legal services. Today’s attorneys must first fully understand what their clients perceive about their services before jumping into marketing their services. This section provides insight that most attorneys would normally not investigate and lays the groundwork for the development of marketing programs. Part Three addresses the wide use of legal advertising, and again provides insight into what clients and attorneys think and perceive about various forms of advertising the law firm. This provides a base from which attorneys who are planning to advertise may be able to prevent failure and promote a greater level of success for the advertising program. Applied mainly to private legal practices and clinics, some of the specific topics covered in the three sections include consumers’perceptions of attorneys and legal advertising; attorneys’perceptions of marketing and advertising; perceived risk in selecting an attorney and how consumers actually select attorneys; customer/client service attributes for attorneys; measuring the effectiveness of legal advertising; market planning and strategies for today’s legal practice; promoting the legal practice; and developing referral and networking systems in legal practice. For attorneys in private practice, law firm libraries and administrators, law professors who specialize in practice development, consultants who concentrate in legal practice marketing, law school libraries, and marketing professors and consultants who teach or consult in the professional service sectors should read this invaluable reference book.

The Lawyer Marketing Book

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Author :
Publisher : Proven Law Publishing
ISBN 13 : 0999123106
Total Pages : 210 pages
Book Rating : 4.9/5 (991 download)

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Book Synopsis The Lawyer Marketing Book by : Matt Starosciak

Download or read book The Lawyer Marketing Book written by Matt Starosciak and published by Proven Law Publishing. This book was released on 2017-08-01 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Lawyer Marketing Book (TLMB) is a great read for both experienced attorneys as well as those entering the practice of law. In fact, some say it’s a must read for any lawyer competing for clients in today’s legal market. There are four things that make TLMB unique. First, it’s interesting and engaging. TLMB uses real-life stories of other private practitioners to highlight the best and worst marketing decisions and strategies. Second, it’s comprehensive. At 300 pages, it covers everything from specific strategies for making the phone ring, to training intake personnel and negotiating with vendors, to measuring ROI. Third, it’s written by a true pro in the industry. Matt Starosciak has nearly two decades of experience on all sides of the law firm marketing process, including work as a lawyer, marketing product sales rep, and consultant to some of the nation’s top law firms. Finally, TLMB provides takeaways on every page that can be implemented by attorneys today to improve their success in the practice of law.

Client Science

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Publisher : Oxford University Press
ISBN 13 : 0199970858
Total Pages : 288 pages
Book Rating : 4.1/5 (999 download)

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Book Synopsis Client Science by : Marjorie Corman Aaron

Download or read book Client Science written by Marjorie Corman Aaron and published by Oxford University Press. This book was released on 2012-05-04 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lawyers know that client counseling can be the most challenging part of legal practice. Clients question and often resist the complexities and uncertainties inherent in law and legal process. Honest advice from the lawyer can make a client doubt his or her allegiance and zeal. Client backlash may be directed at the lawyer who communicates bad news. Thus, the lawyer may feel torn between the obligation to clearly inform a client about weaknesses in legal positions and fear of damaging the client relationship. Too often, the lawyer struggles to counsel a particularly difficult client, but to no avail. Client Science is written to provide insight and advice to lawyers on how to more effectively communicate with their clients with regard to legal realities and difficult decisions. It will help lawyers with the always-difficult task of delivering "bad news," which will result in better-informed and thus more satisfied clients. The book explains applicable social science research and insights and translates them into plain language relevant to legal practice and client counseling. Marjorie Corman Aaron offers specific suggestions related to a lawyer's ordering, timing, phrasing, and type of explanation, as well as style adjustments for the lawyer's voice, gesture, and body position, all to impact client counseling and to improve the lawyer-client relationship.

The Client-Centered Law Firm

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Author :
Publisher : Blue Check Publishing
ISBN 13 : 9781777009724
Total Pages : 314 pages
Book Rating : 4.0/5 (97 download)

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Book Synopsis The Client-Centered Law Firm by : Jack Newton

Download or read book The Client-Centered Law Firm written by Jack Newton and published by Blue Check Publishing. This book was released on 2020-03-31 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: The legal industry has long been risk averse, but when it comes to adapting to the experience-driven world created by companies like Netflix, Uber, and Airbnb, adherence to the old status quo could be the death knell for today's law firms. In The Client-Centered Law Firm, Clio cofounder Jack Newton offers a clear-eyed and timely look at how providing a client-centered experience and running an efficient, profitable law firm aren't opposing ideas. With this approach, they drive each other. Covering the what, why, and how of running a client-centered practice, with examples from law firms leading this revolution as well as practical strategies for implementation, The Client-Centered Law Firm is a rallying call to unlock the enormous latent demand in the legal market by providing client-centered experiences, improving internal processes, and raising the bottom line.

Business Development for Lawyers

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Publisher : ALM Publishing
ISBN 13 : 9781588521361
Total Pages : 324 pages
Book Rating : 4.5/5 (213 download)

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Book Synopsis Business Development for Lawyers by : Sally J. Schmidt

Download or read book Business Development for Lawyers written by Sally J. Schmidt and published by ALM Publishing. This book was released on 2006 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you’re launching a practice or trying to expand your book of business, this new guide gives you the help you seek. From developing a reputation to developing relationships, from retaining existing clients to generating new business, Business Development for Lawyers: Strategies for Getting and Keeping Clients examines all the available techniques, providing you with the expert insights and practical tips you need to make them work for you. You’ll learn how to write for publications, make effective presentations, network, handle the media, get results from participating in conferences and social events, follow up with contacts, build relationships with referral sources, close the deal with prospective clients, and more. This new book from a leading law firm marketer and consultant is an excellent starting point for anyone developing a personal marketing plan or for the lawyer who wants to improve personal marketing and business development skills

Client Care for Lawyers

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Publisher : Thomson Professional Pub Canada
ISBN 13 : 9780421574700
Total Pages : 191 pages
Book Rating : 4.5/5 (747 download)

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Book Synopsis Client Care for Lawyers by : Avrom Sherr

Download or read book Client Care for Lawyers written by Avrom Sherr and published by Thomson Professional Pub Canada. This book was released on 1999 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this practical introduction to maritime law, the author sets out the current law of shipping and investigates the historical background to many contemporary issues. All major changes that have occurred since publication of the previous edition have been incorporated

The Lawyer's Guide to Marketing Your Practice

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Author :
Publisher : American Bar Association
ISBN 13 : 9781590313558
Total Pages : 332 pages
Book Rating : 4.3/5 (135 download)

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Book Synopsis The Lawyer's Guide to Marketing Your Practice by : James A. Durham

Download or read book The Lawyer's Guide to Marketing Your Practice written by James A. Durham and published by American Bar Association. This book was released on 2004 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: A well-developed, successfully executed marketing plan will attract new clients, increase referrals, and strengthen client loyalty. This resource will help you master the creative marketing solutions you need.