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Author : Kaitlin Scirri
Publisher : Capstone Press
ISBN 13 : 1977154980
Total Pages : 49 pages
Book Rating : 4.9/5 (771 download)
Download or read book The Business of Being a Music Influencer written by Kaitlin Scirri and published by Capstone Press. This book was released on 2021 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kaitlin Scirri
Publisher : How to be an Influencer
ISBN 13 : 9781398215788
Total Pages : 0 pages
Book Rating : 4.2/5 (157 download)
Download or read book How to be a Music Influencer written by Kaitlin Scirri and published by How to be an Influencer. This book was released on 2022-11-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you always looking for the newest bands and singers? Do you love to talk about music and share your musical opinions with others? Then you might have what it takes to be a music influencer. Learn about social media marketing and basic economics, and discover what it takes to become a music influencer, all while staying safe and having fun.
Author : Kaitlin Scirri
Publisher : Capstone Press
ISBN 13 : 1977155006
Total Pages : 49 pages
Book Rating : 4.9/5 (771 download)
Download or read book The Business of Being a Toy Influencer written by Kaitlin Scirri and published by Capstone Press. This book was released on 2021-12 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Anita Nahta Amin
Publisher : Capstone Press
ISBN 13 : 1496695712
Total Pages : 49 pages
Book Rating : 4.4/5 (966 download)
Download or read book The Business of Being a Style Influencer written by Anita Nahta Amin and published by Capstone Press. This book was released on 2021 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you like trying new hair and make-up products? Are you always the first of your friend group to wear new trends? Then you might be on track to become a social media style influencer. Learn how your original takes on fashion could translate into a career by exploring the economics and business skills behind influencer marketing, while staying safe online.
Author : Suzanne Park
Publisher : Sourcebooks, Inc.
ISBN 13 : 1728209439
Total Pages : 209 pages
Book Rating : 4.7/5 (282 download)
Download or read book Sunny Song Will Never Be Famous written by Suzanne Park and published by Sourcebooks, Inc.. This book was released on 2021-06-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: An NPR Best Book of the Year A PopSugar Best Book of June! "An absolute joy to read. I completely demolished it one sitting."—NPR.org Nominated to the 2022 YALSA Quick Picks for Young Adult Reluctant Readers list A 2021 Junior Library Guild Young Adults Selection Korean American social media influencer Sunny is shipped off to a digital detox camp in this hilarious, charming romantic comedy. Perfect for fans of laugh-out-loud coming-of-age stories. Sunny Song's Big Summer Goals: 1) Make Rafael Kim my boyfriend (finally!) 2) Hit 100K followers (almost there...) 3) Have the best last summer of high school ever Not on Sunny's list: accidentally filming a PG-13 cooking video that goes viral (#browniegate). Extremely not on her list: being shipped off to a digital detox farm camp in Iowa (IOWA??) for a whole month. She's traded in her WiFi connection for a butter churn, and if she wants any shot at growing her social media platform this summer, she'll need to find a way back online. But between some unexpected friendships and an alarmingly cute farm boy, Sunny might be surprised by the connections she makes when she's forced to disconnect. Praise for Sunny Song Will Never Be Famous: "Sunny Song is one of the most hilarious, heart-warming, relatable teen characters I've had the pleasure of encountering. A must-have."—Sandhya Menon, New York Times bestselling author of When Dimple Met Rishi "A true delight!"—Helen Hoang, USA Today bestselling author of The Kiss Quotient "Sunny will easily endear herself to many readers."—Booklist "Park smartly and honestly weaves Sunny's nuanced experience as a Korean American into a story that is ultimately about human identity in our advanced age of social networking."—Kirkus Reviews "Suzanne Park smartly explores identity, specifically when it is intertwined with social media...an insightful, pertinent and humorous novel."—Shelf Awareness Also by Suzanne Park: The Perfect Escape
Author : Carlos Gil
Publisher : Kogan Page Publishers
ISBN 13 : 0749497599
Total Pages : 241 pages
Book Rating : 4.7/5 (494 download)
Download or read book The End of Marketing written by Carlos Gil and published by Kogan Page Publishers. This book was released on 2019-10-03 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER: American Book Fest Best Book Awards 2020 - Marketing and Advertising category WINNER: NYC Big Book Award 2020 - Business: Small Business and Entrepreneurship category WINNER: BookAuthority Best New Book to Read in 2020 - Social Media Marketing category FINALIST: Business Book Awards 2020 - International Business Book category Social networks are the new norm and traditional marketing is failing in today's digital, always-on culture. Businesses across the world are having to face up to how they remain relevant in the choppy waters of the digital ocean. In an era where a YouTube star gets more daily impressions than Nike, Coca-Cola and Walmart combined, traditional marketing as we know it is dead. The End of Marketing revolutionizes the way brands, agencies and marketers should approach marketing. From how Donald Trump won the American presidency using social media and why Kim Kardashian is one of the world's biggest online brands, through to the impact of bots and automation, this book will teach you about new features and emerging platforms that will engage customers and employees. Discover bold content ideas, hear from some of the world's largest brands and content creators and find out how to build smarter paid-strategies, guaranteed to help you dominate your markets. The End of Marketing explains that no matter how easy it is to reach potential customers, the key relationship between brand and consumer still needs the human touch. Learn how to put 'social' back into social media and claim brand relevancy in a world where algorithms dominate, organic reach is dwindling and consumers don't want to be sold to, they want to be engaged.
Author : Anita Nahta Amin
Publisher :
ISBN 13 : 9781977156617
Total Pages : pages
Book Rating : 4.1/5 (566 download)
Download or read book The Business of Being a Style Influencer written by Anita Nahta Amin and published by . This book was released on 2021-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Amanda Russell
Publisher : Hatherleigh Press
ISBN 13 : 1578268257
Total Pages : 192 pages
Book Rating : 4.5/5 (782 download)
Download or read book The Influencer Code written by Amanda Russell and published by Hatherleigh Press. This book was released on 2020-09-02 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Influencer Code is the essential reference for any company looking to leverage the power of influencers to elevate their brand and grow their business. From Fortune 500s to local fitness studios, whether you offer financial services or sell donuts, reaching today's consumers is more complicated than ever. More and more, marketers are reaching out to people who style themselves "influencers": those people who have a big—and, more importantly—loyal audience ready to hear what they have to say about anything. Yet despite "influencer marketing" fast becoming one of the biggest buzz terms of the decade, it couldn't be more misunderstood. Written by an accomplished entrepreneur, professor, and award-winning YouTube star, The Influencer Code breaks down the biggest myths that brands are getting wrong and shows you how to get it right by defining and showcasing what true influencer marketing is and how to leverage it to achieve your business goals in a simple yet powerful 3-step code. The Influencer Code simplifies the complex world of influencer marketing, covering how to research, evaluate, and employ the right influencers for their markets, as well as how to legally and strategically integrate them into marketing campaigns to achieve specific goals. The future of marketing depends on forming authentic partnerships between brands and influencers. The go-to resource for all things influencer marketing, The Influencer Code is your shortcut to making that future a reality.
Author : Ousala Aleem
Publisher :
ISBN 13 : 9781521884942
Total Pages : 102 pages
Book Rating : 4.8/5 (849 download)
Download or read book How to Make It in the Music Business written by Ousala Aleem and published by . This book was released on 2017-07-29 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn How To Make Money Marketing Music Online! If You Learn The Secrets In This Book... You WILL SUCCEED In The Music Business! This new music business marketing book is made for artists, singers, songwriters, managers, producers, record labels, students, music fans and anyone who wants to learn how to win in the lucrative music and entertainment business. This book was written by a Grammy Nominated entertainment industry insider who spent over a decade studying & learning the tricks you will need to know, to be successful in the new digital media era. This book will teach you everything you need to know about viral marketing and online promotion, which will help you get more views and propel your brand to the top, in the least amount of time! Learn how to be successful, even with limited funds and resources! With a laptop and the skills taught in this book, you can rise to the top of the music industry, sell millions of records and make millions and millions of dollars!-Music Industry Secrets & Viral Marketing Secrets Revealed-Learn How To Sell Millions of Records, Streams & Digital Downloads-Learn How To Make Millions Selling Your Music Online Independently-Learn How To Use YouTube and Social Media To The Fullest-Everything You Need To Know About How To Go Viral Online-Learn Viral Marketing Secrets From Someone Who Has Actually Gone Viral-Learn Viral Marketing Techniques That Have Worked Over & Over-Learn How I Made An Unknown Artist Famous & Signed To A Major Label In Less Than 3 Years-Learn How To Create a Multi-Million Dollar Major Label Bidding War-Learn How To Win A Grammy Award-Learn From Real Life, Hands On, Experience-Learn How To Get Your Own RIAA Gold & Platinum Plaque-Learn What Pitfalls To Avoid-Learn How To Build A Huge Social Media FollowingThis book will teach you how to successfully start marketing your brand online. This book covers all aspects of being successful in online branding, not just the music business. Various topics are covered such as: Starting an LLC, Getting Your Music in All Digital Music Stores, 360 Record Deals and Contracts, Entertainment Lawyers, Split Sheets, Online Marketing, Advertising and Going Viral, Publishing, Building Successful YouTube Channels and Gaining Millions of Subscribers, Getting Major Record Deals, Starting a Record Label, Publishing Deals, Royalties, PROs, Instagram & Twitter Marketing, How To Properly Use Social Media, The Rise of Streaming and More! Learn how to stay relevant in the New Age Digital Music & Entertainment World by reading this book!
Author : Harry Tekell
Publisher : Richards Education
ISBN 13 :
Total Pages : 134 pages
Book Rating : 4./5 ( download)
Download or read book The Business of Music: Navigating the Industry Landscape written by Harry Tekell and published by Richards Education. This book was released on with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business of Music: Navigating the Industry Landscape offers an in-depth exploration of the multifaceted world of the music industry. This comprehensive guide delves into the historical evolution of the industry, the roles of record labels and music publishers, the dynamics of live performances, and the critical aspects of marketing and promotion. With detailed sections on revenue streams, music technology, legal and financial considerations, and the importance of education and networking, this book provides invaluable insights for both emerging artists and seasoned professionals. Whether you're an aspiring musician, a seasoned industry veteran, or simply a music enthusiast, The Business of Music equips you with the knowledge to navigate the complex landscape of the music industry, understand its many facets, and make informed decisions to advance your career. Discover the strategies, tools, and insights needed to succeed in this ever-evolving industry and stay ahead of the curve with this essential guide.
Author : Kaitlin Scirri
Publisher : Capstone Press
ISBN 13 : 1496695720
Total Pages : 49 pages
Book Rating : 4.4/5 (966 download)
Download or read book The Business of Being a Toy Influencer written by Kaitlin Scirri and published by Capstone Press. This book was released on 2021 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagine getting paid to play with toys! Toy influencers can make big money just for giving their opinions on the latest games and gadgets. Discover what it takes to be a social media influencer, while learning basic economics and business skills, as well as important safety tips.
Author : Talaya Waller
Publisher : Springer Nature
ISBN 13 : 3030437442
Total Pages : 170 pages
Book Rating : 4.0/5 (34 download)
Download or read book Personal Brand Management written by Talaya Waller and published by Springer Nature. This book was released on 2020-04-15 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the definitive resource for understanding the phenomena and process of personal brand management as it becomes increasingly valued in a global economy. By providing a research-based, theoretical framework, the author distills the concept of personal branding as it is applicable to individuals throughout all stages of career development as well as across industries and disciplines. Extensively researched with numerous case studies, this book clearly outlines the strategic process of evaluating the economic value of a personal brand to manage and scale it accordingly. The author, an expert in the field of personal brand strategy and management, argues that a business is what a person or organization does, but the brand is what people expect from that person or organization. The two must align, and the book’s conceptual framework explains the theory and practice behind personal branding to accomplish this synergism. The consequence of the digital age is unprecedented visibility for individuals and businesses. As they engage with one another in more and more virtual spaces, the need for understanding and managing the evolving complexity of this ‘personal’ engagement is an economic reality. For this reason, the framework in this title provides insight and perspective on all phases of a brand in its recursive life cycle both on and offline. By providing clarity and structure to the topic as well as practical theory for its application, this title is the ultimate primer on personal branding in theory and practice.
Author : Joel Elad
Publisher : John Wiley & Sons
ISBN 13 : 1119648459
Total Pages : 896 pages
Book Rating : 4.1/5 (196 download)
Download or read book Starting an Online Business All-in-One For Dummies written by Joel Elad and published by John Wiley & Sons. This book was released on 2020-03-05 with total page 896 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tools you need to follow your dream of starting and running an online business! With the right knowledge and resources, you can take action to start the online business you’ve been dreaming of. This comprehensive guide provides tips and tricks for turning your dream into a reality. The sixth edition of Starting an Online Business: All-in-One For Dummieswill teach you the basics and beyond. It will prepare you to set up your business website, offer your products in an online store, and keep accurate books. The authors help you navigate the primary legal, accounting, and security challenges related to running an online business. Fund your business for success and future growth Use SEO strategically to drive traffic to a well-designed site Market your business effectively as an entrepreneur Stand out, build customer relationships, and sell on social media Keep up with ecommerce trends to stay a step ahead With some guidance, you can find your market niche, create a business plan, and decide on a revenue model. Then, it’s time to set up shop! Starting an Online Business can help bring your dream of an online business to life and guide you on the road to success.
Author : T. Bettina Cornwell
Publisher : Routledge
ISBN 13 : 1000317862
Total Pages : 109 pages
Book Rating : 4.0/5 (3 download)
Download or read book Influencer written by T. Bettina Cornwell and published by Routledge. This book was released on 2020-12-29 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: The influential are no longer only those with celebrity status – but until now there has been no authoritative resource on the theory and practice of influencer marketing. This book will educate and inspire decision makers, researchers, students, and influencers themselves. Diving deeper than the many "how-to" books on the influencer phenomenon, this book brings in frameworks from marketing, sociology, psychology, and communication studies to redefine the influencer as a persona (related to a person, group of people, or organization) that possesses greater than average sway over others. Cornwell and Katz go on to: introduce the influencers, macro and nano, authentic and inauthentic, ascending and fading; consider their relationship to brands in the marketing ecosystem, along with regulations that set limits on influencer marketing; describe how influence is measured and evaluated and look into the future; and bring together the latest research on influencer marketing and organize it for the reader. The book serves both those who want to understand the science behind influencer marketing and those who want to most effectively employ influencers in brand strategy. Instructors, students, and professionals will appreciate international examples from multiple industries applying theories to the real world.
Author : The Book Marketer
Publisher : The Book Marketer
ISBN 13 :
Total Pages : 126 pages
Book Rating : 4./5 ( download)
Download or read book How To Reach Influencers written by The Book Marketer and published by The Book Marketer. This book was released on 2022-08-31 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ready to sell more books? Reach out to influencers and get that exposure you need! Influencers are an excellent way to get a lot of exposure for your book. There are many ways for authors to reach out to influential people and get their books promoted. This book will show the tops and tricks to reach the people who have a lot of clout in the world of online book promotion. Using social media platforms like Twitter, Instagram or Tik Tok can get your books seen by an audience of hungry readers. We look at the most effective influencer networking sites available and bring you insights from influencers and a social media growth coach on how you can build your own influence! Buy the book, find an influencer and send them a proposal today!
Author : Bahaaeddin Alareeni
Publisher : Springer Nature
ISBN 13 : 3031420853
Total Pages : 849 pages
Book Rating : 4.0/5 (314 download)
Download or read book AI and Business, and Innovation Research: Understanding the Potential and Risks of AI for Modern Enterprises written by Bahaaeddin Alareeni and published by Springer Nature. This book was released on 2024-01-30 with total page 849 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive overview of the latest trends and developments in AI and business innovation research. In today's rapidly changing business environment, artificial intelligence (AI) has become an essential tool for innovation and growth. From marketing and customer service to supply chain management and product development, AI is transforming the way businesses operate, allowing them to make better decisions and achieve their goals faster and more efficiently than ever before. However, the integration of AI into business operations is not without its challenges and risks. There are concerns about data privacy, cybersecurity, and the potential for AI to disrupt traditional industries and displace workers. As a result, it is essential for business leaders and researchers to understand both the potential and risks of AI, and how it can be effectively leveraged for business innovation. This book explores the potential benefits of AI for modern enterprises, including how it can be used to enhance customer service, optimize supply chain management, and improve decision-making in a range of business contexts. It also examines the role of AI in product development, marketing, and sales, and how it can be used to drive innovation and growth. The book also examines the risks and challenges associated with the integration of AI into business operations. It explores the ethical and legal implications of AI, including issues related to data privacy and security, bias in algorithms, and the impact of AI on employment and the labor market. It also examines the role of government and policymakers in regulating AI and managing the risks associated with its integration into business operations. Overall, this book provides a comprehensive and balanced perspective on the potential and risks of AI for modern enterprises.
Author : Teixeira, Sandrina
Publisher : IGI Global
ISBN 13 :
Total Pages : 388 pages
Book Rating : 4.3/5 (693 download)
Download or read book Using Influencer Marketing as a Digital Business Strategy written by Teixeira, Sandrina and published by IGI Global. This book was released on 2023-12-08 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using Influencer Marketing as a Digital Business Strategy presents a comprehensive exploration of the burgeoning world of digital influencers, whose impact on consumer behavior and brand promotion is rapidly transforming the marketing landscape. This book delves into the most relevant topics in the field, providing a valuable contribution to both management and academia alike. The book delves into the essence of influencer marketing by examining the different types of influencers and their crucial role in reaching a brand's target audience. The strategic partnership between influencers and brands is analyzed, highlighting how these influential content creators act as powerful intermediaries between companies and potential consumers. By examining the intricate relationship between influencers, brands, and consumers, the book sheds light on the purchase intention process and consumer habits in the digital age. Given the recent emergence of influencer marketing as a prominent force, this book serves as a critical reference source for researchers, business executives, marketing professionals, influencer marketing agencies, and graduate students seeking to expand their understanding of this dynamic field.
