The Aging Consumer

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The Aging Consumer

Author : Aimee Drolet
Publisher : Routledge
ISBN 13 : 1000202615
Total Pages : 381 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis The Aging Consumer by : Aimee Drolet

Download or read book The Aging Consumer written by Aimee Drolet and published by Routledge. This book was released on 2020-10-01 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Aging Consumer: Perspectives from Psychology and Marketing, 2nd edition takes stock of what is known around age and consumer behavior, identifies gaps and open questions within the research, and outlines an agenda for future research. There has been little systematic research done with respect to the most basic questions related to age and consumer behavior, such as whether older adults versus young and middle-age adults respond to marketing activities including pricing, promotions, product design, and distribution. Written by experts, The Aging Consumer compiles research on a broad range of topics on consumer marketing, from an individual to a societal level of analysis. This second edition provides new versions of chapters contained in the 2010 volume that have been updated to reflect the latest psychological and marketing research and thinking. Included also are ten new chapters which cover exciting new ground, such as changes in metacognition in older adults, motivated cognition of the aging consumer, and a global perspective on aging and the economy across cultures. This updated volume is beneficial for researchers and practitioners in marketing, consumer behavior, and advertising. Additionally, The Aging Consumer, 2nd edition will appeal to professionals in other fields such as psychology, decision sciences, gerontology and gerontological social work, and those who are concerned with normal human aging and its implications for the everyday behavior of older individuals. It will also be of interest to those in fields concerned with the societal implications of an aging population, such as economics, policy, and law.

The Aging Consumer

Author : Aimee Drolet
Publisher : Routledge
ISBN 13 : 1136980180
Total Pages : 324 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis The Aging Consumer by : Aimee Drolet

Download or read book The Aging Consumer written by Aimee Drolet and published by Routledge. This book was released on 2011-01-11 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: At present, about 45 million Americans are over the age of 65, and by 2020, one out of every six Americans will be 65 or older. These statistics are reflective of a worldwide phenomenon in developing and developed countries alike unrivalled since the Industrial Revolution. This edited volume, written by experts in many fields, examines the economic and psychological research on how aging consumers behave, make decisions, and choose in the marketplace. The book takes stock of what is known, identifies gaps and open questions, and outlines an agenda for future research. It covers topics from the individual to the societal level of analysis.

Understanding the Older Consumer

Author : Barrie Gunter
Publisher : Psychology Press
ISBN 13 : 9780415186445
Total Pages : 192 pages
Book Rating : 4.1/5 (864 download)

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Book Synopsis Understanding the Older Consumer by : Barrie Gunter

Download or read book Understanding the Older Consumer written by Barrie Gunter and published by Psychology Press. This book was released on 1998 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 1998. Routledge is an imprint of Taylor & Francis, an informa company.

The Longevity Economy

Author : Joseph F. Coughlin
Publisher : PublicAffairs
ISBN 13 : 1610396650
Total Pages : 330 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Longevity Economy by : Joseph F. Coughlin

Download or read book The Longevity Economy written by Joseph F. Coughlin and published by PublicAffairs. This book was released on 2017-11-07 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Oldness: a social construct at odds with reality that constrains how we live after middle age and stifles business thinking on how to best serve a group of consumers, workers, and innovators that is growing larger and wealthier with every passing day. Over the past two decades, Joseph F. Coughlin has been busting myths about aging with groundbreaking multidisciplinary research into what older people actually want -- not what conventional wisdom suggests they need. In The Longevity Economy, Coughlin provides the framing and insight business leaders need to serve the growing older market: a vast, diverse group of consumers representing every possible level of health and wealth, worth about $8 trillion in the United States alone and climbing. Coughlin provides deep insight into a population that consistently defies expectations: people who, through their continued personal and professional ambition, desire for experience, and quest for self-actualization, are building a striking, unheralded vision of longer life that very few in business fully understand. His focus on women -- they outnumber men, control household spending and finances, and are leading the charge toward tomorrow's creative new narrative of later life -- is especially illuminating. Coughlin pinpoints the gap between myth and reality and then shows businesses how to bridge it. As the demographics of global aging transform and accelerate, it is now critical to build a new understanding of the shifting physiological, cognitive, social, family, and psychological realities of the longevity economy.

The Silver Market Phenomenon

Author : Florian Kohlbacher
Publisher : Springer Science & Business Media
ISBN 13 : 3540753303
Total Pages : 514 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis The Silver Market Phenomenon by : Florian Kohlbacher

Download or read book The Silver Market Phenomenon written by Florian Kohlbacher and published by Springer Science & Business Media. This book was released on 2008 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: The current shift in demographics - aging and shrinking populations - in many countries around the world presents a major challenge to companies and societies alike. One particularly essential implication is the emergence and constant growth of the so-called "silver market," the market segment more or less broadly defined as those people aged 55 and older. Increasing in number and share of the total population while at the same time being relatively well-off, this market segment can be seen as very attractive and promising, although still very underdeveloped in terms of product and service offerings. This book offers a thorough and up-to-date analysis of the challenges and opportunities in leveraging innovation, technology, product development and marketing for elder consumers and employees. Key lessons are drawn from the Japanese lead market as well as other select countries.

Providing Healthy and Safe Foods As We Age

Author : Institute of Medicine
Publisher : National Academies Press
ISBN 13 : 0309158834
Total Pages : 192 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Providing Healthy and Safe Foods As We Age by : Institute of Medicine

Download or read book Providing Healthy and Safe Foods As We Age written by Institute of Medicine and published by National Academies Press. This book was released on 2010-11-29 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does a longer life mean a healthier life? The number of adults over 65 in the United States is growing, but many may not be aware that they are at greater risk from foodborne diseases and their nutritional needs change as they age. The IOM's Food Forum held a workshop October 29-30, 2009, to discuss food safety and nutrition concerns for older adults.

Aging and Decision Making

Author : Thomas M. Hess
Publisher : Academic Press
ISBN 13 : 0124171559
Total Pages : 429 pages
Book Rating : 4.1/5 (241 download)

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Book Synopsis Aging and Decision Making by : Thomas M. Hess

Download or read book Aging and Decision Making written by Thomas M. Hess and published by Academic Press. This book was released on 2015-02-17 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decisions large and small play a fundamental role in shaping life course trajectories of health and well-being: decisions draw upon an individual's capacity for self-regulation and self-control, their ability to keep long-term goals in mind, and their willingness to place appropriate value on their future well-being. Aging and Decision Making addresses the specific cognitive and affective processes that account for age-related changes in decision making, targeting interventions to compensate for vulnerabilities and leverage strengths in the aging individual. This book focuses on four dominant approaches that characterize the current state of decision-making science and aging - neuroscience, behavioral mechanisms, competence models, and applied perspectives. Underscoring that choice is a ubiquitous component of everyday functioning, Aging and Decision Making examines the implications of how we invest our limited social, temporal, psychological, financial, and physical resources, and lays essential groundwork for the design of decision supportive interventions for adaptive aging that take into account individual capacities and context variables. - Divided into four dominant approaches that characterize the current state of decision-making science and aging neuroscience - Explores the impact of aging on the linkages between cortical structures/functions and the behavioral indices of decision-making - Examines the themes associated with behavioral approaches that attempt integrations of methods, models, and theories of general decision-making with those derived from the study of aging - Details the changes in underlying competencies in later life and the two prevailing themes that have emerged—one, the general individual differences perspective, and two, a more clinical focus

The Oxford Book of Aging

Author : Thomas R. Cole
Publisher : Oxford University Press, USA
ISBN 13 :
Total Pages : 442 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The Oxford Book of Aging by : Thomas R. Cole

Download or read book The Oxford Book of Aging written by Thomas R. Cole and published by Oxford University Press, USA. This book was released on 1994 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE OXFORD BOOK OF AGIN offers some two hundred and fifty pieces that illuminate the pleasures, pains, dreams, and triumphs of people as they strive to live out their days in a meaningful way.

Retooling for an Aging America

Author : Institute of Medicine
Publisher : National Academies Press
ISBN 13 : 0309131952
Total Pages : 316 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Retooling for an Aging America by : Institute of Medicine

Download or read book Retooling for an Aging America written by Institute of Medicine and published by National Academies Press. This book was released on 2008-08-27 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the first of the nation's 78 million baby boomers begin reaching age 65 in 2011, they will face a health care workforce that is too small and woefully unprepared to meet their specific health needs. Retooling for an Aging America calls for bold initiatives starting immediately to train all health care providers in the basics of geriatric care and to prepare family members and other informal caregivers, who currently receive little or no training in how to tend to their aging loved ones. The book also recommends that Medicare, Medicaid, and other health plans pay higher rates to boost recruitment and retention of geriatric specialists and care aides. Educators and health professional groups can use Retooling for an Aging America to institute or increase formal education and training in geriatrics. Consumer groups can use the book to advocate for improving the care for older adults. Health care professional and occupational groups can use it to improve the quality of health care jobs.

Designing User Interfaces for an Aging Population

Author : Jeff Johnson
Publisher : Morgan Kaufmann
ISBN 13 : 0128045124
Total Pages : 260 pages
Book Rating : 4.1/5 (28 download)

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Book Synopsis Designing User Interfaces for an Aging Population by : Jeff Johnson

Download or read book Designing User Interfaces for an Aging Population written by Jeff Johnson and published by Morgan Kaufmann. This book was released on 2017-02-16 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designing User Interfaces for an Aging Population: Towards Universal Design presents age-friendly design guidelines that are well-established, agreed-upon, research-based, actionable, and applicable across a variety of modern technology platforms. The book offers guidance for product engineers, designers, or students who want to produce technological products and online services that can be easily and successfully used by older adults and other populations. It presents typical age-related characteristics, addressing vision and visual design, hand-eye coordination and ergonomics, hearing and sound, speech and comprehension, navigation, focus, cognition, attention, learning, memory, content and writing, attitude and affect, and general accessibility. The authors explore characteristics of aging via realistic personas which demonstrate the impact of design decisions on actual users over age 55. - Presents the characteristics of older adults that can hinder use of technology - Provides guidelines for designing technology that can be used by older adults and younger people - Review real-world examples of designs that implement the guidelines and the designs that violate them

Aging and the Macroeconomy

Author : National Research Council
Publisher : National Academies Press
ISBN 13 : 0309261961
Total Pages : 230 pages
Book Rating : 4.3/5 (92 download)

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Book Synopsis Aging and the Macroeconomy by : National Research Council

Download or read book Aging and the Macroeconomy written by National Research Council and published by National Academies Press. This book was released on 2013-01-10 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: The United States is in the midst of a major demographic shift. In the coming decades, people aged 65 and over will make up an increasingly large percentage of the population: The ratio of people aged 65+ to people aged 20-64 will rise by 80%. This shift is happening for two reasons: people are living longer, and many couples are choosing to have fewer children and to have those children somewhat later in life. The resulting demographic shift will present the nation with economic challenges, both to absorb the costs and to leverage the benefits of an aging population. Aging and the Macroeconomy: Long-Term Implications of an Older Population presents the fundamental factors driving the aging of the U.S. population, as well as its societal implications and likely long-term macroeconomic effects in a global context. The report finds that, while population aging does not pose an insurmountable challenge to the nation, it is imperative that sensible policies are implemented soon to allow companies and households to respond. It offers four practical approaches for preparing resources to support the future consumption of households and for adapting to the new economic landscape.

Aging

Author : Harry R. Moody
Publisher : SAGE Publications
ISBN 13 : 1506327990
Total Pages : 609 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis Aging by : Harry R. Moody

Download or read book Aging written by Harry R. Moody and published by SAGE Publications. This book was released on 2017-01-12 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting current research in an innovative text-reader format, Aging: Concepts and Controversies, Ninth Edition encourages students to become involved and take an informed stand on the major aging issues we face as a society. Not simply a summary of research literature, Harry R. Moody and Jennifer R. Sasser’s text focuses on controversies and questions, rather than on assimilating facts or arriving at a single "correct" view about aging and older people. Drawing on their extensive expertise, the authors first provide an overview of aging in three domains: aging over the life course, health care, and the socioeconomic aspects of aging. Each section is followed by a series of edited readings, offering different perspectives from experts and specialists on that subject. New readings focus on whether current federal spending on the elderly is sustainable and fair to other groups, how older consumers are reshaping the business landscape, and the challenges of marketing and selling to customers 60 and over. More emphasis is placed on how social class and inequality earlier in life can shape our final years and the number of older Americans living in poverty. The section on Aging and Health Care has been thoroughly updated to reflect the latest data about chronic diseases that affect the elderly, government spending on health care, and policy changes to programs like Medicaid and Medicare. The section on the Social and Economic Outlook for an Aging Society gives the most current picture of the racial and ethnic diversity of older Americans, their participation in the labor force, and their income and wealth.

EBOOK: The Social World of Older People: Understanding Loneliness and Social Isolation in Later Life

Author : Christina Victor
Publisher : McGraw-Hill Education (UK)
ISBN 13 : 0335237711
Total Pages : 274 pages
Book Rating : 4.3/5 (352 download)

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Book Synopsis EBOOK: The Social World of Older People: Understanding Loneliness and Social Isolation in Later Life by : Christina Victor

Download or read book EBOOK: The Social World of Older People: Understanding Loneliness and Social Isolation in Later Life written by Christina Victor and published by McGraw-Hill Education (UK). This book was released on 2008-12-16 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A timely and welcome contribution to the research on loneliness and kindred phenomena." Lars Andersson, International Journal of Ageing and Later Life, 2010. Developments to the physical environment, scientific and technological innovation, the reorganisation of work and leisure and the impact of globalization and global capitalism have all influenced the nature of the world in which we now live. Social engagement and relationships, however, remain important at any age and their quality is a key element contributing to the quality of life of older people. This book provides a detailed account of loneliness and social isolation as experienced by older people living in Britain. The authors consider the incidence and effects of isolation and loneliness, identifying the factors which lead to such experiences and considering potential interventions. They also argue that these feelings are experienced at all stages of the life course and not unique to the social world of older people. Victor, Scambler and Bond rationalise that this is an important area, as both loneliness and social isolation are negatively associated with both quality and quantity of life - whilst the maintenance of social relationships is seen as a key component of 'successful ageing'. The Social World of Older People is important reading for students of social work, gerontology, community care and social policy as well as being of interest to policy makers and practitioners in these fields.

Design for Aging

Author : Jeffrey W. Anderzhon
Publisher : John Wiley & Sons
ISBN 13 : 1118179781
Total Pages : 494 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Design for Aging by : Jeffrey W. Anderzhon

Download or read book Design for Aging written by Jeffrey W. Anderzhon and published by John Wiley & Sons. This book was released on 2012-03-05 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Architecture/Interior Design An in-depth look at the most innovative aged care facilities today With the world's population aging at a rapid pace, there is a growing need for new ways to provide residential care for older people. Design for Aging explores some of the most successful examples of elderly housing today, focusing on integrating architectural considerations within an unwavering people-driven approach. Written by an international team of experts in aged care design, the book brings together twenty-six case studies from around the world, including Australia, Denmark, England, Japan, the Netherlands, Sweden, and the United States. The authors describe how each scheme has succeeded in addressing the needs of its residents regardless of wide variations in design, geography, cultural factors, medical needs, capital cost, and other factors. Clear, well-documented information for each facility includes: Building descriptions and project data, and how the overall design fits within a geographical location The type of community, including number of residents, ethnicity, and specific conditions such as dementia How to apply universal design principles in different political, social, and regulatory contexts How to create a sense of belonging and well-being for residents while building strong connections with the community at large What makes a facility able to attract and retain high-quality caregivers Environmental sustainability issues, plus indoor and outdoor spaces Architects and interior designers as well as facility owners and caregivers will find Design for Aging an inspiring and practical guide on how to navigate the many factors involved in creating good designs for aged care environments.

Love, Sex, and Aging

Author : Edward M. Brecher
Publisher : Consumers Union U.S.
ISBN 13 : 9780890430279
Total Pages : 452 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis Love, Sex, and Aging by : Edward M. Brecher

Download or read book Love, Sex, and Aging written by Edward M. Brecher and published by Consumers Union U.S.. This book was released on 1984 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Real Truth About Aging

Author : Michael A. Silverman, M.D.
Publisher : Prometheus Books
ISBN 13 : 1615924833
Total Pages : 424 pages
Book Rating : 4.6/5 (159 download)

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Book Synopsis The Real Truth About Aging by : Michael A. Silverman, M.D.

Download or read book The Real Truth About Aging written by Michael A. Silverman, M.D. and published by Prometheus Books. This book was released on 2010-10-29 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: As life expectancy continues to increase, millions of seniors are living well into their eighties and nineties. With the aging of the baby boomers, the population of senior citizens will swell dramatically in the coming decades. These statistics will inevitably draw more attention to the aging process. What should middle-aged people expect as they grow older? What should caregivers of the elderly know about normal aging? How can we all stay healthy despite the limitations of age? In this authoritative, user-friendly guide, three experts in geriatric medicine provide the latest evidence on: healthy aging, an understanding of the modern and often confusing health care system, and information about the medical issues affecting frail older adults. They begin with the basic facts of aging, distilling the current research on the underlying molecular mechanisms, organ system changes, and associated disease risks that occur as our bodies get older. They devote separate chapters to preventative medical testing, so-called anti-aging therapies, vitamin and herbal supplements, exercise, and medication problems. In the next section, they present an overview of the American healthcare system, from making the most of a doctor''s visit and an explanation of various healthcare professionals involved in elder care to guidelines for choosing a nursing home or assisted care facility. They also discuss the health risks of a stay in the hospital, including antibiotic-resistant infections, temporary delirium, and bedsores. In the following section, they tackle the challenges of caring for a frail senior, covering a range of issues from falls, osteoporosis, and infections, to sleep difficulties, depression, and dementia. A chapter is also devoted to the last days of life and how hospice can help. The authors also provide a section on the need to plan ahead. Among the questions considered are: When should an advance directive be written? How much money will be needed for the elder years? When should a senior give up driving? At a time when geriatric medicine is becoming a rare specialty and doctors receive little training in this area, the wealth of information compiled in this outstanding volume is invaluable. Senior citizens, their families, and even healthcare professionals will find it to be an unparalleled resource.

Aging with Care

Author : Amanda Lambert
Publisher : Rowman & Littlefield
ISBN 13 : 1442281642
Total Pages : 270 pages
Book Rating : 4.4/5 (422 download)

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Book Synopsis Aging with Care by : Amanda Lambert

Download or read book Aging with Care written by Amanda Lambert and published by Rowman & Littlefield. This book was released on 2017-11-10 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finding the right fit to match aging adults with the best caregiver to assist them in their home can be fraught with challenge. In today’s pressurized world, the process involves overstressed family members and a shortage of great caregivers. So many adult children are seeking a helping hand and a friendly, experienced voice to guide them through this emotionally charged rite of passage. Aging with Care: Your Guide to Hiring and Managing Caregivers in the Home, takes a personal, professional, and sometimes humorous approach to the challenges, benefits, pitfalls and problems of hiring in-home caregivers. Here, two geriatric care experts explore the essential credentials and experience a home caregiver should have, pitfalls to avoid, hiring options and managing costs, and the decisions that go into finding the right fit for your loved one to be able to age in place. Sharing stories and insights from interviews with caregivers and elders, as well as industry experts, they walk you through the ins and outs, and provide you with the tools necessary to making the best care choices you can for the ones you love.