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Author : Paul Terry Cherington
Publisher :
ISBN 13 :
Total Pages : 622 pages
Book Rating : 4.:/5 (2 download)
Download or read book The Advertising Book, 1916 written by Paul Terry Cherington and published by . This book was released on 1916 with total page 622 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Paul Terry Cherington
Publisher :
ISBN 13 :
Total Pages : 624 pages
Book Rating : 4.3/5 (91 download)
Download or read book The First Advertising Book written by Paul Terry Cherington and published by . This book was released on 1916 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Morgan Llywelyn
Publisher : Forge Books
ISBN 13 : 9780765386144
Total Pages : 0 pages
Book Rating : 4.3/5 (861 download)
Download or read book 1916 written by Morgan Llywelyn and published by Forge Books. This book was released on 2016-03-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: At age fifteen, Ned Halloran lost both of his parents--and almost his own life--when the Titanic sank. Determined to keep what little he has, he returns to his homeland of Ireland and enrolls at Saint Edna's school in Dublin. Saint Edna's headmaster is the renowned scholar and poet, Patrick Pearse--who is soon to gain greater fame as a rebel and patriot. Ned becomes deeply involved with the growing revolution . . . and the sacrifices it will demand. Through Ned's eyes, Morgan Llywelyn's 1916 examines the Irish fight for freedom--inspired by poets and schoolteachers, fueled by a desperate desire for independence, and played out in the historic streets of Dublin against the background of World War I. It is a story of the brave men and heroic women who, for a few unforgettable days, managed to hold out against the might of the British Empire. The Irish Century Novels 1916: A Novel of the Irish Rebellion 1921: The Great Novel of the Irish Civil War 1949: A Novel of the Irish Free State 1972: A Novel of Ireland's Unfinished Revolution 1999: A Novel of the Celtic Tiger and the Search for Peace
Author : Cherington Paul Terry
Publisher :
ISBN 13 : 9780243837519
Total Pages : pages
Book Rating : 4.8/5 (375 download)
Download or read book Advertising Book, 1916 written by Cherington Paul Terry and published by . This book was released on 1901 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Keith Jeffery
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1620402718
Total Pages : 592 pages
Book Rating : 4.6/5 (24 download)
Download or read book 1916 written by Keith Jeffery and published by Bloomsbury Publishing USA. This book was released on 2016-01-26 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: So much of the literature on the First World War centers on the trench warfare of the Western Front, and these were essential battlegrounds. But the war was in fact truly a global conflict, and by focusing on a sequence of events in 1916 across many continents, historian Keith Jeffery's magisterial work casts new light on the Great War. Starting in January with the end of the catastrophic Gallipoli campaign, Jeffery recounts the massive struggle for Verdun over February and March; the Easter Rising in Ireland in April; dramatic events in Russia in June on the eastern front; the familiar story of the war in East Africa, where some 200,000 Africans may have died; and the November U.S. presidential race in which Woodrow Wilson was re-elected on a platform of keeping the United States out of the war--a position he reversed within five months. Incorporating the stories of civilians in all countries, both participants in and victims of the war, 1916: A Global History is a major addition to the literature and the Great War by a historian at the height of his powers.
Author : Paul Terry Cherington
Publisher :
ISBN 13 : 9781440045868
Total Pages : 620 pages
Book Rating : 4.0/5 (458 download)
Download or read book The Advertising Book, 1916 written by Paul Terry Cherington and published by . This book was released on 2015-06-04 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from The Advertising Book, 1916 The chief purpose of "The First Advertising Book" - 1916 - is to put into form for convenient reference some of the available records of recent progress in advertising methods. This is done with two separate objects in view. One object is to give to such persons as may be interested in advertising (but who are not familiar with its inner workings in its modern forms) a clear idea of what is being done from within to make more effective this part of the present-day selling mechanism. The other, and the more important object, is to help those who are actively engaged in selling operations to acquire a working familiarity with some of the events forming current advertising history. To such persons, the records of these events may have suggestive value in connection with efforts to reduce waste in the processes of distributing merchandise. In the conclusion of "Advertising as a Business Force," a similar compilation made for the Associated Clubs in 1912-13, 1 called attention to three lines in which it seemed to me advertising was making distinct progress: 1. Immediate contact with selling. 2. Accurate knowledge as a basis for action, and 3. Exacting standards of honor. This new compilation of some articles which have appeared during the past two years serves to show clearly that the progress being made in each of these lines -as well as in others - is of a substantial character. The present volume may be said to have been built around the following sentence at the close of "Advertising as a Business Force": "It does not require the gift of prophecy, then, to foresee the very imminent coming of the time when the very highest possible standards of honor in advertising appeal will not merely be 'good business' but will be absolutely essential to any advertising appeal which can be expected to have any real effect." About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author : Paul Terry Cherington
Publisher : Legare Street Press
ISBN 13 : 9781019852385
Total Pages : 0 pages
Book Rating : 4.8/5 (523 download)
Download or read book The Advertising Book, 1916 written by Paul Terry Cherington and published by Legare Street Press. This book was released on 2023-07-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comprehensive guide to advertising in 1916. Paul Terry Cherington provides an in-depth analysis of the advertising industry, including the most effective advertising techniques, the role of advertising in business, and the ethics of advertising. It is a fascinating look at the origins of modern advertising and a valuable resource for anyone interested in the history of marketing. This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work is in the "public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author : Chicago Public Library
Publisher :
ISBN 13 :
Total Pages : 144 pages
Book Rating : 4.:/5 (31 download)
Download or read book Books of 1912- written by Chicago Public Library and published by . This book was released on 1917 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 992 pages
Book Rating : 4.:/5 (334 download)
Download or read book Books of 1912- written by and published by . This book was released on 1922 with total page 992 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Andy Sernovitz
Publisher : Pressbox
ISBN 13 : 9780983429029
Total Pages : 76 pages
Book Rating : 4.4/5 (29 download)
Download or read book Word of Mouth Marketing written by Andy Sernovitz and published by Pressbox. This book was released on 2012-07-01 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: Word of Mouth Marketing: The Comic Book By Andy Sernovitz with Cale Johnson. Illustrated by Shane Clester. Quickly learn to get people talking about you in this fast, fun, comic edition of the New York Times bestseller Word of Mouth Marketing: How Smart Companies Get People Talking. The original is the #1 word of mouth marketing book since 2004, translated into 14 languages. This exciting new graphic novel edition makes these fantastically useful ideas even easier to read, implement, and share. The comic edition is a great way to teach word of mouth marketing to teams that need it most but don't have the time to sit down with the complete book. For fans of the full book, the comic makes a great back-pocket guide for your day-to-day marketing. With straightforward advice and humor, Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth. Learn the five essential steps that make word of mouth work and everything you need to get started. Understand how easy it is to work with social media, viral marketing, evangelists, and buzz. Start using simple techniques that start conversations: Reasons People Talk About You 4 Rules of Word of Mouth Marketing 5 Ts of Word of Mouth Marketing 6 Big Ideas: Deep Stuff That Changes Marketing Forever Learn to use word of mouth marketing to make your company more profitable, how to spend less on marketing, and how to make your customers happier.
Author : Richard G. Fernicola
Publisher : Rowman & Littlefield
ISBN 13 : 149302325X
Total Pages : 369 pages
Book Rating : 4.4/5 (93 download)
Download or read book Twelve Days of Terror written by Richard G. Fernicola and published by Rowman & Littlefield. This book was released on 2016-05-02 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Upon the 100th anniversary of the most terrifying stretch of shark attacks in American history--a wave said to have been the inspiration for Jaws--comes a reissue of the classic Lyons Press account and investigation. In July 1916, a time when World War I loomed over America and New York City was in the midst of a deadly polio epidemic, the tri-state area sought relief at the Jersey shore. The Atlantic’s refreshing waters proved to be utterly inhospitable, however. In just twelve days, four swimmers were violently and fatally mauled in separate shark attacks, and a fifth swimmer escaped an attack within inches of his life. In this thoroughly researched account, Dr. Richard Fernicola, the leading expert on the attacks, presents a riveting portrait, investigation, and scientific analysis of the terrifying days against the colorful backdrop of America in 1916 in Twelve Days of Terror.
Author : Edward Dennis Sokol
Publisher : Johns Hopkins University Press+ORM
ISBN 13 : 1421420511
Total Pages : 248 pages
Book Rating : 4.4/5 (214 download)
Download or read book The Revolt of 1916 in Russian Central Asia written by Edward Dennis Sokol and published by Johns Hopkins University Press+ORM. This book was released on 2016-06-26 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic study of resistance to Tsarist Russian colonialism, the genocide that followed, and its connection to the Bolshevik Revolution. In 1916, Tzar Nicholas II began drafting Russian subjects across Central Asia to fight in World War I. By summer, the widespread resistance of Kazakhs, Kyrgyz, Tajiks, Turkmen, and Uzbeks turned into an outright revolt. The Russian Imperial Army killed approximately 270,000 of these people, while tens of thousands more died in their attempt to escape into China. Suppressed during the Soviet Era and nearly lost to history, knowledge of this horrific incident is remembered thanks to Edward Dennis Sokol’s pioneering Revolt of 1916 in Russian Central Asia. This wide-ranging and exhaustively researched book explores the Tsarist policies that led to Russian encroachment against the land and rights of the indigenous Central Asian people. It describes the corruption that permeated Russian colonial rule and argues that the uprising was no mere draft riot, but a revolt against Tsarist colonialism in all its dimensions: economic, political, religious, and national. Sokol’s masterpiece also traces the chain reaction between the uprising, the collapse of Tsarism, and the Bolshevik Revolution.
Author : William Irwin Thompson
Publisher : SteinerBooks
ISBN 13 : 1584205415
Total Pages : 347 pages
Book Rating : 4.5/5 (842 download)
Download or read book Imagination of an Insurrection: Dublin, Easter 1916 written by William Irwin Thompson and published by SteinerBooks. This book was released on 2007 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: We know from our literary histories that there was a movement called the Irish Literary Renaissance, and that Yeats was at its head. We know from our political histories that there is now a Republic of Ireland because of a nationalistic movement that, militarily, began with the insurrection of Easter Week, 1916. But what do these two movements have to do with one another?... Because I came to history with literary eyes, I could not help seeing history in terms and shapes of imaginative experience. Thus Movement, Myth, and Image came to be the way in which the nature of the insurrection appeared to me. This method of analyzing historical event as if it were a work of art is not altogether as inappropriate as it might seem when the historical event happens to be a revolution. The Irish revolutionaries lived as if they were in a work of art, and this inability to tell the difference between sober reality and the realm of imagination is perhaps one very important characteristic of a revolutionary. The tragedy of actuality comes from the fact that when, in a revolution, history is made momentarily into a work of art, human beings become the material that must be ordered, molded, or twisted into shape. (from the preface)
Author : Andy Sernovitz
Publisher : Greenleaf Book Group
ISBN 13 : 9781608323661
Total Pages : 0 pages
Book Rating : 4.3/5 (236 download)
Download or read book Word of Mouth Marketing written by Andy Sernovitz and published by Greenleaf Book Group. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "With straightforward advice and humor, marketing expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth.
Author : Malden Public Library (Mass.)
Publisher :
ISBN 13 :
Total Pages : 248 pages
Book Rating : 4.:/5 (334 download)
Download or read book Bulletin written by Malden Public Library (Mass.) and published by . This book was released on 1913 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 290 pages
Book Rating : 4.:/5 (31 download)
Download or read book A Table of Leading Advertisers written by and published by . This book was released on 1919 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Nigel Steel
Publisher : Weidenfeld & Nicolson
ISBN 13 : 1780225733
Total Pages : 597 pages
Book Rating : 4.7/5 (82 download)
Download or read book Jutland, 1916 written by Nigel Steel and published by Weidenfeld & Nicolson. This book was released on 2012-12-20 with total page 597 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dramatic, illustrated account of the biggest naval battle of the First World War. On 31 May, 1916, the great battle fleets of Britain and Germany met off Jutland in the North Sea. It was a climactic encounter, the culmination of a fantastically expensive naval race between the two countries, and expectations on both sides were high. For the Royal Navy's Grand Fleet, there was the chance to win another Trafalgar. For the German High Seas Fleet, there was the opportunity to break the British blockade and so change the course of the war. But Jutland was a confused and controversial encounter. Tactically, it was a draw; strategically, it was a British victory. Naval historians have pored over the minutiae of Jutland ever since. Yet they have largely ignored what the battle was actually like for its thousands of participants. Full of drama and pathos, of chaos and courage, JUTLAND, 1916 describes the sea battle in the dreadnought era from the point of view of those who were there.
