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Author :
Publisher :
ISBN 13 : 9780946510627
Total Pages : 290 pages
Book Rating : 4.5/5 (16 download)
Download or read book The advertisers' guide to the Middle East written by and published by . This book was released on 1995 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kropps Middle East
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (787 download)
Download or read book The Middle East Advertising Guide written by Kropps Middle East and published by . This book was released on 2005 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kropps Middle East (Beirut, Lebanon)
Publisher :
ISBN 13 : 9789953008677
Total Pages : pages
Book Rating : 4.0/5 (86 download)
Download or read book MEAG written by Kropps Middle East (Beirut, Lebanon) and published by . This book was released on 2002 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 : 9789953014661
Total Pages : 64 pages
Book Rating : 4.0/5 (146 download)
Download or read book The Middle East Advertising Guide written by and published by . This book was released on 2010 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 : 9789953031439
Total Pages : 65 pages
Book Rating : 4.0/5 (314 download)
Download or read book The Middle East Advertising Guide written by and published by . This book was released on 2015 with total page 65 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 : 9789953023915
Total Pages : 9 pages
Book Rating : 4.0/5 (239 download)
Download or read book The Middle East Advertising Guide written by and published by . This book was released on 2013 with total page 9 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Martin Sieff
Publisher : Simon and Schuster
ISBN 13 : 159698547X
Total Pages : 242 pages
Book Rating : 4.5/5 (969 download)
Download or read book Politically Incorrect Guide to the Middle East written by Martin Sieff and published by Simon and Schuster. This book was released on 2008-01-28 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Middle East is almost never off the front pages, yet most Americans know little about the region. Why? The mainstream media and Ivy League academics, instead of helping, only make matters worse by casting everything in the usual politically correct mold: Arab terrorists are just desperate freedom fighters, and the region's one free democracy -- Israel -- is the oppressor, not least because of its alliance with America. And if Islamic extremism is a problem, the establishment tells us, it's only because it's rooted in that source of all evils: religion. A different strain of political correctness has seeped into some minds on the right -- most notably the Bush administration, which, so ready to buy into the egalitarian myths we are all taught, believed that Western-style democracy could flourish anywhere. Now, in The Politically Incorrect Guide to the Middle East, veteran Middle East correspondent Martin Sieff puts the lie to all these myths and clichés, giving you everything you need to know about the region to understand its past, its present, and its possible future.
Author :
Publisher :
ISBN 13 : 9789953021027
Total Pages : 64 pages
Book Rating : 4.0/5 (21 download)
Download or read book The Middle East Advertising Guide written by and published by . This book was released on 2011 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (142 download)
Download or read book The Middle East Advertising Guide written by and published by . This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (142 download)
Download or read book The Middle East Advertising Guide written by and published by . This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Countries indexed include: Algeria, Bahrain, Egypt, Jordan, Kuwait, Lebanon, Morroco, Oman, Pan Arab, Qatar, Saudi Arabia, Syria, Tunisia, United Arab Emirates (UAE) & Yeman.
Author : Mitchell G. Bard, Ph.D.
Publisher : Penguin
ISBN 13 : 1101217200
Total Pages : 500 pages
Book Rating : 4.1/5 (12 download)
Download or read book The Complete Idiot's Guide to Middle East Conflict, 4th Edition written by Mitchell G. Bard, Ph.D. and published by Penguin. This book was released on 2008-09-02 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fully updated fourth edition. The Middle East is perhaps the most tumultuous area on earth, with ancient battles still being fought. This updated guide offers an intense look - through the lens of present-day knowledge - at current events and the everchanging political and social landscape, as well as the region's history. And it addresses: ?The re-arming of Hezbollah ?Iran's increased threat of acquiring nuclear weapons ?The odds of Palestinian unity in peace talks ?The evacuation from Gaza
Author : Dean Foster
Publisher : John Wiley & Sons
ISBN 13 : 0471272825
Total Pages : 288 pages
Book Rating : 4.4/5 (712 download)
Download or read book The Global Etiquette Guide to Africa and the Middle East written by Dean Foster and published by John Wiley & Sons. This book was released on 2002-10-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Der ultimative Benimm-Leitfaden für Geschäftsreisende und Urlauber in Afrika und Nahost. Ein umfassender Katalog über Verhaltensregeln, Sitten und Gebräuche der jeweiligen Länder. Mit einer Fülle praktischer Ratschläge zu Begrüßung, Anrede und Kommunikationsformen, zu gesellschaftlichen Regeln und Gepflogenheiten, zur Kleiderordnung, zu Speise- und Trinkregeln und -zeremonien sowie zu einer Vielzahl anderer wichtiger Themen. Der unverzichtbare "Knigge" für alle Geschäfts- und Urlaubsreisende, die im Gastland keineswegs durch schlechtes Benehmen auffallen wollen. Geschrieben von Dean Foster, einem international führenden Experten auf dem Gebiet multikultureller Fragen.
Author :
Publisher :
ISBN 13 :
Total Pages : 458 pages
Book Rating : 4.:/5 (318 download)
Download or read book The Dartnell Advertiser's Guide written by and published by . This book was released on 1926 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Donna Marsh
Publisher : Robinson
ISBN 13 : 1472135679
Total Pages : 292 pages
Book Rating : 4.4/5 (721 download)
Download or read book Doing Business in the Middle East written by Donna Marsh and published by Robinson. This book was released on 2015-05-11 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new and updated book is necessary reading for all professionals working in the Middle East and North Africa, it includes: - The practical impact of Islam on business - Safety and security in the region - Business etiquette - Political and social do's and don'ts The practicalities of doing business in the MEA region are covered in detail, from the initial visit to establishing productive working relationships, including opening an office in the region. It also focuses on issues of particular importance to all businesswomen, and for men who might be working with Arab and Muslim women.
Author : Rayan Tarraf
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781721878031
Total Pages : 158 pages
Book Rating : 4.8/5 (78 download)
Download or read book The Middle East Guide to Social Media written by Rayan Tarraf and published by Createspace Independent Publishing Platform. This book was released on 2018-07-06 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media is an integral part of our everyday lives while existing as a mighty marketing opportunity for businesses. Whether you are a beginner trying to get into the field or a digital expert looking for answers, this book is for you. The Middle East Guide to Social Media will introduce you to the ins, outs and must-knows of social media marketing, from the world's largest social network to the nitty-gritty of crafting digital campaigns. Equip yourself with this easy guidebook and get ready to dive into a world where traditional marketing meets digital.
Author : Ori Z. Soltes
Publisher : Skyhorse
ISBN 13 : 1510717811
Total Pages : 273 pages
Book Rating : 4.5/5 (17 download)
Download or read book Untangling the Middle East written by Ori Z. Soltes and published by Skyhorse. This book was released on 2017-08-22 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: A lucid and engaging breakdown of the history, culture, and politics that define today’s Middle East. Untangling the Middle East is a layman’s guide to the history—political, religious, and cultural—that led us to the current challenges plaguing the Middle East. It covers the major interests and actors in the region, and helps to spin a narrative of the evolution of violence and conflict in this age-old hotbed of unrest. There are no easy answers or simple explanations to be found here, only a clear-eyed and engaging recounting of the many factors that have brought this region to where it is today. Whether he is discussing the history of the Semitic peoples or the birth of Islam in the region, Soltes brings insight and much needed context to the people, places, and things that make up the inheritance of today’s Middle East. He possesses the historian’s appreciation for detail and the teacher’s knack for fashioning coherence out of complex material. This book should be a go-to resource for a solid foundation in understanding the Middle East and a bulwark against the disinformation regarding this region that is often found on cable television or in speeches on the campaign trail. The Middle East may be a mess but it need not be a mystery, with the help of this indispensable guide.
Author : Ramzi Raad
Publisher :
ISBN 13 : 9789953056586
Total Pages : 0 pages
Book Rating : 4.0/5 (565 download)
Download or read book The Story of Middle East Advertising written by Ramzi Raad and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "For more than 50 years Ramzi Raad has been at the forefront of the advertising industry in the Middle East and North Africa. A regional pioneer, he graduated from the American University of Beirut in 1969 and spent the following 12 years helping to transform Intermarkets Advertising Agency into the first regional network, by establishing branches in Kuwait and Bahrain first, then in Saudi Arabia, Egypt, Jordan, and Yemen. When the civil war erupted in Lebanon, Ramzi moved to Dubai in October 1975. In 1988, Ramzi was voted president of the UAE Chapter of the International Advertising Association (IAA). During his presidency the region's first advertising awards program was launched in 1990 and the IAA World Executive Committee members flew into Dubai to hold their first ever meeting out of their New York Headquarters. The chapter led large delegations to the IAA World Congresses in Chicago (1986), Sydney (1988) and Hamburg (1990); to Advista Arabia in Cairo (1989 and 1992); and to the Asian Advertising Congress in Lahore (1989). Ramzi held the post of IAA's World Vice President and Middle East Regional Director from 1990 to 1992. Ramzi helped establish (and became a board member of) the GCC Advertising Association, the Middle East Research Forum, and the Middle East Advertising Agencies Association. He has lectured on Arab Advertising in London, Zurich, Sydney, Lahore, Cairo, Bahrain, New Delhi, and Mexico, Ramzi also served as the Middle East consultant for the Hong Kong Trade Development Council (1988 to 2000). He also helped establish the Government of Dubai's Press Club and served as its consultant in 1999 and 2000. Ramzi established TBWA\RAAD in 2000 and went on to make it one of the most recognized communication groups in the region. Since 2009, Ramzi has been on Arabian Business' list of the "World's Most Powerful Arabs" and was named "Advertising Man of the Year" in 2010 by the Dubai Lynx. In March 2016, Ramzi was awarded the TBWA Founder Award in recognition of his passionate development of the TBWA brand in MENA since 1986." --Back cover.
