Testing Business Ideas

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119551412
Total Pages : 369 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Testing Business Ideas by : David J. Bland

Download or read book Testing Business Ideas written by David J. Bland and published by John Wiley & Sons. This book was released on 2019-11-06 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.

Business Model Generation

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118656407
Total Pages : 295 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Business Model Generation by : Alexander Osterwalder

Download or read book Business Model Generation written by Alexander Osterwalder and published by John Wiley & Sons. This book was released on 2013-02-01 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"

The Invincible Company

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119523982
Total Pages : 400 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis The Invincible Company by : Alexander Osterwalder

Download or read book The Invincible Company written by Alexander Osterwalder and published by John Wiley & Sons. This book was released on 2020-04-06 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition Design Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world’s best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world’s most exciting companies. The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models--and the ability to improve existing business models while consistently launching new ones. The Invincible Company presents practical new tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, The Invincible Company explains how to constantly stay ahead of your competition. In-depth chapters explain how to create new growth engines, change how products and services are created and delivered, extract maximum profit from each type of business model, and much more. New tools—such as the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and the Culture Map—enable readers to understand how to design invincible companies. The Invincible Company: ● Helps large and small companies build their growth strategy and manage their core simultaneously ● Explains the world's best modern and historic business models ● Provides tools to assess your business model, innovation readiness, and all of your innovation projects Presented in striking 4-color, and packed with practical visuals and tools, The Invincible Company is a must-have book for business leaders, entrepreneurs, and innovation professionals.

Value Proposition Design

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118968077
Total Pages : 323 pages
Book Rating : 4.1/5 (189 download)

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Book Synopsis Value Proposition Design by : Alexander Osterwalder

Download or read book Value Proposition Design written by Alexander Osterwalder and published by John Wiley & Sons. This book was released on 2015-01-28 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."

Testing Business Ideas

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119551447
Total Pages : 375 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Testing Business Ideas by : David J. Bland

Download or read book Testing Business Ideas written by David J. Bland and published by John Wiley & Sons. This book was released on 2019-11-12 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.

The Mom Test

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Author :
Publisher : Robfitz Ltd
ISBN 13 : 1492180742
Total Pages : 130 pages
Book Rating : 4.4/5 (921 download)

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Book Synopsis The Mom Test by : Rob Fitzpatrick

Download or read book The Mom Test written by Rob Fitzpatrick and published by Robfitz Ltd. This book was released on 2013-10-09 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.

UX for Lean Startups

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Author :
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1492049549
Total Pages : 236 pages
Book Rating : 4.4/5 (92 download)

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Book Synopsis UX for Lean Startups by : Laura Klein

Download or read book UX for Lean Startups written by Laura Klein and published by "O'Reilly Media, Inc.". This book was released on 2018-11-16 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: p>Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you’ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they’ll truly love, and reduce the time it takes to get your product to market. No prior experience in UX or design is necessary to get started. If you’re an entrepreneur or an innovator, this book puts you right to work with proven tips and tools for researching, identifying, and designing an intuitive, easy-to-use product. Determine whether people will buy your product before you build it Listen to your customers throughout the product’s lifecycle Understand why you should design a test before you design a product Get nine tools that are critical to designing your product Discern the difference between necessary features and nice-to-haves Learn how a Minimum Viable Product affects your UX decisions Use A/B testing in conjunction with good UX practices Speed up your product development process without sacrificing quality

Will it Fly?

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Author :
Publisher : Flynndustries, LLC
ISBN 13 : 9780997082302
Total Pages : 0 pages
Book Rating : 4.0/5 (823 download)

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Book Synopsis Will it Fly? by : Pat Flynn

Download or read book Will it Fly? written by Pat Flynn and published by Flynndustries, LLC. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author shares a series of tests along with insights from entrepreneurs on how to investigate the viability of a new business idea before trying to launch the business.

Testing Business Ideas

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Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (116 download)

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Book Synopsis Testing Business Ideas by : David Bland

Download or read book Testing Business Ideas written by David Bland and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Summary of Testing Business Ideas: a Field Guide for Rapid Experimentation by David J. Bland, Alexander Osterwalder

Download Summary of Testing Business Ideas: a Field Guide for Rapid Experimentation by David J. Bland, Alexander Osterwalder PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 37 pages
Book Rating : 4.5/5 (283 download)

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Book Synopsis Summary of Testing Business Ideas: a Field Guide for Rapid Experimentation by David J. Bland, Alexander Osterwalder by : BestPrint

Download or read book Summary of Testing Business Ideas: a Field Guide for Rapid Experimentation by David J. Bland, Alexander Osterwalder written by BestPrint and published by . This book was released on 2021-06-28 with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt: Testing Business Ideas (2021) explores how entrepreneurs can use experimentation to give their new venture the best chance of success. It outlines the rationale behind testing, and describes a framework for deciding how to proceed.

Guide For Entrepreneurs

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Author :
Publisher :
ISBN 13 :
Total Pages : 56 pages
Book Rating : 4.4/5 (544 download)

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Book Synopsis Guide For Entrepreneurs by : Ira Khensovan

Download or read book Guide For Entrepreneurs written by Ira Khensovan and published by . This book was released on 2021-08-11 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: Testing Business Ideas explains how to increase the success of any venture by providing a practical guide to rapid experimentation. This book will help you weed out the good from the bad and teach you how to effectively test business ideas without throwing all your eggs in one basket. In addition, you'll also discover: -These strategies the most successful companies and consultants use to drive innovation -Why systematic testing is superior, and how to do it -Examples of start-ups that have failed, why they failed, and how you can avoid following in their footsteps -Powerful start-up experiments to take your business ideas from fledging to flight -A critical-thinking approach to decision making that doesn't rely on guesswork or intuition And much, much more!

The New Business Road Test

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Author :
Publisher : Pearson UK
ISBN 13 : 1292208414
Total Pages : 300 pages
Book Rating : 4.2/5 (922 download)

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Book Synopsis The New Business Road Test by : John Mullins

Download or read book The New Business Road Test written by John Mullins and published by Pearson UK. This book was released on 2017-12-20 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: ROAD TEST YOUR IDEA BEFORE YOU LAUNCH YOUR LEAN START-UP Thinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it? No matter how talented you are or how much capital you have, if you’re pursuing a fundamentally flawed opportunity then you’re heading for failure. So before you launch your lean start-up, take your idea for a test drive and make sure it has a fighting chance of working. Now in its 4th Edition, The New Business Road Test is the essential handbook for anyone wanting to launch a start-up. The new and fully updated case studies – Ella's Kitchen, Whole Foods, eBay and more – and ‘seven domains’ framework will help you avoid impending disaster and enhance your chances of achieving your entrepreneurial dreams. This book will help you answer the live-or-die questions: Are the market and industry attractive? Does the opportunity offer both customer benefits as well as competitive and economic sustainability? Can you deliver the results you seek? The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

Business Ideas

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Author :
Publisher :
ISBN 13 :
Total Pages : 56 pages
Book Rating : 4.4/5 (544 download)

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Book Synopsis Business Ideas by : Criselda Strack

Download or read book Business Ideas written by Criselda Strack and published by . This book was released on 2021-08-11 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: Testing Business Ideas explains how to increase the success of any venture by providing a practical guide to rapid experimentation. This book will help you weed out the good from the bad and teach you how to effectively test business ideas without throwing all your eggs in one basket. In addition, you'll also discover: -These strategies the most successful companies and consultants use to drive innovation -Why systematic testing is superior, and how to do it -Examples of start-ups that have failed, why they failed, and how you can avoid following in their footsteps -Powerful start-up experiments to take your business ideas from fledging to flight -A critical-thinking approach to decision making that doesn't rely on guesswork or intuition And much, much more!

Testing Business Ideas

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Author :
Publisher : Campus Verlag
ISBN 13 : 3593511967
Total Pages : 363 pages
Book Rating : 4.5/5 (935 download)

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Book Synopsis Testing Business Ideas by : David Bland

Download or read book Testing Business Ideas written by David Bland and published by Campus Verlag. This book was released on 2020-03-11 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drum teste, wer sich ewig bindet! Wer eine Geschäftsidee hat, tut gut daran, sie am Kunden zu testen, bevor er sie skaliert. Seit »Business Model Generation« wissen das nicht nur Start-ups, sondern auch Corporates und Selbstständige. »Testing Business Ideas« ist die umfassendste Sammlung von Experimenten zur Erforschung von Kundenwünschen und User Experiences, die es je in Buchform gab! Und das Beste: Das Buch liefert Blaupausen für den optimalen Testverlauf bei verschiedenen Produktarten – Hardware, Software, Dienstleitung – und hält jede Menge Tipps bereit für die praktische Umsetzung. Denn nicht jedes Experiment eignet sich für jeden Zweck. Aber jedes Experiment kann von Teams sowie Einzelpersonen durchgeführt werden. »Testing Business Ideas« ist die perfekte Ergänzung zu Business Model Generation und Value Proposition Design.

Entrepreneurship: Finding and Testing Your Business Idea

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Author :
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (112 download)

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Book Synopsis Entrepreneurship: Finding and Testing Your Business Idea by : Dave Crenshaw

Download or read book Entrepreneurship: Finding and Testing Your Business Idea written by Dave Crenshaw and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

15 Ways to Validate Business Ideas

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Author :
Publisher : stiago
ISBN 13 :
Total Pages : 58 pages
Book Rating : 4./5 ( download)

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Book Synopsis 15 Ways to Validate Business Ideas by : James Spark

Download or read book 15 Ways to Validate Business Ideas written by James Spark and published by stiago. This book was released on 2023-12-26 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the dynamic landscape of entrepreneurship, navigating the path from a conceptualized idea to a successful and sustainable business requires a strategic and multifaceted approach. Entrepreneurs often find themselves at the intersection of innovation and uncertainty, seeking effective methods to validate their ideas, refine their strategies, and establish a strong foundation for growth. This journey demands a combination of proactive measures, from harnessing the power of market research and prototype testing to engaging in the art of networking and strategic analytics. The process of validating a business idea begins with a meticulous exploration of the market landscape. Entrepreneurs delve into the intricacies of their target audience, meticulously analyzing needs, preferences, and potential gaps in the market. Concurrently, the development of a Minimum Viable Product (MVP) emerges as a critical step, enabling entrepreneurs to bring a basic version of their idea to market, gather invaluable user feedback, and iterate based on real-world responses.

Innovation, Innovators and Business

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Author :
Publisher : Springer Nature
ISBN 13 : 981197408X
Total Pages : 218 pages
Book Rating : 4.8/5 (119 download)

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Book Synopsis Innovation, Innovators and Business by : Alexandrina Maria Pauceanu

Download or read book Innovation, Innovators and Business written by Alexandrina Maria Pauceanu and published by Springer Nature. This book was released on 2022-12-14 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook approaches innovation and innovators as two elements of an equation with business application. It discusses creativity, methods to develop creativity, design thinking, the lean startup and minimum viable product (MVP), personal development for entrepreneurs, charisma, franchising and cases from the UAE. It is designed to be a practical and up-to-date resource for an innovation and entrepreneurship course. It contains practical information about the innovation frameworks and their applicability, explanation of creativity and creative mindset, methods of innovation, design thinking in practice, lean startup methodology, charisma, setting up a business, go-to-market strategies, growth and change as well as franchise management. It comes with worksheets to help the reader in practicing. The book solves the need of having innovation resources in one place, well explained and exemplified for students, aspirant and existing entrepreneurs as well as innovation enthusiasts.