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Teach Your Expertise How To Grow A Business And Become A Success By Creating An Online Class Or Program
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Book Synopsis Teach Your Expertise: How to Grow a Business and Become a Success by Creating an Online Class Or Program by : Alina Vincent
Download or read book Teach Your Expertise: How to Grow a Business and Become a Success by Creating an Online Class Or Program written by Alina Vincent and published by . This book was released on 2020-08-31 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leverage Your Gifts and Time, Grow Your Business, Earn More Money, and Enjoy Entrepreneurial Freedom! If you're an entrepreneur, it's likely you went into business not only to be your own boss, but to also use your gifts, experience, and expertise to help others. What if you could do so in a bigger way-and supercharge the entrepreneurial freedom that drives you? You can! With the right tools, knowledge, plan, and action, you can leverage your time, resources, and gifts to impact an unlimited number of people and earn an amazing income. How, exactly? By creating an online program (or a series of online programs) to share your expertise with those who need it. If that sounds appealing, Teach Your Expertise: How to Grow a Business and Become a Success by Creating an Online Class or Program is for you. In it, 20 entrepreneurs share their stories of creating online programs that fueled their freedom and success. These amazing, dedicated, passionate business owners come from a variety of industries and experiences, proving that no matter your background, you have everything you need right now to get started. Each story in this book is unique, but all the stories share one thing in common: they're full of inspiration and practical, actionable advice to get started. If you're ready to gain the confidence and knowledge to create and launch your online program, order your copy today.
Book Synopsis Edupreneur: How To Monetise Your Expertise and Profitably Educate Your Market by : Sarah Cordiner
Download or read book Edupreneur: How To Monetise Your Expertise and Profitably Educate Your Market written by Sarah Cordiner and published by Maintraining Pty Limited. This book was released on 2017-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Education is the new currency.Regardless of what business or industry you are in; if you wish to sell what you have to others, your commercial survival depends on you becoming the EDUPRENEUR.Consumers are tired of sales pitches and promises, and instead are seeking information and knowledge. By giving it to them you get to demonstrate your capability and expertise as much as they get to experience it - making you choice number 1 for their needs.Edupreneurs strategically share their expertise in a way that provides unprecedented global reach, immeasurable impact on the lives of others, and unlimited income potential.Every single person on Earth has an abundant and unique set of skills, experiences, and knowledge that could be turned into commercially profitable products and services.In this book, Sarah Cordiner will take you through the fundamentals of monetising your expertise and profitably sharing what you know with the world.Whether you are an absolute beginner in creating and selling information and education-based products and services, or are up-levelling to a serious education-based business operation; this book will help you get there.Inside this book:How to commercialise your skills, knowledge, and expertise and start profiting from what is already in your head.How to create your own unique `funnel of service',so that you no longer need to `sell', and instead have your customers coming eagerly to you for your advice and expertise.A deep dive into the 10 stages of designing and building a highly successful information or education-based business so that you maximise your impact and income.How to price your informational and educational products and services; including courses, consulting, workshops and more.Where and how to sell your educational products for maximum exposure and sales - particularly online courses.The critical elements of an online education based business. What online tools, apps and products you need and how they all fit together for maximum profitability, scalability, and automation. How to use your expertise to become a well-known leader in your industry.
Book Synopsis The First 20 Hours by : Josh Kaufman
Download or read book The First 20 Hours written by Josh Kaufman and published by Penguin. This book was released on 2013-06-13 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forget the 10,000 hour rule— what if it’s possible to learn the basics of any new skill in 20 hours or less? Take a moment to consider how many things you want to learn to do. What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of practicing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct complex skills, maximize productive practice, and remove common learning barriers. By completing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the methods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard keyboard, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the simple techniques he teaches: Define your target performance level: Figure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better. Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcomponents, it’s easier to figure out which ones are most important and practice those first. Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice. Create fast feedback loops: Getting accurate, real-time information about how well you’re performing during practice makes it much easier to improve. Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chainsaws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.
Download or read book Mindset written by Carol S. Dweck and published by Ballantine Books. This book was released on 2007-12-26 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the renowned psychologist who introduced the world to “growth mindset” comes this updated edition of the million-copy bestseller—featuring transformative insights into redefining success, building lifelong resilience, and supercharging self-improvement. “Through clever research studies and engaging writing, Dweck illuminates how our beliefs about our capabilities exert tremendous influence on how we learn and which paths we take in life.”—Bill Gates, GatesNotes “It’s not always the people who start out the smartest who end up the smartest.” After decades of research, world-renowned Stanford University psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the power of mindset. In this brilliant book, she shows how success in school, work, sports, the arts, and almost every area of human endeavor can be dramatically influenced by how we think about our talents and abilities. People with a fixed mindset—those who believe that abilities are fixed—are less likely to flourish than those with a growth mindset—those who believe that abilities can be developed. Mindset reveals how great parents, teachers, managers, and athletes can put this idea to use to foster outstanding accomplishment. In this edition, Dweck offers new insights into her now famous and broadly embraced concept. She introduces a phenomenon she calls false growth mindset and guides people toward adopting a deeper, truer growth mindset. She also expands the mindset concept beyond the individual, applying it to the cultures of groups and organizations. With the right mindset, you can motivate those you lead, teach, and love—to transform their lives and your own.
Book Synopsis Turn Knowledge to Profit by : Michael McCauley
Download or read book Turn Knowledge to Profit written by Michael McCauley and published by Hybrid Global Publishing. This book was released on 2018-05-03 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn Knowledge to Profit: The Six Secrets of Successful Speakers, Coaches and Authors brings together the insights of more than 30 successful entrepreneurs, providing the reader with knowledge and ideas they can immediately apply to their business. The publishing authors produce and host a weekly podcast, Turn Knowledge to Profit, available on the eWN Podcast Network. Through their podcast, they have interviewed more than 100 entrepreneurs who have created success in their business and personal lives. While each podcast guest has a unique perspective on what it takes to be successful, there are six insights, or “secrets,” that the authors heard far more than any others. This book presents these six secrets, providing examples, quotes and graphics to fully describe and discuss each one. But this book goes further. For each insight, the perspectives of 4-5 successful entrepreneurs extend the discussions by providing their experiences discovering and applying each insight to create their own business and personal success.
Book Synopsis Teach Your Gift: How Coaches, Consultants, Authors, Speakers, and Experts Create Online Course Business Success in 2020 and Beyond by : Danny Iny
Download or read book Teach Your Gift: How Coaches, Consultants, Authors, Speakers, and Experts Create Online Course Business Success in 2020 and Beyond written by Danny Iny and published by . This book was released on 2020-04-23 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: ONLINE COURSES CHANGED MY LIFE...AND THEY CAN CHANGE YOURS, TOO! Inside these covers, you'll learn what the online course business opportunity really looks like in 2020 and beyond--and exactly what coaches, consultants, authors, speakers, and experts need to do to seize it. You'll learn... how I went from hundreds of thousands of dollars of debt to a multimillion-dollar business in just a few years, thanks to online courses. (Introduction) who is really buying online courses today and how to cater to their interests. (Part 1) what goes into a world-class course that protects your credibility as an expert. (Part 5) a simple but super effective methodology for quickly validating that your course idea has legs. (Part 3) how to attract paying students quickly--before you've even built out the whole course. (Part 4) the four different ways that online courses can fit into your business model. (Part 2) what the landscape for online courses looks like today, and how it has evolved over time. (Part 1) Not understanding that last part is probably the biggest reason why so many course entrepreneurs fail, and it's not their fault--so much of what you hear out there is hype based on a playbook that's five years out of date! I'm not going to waste your time with rah-rah energy or pie-in-the-sky success stories. If you're familiar with my work at Mirasee or my past books like Teach and Grow Rich or Leveraged Learning, you already know what you can look forward to in these pages: the straight goods on how things really work today, and what it takes to be successful with online courses.
Book Synopsis Million Dollar Micro Business by : Tina Tower
Download or read book Million Dollar Micro Business written by Tina Tower and published by John Wiley & Sons. This book was released on 2021-06-25 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how to launch a profitable online course from scratch In Million Dollar Micro Business: How To Turn Your Expertise Into A Digital Online Course, entrepreneur and author Tina Tower delivers a new and smarter way to do business that avoids huge overheads and large capital investments. Fueled by recent innovations in technology and shifts in consumer behavior, the accomplished author shows you a new way to have a big impact with few resources. You’ll learn how to create a digital course based on expertise you’ve gained through your life, business, academic work, and career. The book is a practical and tangible guide to getting started and offers a proven framework and case studies of people who have scaled courses into seven-figure ventures. This important book teaches you: How to turn your passion and expertise into profit, using what you know to create a global, online course Why bigger is not always better, and how less overhead and investment is often a good thing for a scalable business An alternative to the 9-5 hustle and grind of a traditional workplace Real-life case studies from people who have been on this journey before Perfect for entrepreneurs, seasoned professionals, educated experts, and anyone else interested in sharing their knowledge with the world around them, Million Dollar Micro Business is an indispensable guide to creating a lucrative online course from scratch.
Download or read book The Lean Startup written by Eric Ries and published by Crown Currency. This book was released on 2011-09-13 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
Book Synopsis Ultimate Course Formula by : Iman Aghay
Download or read book Ultimate Course Formula written by Iman Aghay and published by . This book was released on 2020-07-21 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Start Your Own e-Learning Business by : Entrepreneur Press
Download or read book Start Your Own e-Learning Business written by Entrepreneur Press and published by Entrepreneur Press. This book was released on 2004-07-01 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the Information Age, the personal computer is becoming as pervasive as the telephone and television. It accesses vast stores of constantly changing information and the ability to navigate it and the Internet has become a professional necessity for a majority of white and blue collar jobs. And the key to opening that doorway is computer-based learning—“e-learning.” Using computers for education and training, an industry that barely existed a decade ago, is a fast-growing business opportunity for enterprising people who enjoy helping others learn and who are comfortable with computers. Start Your Own e-Learning Business shows you how to become the person people turn to when they need to catch up on essential skills and knowledge. This guide covers the vast selection of roles you can choose from, including: • Teaching businesses computer basics, management techniques, or programming skills • Publishing guides to help employees understand their firm’s software • Producing interactive content that explains products to customers • Creating Web sites to help students do their homework or seniors hone their Internet skills • Providing content, marketing help, or tech services for other e-learning firms • Brokering classes, recruiting students, or reselling CD-based courses for other businesses
Book Synopsis Business Made Simple by : Donald Miller
Download or read book Business Made Simple written by Donald Miller and published by HarperCollins Leadership. This book was released on 2021-01-19 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is this blue book more valuable than a business degree? Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they’re doing. It’s hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level. New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable – it’s a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge—knowledge that creates tangible value. Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals. Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable. These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel: Character: What kind of person succeeds in business? Leadership: How do you unite a team around a mission? Personal Productivity: How can you get more done in less time? Messaging: Why aren’t customers paying more attention? Marketing: How do I build a sales funnel? Business Strategy: How does a business really work? Execution: How can we get things done? Sales: How do I close more sales? Management: What does a good manager do? Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages. Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.
Book Synopsis Bankable Business Plans: A successful entrepreneur's guide to starting and growing any business by : Edward G. Rogoff
Download or read book Bankable Business Plans: A successful entrepreneur's guide to starting and growing any business written by Edward G. Rogoff and published by Easton Studio Press LLC. This book was released on 2024-09-10 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: The secrets behind creating compelling and successful business plans that are sure to attract financial backers and help business owners stay on track are revealed step-by-step in this invaluable guide. Containing clear, detailed explanations of the guidelines that banks, venture capital firms, and the Small Business Administration (SBA) use to grant loans and other financial support to businesses, this crucial resource equips potential business owners with a wealth of knowledge on lending procedures.& This guide includes hundreds of useful ideas for developing, operating, marketing, and building a profitable business. Also included are copious examples and resources for further study. By demonstrating how to make each business plan uniquely suited to a particular endeavor—such as home-based businesses, sole proprietorships, and franchise operations—this comprehensive handbook ensures that anyone can embark on a new business venture with confidence and clarity. The newly updated Third Edition includes: Increased focus on Social Entrepreneurship or Social Ventures.Updated examples, including ventures that apply the latest technology. An expanded section that presents eight fundamental thinking tools that underlie entrepreneurial success and creativity. These include how to nurture your creativity and develop and test ideas without spending a penny. A new and expanded section on establishing feasibility before creating a full business plan. Expanded tools for researching business ideas, interviewing potential customers, and developing a competitive analysis to judge your ideas against potential competitors. A simple and direct Venture Assessment Tool to specify the issues that are essential for success and enables you to evaluate the potential of your venture.
Download or read book Grow to Greatness written by Edward Hess and published by Stanford University Press. This book was released on 2012-04-25 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simply put, most entrepreneurial start-ups fail. Those fortunate enough to succeed then face a second, major challenge: how to grow. This book focuses on the key questions an entrepreneur must answer in order to grow a business. Based on extensive research of more than fifty successful growth companies, Grow to Greatness discusses the top ten growth challenges and how to overcome them. Author Edward D. Hess dispels the myth that businesses must grow or die. Growth can create value. But, too much growth too fast outstrips effective processes, controls, or management capacity. Viewing growth as "recurring change," Grow to Greatness lays out a framework for how to approach business development—and how to manage its risks and pace. The book then takes readers through chapters that explore whether the time is right to grow, how to do it, and how to manage the vital reality that growth requires the right leadership, culture, and people. Uniquely, this book aims to prepare readers for the day-to-day reality of growth, offering up the lived experiences of eleven entrepreneurs. Six workshops to assess where readers stand now and a suite of templates that will prove to be useful over time help bring the book's teachings to life. After reading this book, entrepreneurs will have a real understanding of their readiness to grow and place in the growth cycle, as well as a concrete action plan for where to take their businesses next. Many books address how to start a business, but this is a unique, go-to resource for readers who want to learn how to thrive beyond the start-up phase.
Book Synopsis Knowledge Sharing Key to Assured Success by : Dr. Sarbjit Singh
Download or read book Knowledge Sharing Key to Assured Success written by Dr. Sarbjit Singh and published by Notion Press. This book was released on 2024-05-04 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a jargon-free, compact and easy-to-grasp handy guide for young Entrepreneurs, Graduating Students, Young Technology Professionals, Educationist, Innovators, Infrastructure Engineers, Designers, and Software Developers. This book will propel you to keep equipping yourself with newer knowledge, skills, emerging technologies and be creative to stay in demand during the fast-moving Industrial Revolution IR (4.0). The impact of growing technologies, job losses due to automation, and global uncertainty has been highlighted. A pathway has been shown for continuous learning, gaining and sharing knowledge to succeed and contribute to the growth of the organization. New jobs require working intelligently and smartly using new technical skills, multi-tasking, and out-of-the-box thinking. Sustenance of a job in such a scenario needs fast learning of newer skills, innovation, integration, networking, and knowledge sharing. The book recommends the readers to keep learning emerging technologies, new business processes and government policies/incentives to reap maximum benefits for own career and the growth of the organization.
Download or read book Online Education Business written by and published by Entrepreneur Press. This book was released on 2012-07-15 with total page 746 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaching Goes High-Tech Online education is experiencing a huge growth spurt. The number of students taking online classes increased 24 percent in the past year-and this growth is only expected to continue. Don't let this lucrative opportunity pass you by. Take your teaching global by offering courses online. Learn everything you need to know to set up a successful online education business: Find financing, write a business plan, choose a business structure and learn other business basics Develop exciting courses in the four most popular areas-IT, health care, education and business-as well as niche markets Promote your business and attract students through online newsletters, search engine optimization and other innovative techniques Design a user-friendly website and provide high-quality tech support Train instructors in this new education medium, or teach courses yourself And more! Real-life stories from successful entrepreneurs show you exactly what you need to do to set up and run a profitable business. Now's the perfect time to get started with an online education business-and with this book, you're well on your way to success. The First Three Years In addition to industry specific information, you’ll also tap into Entrepreneur’s more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success. BONUS: Entrepreneur’s Startup Resource Kit! Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compliled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
Download or read book CTO.online written by Andre Buren and published by Mijnbestseller.nl. This book was released on 2023-12-31 with total page 1070 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role of CTO is evolving fast, thinking strategically about technology and business opportunities. As we navigate this new world, we face the challenge of harnessing the immense potential of new online technologies for our business. You will need to wear multiple hats, including innovator, business leader, and most of all change agent. In these exhilarating yet turbulent times, being a tech leader means having the vision to steer your ship through stormy seas of disruption and guide it towards the tranquil waters of progress. It requires the foresight to anticipate what lies ahead and the adaptability to embrace change. It calls for the audacity to take risks and the humility to learn from mistakes. CTO.online is your comprehensive guide covering all the expertise necessary for modern-day online tech leadership. It provides actionable guidance, advice, practical tips, and perspectives from firsthand experience and industry leaders. The book includes contributions from renowned tech leaders and thinkers, offering diverse perspectives on technology leadership.
Book Synopsis Success as a Real Estate Agent For Dummies by : Dirk Zeller
Download or read book Success as a Real Estate Agent For Dummies written by Dirk Zeller and published by John Wiley & Sons. This book was released on 2024-07-04 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Straight-talking advice for new and veteran agents navigating today's real estate market Success as a Real Estate Agent For Dummies helps you create leads, close deals and everything in between. This updated edition covers changes to interest rates, inventory, and the impact of recent class action lawsuits on agent compensations. With tried-and-true tactics and fresh ideas from one of North America's top agents, this book contains all you need to know about the real estate business. Inside, you'll find tips and tricks on selecting a company that works best for you and your goals, marketing yourself and your listings with influence, and communicating effectively with clients. The actionable content in this Dummies guide is your ticket to thriving in a wide market. Gain insider advice on how to flourish as an agent in all real estate markets Understand how real estate is changing, and what those changes mean for you Find, secure, and sell more properties with optimized listings and outreach Get fresh ideas for improving your results in residential and commercial sales For new licensed real estate agents, those switching careers into real estate agenting, or seasoned agents looking to refine their prospecting and selling skills, this book is a valuable source of information and techniques.