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Download or read book Plain Talk written by Ken Iverson and published by John Wiley & Sons. This book was released on 1997-10-22 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visionary, maverick, and genuine American business hero, Ken Iverson is one of the most closely-watched business leaders in the world. Credited with single-handedly rejuvenating the rapidly declining American steel industry to the status of world-class producer, Iverson is one of the most successful and, as he likes to point out, one of the lowest-paid CEOs in the U.S. In his long-awaited book, Ken Iverson shares his ideas, observations, and the lessons he's learned about what it takes to grow a super-competitive, world-class organization.
Download or read book Good Business written by Bill Novelli and published by JHU Press. This book was released on 2021-02-02 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring and practical look inside the mind of Bill Novelli, one of the founders of social marketing, Good Business challenges all of us to change the world for the better and is a blueprint for tackling today's critical issues. From his humble beginnings selling soap in a sales training program to his rapid rise in the fast-paced New York advertising scene, Bill Novelli was well on his way to becoming a leader in the hypercompetitive business world. But it wasn't long before he became disillusioned with the drive for profits at any cost. He knew that his marketing skills made those companies successful, but what good did that success do for the world? That question sent him on a career path that involved taking the marketing and communication tactics long used by big businesses and applying them to social change. He found that this strategy was not only good for the world but also good for business. In Good Business, Novelli begins with his early career success in Mad Men–era marketing, which left him feeling unfulfilled. He describes the process of changing career trajectory: how he helped reposition the Peace Corps; built Porter Novelli, a global PR agency for social impact; fought the Tobacco Wars; and became CEO of AARP, the largest nonprofit in America. Drawing practical lessons and principles from play-by-play stories of his experiences in large and small organizations, Novelli deploys his characteristic wit to stress the importance of building and maintaining connections with people—and engaging them in the cause. Good Business, which is part behind-the-scenes look at crafting social and health policy, part inspirational guide, proves that you can do well (creating economic and financial success for yourself and your company or organization) by doing good (helping to solve the world's and society's major problems). Throughout the book, Novelli shows that you can make a positive social difference regardless of what business you are in or where you are in your career. Readers will come away with the message that anyone who wants to have a positive impact on the world can do it right now from where they are—or can be inspired by Novelli's story to make the leap to somewhere they can.
Download or read book Talk Normal written by Tim Phillips and published by Kogan Page Publishers. This book was released on 2011-09-03 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tim Phillips has been a journalist for 20 years, and during that time he has been slowly driven crazy by bad spokespeople: the jargon, the evasiveness, the inability to make a point or to answer a direct question. Now that every company has a small army dedicated to communications, the problem seems to be getting worse. That's why we should stop thinking about spin and management, and start concentrating on talking like human beings. Is this possible? Talk Normal is an attempt to find out. Based on the author's blog, www.talknormal.co.uk it's full of excruciating examples of corporate jargon, and it will help you to steer a path to better communication, whilst coping with the worst excesses of management speak at work.
Book Synopsis The Six New Rules of Business by : Judy Samuelson
Download or read book The Six New Rules of Business written by Judy Samuelson and published by Berrett-Koehler Publishers. This book was released on 2021-01-12 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rules of business are changing dramatically. The Aspen Institute's Judy Samuelson describes the profound shifts in attitudes and mindsets that are redefining our notions of what constitutes business success. Dynamic forces are conspiring to clarify the new rules of real value creation—and to put the old rules to rest. Internet-powered transparency, more powerful worker voice, the decline in importance of capital, and the complexity of global supply chains in the face of planetary limits all define the new landscape. As executive director of the Aspen Institute Business and Society Program, Judy Samuelson has a unique vantage point from which to engage business decision makers and identify the forces that are moving the needle in both boardrooms and business classrooms. Samuelson lays out how hard-to-measure intangibles like reputation, trust, and loyalty are imposing new ways to assess risk and opportunity in investment and asset management. She argues that “maximizing shareholder value” has never been the sole objective of effective businesses while observing that shareholder theory and the practices that keep it in place continue to lose power in both business and the public square. In our globalized era, she demonstrates how expectations of corporations are set far beyond the company gates—and why employees are both the best allies of the business and the new accountability mechanism, more so than consumers or investors. Samuelson's new rules offer a powerful guide to how businesses are changing today—and what is needed to succeed in tomorrow's economic and social landscape.
Book Synopsis Walking the Talk by : Charles O. Holliday
Download or read book Walking the Talk written by Charles O. Holliday and published by Berrett-Koehler Publishers. This book was released on 2002-08-16 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Report by the World Business Council for Sustainable Development.
Download or read book Business of Talk written by Deirdre Boden and published by Polity. This book was released on 1994-10-27 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a bold and innovative analysis of the role of talk in business firms and organizations in general. Like all other organizations, business firms are run primarily through talk. Boden illustrates the significance of conversation analysis as a means of studying organizational structures.
Book Synopsis Why Business Matters to God by : Jeff Van Duzer
Download or read book Why Business Matters to God written by Jeff Van Duzer and published by InterVarsity Press. This book was released on 2010-09-07 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the nature and meaning of doing business and finds it calls for much more than most think. Seattle Pacific School of Business Dean Jeff Van Duzer presents a robust Christian approach that integrates biblical studies with the disciplines of business and displays a vision of business that contributes to the very purposes of God.
Book Synopsis Managing Business Ethics by : Linda K. Trevino
Download or read book Managing Business Ethics written by Linda K. Trevino and published by John Wiley & Sons. This book was released on 2016-09-13 with total page 491 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of the authors' Managing business ethics, [2014]
Download or read book Talk, Inc. written by Boris Groysberg and published by Harvard Business Press. This book was released on 2012-05-29 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Conversation-powered leadership How can leaders make their big or growing companies feel small again? How can they recapture the “magic”—the tight strategic alignment, the high level of employee engagement—that drove and animated their organization when it was a start-up? As more and more executives have discovered in recent years, the answer to this conundrum lies in the power of conversation. In Talk, Inc., Boris Groysberg and Michael Slind show how trusted and effective leaders are adapting the principles of face-to-face conversation in order to pursue a new form of organizational conversation. They explore the promise of conversation-powered leadership—from the time-tested practice of talking straight (and listening well) to the thoughtful adoption of social media technology. And they offer guidance on how to balance the benefits of open-ended talk with the realities of strategic execution. Drawing on the experience of leaders at diverse companies from around the world, Talk, Inc., offers provocative insights and user-friendly tips on how to make organizational culture more intimate, more interactive, more inclusive, and more intentional—in short, more conversational.
Book Synopsis The Serious Business of Small Talk by : Carol A. Fleming
Download or read book The Serious Business of Small Talk written by Carol A. Fleming and published by Berrett-Koehler Publishers. This book was released on 2018-03-20 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small talk has a big impact—learn to master this most important communication skill to feel more at ease at work, parties, and events of all kinds. Carol Fleming wants to show you that small talk is not as small as you might think. It’s the foundation of every relationship, professional and personal. It’s the sound of people reaching out to each other, searching for similarities, shared interests, goodwill, connections, and friendship. And it’s something that can be learned, even by those requiring the smallest of baby steps. We engage in small talk every day with people we know—but it feels a lot tougher when we go outside our comfort zone. This guide to graceful social conversation covers both inner and outer aspects—from the right attitude to how to dress, move around, and introduce yourself. Most importantly, Fleming lays out a series of simple, memorable conversational strategies that make it easy to go from “Nice weather we're having” to a genuine, rewarding give-and-take. But she won’t tell you what to say. Believe it or not, you already have what you need inside you. She merely provides the keys to unlock it!
Download or read book Talk Triggers written by Jay Baer and published by Penguin. This book was released on 2018-10-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business. The key to activating customer chatter is the realization that same is lame. Nobody says "let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Companies (including the 30+ profiled in Talk Triggers) must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: the customers of these businesses simply MUST tell someone else. Talk Triggers contains: Proprietary research into why and how customers talk More than 30 detailed case studies of extraordinary results from Doubletree Hotels by Hilton and their warm cookie upon arrival, The Cheesecake Factory and their giant menu, Five Guys Burgers and their extra fries in the bag, Penn & Teller and their nightly meet and greet sessions, and a host of delightful small businesses The 4-5-6 learning system (the 4 requirements for a differentiator to be a talk trigger; the 5 types of talk triggers; and the 6-step process for creating talk triggers) Surprises in the text that are (of course) word of mouth propellants Consumers are wired to discuss what is different, and ignore what is average. Talk Triggers not only dares the reader to differentiate, it includes the precise formula for doing it. Combining compelling stories, inspirational examples, and practical how-to, Talk Triggers is the first indispensable book about word of mouth. It's a book that will create conversation about the power of conversation.
Download or read book Biz Talk 2 written by David Burke and published by . This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Biz Talk-2 is the second of a three-part series on the most common slang and jargon used in American commerce... essential for anyone doing business in the United States! Chapters include General Business Slang & Jargon, International Trade Slang & Jargon, Common Initials Used in International Trade, Bureaucratese, Political Slang & Jargon, Management Slang, and More Computer Slang.
Book Synopsis Talk Up Your Business by : Mary Morel
Download or read book Talk Up Your Business written by Mary Morel and published by Allen & Unwin. This book was released on 2005-01-01 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to spread the word about your business and gain new customers? Everyday, there are hundreds of opportunities for you to talk up your business. With the help of this book you can identify how to make the most of every opportunity to promote and grow your business without needing to spend a fortune on expensive advertising. Understanding the basics of good verbal communication will help you take your business to the next level - you'll learn how to network better, generate new clients by telemarketing and run your own seminars and presentations. Talk Up Your Business also shows you how to generate publicity through radio interviews, sponsorship and participating in street festivals. And with practical examples throughout to illustrate, there's loads of great ideas to get you started. Whether you're just starting out, or you've been in business for years, Talk Up Your Business is sure to give your business profile the boost it needs.
Book Synopsis Simple Numbers, Straight Talk, Big Profits! by : Gregory Burges Crabtree
Download or read book Simple Numbers, Straight Talk, Big Profits! written by Gregory Burges Crabtree and published by . This book was released on 2014-04-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simple Numbers can guide you to increased business profitability Take the mystery out of small business finance with this no-frills guide to understanding the numbers that will guide your business out of any financial black hole. Author Greg Crabtree, a successful accountant, small business advisor, and popular presenter, shows you how to use your firm's key financial indicators as a basis for smart business decisions as you grow your firm from startup to $5 million (and, more ) in annual revenue. Jargon free, and presented in an easy-to-follow, step-by-step format, with plenty of real-world examples, Crabtree's down-to-earth discussion highlights the most common financial errors committed by small businesses, and how to avoid them. You'll be fascinated to learn: Why your numbers are lying to you (and why you are the cause ) How labor productivity is the key to profitability and simplifying human resource decisions Why the amount of tax you pay is your #1 key performance indicator Take advantage of Crabtree's years of experience teaching clients how to build successful businesses by ''seeing beyond numbers'' with this step-by-step guide to increasing your businesses profitability.
Book Synopsis Let Me Get My Coffee! Then We'll Talk Business And The Lessons I Learned as an Entrepreneur by : Wendy D. Steele
Download or read book Let Me Get My Coffee! Then We'll Talk Business And The Lessons I Learned as an Entrepreneur written by Wendy D. Steele and published by BluePrint Publishing Group. This book was released on 2019-02-28 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Let Me Get My Coffee! Then We’ll Talk Business And the Lessons I Learned as an Entrepreneur Don’t like your job? Start your own business! You are so good at that! You should start your own business! Stop slaving away 60-70 hours a week for them and start your own business! We hear something like this nearly every day. On the job, in church, and from family and friends. Today, there are more entrepreneurial programs popping up in colleges across the nation and experts everywhere telling you to just do it! You probably know a few people who at least have side hustles or a small business. They’re generally easy to start, but running and growing a business is whole different story! It’s not easy, but it can be very rewarding. Is it for you? Can you weather-the-storm to stay in business. What does it take to make a decent living and not throw in the towel? Let Me Get My Coffee! Then We’ll Talk Business is not about choosing your legal structure, writing the business plan, raising capital or bank financing. There are tons of books out there on this already. This book is about how I started my latest venture—Blue Print Resumes & Consulting, what I did wrong and what I did right to generate six-figure revenues, stayed in business during the most difficult times, and continue to make a great living 14 years and counting! I talk about: · Visualizing · How I Started with Just $500 and Grew to Multiple Locations Around the U.S. · How I Handled Down Times · Mistakes I Made with Advertising · Choosing the Right Clients to Work With · Growing Pains And More! Let Me Get My Coffee! Is the first book in my coffee talk series. If you’re a startup or an aspiring business owner, just let me get my coffee and I will give you an idea of some of the hurdles you may have to face and how to keep pushing through adversity. From my lessons learned, you’ll read how to be profitable and keep the lights on! Wendy Steele is the founder of BluePrint Resumes & Consulting located in Atlanta, GA. With multiple offices throughout the U.S. Since 2005, she has experienced nearly all aspects of what it’s like to start and run a small business, and is now on a journey to share her knowledge with you. For more information visit: wendydsteele.com or: wendyknows.net—a blog on what she knows about business and careers. To learn about BluePrint Resumes & Consulting visit: blueprintresumes.com.
Download or read book Barons written by Austin Frerick and published by Island Press. This book was released on 2024-03-26 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: “In this eye-opening debut study, Frerick, an agricultural policy fellow at Yale University, reveals the ill-gained stranglehold that a handful of companies have on America’s food economy...It’s a disquieting critique of private monopolization of public necessities.” --Publishers Weekly, starred Barons is the story of seven corporate titans, their rise to power, and the consequences for everyone else. Take Mike McCloskey, Chairman of Fair Oaks Farms. In a few short decades, he went from managing a modest dairy herd to running the Disneyland of agriculture, where school children ride trams through mechanized warehouses filled with tens of thousands of cows that never see the light of day. What was the key to his success? Hard work and exceptional business savvy? Maybe. But more than anything else, Mike benefitted from deregulation of the American food industry, a phenomenon that has consolidated wealth in the hands of select tycoons, and along the way, hollowed out the nation’s rural towns and local businesses. Along with Mike McCloskey, readers will meet a secretive German family that took over the global coffee industry in less than a decade, relying on wealth traced back to the Nazis to gobble up countless independent roasters. They will discover how a small grain business transformed itself into an empire bigger than Koch Industries, with ample help from taxpayer dollars. And they will learn that in the food business, crime really does pay—especially when you can bribe and then double-cross the president of Brazil. These, and the other stories in this book, are simply examples of the monopolies and ubiquitous corruption that today define American food. The tycoons profiled in these pages are hardly unique: many other companies have manipulated our lax laws and failed policies for their own benefit, to the detriment of our neighborhoods, livelihoods, and our democracy itself. Barons paints a stark portrait of the consequences of corporate consolidation, but it also shows we can choose a different path. A fair, healthy, and prosperous food industry is possible—if we take back power from the barons who have robbed us of it.
Download or read book Bikers written by Dave Ebert and published by Xlibris Corporation. This book was released on 2011-02-02 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt:
