Take Your Company Global

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Take Your Company Global

Author : Nataly Kelly
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523004452
Total Pages : 199 pages
Book Rating : 4.5/5 (23 download)

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Book Synopsis Take Your Company Global by : Nataly Kelly

Download or read book Take Your Company Global written by Nataly Kelly and published by Berrett-Koehler Publishers. This book was released on 2023-09-26 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're on the internet, you're already global. Now, get access to an innovative data-driven model for profitably expanding the international presence you already have. Companies looking to expand used to think about entering international markets, but today you're global from the moment you create a website. Nataly Kelly, Chief Growth Officer at Rebrandly (a global tech company with customers in more than 100 countries) and former VP International Ops and Strategy at HubSpot, says now the goal should be market intensification—building on the presence you already have. Kelly's MARACA model enables companies to distill the mass amounts of data available to determine if, how, and where they should expand by looking at three key areas of measurement: MA: market availability-the size of the market opportunity within a given country RA: real-time analytics-data indicating how your company is currently performing in that market CA : customer addressability-the measure of your company's ability to address the market, no matter its size The book is based on Kelly's experiences with building a global business both at HubSpot and as a consultant, but also contains numerous examples from successful global companies of various sizes, such as Airbnb, Canva, Dashlane, GoStudent, Facebook, LinkedIn, Lottie Dolls, Netflix, Revolut, Teamwork, and Zoom. Including information on building a globally minded corporate culture, this is a complete strategic guide to discovering international growth opportunities.

Truly Global

Author : Anna N Schlegel
Publisher : FriesenPress
ISBN 13 : 1460287061
Total Pages : 115 pages
Book Rating : 4.4/5 (62 download)

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Book Synopsis Truly Global by : Anna N Schlegel

Download or read book Truly Global written by Anna N Schlegel and published by FriesenPress. This book was released on 2016-08-04 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: TODAY’S ECONOMY IS INCREASINGLY BORDERLESS. Every company that seeks to grow beyond its national boundaries needs a globalization team to help develop, translate, adapt, and promote products to international markets. This team is vital to ensuring that customers receive product information and support in their own language in a personalized and seamless way. From a company’s website, to product interfaces and documentation, to telephone and online support, providing this culturally specific experience is essential to building a brand across international borders with a solid enterprise approach. Ideal for global corporate leaders, board members, employees, and students, Truly Global provides an insider’s look at how large companies move into international markets to successfully deliver their product to customers across different cultures and languages. It covers everything you need to know, to globalize your company from start to finish, including who to recruit as members of a globalization team, how to integrate globalization in each department, and how to use the team’s research to build your brand’s presence in new markets. This book will help your company succeed in an increasingly competitive global economy, and lay the foundation for your growth from national company to international household brand.

Global Class

Author : Aaron McDaniel
Publisher : BenBella Books
ISBN 13 : 1637742185
Total Pages : 353 pages
Book Rating : 4.6/5 (377 download)

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Book Synopsis Global Class by : Aaron McDaniel

Download or read book Global Class written by Aaron McDaniel and published by BenBella Books. This book was released on 2022-08-23 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wall Street Journal Bestseller The playbook for a new era of global business. The business world has changed, and to stay ahead, companies must think, operate, and scale differently. Companies need to adopt a new mindset and build distributed teams with a unique set of skills to succeed in global markets. A new strategic approach and revision of the agile methodology are necessary to better balance the need to localize with the complexity that localization creates. To date, business leaders have had to learn how to scale globally the hard way—through trial, error, and failure—since no guidebook existed to light the way . . . until now. Enter Global Class: the playbook that teaches you how to build teams, manage a diverse international footprint, and balance cultural differences to scale globally by focusing locally. Through case studies and insights from more than 250 of the world’s fastest-growing companies, Aaron McDaniel and Klaus Wehage illuminate what this new class of businesses (“Global Class Companies”) do to succeed, who are the catalysts of their growth, and how they do it. From market entry to international growth, Global Class introduces a comprehensive tool kit of practical frameworks that provide a blueprint for how to build and manage a global business. Whether your company is just starting its growth journey, already has an established international footprint, or you are a globally minded professional looking to build an international career, Global Class is the essential playbook for reaching global scale for businesses of all sizes and stages.

International Business Expansion: A Step-By-Step Guide to Launch Your Company Into Other Countries

Author : Anthony Gioeli
Publisher : Over and Above Press
ISBN 13 : 9780989091749
Total Pages : 244 pages
Book Rating : 4.0/5 (917 download)

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Book Synopsis International Business Expansion: A Step-By-Step Guide to Launch Your Company Into Other Countries by : Anthony Gioeli

Download or read book International Business Expansion: A Step-By-Step Guide to Launch Your Company Into Other Countries written by Anthony Gioeli and published by Over and Above Press. This book was released on 2014-09-25 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: The globalization of business is irreversible. If your company has ever contemplated becoming a multinational firm, this is the guide for you. You will learn how to:*select which countries offer you the best markets;*determine market entry strategies such as using local agents, a master distributor, or a joint venture;*set up an R&D center overseas without jeopardizing your IP;*model your operating costs and manage currency risks;*localize your product , and your sales and support functions;*and dozens more topics. Packed with advice from decades of experience, plus examples, case studies, and invaluable resource guides, this book will take you step-by-step through the entire process of becoming a successful multinational company. Also includes a checklist of questions for your management, legal and accounting teams to follow.

The Art of Going Global

Author : Olga E. Annushkina
Publisher : Springer Nature
ISBN 13 : 3030210448
Total Pages : 212 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis The Art of Going Global by : Olga E. Annushkina

Download or read book The Art of Going Global written by Olga E. Annushkina and published by Springer Nature. This book was released on 2020-09-04 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internationalizing your firm presents both exciting opportunities and daunting challenges, regardless of your industry. While strategy will vary from firm to firm, this book provides a solid set of decision-making tools that will support you as you take your company global. Starting with the most important step – cultivating a truly international perspective in your senior management team – it sets out the pros and cons of each choice you will face as you define and shape a global strategy. With a pragmatic toolkit provided at the end of each chapter, The Art of Going Global will help to improve your decision-making capabilities in relation to a range of challenges, including: · Selecting foreign markets · Adapting your business model · Navigating uncertain global markets · Managing across cultures · Choosing between entry mode options With case studies and insights illustrating how to apply each toolkit, this book is ideal for practitioners, MBA students, and those in executive education. It will help you to consider a variety of alternative solutions for key managerial decisions on internationalization, the costs and benefits of different strategic scenarios, and ultimately drive you to create a clear global vision for your firm.

Export Now

Author : Frank Lavin
Publisher : John Wiley & Sons
ISBN 13 : 0470828196
Total Pages : 160 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Export Now by : Frank Lavin

Download or read book Export Now written by Frank Lavin and published by John Wiley & Sons. This book was released on 2011-06-24 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how your business can tap into foreign markets In Export Now, two international business experts reveal the secrets to taking your company global. Offering a real-life strategy that businesses of any size can use to expand their reach around the world, this book is the ultimate guide to identifying, evaluating, and profiting from global opportunities. Essential reading for any company looking to expand abroad, the book explains the five essentials of international growth. All businesses know they need to get into new markets, but the lack of familiarity, the cultural and language gaps, and the differences in business practices can be intimidating—this book solves these problems, giving you everything you need to grow. The ultimate handbook for any business looking to go global Explains the five essentials of international expansion Written by two experts with years of experience building global businesses around the world Guiding you through the how to's of going global, Export Now is your one-stop resource for expanding your business overseas.

Designed to Win: Strategies for Building a Thriving Global Business

Author : Hiroaki Yoshihara
Publisher : McGraw Hill Professional
ISBN 13 : 0071467521
Total Pages : 288 pages
Book Rating : 4.0/5 (714 download)

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Book Synopsis Designed to Win: Strategies for Building a Thriving Global Business by : Hiroaki Yoshihara

Download or read book Designed to Win: Strategies for Building a Thriving Global Business written by Hiroaki Yoshihara and published by McGraw Hill Professional. This book was released on 2006 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring case studies and interviews with top executives at leading companies such as Toyota, Caterpillar, and IBM, this work includes practical advice on leadership, organizational structure, and the strategies necessary to support financial objectives.

Roadmap to Export Success

Author : Maurice Kogon
Publisher :
ISBN 13 : 9780578851860
Total Pages : 336 pages
Book Rating : 4.8/5 (518 download)

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Book Synopsis Roadmap to Export Success by : Maurice Kogon

Download or read book Roadmap to Export Success written by Maurice Kogon and published by . This book was released on 2021-02-20 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The U.S. is a world leader in exporting - roughly $2 trillion in total export sales each year. Yet, astonishingly, only 1% of all U.S. companies and only 25% of our manufacturers are pursuing this veritable goldmine. If you are among the majority who are missing out because you are too afraid or don't know where to begin, this book is for you. This book lays out the step-by-step export process that you can easily understand - the why's, the how-to's, the to-do's, and the who's who. It gives you the reasons for each step and provides useful links to all of the resources that you need to grow your successful export business. With this book as your guide, you are ready to build your export success story. Use this book to venture into exporting, give it a shot, and feel free to let me know how you're doing at [email protected].

How We Compete

Author : Suzanne Berger
Publisher : Crown Currency
ISBN 13 : 0385516967
Total Pages : 352 pages
Book Rating : 4.3/5 (855 download)

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Book Synopsis How We Compete by : Suzanne Berger

Download or read book How We Compete written by Suzanne Berger and published by Crown Currency. This book was released on 2005-12-27 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Impressive... This is an evidence-based bottom-up account of the realities of globalisation. It is more varied, more subtle, and more substantial than many of the popular works available on the subject." -- Financial Times Based on a five-year study by the MIT Industrial Performance Center, How We Compete goes into the trenches of over 500 international companies to discover which practices are succeeding in today’s global economy, which are failing –and why. There is a rising fear in America that no job is safe. In industry after industry, jobs seem to be moving to low-wage countries in Asia, Central America, and Eastern Europe. Production once handled entirely in U.S. factories is now broken into pieces and farmed out to locations around the world. To discover whether our current fears about globalization are justified, Suzanne Berger and a group of MIT researchers went to the front lines, visiting workplaces and factories around the world. They conducted interviews with managers at more than 500 companies, asking questions about which parts of the manufacturing process are carried out in their own plants and which are outsourced, who their biggest competitors are, and how they plan to grow their businesses. How We Compete presents their fascinating, and often surprising, conclusions. Berger and her team examined businesses where technology changes rapidly–such as electronics and software–as well as more traditional sectors, like the automobile industry, clothing, and textile industries. They compared the strategies and success of high-tech companies like Intel and Sony, who manufacture their products in their own plants, and Cisco and Dell, who rely primarily on outsourcing. They looked closely at textile and clothing to uncover why some companies, including the Gap and Liz Claiborne, choose to outsource production to foreign countries, while others, such as Zara and Benetton, base most operations at home. What emerged was far more complicated than the black-and-white picture presented by promoters and opponents of globalization. Contrary to popular belief, cheap labor is not the answer, and the world is not flat, as Thomas Friedman would have it. How We Compete shows that there are many different ways to win in the global economy, and that the avenues open to American companies are much wider than we ever imagined. SUZANNE BERGER is the Raphael Dorman and Helen Starbuck Professor of Political Science at MIT and director of the MIT International Science and Technology Initiative. She was a member of the MIT Commission on Industrial Productivity, whose report Made in America analyzed weaknesses and strengths in U.S. industry in the 1980s. She lives in Boston , Massachusetts.

Business Beyond Borders

Author : Cynthia Dearin
Publisher :
ISBN 13 : 9780994244222
Total Pages : pages
Book Rating : 4.2/5 (442 download)

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Book Synopsis Business Beyond Borders by : Cynthia Dearin

Download or read book Business Beyond Borders written by Cynthia Dearin and published by . This book was released on 2021-08 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever dreamed of expanding your existing business internationally,thought "I just don't know where to start" and set it aside? If that's you,Business Beyond Borders: Take Your Company Global is for you.Business Beyond Borders: Take Your Company Global meets the growingdemand for straightforward, practical advice for business owners andentrepreneurs who want to amplify their impact on the international stage.Written by Cynthia Dearin, Founder of Dearin & Associates and theInternational Business Accelerator, Business Beyond Borders: Take YourCompany Global brings a fresh perspective to the challenge of creatinga successful strategy for international expansion, getting up the nerve toexecute it and sustaining the momentum to see you through the process.Rich with case studies and anecdotes, practical tips and action points,Business Beyond Borders: Take Your Company Global helps business ownersand entrepreneurs map out their international vision, take the initial stepson their international journey and begin the adventure of "going global".

Small Company. Big World.

Author : William H. Frost
Publisher : Hillcrest Publishing Group
ISBN 13 : 1626523770
Total Pages : 231 pages
Book Rating : 4.6/5 (265 download)

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Book Synopsis Small Company. Big World. by : William H. Frost

Download or read book Small Company. Big World. written by William H. Frost and published by Hillcrest Publishing Group. This book was released on 2013 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: A book for those Small and medium enterprises (SMEs) who are curious about internationalizing their business. There are millions of SMEs, especially in large countries like the USA, that are not international but can easily manage to be so. Learn why being international is a good thing for their business, and how SMEs can develop their business abroad in a practical, hands-on manner. This is a how-to book with clear guidelines and real cases, not written for the academic world, but for those people who want to act.

The Global Advantage

Author : Michael J. Marquardt, Ed.D.
Publisher : Routledge
ISBN 13 : 1136357823
Total Pages : 283 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis The Global Advantage by : Michael J. Marquardt, Ed.D.

Download or read book The Global Advantage written by Michael J. Marquardt, Ed.D. and published by Routledge. This book was released on 2009-11-03 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an economy where companies must globalize or perish, only a few have successfully taken their business to the world level. 'The Global Advantage' zeros in on 40 preeminent global companies, located across six continents. A key feature of this book is the author's 'GlobalSuccess' model, based on the research and work he has done with hundreds of global executives around the world. 'The Global Advantage' reveals his discoveries and evaluates how these leaders are bringing their corporations into the global stratosphere. The 'GlobalSuccess' model, build upon the authors experiences and ideas, shows you how to globalize your: * corporate culture * human resources * strategies * operations * structure * learning You will find specific strategies and principles for globalizing your organization's six dimensions, as defined by the 'GlobalSuccess' model, as well as what steps your company should take to move toward global status. In addition, the 'GlobalSuccess' capability and readiness profile helps you to measure the current level of globalization in your company, as well as how your company's globalization compares with that of your competitors.

Grow Globally

Author : Mona Pearl
Publisher : Wiley
ISBN 13 : 9781118030158
Total Pages : 0 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Grow Globally by : Mona Pearl

Download or read book Grow Globally written by Mona Pearl and published by Wiley. This book was released on 2011-10-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover proven strategies and solutions for successful participation in the global market With less than fifty percent of middle market US companies succeeding at going global, corporate executives need to know how to build effective global execution platforms that will allow their organizations to thrive in a global economy. Filled with case studies and indispensable checklists, Grow Globally guides executives in crafting an actionable global strategy that will not only stand the test of change—but that will also be on target, on budget, and on time. Reveals how to anticipate change in global decision-making and execution Explores how to identify trends and respond to differences between internal corporate culture and the target culture Includes case studies, checklists, process visuals and resources, plus a website that hosts online tools and materials As the world becomes more dependent on technology and trade borders gradually disappear, your company needs to acquire the tools and skills necessary to compete in the global market. Grow Globally presents the skills needed to build a global execution platform that will keep your organization relevant and competitive in the international landscape.

How To Go GLOBAL

Author : Patrick Dine
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781481038935
Total Pages : 0 pages
Book Rating : 4.0/5 (389 download)

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Book Synopsis How To Go GLOBAL by : Patrick Dine

Download or read book How To Go GLOBAL written by Patrick Dine and published by Createspace Independent Publishing Platform. This book was released on 2012-11-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "If you are even thinking about international expansion, this book is a must read that gives you a clear guide to follow" Robert S., CEO of LTI International The ultimate going global guide for any small to medium sized company looking to expand internationally. Whether the company is looking to export to one market, find distributors in new regions or open offices, this book provides practical and easy to follow steps to success. Written by an export award winning expert who has worked with thousands of companies on their international expansion, "Going Global" is the easy to read manual for succeeding in today's world markets. This bestselling, up-to-date guide shows you all the necessary steps to taking your company international, including: - Researching the proper market entry strategy - How to find the right distributors/agents - Achieving profits in other countries, not just revenue - Avoiding the pitfalls of new markets - Establishing your brand as a global leader - Evaluating your competition - Hiring staff overseas - And many other key topics "No one should export without reading this book. Decades of experience crystalized in an easy to follow format" Michaela P., Sr. VP of International in a Fortune 500 company.

Beyond Digital

Author : Paul Leinwand
Publisher : Harvard Business Press
ISBN 13 : 1647822335
Total Pages : 142 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Beyond Digital by : Paul Leinwand

Download or read book Beyond Digital written by Paul Leinwand and published by Harvard Business Press. This book was released on 2022-01-04 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.

Fit for Growth

Author : Vinay Couto
Publisher : John Wiley & Sons
ISBN 13 : 1119268532
Total Pages : 296 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Fit for Growth by : Vinay Couto

Download or read book Fit for Growth written by Vinay Couto and published by John Wiley & Sons. This book was released on 2017-01-10 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical approach to business transformation Fit for Growth* is a unique approach to business transformation that explicitly connects growth strategy with cost management and organization restructuring. Drawing on 70-plus years of strategy consulting experience and in-depth research, the experts at PwC’s Strategy& lay out a winning framework that helps CEOs and senior executives transform their organizations for sustainable, profitable growth. This approach gives structure to strategy while promoting lasting change. Examples from Strategy&’s hundreds of clients illustrate successful transformation on the ground, and illuminate how senior and middle managers are able to take ownership and even thrive during difficult periods of transition. Throughout the Fit for Growth process, the focus is on maintaining consistent high-value performance while enabling fundamental change. Strategy& has helped major clients around the globe achieve significant and sustained results with its research-backed approach to restructuring and cost reduction. This book provides practical guidance for leveraging that expertise to make the choices that allow companies to: Achieve growth while reducing costs Manage transformation and transition productively Create lasting competitive advantage Deliver reliable, high-value performance Sustainable success is founded on efficiency and high performance. Companies are always looking to do more with less, but their efforts often work against them in the long run. Total business transformation requires total buy-in, and it entails a series of decisions that must not be made lightly. The Fit for Growth approach provides a clear strategy and practical framework for growth-oriented change, with expert guidance on getting it right. *Fit for Growth is a registered service mark of PwC Strategy& Inc. in the United States

Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business

Author : Emily Nagle Green
Publisher : McGraw Hill Professional
ISBN 13 : 9780071638814
Total Pages : 288 pages
Book Rating : 4.6/5 (388 download)

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Book Synopsis Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business by : Emily Nagle Green

Download or read book Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business written by Emily Nagle Green and published by McGraw Hill Professional. This book was released on 2009-09-25 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ubiquitous connectivity is the biggest revolution in business since the Internet—and this is the first strategic guide to harnessing its power Anywhere examines the far-reaching impact of what can only be termed a business revolution, and it explains how to build a strategy using global connectivity to generate new streams of revenue and, ultimately, dramatic business growth. President and CEO of Yankee Group, the industry authority on the business impact of global connectivity, Emily Nagle Green describes how best to steer business initiatives, partnerships, product development, customer service, target markets, and virtually every other aspect of a business in order to succeed in the Anywhere business environment. With Anywhere, businesses now have the ability to remain connected to customers 24/7, but only those that take advantage of this “ubiquitous connectivity” in a strategic way today will remain standing tomorrow. Anywhere combines extensive background information, tactical tools, and high-level advice that every forward-looking company needs in today’s fast-paced, highly competitive business environment.