Author : Remi Bauer
Publisher : GRIN Verlag
ISBN 13 : 3656596522
Total Pages : 17 pages
Book Rating : 4.6/5 (565 download)
Book Synopsis Sustainability at mega-sport events in developing countries on the example of the 2010 FIFA World Cup South Africa by : Remi Bauer
Download or read book Sustainability at mega-sport events in developing countries on the example of the 2010 FIFA World Cup South Africa written by Remi Bauer and published by GRIN Verlag. This book was released on 2014-02-17 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2012 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 1,2, Leeds Metropolitan University, course: Issues in the Events Industry, language: English, abstract: With the London 2012 Olympic Games, sustainability within mega-sport events has come to attention again as the organisers of the event are seeking to create a truly green event (London2012 2009a, London2012 2009b). But not only developed nations are hosting such large-scale events. Recently, the FIFA World Cup was held in South Africa, the Commonwealth Games in India and the next Olympics will be staged in Brazil (Konrad-Adenauer-Stiftung 2011). Thus, this paper will deal with the following question. Can sustainability be achieved at mega-sport events in developing countries? The FIFA 2010 Soccer World Championships in South Africa will be used as a descriptive example of a past mega-sporting event. The goal of the paper is to answer this question while also giving a diligent insight and thorough understanding of the Triple Bottom Line Model.