Clickology

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Author :
Publisher : Nicholas Brealey
ISBN 13 : 1473644550
Total Pages : 228 pages
Book Rating : 4.4/5 (736 download)

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Book Synopsis Clickology by : Graham Jones

Download or read book Clickology written by Graham Jones and published by Nicholas Brealey. This book was released on 2013-12-09 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: You're only a click away from online success. The world of shopping is at a crossroads. While online sales are growing at runaway speed, many businesses are finding themselves left behind, discovering that what has worked so long in offline does not work online, and what works online does not necessarily translate offline: it simply doesn't click. Packed with tips, guidance and real-world case studies from online niche stores Bellabox and Facetache to the universal appeal of Groupon, and from offline discount stores Dollar Tree and Poundland to the luxury Selfridges, in this informative book internet psychologist Graham Jones reveals: * Why most online shopping carts are abandoned before a purchase is ever made and how to stop this happening in your store * Why having a centrally positioned search box aids navigation and increases sales * Why offering free shipping online pays off * Why it makes sense to be sociable He also reveals the why of consumer behaviour online, how it differs from offline behavior, and how you can use this understanding to create a store that connects with and engages your customers on both a practical and a psychological level a store that demonstrates true clickology. Using an accessible five-step CLICK system for turning clicks into dollars, the book shows how to learn from the experience of both on- and offline, and apply lessons to both. Whether you re running a small business website or that of a big corporation, whether you're operating purely online or offline too, Click.ology shows you how to thrive.

Master Your Brain

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Author :
Publisher : Union Square + ORM
ISBN 13 : 1454916362
Total Pages : 348 pages
Book Rating : 4.4/5 (549 download)

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Book Synopsis Master Your Brain by : Phillip Adcock

Download or read book Master Your Brain written by Phillip Adcock and published by Union Square + ORM. This book was released on 2015-04-21 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to achieve the mindset and habits that help you reach your goals—in your work, relationships, health, and more. What do you aspire to that always seems out of reach—a choice promotion? A happy and enduring romance? That perfect home somewhere in paradise? Highlighting the latest discoveries in neuropsychology, Master Your Brain: Training Your Mind for Success in Life offers science-based solutions for overcoming your greatest obstacles. By demystifying how (and why) our brains function as they do and—crucially—how we can apply these insights to everyday situations, commercial psychologist Phillip Adcock provides us with the tools to dramatically improve our lives in every area, from work and relationships to health and athletics.

Why We Buy

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Author :
Publisher :
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Why We Buy by : Paco Underhill

Download or read book Why We Buy written by Paco Underhill and published by . This book was released on 1999 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Americas favorite pastimes. Abridged. 7 CDs.

The Psychology of Price

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Author :
Publisher : Jaico Publishing House
ISBN 13 : 8184957688
Total Pages : 170 pages
Book Rating : 4.1/5 (849 download)

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Book Synopsis The Psychology of Price by : Leigh Caldwell

Download or read book The Psychology of Price written by Leigh Caldwell and published by Jaico Publishing House. This book was released on 2015-12-07 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Use Price to Increase Demand, Profit and Customer Satisfaction HOW SMART IS YOUR PRICING? For any business, deciding how much to charge for a product or service is crucial. By gaining an insight into the way consumers think and purchase, you can generate more demand, more customer value – and more profit. MAXIMISE REVENUE • How do unwanted products Influence what customers expect to pay? • How does offering extras for free dramatically increases Perceived Value? • Why does changing the timing of a payment make people pay 50% More? TRIED AND TESTED TECHNIQUES Written by the founder of Inon, a leading pricing consultancy, whose clients range from the BBC and Grant’s Whisky to Alzheimer’s Disease International and HM Treasury, The Psychology of Price provides an insight into the strategies used by multinational corporations. Leigh Caldwell is a pricing expert and leading researcher in behavioural economics, writing the UK’s most popular behavioural blog (www.knowingandmaking.com) and appearing as a frequent guest on BBC News. By background a mathematician and economist, he is the founder and chief executive of Inon, the UK’s leading pricing consultancy.

Cognition and the Visual Arts

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Author :
Publisher : MIT Press
ISBN 13 : 9780262691864
Total Pages : 316 pages
Book Rating : 4.6/5 (918 download)

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Book Synopsis Cognition and the Visual Arts by : Robert L. Solso

Download or read book Cognition and the Visual Arts written by Robert L. Solso and published by MIT Press. This book was released on 1994 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Applies research on how humans perceive, process and store information to the viewing and interpretation of art. The author argues that the clearest view of the mind comes from creating or experiencing art. The illustrations cover a range of examples but focus primarily on Western art.

The Secret Life of Groceries

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Author :
Publisher : Center Point
ISBN 13 : 9781643588643
Total Pages : 500 pages
Book Rating : 4.5/5 (886 download)

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Book Synopsis The Secret Life of Groceries by : Benjamin Lorr

Download or read book The Secret Life of Groceries written by Benjamin Lorr and published by Center Point. This book was released on 2021-04 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this page-turning exposé, author Benjamin Lorr pulls back the curtain on the highly secretive grocery industry. Combining deep sourcing, immersive reporting, and sharp, often laugh-out-loud prose, Lorr leads a wild investigation, asking what does it take to run a supermarket? How does our food get on the shelves? And who suffers for our increasing demands for convenience and efficiency? In this journey:

Grocery Shopping Guide

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Author :
Publisher : Juha Öörni via PublishDrive
ISBN 13 :
Total Pages : 26 pages
Book Rating : 4.:/5 (661 download)

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Book Synopsis Grocery Shopping Guide by : Juha Öörni

Download or read book Grocery Shopping Guide written by Juha Öörni and published by Juha Öörni via PublishDrive. This book was released on 2017-10-16 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: So you went to get eggs from the grocery store and an hour later, you are loaded with bags of grocery that you had no idea you needed. Also, your wallet is lighter and bank balance an inch closer to the red. If you have so far been sleepwalking through grocery shopping trips, without a plan or purpose, then this book is for you! Author of Grocery Shopping Guide: How To Save Money On Grocery Shopping, Juha Öörni likes to think of it as an art; an art that has everything to do with how food ends up in pantry and money in your bank. It all starts with you and slight strategic change of approach to the ordinary task of grocery shopping. In this book, you will find tried and tested strategies to improve your supermarket game plan, all the way from haphazard to on point. This easy to read handy book helps you with: HOW TO GO GROCERY SHOPPING ON A BUDGET REASONS TO MAKE USE OF A GROCERY SHOPPING LIST HOW TO SAVE MONEY ON GROCERIES GROCERY SHOPPING STRATEGIES FOR PEOPLE WHO HATE TO SHOP HOW TO MAKE GROCERY SHOPPING EASIER Good Health and wealth is a journey that starts at the grocery store, as you will soon come to agree with the rich information that this book will supply you with. Happy shopping!

A Theory of Grocery Shopping

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 0857851535
Total Pages : 183 pages
Book Rating : 4.8/5 (578 download)

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Book Synopsis A Theory of Grocery Shopping by : Shelley Koch

Download or read book A Theory of Grocery Shopping written by Shelley Koch and published by Bloomsbury Publishing. This book was released on 2013-07-18 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grocery shopping is an often ignored part of the story of how food ultimately gets to our pantry shelves and tables. A Theory of Grocery Shopping explores the social organization of grocery shopping by linking the lived experience of grocery shoppers and retail managers in the US with information transmitted by nutritionists, government employees, financial advisors, journalists, health care providers and marketers, who influence the way we think about and perform the work of shopping for a household's food. The author provides insight into the contradictory messages that shape how consumers provision their households, and details how consumers respond to these messages. The book challenges the consumer choice model that places responsibility on the shopper for making the "right" choice at the grocery store, thereby ignoring the larger social forces at work, which determine what products are available and how they get to the shelves.

Can You Trust a Tomato in January?

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Author :
Publisher : Simon and Schuster
ISBN 13 : 0671885782
Total Pages : 244 pages
Book Rating : 4.6/5 (718 download)

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Book Synopsis Can You Trust a Tomato in January? by : Vince Staten

Download or read book Can You Trust a Tomato in January? written by Vince Staten and published by Simon and Schuster. This book was released on 1994-07-06 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is the great American ritual of supermarket shopping in all its Muzak-drenched, fluorescent-lit, coupon-clipped glory. In this fascinating expedition through the world of polished linoleum-tiled aisles, find out why peanut butter doesn't stick to the roof of your mouth anymore, discover the lost connection between graham crackers and sex, and learn what's really in the mysterious stuff they call Cool Whip. Join author Vince Staten on his humorous and revealing journey through the secret life of our favorite supermarket items, as he uncovers the hidden histories and fascinating folklore behind the foods we take for granted. The results are truly amazing and reveal the answers to such questions as: Which has more lemon in it, Lemon Pledge or Country Time Lemonade? What is Spam-- and why is it so darn popular? What happened to the vanilla in Nabisco Nilla Wafers? Who thought of putting American cheese in an aerosol can, and is it really cheese, anyway?

Grocery

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Author :
Publisher : Harry N. Abrams
ISBN 13 : 9781419723865
Total Pages : 0 pages
Book Rating : 4.7/5 (238 download)

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Book Synopsis Grocery by : Michael Ruhlman

Download or read book Grocery written by Michael Ruhlman and published by Harry N. Abrams. This book was released on 2017-05-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Grocery, bestselling author Michael Ruhlman offers incisive commentary on America's relationship with its food and investigates the overlooked source of so much of it--the grocery store. In a culture obsessed with food--how it looks, what it tastes like, where it comes from, what is good for us--there are often more questions than answers. Ruhlman proposes that the best practices for consuming wisely could be hiding in plain sight--in the aisles of your local supermarket. Using the human story of the family-run Midwestern chain Heinen's as an anchor to this journalistic narrative, he dives into the mysterious world of supermarkets and the ways in which we produce, consume, and distribute food. Grocery examines how rapidly supermarkets--and our food and culture--have changed since the days of your friendly neighborhood grocer. But rather than waxing nostalgic for the age of mom-and-pop shops, Ruhlman seeks to understand how our food needs have shifted since the mid-twentieth century, and how these needs mirror our cultural ones. A mix of reportage and rant, personal history and social commentary, Grocery is a landmark book from one of our most insightful food writers.

Supermarket Characteristics and Operating Costs in Low-income Areas

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Author :
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Supermarket Characteristics and Operating Costs in Low-income Areas by : Robert P. King

Download or read book Supermarket Characteristics and Operating Costs in Low-income Areas written by Robert P. King and published by . This book was released on 2004 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Cleanup in Aisle 4: Grocery Store Don'ts

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Author :
Publisher :
ISBN 13 : 9781482503012
Total Pages : 100 pages
Book Rating : 4.5/5 (3 download)

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Book Synopsis Cleanup in Aisle 4: Grocery Store Don'ts by : Shane Pacelli

Download or read book Cleanup in Aisle 4: Grocery Store Don'ts written by Shane Pacelli and published by . This book was released on 2013-02-18 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone has been grocery shopping before, right? As a shopper, you go into the grocery store, get your items, checkout, and then go home. Have you ever wondered what the cashiers and baggers go through while they check you out at the register? Did you do anything wrong during your shopping trip? Did you somehow aggravate the cashier? In Cleanup in Aisle 4: Grocery Store Don'ts, you will read about what thoughts go through an employees' head when you as a shopper, do something wrong. This candid account told by a 9-year grocery store employee will reveal a list of Don'ts that challenge his patience while he scans and bags your groceries. The true stories captured throughout the book are bound to leave you thinking, "Have I done that?" "Don't rip open a package and rip the barcode because then I can't scan it." After reading this book, you will know the proper etiquette for grocery shopping.

Analysis: Publix Super Markets

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Author :
Publisher : GRIN Verlag
ISBN 13 : 3656032386
Total Pages : 12 pages
Book Rating : 4.6/5 (56 download)

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Book Synopsis Analysis: Publix Super Markets by : Adam Tar

Download or read book Analysis: Publix Super Markets written by Adam Tar and published by GRIN Verlag. This book was released on 2011-10-19 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay aus dem Jahr 2011 im Fachbereich VWL - Fallstudien, Länderstudien, Webster University, Sprache: Deutsch, Abstract: George Jenkins found Publix Super Markets in 1930 (“About Publix”, n.d.). He decided to take a risk at becoming an entrepreneur, and walked away from the security of a wonderful job. His store “set not only a new precedent for cleanliness and beauty, but also the Publix standard for employee relations” (“About Publix”, n.d.). He had a very friendly persona, and was known to the employees as “Mr. George” (“About Publix”, n.d.). Within the first four years, gross annuals sales went from $100,000 to $120,000 by 1934 (“About Publix”, n.d.). George Jenkins stayed ahead of his competitors by traveling the country to seek out products to send back to his store (“About Publix”, n.d.). This also provided him ideas on ways that he could improve upon his store to maintain a competitive edge. In 1940, George’ s desire to be the best seemed almost obtainable. He mortgaged his orange grove, and put the capital toward building Florida’s first supermarket, introducing technologies yet to be seen in this industry.

Shop Smart, Save More

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Author :
Publisher : Harper Collins
ISBN 13 : 0061979961
Total Pages : 288 pages
Book Rating : 4.0/5 (619 download)

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Book Synopsis Shop Smart, Save More by : Teri Gault

Download or read book Shop Smart, Save More written by Teri Gault and published by Harper Collins. This book was released on 2009-10-06 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: These days the cost of food and other basic necessities is going through the roof. Teri Gault's groundbreaking website, www.TheGroceryGame.com, has already helped millions save serious money. And now she shares the secrets to sensible shopping in one essential volume, so you can feed your family and take care of their needs for thousands of dollars a year less! Shop Smart, Save More provides step-by-step instructions on how to: find and shop the right stores decode "Everyday Low Prices" and other grocery store lingo master the science of coupons organize your shopping list stockpile effectively recognize bogus "bargains" and anticipate real sales go green for less green . . . and much, much more!

DIRECTORY OF SUPERMARKET, GROCERY & CONVENIENCE STORE CHAINS 2021

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Author :
Publisher :
ISBN 13 : 9780867301670
Total Pages : pages
Book Rating : 4.3/5 (16 download)

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Book Synopsis DIRECTORY OF SUPERMARKET, GROCERY & CONVENIENCE STORE CHAINS 2021 by : CHAIN STORE GUIDE.

Download or read book DIRECTORY OF SUPERMARKET, GROCERY & CONVENIENCE STORE CHAINS 2021 written by CHAIN STORE GUIDE. and published by . This book was released on 2021 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

2020 Supermarket, Grocery and Convenience Store Chains

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Author :
Publisher :
ISBN 13 : 9780867301519
Total Pages : pages
Book Rating : 4.3/5 (15 download)

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Book Synopsis 2020 Supermarket, Grocery and Convenience Store Chains by :

Download or read book 2020 Supermarket, Grocery and Convenience Store Chains written by and published by . This book was released on 2020-03-20 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Theory of Grocery Shopping

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Author :
Publisher :
ISBN 13 : 9781350042100
Total Pages : 0 pages
Book Rating : 4.0/5 (421 download)

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Book Synopsis A Theory of Grocery Shopping by : Shelley L. Koch

Download or read book A Theory of Grocery Shopping written by Shelley L. Koch and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Grocery shopping is an often ignored part of the story of how food ultimately gets to our pantry shelves and tables. A Theory of Grocery Shopping explores the social organization of grocery shopping by linking the lived experience of grocery shoppers and retail managers in the US with information transmitted by nutritionists, government employees, financial advisors, journalists, health care providers and marketers, who influence the way we think about and perform the work of shopping for a household's food. The author provides insight into the contradictory messages that shape how consumers provision their households, and details how consumers respond to these messages. The book challenges the consumer choice model that places responsibility on the shopper for making the "right" choice at the grocery store, thereby ignoring the larger social forces at work, which determine what products are available and how they get to the shelves."--Back cover