Superfandom

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Author :
Publisher : National Geographic Books
ISBN 13 : 0393249956
Total Pages : 0 pages
Book Rating : 4.3/5 (932 download)

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Book Synopsis Superfandom by : Zoe Fraade-Blanar

Download or read book Superfandom written by Zoe Fraade-Blanar and published by National Geographic Books. This book was released on 2017-03-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: An in-depth look at the influence of fans—society’s alpha consumers—on our lives and culture. As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love. Digital tools have given organizations—from traditional businesses to tech startups—direct, real-time access to their most devoted consumers, and it’s easy to forget that this access flows both ways. This is the new “fandom-based economy”: a convergence of brand owner and brand consumer. Fan pressures hold more clout than ever before as audiences demand a say in shaping the future of the things they love. In Superfandom, Zoe Fraade-Blanar and Aaron M. Glazer explain this new era of symbiosis. For producers, it can mean a golden opportunity: brands such as Polaroid and Surge, preserved by the passion of a handful of nostalgic fans, can now count on an articulate, creative, and, above all, loyal audience. Yet, the new economy has its own risks—it’s also easier than ever for companies to lose their audience’s trust, as Valve did when it tried to introduce a paid mod system for its Skyrim video game. Examining key cases that span a wide range of consumer markets, Fraade-Blanar and Glazer explain why some kinds of engagement with fans succeed and some backfire. Throughout, the authors probe fandom’s history, sociology, and psychology. From the nineteenth-century American Alice Drake, who bribed her way into the houses of her favorite European composers, to Hatsune Miku, the Japanese virtual celebrity whose songs are composed entirely by fans, the dynamics of fandom—the activities we perform to show we belong to a group of people with common interests—may be as old as culture itself. For groupies of financier Warren Buffet and enthusiasts of Cards Against Humanity alike, the consumer relationship has been transformed. Superfandom is an essential guide for those who care about, contribute to, and live in our rapidly expanding fan-driven economy.

Superfans

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Author :
Publisher : Get Smart Books
ISBN 13 : 9781949709469
Total Pages : 0 pages
Book Rating : 4.7/5 (94 download)

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Book Synopsis Superfans by : Pat Flynn

Download or read book Superfans written by Pat Flynn and published by Get Smart Books. This book was released on 2019-08-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Want to create a brand that will stand the test of time? Want to build a business that will last, one made to withstand the onslaught of competition, the whims of algorithmic changes, and the unscrupulous efforts of trolls and hackers? The key isn't the best technology, the diverse revenue stream, or the biggest marketing budget. The key is people. If you want to build a business and brand that can't be foiled, you need to cultivate aficionados who will sing your praises, have your back when things get tough, and buy everything you create. You need superfans"--Dust jacket flap

Superfandom: How Our Obsessions are Changing What We Buy and Who We Are

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Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0393249964
Total Pages : 224 pages
Book Rating : 4.3/5 (932 download)

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Book Synopsis Superfandom: How Our Obsessions are Changing What We Buy and Who We Are by : Zoe Fraade-Blanar

Download or read book Superfandom: How Our Obsessions are Changing What We Buy and Who We Are written by Zoe Fraade-Blanar and published by W. W. Norton & Company. This book was released on 2017-03-21 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: An in-depth look at the influence of fans—society’s alpha consumers—on our lives and culture. As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love. Digital tools have given organizations—from traditional businesses to tech startups—direct, real-time access to their most devoted consumers, and it’s easy to forget that this access flows both ways. This is the new “fandom-based economy”: a convergence of brand owner and brand consumer. Fan pressures hold more clout than ever before as audiences demand a say in shaping the future of the things they love. In Superfandom, Zoe Fraade-Blanar and Aaron M. Glazer explain this new era of symbiosis. For producers, it can mean a golden opportunity: brands such as Polaroid and Surge, preserved by the passion of a handful of nostalgic fans, can now count on an articulate, creative, and, above all, loyal audience. Yet, the new economy has its own risks—it’s also easier than ever for companies to lose their audience’s trust, as Valve did when it tried to introduce a paid mod system for its Skyrim video game. Examining key cases that span a wide range of consumer markets, Fraade-Blanar and Glazer explain why some kinds of engagement with fans succeed and some backfire. Throughout, the authors probe fandom’s history, sociology, and psychology. From the nineteenth-century American Alice Drake, who bribed her way into the houses of her favorite European composers, to Hatsune Miku, the Japanese virtual celebrity whose songs are composed entirely by fans, the dynamics of fandom—the activities we perform to show we belong to a group of people with common interests—may be as old as culture itself. For groupies of financier Warren Buffet and enthusiasts of Cards Against Humanity alike, the consumer relationship has been transformed. Superfandom is an essential guide for those who care about, contribute to, and live in our rapidly expanding fan-driven economy.

Murder Book

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Publisher : Andrews Mcmeel+ORM
ISBN 13 : 1524876038
Total Pages : 326 pages
Book Rating : 4.5/5 (248 download)

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Book Synopsis Murder Book by : Hilary Fitzgerald Campbell

Download or read book Murder Book written by Hilary Fitzgerald Campbell and published by Andrews Mcmeel+ORM. This book was released on 2021-11-09 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why is it so much fun to read about death and dismemberment? In Murder Book, lifelong true-crime obsessive and New Yorker cartoonist Hilary Fitzgerald Campbell tries to puzzle out the answer. An unconventional graphic exploration of a lifetime of Ann Rule super-fandom, amateur armchair sleuthing, and a deep dive into the high-profile murders that have fascinated the author for decades, this is a funny, thoughtful, and highly personal blend of memoir, cultural criticism, and true crime with a focus on the often-overlooked victims of notorious killers.

Superfans

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Author :
Publisher : Ballantine Books
ISBN 13 : 0553394215
Total Pages : 225 pages
Book Rating : 4.5/5 (533 download)

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Book Synopsis Superfans by : George Dohrmann

Download or read book Superfans written by George Dohrmann and published by Ballantine Books. This book was released on 2018-02-20 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Pulitzer Prize–winning journalist pulls back the curtain on the extraordinary inner lives of America’s most obsessive sports fans. There are fans, and then there are fanatics. In this wondrously immersive look at American sports fandom, George Dohrmann travels the country to find out what distinguishes an ordinary, everyday enthusiast from that special breed of supporter known as the superfan. In Minnesota, Dohrmann meets newly minted generals of the Viking World Order, a Minnesota Vikings affinity group organized along military lines. In Oregon, he shares a few beers with a determined soccer fan who amassed—almost singlehandedly—a four-thousand-strong cheering section for the fledgling Portland Timbers. In Illinois, he talks with the parents of a five-year-old boy whose intense hatred of Tom Brady went viral on YouTube. Through these and other intimate profiles, Dohrmann shows us the human faces behind the colored face paint, the real people inside the elaborate costumes who prowl the stands and parking lots at stadiums from coast to coast. In addition to the fans themselves, Dohrmann also talks with the experts who study them. He uses the latest thinking in sports psychology—some of it learned during a spirited round of miniature golf with a group of professors at the annual Sports Psychology Forum—to unravel the answers to such burning questions as: How does fandom begin? What are its effects on everyday life? When does it go too far? For everyone who’s ever body-painted their torso with the team colors of their alma mater before heading off to a sports bar—or even just screamed at their television during the NBA Finals—Superfans offers an entertaining and insightful exploration of the many ways human beings find meaning in something bigger than themselves. Featuring photos of the Rally Banana, Timber Jim, the officers of the Viking World Order, a pair of Kentucky Wildcats tattoos, a Kevin Durant jersey torched by a jilted fan, and more. Plus analysis of the . . . Arizona State Sun Devils • Chicago Bears • Dallas Cowboys • Green Bay Packers • Indianapolis Colts • Milwaukee Brewers • Nebraska Cornhuskers • New England Patriots • Oklahoma City Thunder • Philadelphia Eagles • San Diego State Aztecs • Seattle Seahawks “Well reported and meticulously researched . . . Dohrmann is a respected, diligent sportswriter and has been so for years—you don’t get Pulitzers for message-board posts.”—The Wall Street Journal

Saturday Night Live and Philosophy

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119538556
Total Pages : 288 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Saturday Night Live and Philosophy by :

Download or read book Saturday Night Live and Philosophy written by and published by John Wiley & Sons. This book was released on 2020-01-28 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This hilarious cast of star philosophers will make you laugh while you think as they explore the moral conundrums, ridiculous paradoxes, and wild implications of Saturday Night Live Comedian-philosophers from Socrates to Sartre have always prodded and provoked us, critiquing our most sacred institutions and urging us to examine ourselves in the process. In Saturday Night Live and Philosophy, a star-studded cast of philosophers takes a close look at the “deep thoughts” beneath the surface of NBC’s award-winning late-night variety show and its hosts’ zany antics. In this book, philosophy and comedy join forces, just like the Ambiguously Gay Duo, to explore the meaning of life itself through the riffs and beats of the subversive parody that gives the show its razor-sharp wit and undeniable cultural and political significance. Our guest hosts raise some eyebrows with questions like: Is Weekend Update Fake News? Does SNL upset dominant paradigms or trap us in political bubbles? When it comes to SNL, how can we tell the difference between satire, smart-assery, and seriousness? Is the Ladies Man too stupid for moral responsibility? What is the benefit of jokes that cause outrage? The Church Lady has a bad case of moral superiority. How about you? What can Wayne and Garth teach us about living a happy life?

Camp Austen

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Author :
Publisher : FSG Originals
ISBN 13 : 086547821X
Total Pages : 177 pages
Book Rating : 4.8/5 (654 download)

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Book Synopsis Camp Austen by : Ted Scheinman

Download or read book Camp Austen written by Ted Scheinman and published by FSG Originals. This book was released on 2018-03-06 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Ted Scheinman spent his childhood eating Yorkshire pudding, singing in an Anglican choir, and watching Laurence Olivier as Mr. Darcy. As the son of a devoted Jane Austen scholar, this seemed normal. Despite his attempts to leave his mother's world behind, he found himself in grad school organizing the first ever University of North Carolina Jane Austen Summer Camp, a weekend-long event that falls somewhere between an academic conference and superfan extravaganza. In Camp Austen, Scheinman tells the story of his indoctrination into this enthusiastic world, delivering a hilarious and poignant survey of one of the most enduring and passionate literary coteries in history. Combining clandestine journalism with frank memoir, and academic savvy with insider knowledge, Camp Austen is perhaps the most comprehensive study of Austen that can be read in a single sitting. Brimming with stockings, culinary etiquette, and scandalous dance partners, this is summer camp as you've never seen it before--back cover.

Creating Superfans

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Author :
Publisher : Page Two
ISBN 13 : 1774580780
Total Pages : 0 pages
Book Rating : 4.7/5 (745 download)

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Book Synopsis Creating Superfans by : Brittany Hodak

Download or read book Creating Superfans written by Brittany Hodak and published by Page Two. This book was released on 2023-01-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Superfans aren’t just for pop stars and NBA teams. What if your customers loved your brand the way Swifties love Taylor or Drake loves the Raptors? In Creating Superfans, entrepreneur, keynote speaker, and fan-engagement guru Brittany Hodak shares the proprietary five-step SUPER Fan System she developed running successful campaigns and products for globally known brands including Walmart, Disney, Amazon, Katy Perry, the Boston Red Sox, and more. With her trademark mix of humor and sharp business insights, she combines entertaining stories from her years of working with major stars like Dolly Parton and KISS with case studies of familiar brands and companies to illustrate the effective and easy-to-master system for transforming customers into passionate advocates of your brand. You’ll learn how to: - define, understand, and share your own unique brand story - better capture, understand, and utilize customer feedback - connect your brand’s story to your individual customers’ stories - make exceeding customer expectations business-as-usual - regularly earn and capitalize on customer referrals You’ll also get checklists, exercises, and easy-to-implement tools that will have you building your very own legion of superfans right away. Whether you’re launching a career as a recording artist, running a tech startup, or helming a hundred-year-old brand, you, too, can tap into the power of superfandom.

How to Be a Man

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Author :
Publisher : Da Capo Press, Incorporated
ISBN 13 : 030682387X
Total Pages : 306 pages
Book Rating : 4.3/5 (68 download)

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Book Synopsis How to Be a Man by : Duff McKagan

Download or read book How to Be a Man written by Duff McKagan and published by Da Capo Press, Incorporated. This book was released on 2015-05-12 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to the collective wisdom gained from fatherhood, business school, and some of the greatest rock bands of all time

Son of Elsewhere

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Publisher : Ballantine Books
ISBN 13 : 0593496868
Total Pages : 185 pages
Book Rating : 4.5/5 (934 download)

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Book Synopsis Son of Elsewhere by : Elamin Abdelmahmoud

Download or read book Son of Elsewhere written by Elamin Abdelmahmoud and published by Ballantine Books. This book was released on 2022-05-17 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: A NEW YORK TIMES NOTABLE BOOK OF THE YEAR • A “funny and frank” (The New York Times) collection of essays on Blackness, faith, pop culture, and the challenges—and rewards—of finding one’s way in the world, from a BuzzFeed editor and podcast host. “A memoir that is immense in its desire to give . . . a rich offering of image, of music, of place.”—Hanif Abdurraqib, author of A Little Devil in America: Notes in Praise of Black Performance At twelve years old, Elamin Abdelmahmoud emigrates with his family from his native Sudan to Kingston, Ontario, arguably one of the most homogenous cities in North America. At the airport, he’s handed his Blackness like a passport, and realizes that he needs to learn what this identity means in a new country. Like all teens, Abdelmahmoud spent his adolescence trying to figure out who he was, but he had to do it while learning to balance a new racial identity and all the false assumptions that came with it. Abdelmahmoud learned to fit in, and eventually became “every liberal white dad’s favorite person in the room.” But after many years spent trying on different personalities, he now must face the parts of himself he’s kept suppressed all this time. He asks, “What happens when those identities stage a jailbreak?” In his debut collection of essays, Abdelmahmoud gives full voice to each and every one of these conflicting selves. Whether reflecting on how The O.C. taught him about falling in love, why watching wrestling allowed him to reinvent himself, or what it was like being a Muslim teen in the aftermath of 9/11, Abdelmahmoud explores how our experiences and our environments help us in the continuing task of defining who we truly are. With the perfect balance of relatable humor and intellectual ferocity, Son of Elsewhere confronts what we know about ourselves, and most important, what we’re still learning.

Kill the Boy Band

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Author :
Publisher : Scholastic Inc.
ISBN 13 : 0545867487
Total Pages : 248 pages
Book Rating : 4.5/5 (458 download)

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Book Synopsis Kill the Boy Band by : Goldy Moldavsky

Download or read book Kill the Boy Band written by Goldy Moldavsky and published by Scholastic Inc.. This book was released on 2016-02-23 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times–bestselling debut story of four superfan friends whose devotion to their favorite band has darkly comical and deadly results. Just know from the start that it wasn’t supposed to go like this. All we wanted was to get near them. That’s why we got a room in the hotel where they were staying. We were not planning to kidnap one of them. Especially not the most useless one. But we had him—his room key, his cell phone, and his secrets. We were not planning on what happened next. We swear. Praise for Kill the Boy Band “Moldavsky’s sharp, shocking debut is like no other.” —Entertainment Weekly “Fiercely entertaining . . . One of the smartest YA releases of the year.” —New York Daily News “Misery for the Belieber generation.” —Observer.com “Boy bands gets the Heathers treatment in this madcap macabre . . . A sendup of the artificiality of the fame-making machine from both sides, the novel’s humor is mercilessly black, and no one comes up smelling like roses.” —Kirkus Reviews “Wickedly funny.” —NPR.org “Bitingly satirical.” —Publishers Weekly “[For] anyone who’s ever had the fortune-or misfortune-of being a fan.” —Booklist “Hilarious . . . A must-have.” —School Library Journal

Hold Me Closer

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Publisher : Penguin
ISBN 13 : 0698191684
Total Pages : 210 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis Hold Me Closer by : David Levithan

Download or read book Hold Me Closer written by David Levithan and published by Penguin. This book was released on 2015-03-17 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: TIME Magazine’s Top Ten Children’s Books of 2015 "Tiny Cooper stole our hearts." —Entertainment Weekly Especially for those of us who ordinarily feel ignored, a spotlight is a circle of magic, with the strength to draw us from the darkness of our everyday lives. Watch out, ex-boyfriends, and get out of the way, homophobic coaches. Tiny Cooper has something to say—and he’s going to say it in song. Filled with honesty, humor, and “big, lively, belty” musical numbers, Hold Me Closer is the no-holds-barred (and many-bars-held) entirety of the beloved musical first introduced in Will Grayson, Will Grayson, the award-winning bestseller by John Green and David Levithan. Tiny Cooper is finally taking center stage . . . and the world will never be the same again. “Tiny will have readers falling out of their chairs laughing. . . . It's big. It's gay. It's outrageous and hilarious.” —Kirkus Reviews ★"Levithan has turned in another star turn with a book that is witty, wise, and well worthy of an encore." —Booklist, starred review ★"Tiny’s passion for composing a big, beautiful life and a big, beautiful show overflows in thisthoroughly magical book.” —BCCB, starred review ★"Tiny Cooper . . . gets his own star turn." —Publishers Weekly, starred review

Young Guns

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Publisher : Hachette Books
ISBN 13 : 0316421391
Total Pages : 163 pages
Book Rating : 4.3/5 (164 download)

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Book Synopsis Young Guns by : Austin Moorhead

Download or read book Young Guns written by Austin Moorhead and published by Hachette Books. This book was released on 2020-03-31 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE FASCINATING INSIDE STORY OF THE QUEST TO BUILD THE WORLD'S MOST AMBITIOUS PROFESSIONAL GAMING LEAGUE--AND THE RACE TO WIN ITS $1,000,000 PRIZE. Welcome to the high-stakes world of esports where shit-talking teenage gamers, billionaire sports franchise owners, and celebrity entrepreneurs are all competing to understand and conquer the fast-emerging future of entertainment. The burgeoning frontier of professional gaming has moved beyond the niche corners of the internet to become a global phenomenon, upending youth viewership for the major sports leagues and opening a generational rift over the nature of "athletics." Soon, professional video game competitions may well be as ingrained in our culture as Monday Night Football. YOUNG GUNS: Obsession, Overwatch, and the Future of Gamingtakes readers behind the scenes of the esports boom and into the lives of the gamers and game changers leading the charge, unfurling a wry, unexpected, and often hilarious narrative about the rise of professional gaming and the business of electronic sports. An avid gamer himself, author Austin Moorhead became fascinated by pro gaming, in particular the Overwatch League (OWL) after sports titans Robert Kraft, Stan Kroenke, and Jeff Wilpon each paid $20 million for a team. At the same time that he began investigating the inner-workings of the league, OWL launched esports into the American mainstream, inking TV deals with ABC and ESPN, selling out NBA stadiums for live competitions, and minting a new version of young pro athletes. Embedding with two top teams in the Overwatch League, the San Francisco Shock and the London Spitfire, as they embark on the inaugural season, Moorhead pulls back the curtain on the grueling practice schedules and spartan lifestyles of the league's most popular players. In addition to the "gamer houses" and competitions in which the pros hone their skills, Moorhead takes readers into the board room of Overwatch-developer Blizzard Entertainment, where entrepreneurs eager to capitalize on youth culture take bets on new esports franchises for tens of millions. The result is a rollicking story about the superstars of the future and the absurd collision of adolescent prodigies and high-stakes industry, an uproarious look at the future of sports and entertainment that is part Bringing Down the House, part Moneyball.

Yes, Daddy

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Author :
Publisher : Houghton Mifflin
ISBN 13 : 0358447712
Total Pages : 293 pages
Book Rating : 4.3/5 (584 download)

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Book Synopsis Yes, Daddy by : Jonathan Parks-Ramage

Download or read book Yes, Daddy written by Jonathan Parks-Ramage and published by Houghton Mifflin. This book was released on 2021 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: A propulsive, scorching modern gothic, Yes, Daddy follows an ambitious young man who is lured by an older, successful playwright into a dizzying world of wealth and an idyllic Hamptons home where things take a nightmarish turn.

When That Rough God Goes Riding

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Author :
Publisher : ReadHowYouWant.com
ISBN 13 : 1458758125
Total Pages : 242 pages
Book Rating : 4.4/5 (587 download)

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Book Synopsis When That Rough God Goes Riding by : Greil Marcus

Download or read book When That Rough God Goes Riding written by Greil Marcus and published by ReadHowYouWant.com. This book was released on 2010 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Readhowyouwant 16 point large print. Van Morrison, says Greil Marcus, remains a singer who can be compared to no other in the history of modern popular music. When Astral Weeks was released in 1968, it was largely ignored. When it was re-released as a live album in 2009 it reached the top of the Billboard charts, a first for any Van Morrison recording. The wild swings in the music, mirroring the swings in Morrison's success and in people's appreciation (or lack of it) of his music, make Van Morrison one of the most perplexing and mysterious figures in popular modern music, and a perfect subject for the wise and insightful scrutiny of Greil Marcus, one of America's most dedicated cultural critics. This book is Marcus's quest to understand Van Morrison's particular genius through the extraordinary and unclassifiable moments in his long career, beginning in 1965 and continuing in full force to this day. In these dislocations Marcus finds the singer on his own artistic quest precisely to reach some extreme musical threshold, the moments that are not enclosed by the will or the intention of the performer but which somehow emerge at the limits of the musician and his song.

Juliet, Naked

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Author :
Publisher : Penguin UK
ISBN 13 : 0141020644
Total Pages : 325 pages
Book Rating : 4.1/5 (41 download)

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Book Synopsis Juliet, Naked by : Nick Hornby

Download or read book Juliet, Naked written by Nick Hornby and published by Penguin UK. This book was released on 2009-09-03 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annie and Duncan are a mid-thirties couple who have reached a fork in the road, realising their shared interest in the reclusive musician Tucker Crowe (in Duncan's case, an obsession rather than an interest) is not enough to hold them together any more. When Annie hates Tucker's 'new release', a terrible demo of his most famous album, it's the last straw - Duncan cheats on her and she promptly throws him out. Via an internet discussion forum, Annie's harsh opinion reaches Tucker himself, who couldn't agree more. He and Annie start an unlikely correspondence which teaches them both something about moving on from years of wasted time. Nick Hornby's compelling new novel, four years after A Long Way Down, is about the nature of creativity and obsession, and how two lonely people can gradually find each other.

The One with All the Cross-Stitch

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1646041860
Total Pages : 104 pages
Book Rating : 4.6/5 (46 download)

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Book Synopsis The One with All the Cross-Stitch by : Editors of Ulysses Press

Download or read book The One with All the Cross-Stitch written by Editors of Ulysses Press and published by Simon and Schuster. This book was released on 2021-07-20 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Get stitching with this adorable collection of cross-stitch book that combines your favorite TV sitcom with a fun and relaxing craft! Relive the very best moments of Friends as yo stitch together 21 iconic images and quotes..."--Page 4 of cover.