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Success On The Internet
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Book Synopsis Internet Success by : Charles M. Schweik
Download or read book Internet Success written by Charles M. Schweik and published by MIT Press. This book was released on 2012 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: A systematic examination of the factors that influence the success or abandonment of open-source software projects and the implications for other kinds of collaborations. The use of open-source software (OSS)--readable software source code that can be copied, modified, and distributed freely--has expanded dramatically in recent years. The number of OSS projects hosted on SourceForge.net (the largest hosting Web site for OSS), for example, grew from just over 100,000 in 2006 to more than 250,000 at the beginning of 2011. But why are some projects successful--that is, able to produce usable software and sustain ongoing development over time--while others are abandoned? In this book, the product of the first large-scale empirical study to look at social, technical, and institutional aspects of OSS, Charles Schweik and Robert English examine factors that lead to success in OSS projects and work toward a better understanding of Internet-based collaboration. Drawing on literature from many disciplines and using a theoretical framework developed for the study of environmental commons, Schweik and English examine stages of OSS development, presenting multivariate statistical models of success and abandonment. Schweik and English argue that analyzing the conditions of OSS successes may also inform Internet collaborations in fields beyond software engineering, particularly those that aim to solve complex technical, social, and political problems.
Book Synopsis 40 Rules for Internet Business Success by : Matthew Paulson
Download or read book 40 Rules for Internet Business Success written by Matthew Paulson and published by American Consumer News, LLC. This book was released on 2014-07-05 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Matthew Paulson, Founder of Analyst Ratings Network, Lightning Releases and GoGo Photo Contest, has weathered the failures and triumphs of being an entrepreneur for nearly a decade to create his own seven-figure Internet business. 40 Rules for Internet Business Success is his collection of core principles and strategies he used to grow his business.
Book Synopsis Success Secrets of the Online Marketing Superstars by : Mitch Meyerson
Download or read book Success Secrets of the Online Marketing Superstars written by Mitch Meyerson and published by Entrepreneur Press. This book was released on 2015-03-04 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content that converts visitors into buyers and ultimately loyal customers, succeed with SEO, pay-per-click, and linking strategies that get websites ranked. Also included is information on leveraging social networking apps, including Facebook, online video, and Instagram, and avoiding the mistakes made by new online businesses.
Book Synopsis Nonprofit Internet Strategies by : Ted Hart
Download or read book Nonprofit Internet Strategies written by Ted Hart and published by John Wiley & Sons. This book was released on 2005-03-25 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nonprofit Internet Strategies offers every charitable organization the opportunity to analyze their options and select the appropriate strategy to integrate traditional marketing, communications, and fundraising practices with their online efforts. It is an excellent how-to guide--a practical manual for nonprofit staff written in non-technical language--prepared by experts in the field based on real-life experiences and case studies.
Book Synopsis Maximize Your Social by : Neal Schaffer
Download or read book Maximize Your Social written by Neal Schaffer and published by John Wiley & Sons. This book was released on 2013-09-06 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create and maintain a successful social media strategy for your business Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create—and execute upon—their social media for business road map. Explains the evolution of social media and the absolute necessity for creating a social media strategy Outlines preparation for, mechanics of, and maintenance of a successful social media strategy Author Neal Schaffer was named a Forbes Top 30 Social Media Power Influencer, is the creator of the AdAge Top 100 Global Marketing Blog, Windmill Networking, and a global social media speaker Maximize Your Social will guide you to mastery of social media marketing strategies, saving you from spending a chunk of your budget on a social media consultant. Follow Neal Schaffer's advice, and you'll be able to do it yourself—and do it right.
Book Synopsis The Web Startup Success Guide by : Robert Walsh
Download or read book The Web Startup Success Guide written by Robert Walsh and published by Apress. This book was released on 2009-12-08 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: If there's a software startup company in your developer heart, this is the book that will make it happen. The Web Startup Success Guide is your one-stop shop for all of the answers you need today to build a successful web startup in these challenging economic times. It covers everything from making the strategic platform decisions as to what kind of software to build, to understanding and winning the Angel and venture capital funding game, to the modern tools, apps and services that can cut months off development and marketing cycles, to how startups today are using social networks like Twitter and Facebook to create real excitement and connect to real customers. Bob Walsh, author of the landmark Micro-ISV: From Vision to Reality, digs deep into the definition, financing, community–building, platform options, and productivity challenges of building a successful and profitable web application today.
Book Synopsis The Musician's Internet by : Peter Spellman
Download or read book The Musician's Internet written by Peter Spellman and published by Hal Leonard Corporation. This book was released on 2002 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Berklee Book Trade This hands-on guide is essential for any musician who wants to build a fan base and increase profits through the Internet. Peter Spellman, Director of the Career Development Center at Berklee College of Music, guides the self-managed musician through successful strategies to promote music online, reach new audiences, and maximize income. Readers will learn how to: create a professional website; share music downloads; sell and license music online; broadcast on Internet radio; webcast live concerts; create streaming audio; get an online record deal; and much more. Includes an invaluable listing of more than 300 music-related websites!
Book Synopsis Guidelines for Online Success by : Rob Ford
Download or read book Guidelines for Online Success written by Rob Ford and published by Taschen America Llc. This book was released on 2011 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the do's and don'ts of Web entrepreneurship, this book brings together some of the world's most highly acclaimed designers and developers, spanning every continent, all of whom share their knowledge and experience.
Book Synopsis Online Marketing Success Stories by : René V. Richards
Download or read book Online Marketing Success Stories written by René V. Richards and published by Atlantic Publishing Company. This book was released on 2006 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online Marketing Success Stories Insider Secrets, from the Experts who are Making Millions on the Internet Today, will give you real life examples of how successful businesses market their products online. The information is so useful you can read a page and put the idea into action today! Standing out in the turmoil of today's internet marketplace is a major challenge. There are many books and courses on internet marketing; this is the only book that will provide you with insider secrets. The reason we asked the marketing experts who make their living on the internet every day and they talked! With e-commerce reaching over $40 billion and online businesses anticipated to increase by 500 percent, your business needs guidance from today's successful internet marketing veterans. Learn the most efficient ways to bring consumers to your site, get visitors to purchase, how to up sell, oversights to stay away from, and how to steer clear of years of disappointment. We spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today's most successful e-commerce marketers. This book is a compilation of their secrets, and proven successful ideas. If you are interested in learning hundreds of hints, tricks and secrets on how to make money or more money with your Web site than this book is for you. Instruction is great, but advice from experts is something else, and the experts chronicled in this book are earning millions. This new exhaustively researched book will provide you with a jam-packed assortment of innovative ideas you can put to use today. This book gives you the proven strategies, innovative ideas, and actual case studies to help you sell more with less time and effort. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Download or read book Go Pro written by Eric Worre and published by . This book was released on 2013 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over twenty years ago, Worre began focusing on developing the skills to become a network marketing expert. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to create the life of your dreams. He shows you how to find prospects, present your product, help them become customers or distributors, and much more.
Book Synopsis Internet Marketing for Entrepreneurs by : Susan Payton
Download or read book Internet Marketing for Entrepreneurs written by Susan Payton and published by Business Expert Press. This book was released on 2009-08-01 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't know a blog from a tweet? After reading this book, you'll not only understand these terms, you'll be able to use them to market your business! This book is your introduction to Marketing 2.0. It shows you how to leverage new media tools like Facebook, Twitter, blogs, and the New Media Press Release to grow your business and your followers, as well as how to participate in meaningful conversations with past, present, and future customers
Book Synopsis Social Media Success! by : Janet Fouts
Download or read book Social Media Success! written by Janet Fouts and published by Happy About. This book was released on 2009 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a launch pad for successful social media engagement. It shows how to identify the right networks, find the influencers, and which tools will work best. The text gives guidelines for building a successful strategy, drive traffic to Web sites, and enhance customer service efficiency.
Book Synopsis The Success of Open Source by : Steve WEBER
Download or read book The Success of Open Source written by Steve WEBER and published by Harvard University Press. This book was released on 2009-06-30 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much of the innovative programming that powers the Internet, creates operating systems, and produces software is the result of "open source" code, that is, code that is freely distributed--as opposed to being kept secret--by those who write it. Leaving source code open has generated some of the most sophisticated developments in computer technology, including, most notably, Linux and Apache, which pose a significant challenge to Microsoft in the marketplace. As Steven Weber discusses, open source's success in a highly competitive industry has subverted many assumptions about how businesses are run, and how intellectual products are created and protected. Traditionally, intellectual property law has allowed companies to control knowledge and has guarded the rights of the innovator, at the expense of industry-wide cooperation. In turn, engineers of new software code are richly rewarded; but, as Weber shows, in spite of the conventional wisdom that innovation is driven by the promise of individual and corporate wealth, ensuring the free distribution of code among computer programmers can empower a more effective process for building intellectual products. In the case of Open Source, independent programmers--sometimes hundreds or thousands of them--make unpaid contributions to software that develops organically, through trial and error. Weber argues that the success of open source is not a freakish exception to economic principles. The open source community is guided by standards, rules, decisionmaking procedures, and sanctioning mechanisms. Weber explains the political and economic dynamics of this mysterious but important market development. Table of Contents: Preface 1. Property and the Problem of Software 2. The Early History of Open Source 3. What Is Open Source and How Does It Work? 4. A Maturing Model of Production 5. Explaining Open Source: Microfoundations 6. Explaining Open Source: Macro-Organization 7. Business Models and the Law 8. The Code That Changed the World? Notes Index Reviews of this book: In the world of open-source software, true believers can be a fervent bunch. Linux, for example, may act as a credo as well as an operating system. But there is much substance beyond zealotry, says Steven Weber, the author of The Success of Open Source...An open-source operating system offers its source code up to be played with, extended, debugged, and otherwise tweaked in an orgy of user collaboration. The author traces the roots of that ethos and process in the early years of computers...He also analyzes the interface between open source and the worlds of business and law, as well as wider issues in the clash between hierarchical structures and networks, a subject with relevance beyond the software industry to the war on terrorism. --Nina C. Ayoub, Chronicle of Higher Education Reviews of this book: A valuable new account of the [open-source software] movement. --Edward Rothstein, New York Times We can blindly continue to develop, reward, protect, and organize around knowledge assets on the comfortable assumption that their traditional property rights remain inviolate. Or we can listen to Steven Weber and begin to make our peace with the uncomfortable fact that the very foundations of our familiar "knowledge as property" world have irrevocably shifted. --Alan Kantrow, Chief Knowledge Officer, Monitor Group Ever since the invention of agriculture, human beings have had only three social-engineering tools for organizing any large-scale division of labor: markets (and the carrots of material benefits they offer), hierarchies (and the sticks of punishment they impose), and charisma (and the promises of rapture they offer). Now there is the possibility of a fourth mode of effective social organization--one that we perhaps see in embryo in the creation and maintenance of open-source software. My Berkeley colleague Steven Weber's book is a brilliant exploration of this fascinating topic. --J. Bradford DeLong, Department of Economics, University of California at Berkeley Steven Weber has produced a significant, insightful book that is both smart and important. The most impressive achievement of this volume is that Weber has spent the time to learn and think about the technological, sociological, business, and legal perspectives related to open source. The Success of Open Source is timely and more thought provoking than almost anything I've come across in the past several years. It deserves careful reading by a wide audience. --Jonathan Aronson, Annenberg School for Communication, University of Southern California
Book Synopsis The Web Was Done by Amateurs by : Marco Aiello
Download or read book The Web Was Done by Amateurs written by Marco Aiello and published by Springer. This book was released on 2018-07-20 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book stems from the desire to systematize and put down on paper essential historical facts about the Web, a system that has undoubtedly changed our lives in just a few decades. But how did it manage to become such a central pillar of modern society, such an indispensable component of our economic and social interactions? How did it evolve from its roots to today? Which competitors, if any, did it have to beat out? Who are the heroes behind its success? These are the sort of questions that the book addresses. Divided into four parts, it follows and critically reflects on the Web’s historical path. “Part I: The Origins” covers the prehistory of the Web. It examines the technology that predated the Web and fostered its birth. In turn, “Part II: The Web” describes the original Web proposal as defined in 1989 by Tim Berners-Lee and the most relevant technologies associated with it. “Part III: The Patches” combines a historical reconstruction of the Web’s evolution with a more critical analysis of its original definition and the necessary changes made to the initial design. In closing, “Part IV: System Engineering” approaches the Web as an engineered infrastructure and reflects on its technical and societal success. The book is unique in its approach, combining historical facts with the technological evolution of the Web. It was written with a technologically engaged and knowledge-thirsty readership in mind, ranging from curious daily Web users to undergraduate computer science and engineering students.
Book Synopsis Net Success by : Christina Ford Haylock
Download or read book Net Success written by Christina Ford Haylock and published by . This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers electronic commerce, Internet advertising, virtual communities, on-line merchandizing, and intranets.
Book Synopsis Success as an Online Student by : Kevin J. Fandl
Download or read book Success as an Online Student written by Kevin J. Fandl and published by Routledge. This book was released on 2014-09-25 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a practical guide for any student considering enrollment in, currently enrolled in, or recently graduated from an online course. The authors, both with substantial online teaching and learning experience as well as seasoned professionals, deliver concise guidance to make the online learning journey enjoyable, productive, and most of all, worthwhile. Major topics include how to identify the best online program; comparing online with traditional education programs; finding an ideal work-life balance; managing time and staying organized; how to form good habits to maximize your chances for success; getting the most out of an online learning environment; and using your online education to succeed in your career. As the singular guide to success as an online learner, this practical book serves as the essential desk reference for every online student.
Book Synopsis Success Secrets of the Social Media Marketing Superstars by : Mitch Meyerson
Download or read book Success Secrets of the Social Media Marketing Superstars written by Mitch Meyerson and published by Entrepreneur Press. This book was released on 2010-08-01 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online marketing expert Mitch Meyerson presents you with an unmatched advantage into the world of social media – the priceless secrets, strategies, tactics and insights of more than 20 of today’s social media elite. Handpicked to cover almost every aspect of social media marketing, Meyerson and this distinguished team of experts open their playbooks and teach you how to create effective social media campaigns to cut through the clutter, reach out to millions and grow your business. Features: • Proven tips and tactics from 20+ top social media marketers • The biggest mistakes businesses make with social media and how to fix them • Actionable plans for all areas including social networks, blogs, web TV and mobile marketing • Real-world case studies, best practices and proven techniques from the experts • Detailed list of resources